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Redefining Business Ownership

Changing Skin. Changing Lives.


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Partnering with Entrepreneurs to Deliver Breakthrough Skincare Solutions and Substantial Income Potential
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Breakthrough Approach for Treating Aging Skin A Transformational Opportunity In Independent Business Ownership
Addresses the Universal Demand for Youthful Looking Skin Compelling Alternative to Expensive Medical Procedures

BREAKTHROUGH REGIMEN

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Convergence is Creating New Business Opportunities


+$2.9 Billion Spent Annually on Anti Aging Breakthroughs In Skincare

TRADITIONAL Business Models are OBSOLETE


Shift in Power from Corporations to Individuals
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Rise of the Social Economy

The Right Business Model, at the Right Time, in the Right Market Products
Clinically Proven Solutions That Deliver Results

Presence
Trusted Dermatologists, Established Brand

Support to Monetize the Value of Your Network

Direct Sales Model with Low Cost of Entry, High Profit Potential

Programs

Profit
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Products

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An Opportunity to Participate in a Billion Dollar, Growing Market

Facts on U.S. Spending on Anti-Aging Skincare Market

2.9 billion category in 2011 The fastest growing segment of skincare 24% projected constant value growth through 2016

Source: Euromonitor
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Were All Aging, All the Time Skincare Is the #1 Defense Against Aging

84% of Women Feel Pressure to


Look Younger Many Consumers Are Dissatisfied with Their Current Products

84% of Women in Their 20s


Are Concerned About Aging

100% of Women Want to Look


Younger than their Years
Source: Rodan + Fields Beauty: The Impact of Aging Study, 2010
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A Synergistic Approach to Skincare

ANTI AGE Regimen


Comprehensive Regimen Supports the Natural Processes that Maintain Skins Structure

Designed for the Prevention and Correction of the Visible Signs of Aging Combines the Right Ingredients, in the Right Formulations, in the Right Order No Prescription Required, 60 Day Satisfaction Guarantee
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Clinically Proven Benefits


Average Improvement

59% 48% 47% 43% 38% 32% 19%

Radiance Even Skin Tone Softness Visible Pores Fine Lines Wrinkles Brown Spots

% of Participants Experiencing an Improvement

100% 100% 90% 90% 50% 40% 10%


Source: Independent 8 Week Clinical Trial. Results May Vary.

Skin Texture Overall Fine Lines Moisturization Firmness Pore Size

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Transformative Results*

BEFORE

AFTER

*Results achieved using the ANTI-AGE Regimen and AMP MD System


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Transformative Results*

BEFORE

AFTER

*Results achieved using the REVERSE Regimen


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Presence

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Trusted Dermatologists
Two of the Most Recognized Names in Skincare

dream team. A dermatological Womens Health


Successful Entrepreneurs Trained at Stanford University School of Medicine Creators of Proactiv, the Worlds Most Successful Acne Treatment Redefined the Market for Acne Skincare, Redefining Anti Aging Skincare

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Established Brand with Significant Media Coverage

Print

Television More Media Coverage

Web

than Any Other Direct Selling Company


Source: Meltwater News, US Coverage Only; Excludes Avon due to Extensive Paid Advertising
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Profit

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Our Direct Sales Model Focuses on Where the Power Resides

2012
Direct Sales

DSA Powerhouse

2007
Retail Sales

A Leading Clinical Skincare Line in Prestige Department Stores


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A Unique Model

Leverage Your Network Share the Product Scale Efficiently and Quickly No Product Inventory

LOW

Cost of Entry

HIGH

Profit Potential

Recoup Your Start Up Costs in the First Month Long Term Residual Income Unlimited Earning Potential

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Leverage the Exponential Value of Your Network

you

Multiple Generations of Connections Drives Incremental Opportunities Technology Enables Leverage, Speed and Duplication Multiple Sources of Income: Sales and Commissions
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Programs

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Proven, Turnkey Business Support

Customer Care
Email and Phone Access to Registered Nurses with Dermatology Experience

Assessment Tools
Sophisticated Prescription Tools and Guidelines for Determining Skincare Needs

Training
Ongoing Skincare and award winning Business Education From Leaders in the Field

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Building Your Business Anytime, Anywhere

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The Right Business Model, at the Right Time, in the Right Market Products Presence

Programs

Profit
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A Business Opportunity for Entrepreneurs with Diverse Backgrounds


Stay at Home Mother and Wife of Former Major League Baseball Player Country Music Writer | Corporate Chief Financial Officer | Aesthetician Elementary School Teacher | Luxury Real Estate Agent | Attorney

Home Schooling Mom| Pharmaceutical Sales Representative Beauty Industry Marketing Executive | General Contractor / Builder Former Professional Figure Skater | Public Relations Executive | Artist and Entrepreneur | Commercial Real Estate Broker | Corporate Sales Trainer
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Immediate Rewards Earn an immediate return and more on your initial start up cost and the chance to qualify for a new iPad
Fast Start Program
Accelerate your earnings with this program, designed to reward you on three levels as you build your business and help others to do the same.

iStart Program
As you build your business and advance in the Compensation Plan, you will have the opportunity to earn a new iPad in your first three months.

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Road to RFX

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Start Your Own Business Today It Takes Minutes to Get Started


Complete Online Application Choose Your Product

IMMEDIATE
Creation of Personalized Storefront Access to Business Tools Delivery of Display Products and Materials

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Getting Started

BIG BUSINESS LAUNCH KIT $695

RFX EXPRESS BUSINESS KIT $995

The minimum requirement to start your Rodan + Fields business is the $45 Business Portfolio. Kit contents subject to change.
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Convergence is Creating New Business Opportunities


+$2.9 Billion Spent Annually on Anti Aging Breakthroughs In Skincare

TRADITIONAL Business Models are OBSOLETE


Shift in Power from Corporations to Individuals
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Rise of the Social Economy

Redefining Business Ownership

Disclaimer: The information on this presentation has been provided by a Rodan + Fields Independent Consultant. Rodan & Fields, LLC makes no guarantee as to the amount of income, if any, that Consultants participating in the business opportunity will generate. Each Consultants business results may vary.

Changing Skin. Changing Lives.


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