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! Fostering!Project!Management!professionalism!throughout!Mainland!British!Columbia ! !
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Fostering!Project!Management!professionalism!throughout!Mainland!British!Columbia ! ! Connecting!NFP!Organizations!with!Volunteer!Project!Managers !

Associate)Director,)Brand)Marketing,)pm 5 volunteers.org™ !

O PPORTUNITY) D ESCRIPTION )

pm 5 v olunteers.org ™ ) (PM J V)! is!a!grassroots ! initiative!of!the!project!management!community ! mobilizing!high!value,!skilled,!volunteer! project!management!services! for!our ! charitable ! not J for J profit ! (NFP) ! organization!partners. ! The! Associate!Director ! leads ! PM J V’s ! brand!marketing!functions ,!activities!and!assets ,! works!closely!with!other!CWCC ! PMI ! Portfo lios!and!PM J V’s!stakeholders!to!identify! and!leverage!appropriate! co J branding!opportunities. ! This!is!a ! volunteer ! opportunity!to!develop!and!practice!leadership!and! management!skills . ! Participation!will!build!strong!networking!relationships!and!result!in!documentable!career J enhancing! achievements.!!It!is!open!to! qualified ! candidates ! with!a!minimum!commitment!level!of!one!year . ! This!position!reports!to!the!Vice! President!&!Program!Director,!PM J V.! !

HIGH) LEVEL) RESPONSIBILITIES) )

Take!ownership!of! the!PM J V!brand!and!be!a!s elf J starter!who!initiates!and!leads! projects!that!support!the!program !

Develop! projects!and!programs! support ing ! the!PM J V!brand!architecture ,!strategy ! and!brand!positioning !

Optimize! brand! visibility,! awareness!and!value ! by ! executing!the!brand!marketing!plan! !

C reat e ! and!maintain ! team ! processes!used!for!delivering!specific ! marketing ! initiatives! !

Recruit,!develop!and!lead!other! internal!and!external! volunteers!serving!in!supporting!roles!on!the!brand!marketing!team !

! Act!as!role!model!for!others!on!the!bra nd!marketing!team! !

S

PECIFIC) FUNCTIONS) )

Develop!and! execute ! the!annual!brand!marketing!plan!to!support!PM J V’s!strategic!objectives! !

Plan ! and!deliver!PM J V!high!profile!events !

Engage!external!resources!and!subject!matter!experts!as!required!to!support!the!delivery!of!the!brand!marketing!plan! !

Monitor ,!report ! and!take!action!on!marketing!related!metrics!as!required! !

Ensure!that!PM J V’s!website!and!social!media!presence!is!on!stra tegy,!up!to!date!and!is!being!used!to!effectively!engage!PM J V’s! target!audiences! !

Actively!seek!out!and!develop!co J bra nding ,! social!public!relations, ! and!PM J V’s!stakeholders!in!the!NFP!community! !

Provide!insight s!into!trends!within!the!project!management!a nd!non!profit!sectors! !

Participate!in!periodic!meetings!and/or!teleconference s ! with!other!PM J V!leadership!team!members! ! !

Facilitate!co mmunication! through! excellent! verbal!and!written!channels !

Learn!Chapter!standards!for!budgets!and!financial!controls!and!understand!how!they!impact!the!position ! when! and!where! applicable !

Manage!PM J V ’ s!marketing!budg et!as!required! !

Q

UALIFICATIONS )

Education )

Post!secondary!education!in! business,!preferably!with!a!focus!on!marketing ,!communications!or!other!related!fields! ! Experience )

Demon strated ! experience ! in ! project!management,!preferably!in ! a ! marketing! context !

Knowledge!about ! the!development!of! content!marketing,! brand!marketing!strategies!and!tactics ! !

Demonstrated!knowledge!and!experience!using!social!media!in!a!marketing!context !

Prior! experience/exposure!to!the!Not!for!Profit!sector!preferable.! !

REWARDS )

All!privileges!and!benefits!ap plicable!to!Chapter!Volunteers !

T IME) COMMITMENT )

! Approximately! 32 J 40 ! hours!per!month ! on!a!flexible!basis .!Hours!will!vary!depending!on!program!activities!and!events.! !

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M ust! currently!be!or!willing!to!become ! a! m ember!in!good!standing!in!the!CWCC!PMI!Chapter .!Please!note!that!membership!is! open!to!all!those!with!an!interest!in!project!management!and!no!professional!designation!is!required ! to!join!CWCC!PMI. !

HOW)TO ) APPLY) )

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Send!your!cover!letter!and!resume! the!attention!of:! ! o Bob!Prenovost,!Program!Director,! bob@pm J volunteers.org ! !

Dead line!for!Applications:!! July!31,2013!5!PM .! !

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Rev!Date:! 0 2 /07/13 !