Unit 2 of 3

Exemplar Material

P.Williams

AVCE ICT

Exemplar Material

Schemes ofslogan work Development of the product logo and

When displaying your images, it is important that all work is displayed in a professional manner. All work should be annotated, with a technical insight given. All artwork from Adobe Photoshop can be saved and imported into Word or Corel for annotation.

This product name pod - suggests something compact and futuristic. The name can also read the same if read upside down. The font is Amelia BT, with a slight right skew to the right. The slogan is using Geometr885 BT - filled with Pantone Cyan.

F i z zle S S m m aa ss hh
100% Pure

The simple term IQ, is linked to ones intelligence. - it is created using the rounded arial font. With a blue pantone filled rectangle behind the text, the text is filled white. The slogan is a very earlier draft, used more for layout purposes.

This image, is the opposite of speaking - with the slogan hinting that the product can speak itself. The font is Compacta Blk, slightly skewed. A gradient fill has been used.

This slogan suggests that their product is the real thing, being 100% Pure suggests that only the best is acceptable. A question, which is linked to the name of the drink. This being refresh yourself with our drink. How do you feel is connecting with people via an advert..

Pure refreshment

This slogan is quite a simple statement - that the drinks aim is to give refreshment to you. That drinking this product you will be refreshed.

This is the image that will be used. It has be slightly enhanced with a special effect lens on the top right corner. A Shadow has also been added using the style tool..

This slogan is used as it seems to tie in with the name of the drink. The connection between the advert and the customer - i.e by the customer thinking and giving a reply, indicates that the promotion works.

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Exemplar Material

Schemes ofBottle work 3D Model of PET

Here I have created a 3D model of a PET bottle, created with the CAD/CAM program Pro-Desktop. The bottle has been shown in the various styles. - consisting of two components : container and cap. This rendered image is then exported as a Jpeg, opened in Adobe Photoshop and the various artwork added as separate layers.

A completed Photo Rendered image of the PET bottle. The materials utilised were glass for the body, with a colour black being applied. Injected plastic was used for the cap, with Red being applied to this.

Here is a 3D model view of the PET bottle.

Here is a Wire frame view of the PET bottle.

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Contact : Customer Services 02234444555

When displaying your images, it is important that all work is displayed in a professional manner. All work should be annotated, with a technical insight given.

100% Pure

Ingredients : 100% pure orange juice. Enhanced with E104

This does not effect your statutory rights

This unique flavour drink combines the pure taste of the fruit, mixed with the special refresh flavour.... Refresh will refresh you.

Bottled in N.Ireland by the NI Bottle Company

9 0 23 1 1 114 5 3

Oranges imported from the sun drenched island of Cyprus.

s e g n a r O l Rea

Exemplar Material

Schemes of Bottle work Completed label for PET

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Exemplar Material

Schemes ofStand work Front view Graphic of Display

l ea

g ra n

es

100% p

ure

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Exemplar Material

Schemes ofStand work Assembly of Display

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Or

ang

es

100% P ure

A Front view C Exploded view

B Side view D Isometric/ Assembled view

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