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Andallthismentoringisdonefreewithsomeinitialpaymentandroyaltyfromprivateseed companieswithwhomIARIsignedMoUsandentailingwhichthecompanieshelpmultiplying thePusavarietyseeds.Andasaresulttheparticipatingfarmersaugmentedthetotaloutputof Pusacropvarietyseedsfromnearly5000quintalsin200506toover11000quintalsin2009 10,asreportedelsewhere. OntheotherhandswehavestoriesofmenlikeDyaneshwarBodkewhoquittheirregularjobs andtheprimesourceofincomeaftertheirnewfoundinterestinfarmingespeciallyashewas inspiredbyyetanotherfarmerinSangliwhomadeRs.12lakhayearsimplybygrowing carnations.Dyaneshwarsinitiativeblossomedsowellthatnowhisfarminghasgrownintoa producingcompanythatgrowsandexportsexoticflowersandfruits. Theseinstancesshowthatthereisanemergingsegmentofeducatedfarmerswhose entrepreneurialinclinationshavebeenbroughttotheattentionofthegovernmental authoritiestoformulatepoliciesandlayguidelinessoastoenablemenlikeBodkeandother farmerstofollowtheirdreams.AndindeedtheNationalBankforAgricultureandRural Development(Nabard)havehelpedBodkesinitiativeandbodieslikeSmallFarmersAgri BusinessConsortium(SFAC)haveidentifiedtheurgencytopromoteagriculturalproducer companiesandplanstosetupmore250companiesaroundthecountryinnearfuture. Nowwhatdowelearnhere?Itdoessoundlikeagooddeviationfromthesuicidalstoriesof ourfarmerbrothers.Butthishasbeenmadepossibleonlybysomesolidbackingwhowere instrumentalincoachingthefarmers,thesupportingcompanies,andmoresotheenthusiasm