Find Missing Puzzle Pieces ! in Your Case Interview!

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List of Cases
ID 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 Page 4 10 16 20 28 35 39 45 48 56 63 66 70 77 80 86 90 96 99 106 112 118 124 127 Case Name Rare Disease Cookie Maker Car Rental Big Box Magazine Revenue Premium Grill Ice Cream Laparoscope Lacrosse League South Africa Bank Hotel Chain Web ElectronicRS Car Charger DM Program Luxury Goods Bank Acquisition Bank Statement Bank IT Center Medical Device Grace Proof Paper Chinese Car HelpDesk Mini Case 1 Mini Case 2 Firm BCG BCG A.T.Kearney A.T.Kearney A.T.Kearney Bain Bain Bain McKinsey McKinsey McKinsey McKinsey BCG BCG BCG BCG BCG BCG BCG BCG and SOM McKinsey McKinsey and SOM McKinsey McKinsey Round I I I I II I II II II II II II I I II II II I I II III II Insight Insight Type Profitability Profitability Market Entry Profitability Profitability Market Entry Investment Profitability Investment Profitability Investment Profitability Market Entry Market Entry Profitability Investment Profitability Profitability Market Entry Market Entry Market Entry Profitability Non-profit Market Entry Industry Healthcare Consumer Goods Automotive Retail Media Consumer Goods Consumer Goods Healthcare Entertainment Financial Service Service Retail Automotive Healthcare Retail Financial Service Financial Service IT Services Healthcare Consumer Goods Consumer Goods IT Services Healthcare Consumer Goods Comm. 3 4 2 4 5 3 4 4 5 5 3 4 3 3 5 3 4 2 4 3 4 5 3 3 Struct. 5 5 3 3 4 3 5 3 5 4 4 3 4 4 4 3 4 4 4 5 3 5 3 2 Quant 3 2 2 3 2 3 4 0 3 3 2 3 4 2 3 3 3 4 3 4 5 3 2 2

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Case 1: Rare Disease

Grow Healthcare Prompt BCG Round I Struct. 5 Comm 3 Quant. 3

Our client is a large global pharmaceutical company that has succeeded in developing drugs for the treatment of rare diseases (fewer than 200,000 sufferers in the US). Our client wants to double its sales in its rare disease business in five years. They have hired us to figure out how to do it. The sales of our current portfolio of drugs is 2.5B and is forecast to grow by 60% by the end of five years. Generally, the small population for each disease means that no companies are competing to treat the same disease. There are an estimated 7,000 rare diseases with no drug right now, which can become new drug targets. It takes 10 years to develop a drug from the beginning of research to launch. The maximum revenue per drug is $500M, which depends on the number of patients, not the launching time. All the calculations do not consider interest, inflation, discount rate. Exhibit 1: Drugs currently under development Exhibit 2: Market penetration
Case 1: 1/6 4!

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Additional Info

Case 4: Big Box

Segmentation, size, growth

Structure

External: market

Competition Substitutes Revenue of each stream

Factors

Customer Product How we sale Know (aware) Can (available and affordable) Will (attracted)

Internal: profit Profit margin

A good candidate should ask whether there is any specific gut feeling the CEO has in mind (However, the interviewer should provide no additional information upon asking.) and can state his/her assumption that the gut feeling is about profitability since businessmen care most about making money. By asking about the competitors, the candidate should notice the threat of the new competitor might be the threat. So, in the analysis, the candidate should always benchmark with the new competitor.
Case 4: 2/8 21!

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Note

Case 5: Magazine Revenue

Exhibit 3: Change in Ad Revenue and Pages

Source: PerfectMarket.com
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Case 5: 6/7

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