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Alibaba

Naming History:Jack Ma said, "One day I was in San Francisco in a coffee shop, and I was thinking Alibaba is a good name. And then a waitress came, and I said do you know about Alibaba? And she said yes. I said what do you know about Alibaba, and she said Alibaba and 40 thieves'. And I said yes, this is the name! Then I went onto the street and found 30 people and asked them, Do you know Alibaba? People from India, people from Germany, people from Tokyo and China They all knew about Alibaba. Alibaba open sesame. Alibaba is a kind, smart business person, and he helped the village. Soeasy to spell, and globally known. Alibaba opens sesame for small- to medium-sized companies. We also registered the name Alimama, in case someone wants to marry us.

Introduction to the Company:Type- Private Industry-Internet, E-commerce, Computer software Founded- Hangzhou, China (1999) Headquarters Hangzhou (China Headquarters), Hong Kong (International Headquarters), China, Hong Kong Area served-China and overseas Key people- Ma Yun (Jack Ma), Chairman Jonathan Lu, CEO Revenue-USD 4.1 billion (2012) [1] Owner(s)- Ma Yun (Jack Ma), Chairman Employees-24,000 (2012) Website -alibaba.com

Executive Team
Jack Ma Executive Chairman, Alibaba Group Joe Tsai Executive Vice Chairman, Alibaba Group

Jonathan Lu Chief Executive Officer, Alibaba Group

Maggie Wu Chief Financial Officer, libaba Group

Zeng Ming Chief Strategy Officer, alibaba Group

Trdy Dai Chief People Officer, Alibaba Group

Wang Jian Chief Technology Officer, Alibaba Group

Tiger Wang Chief Marketing Officer, Alibaba Group

Polo Shao Chief Risk Officer & Group Secretary, Alibaba Group

Lucy Peng Chief Executive Officer, Alibaba Small and Micro Financial Services Group (under formation)

Leo Jiang Senior Vice President & Deputy Chief Technology Officer, Alibaba Group

Daniel Zhang Senior Vice President, Alibaba Group

Eddie Wu Senior Vice President, Alibaba Group

Zhang Yu Vice President,alibaba Group

Company Overview
Alibaba Group is a family of Internet-based businesses which makes it easy for anyone to buy or sell online anywhere in the world. Since its inception, it has developed leading businesses in consumer e-commerce, online payment, business-to-business marketplaces and cloud computing, reaching Internet users in more than 240 countries and regions. Alibaba Group consists of 25

business units and is focused on fostering the development of an open, collaborative and prosperous e-commerce ecosystem. Alibaba Group was founded in 1999 by 18 people led by Jack Ma, a former English teacher from Hangzhou, China who has aspired to help make the Internet accessible, trustworthy and beneficial for everyone. The privately held Alibaba Group, including its affiliated entities, employs some 24,000 people around the world and has more than 70 offices in Greater China, India, the United Kingdom and the United States. Alibaba Groups major businesses and affiliated entities include: Alibaba Group Coordinates: 301131.12N 120119.79E (simplified Chinese: ; traditional Chinese: ; pinyin: lbb Jtun) is a privately owned Hangzhoubased family of Internet-based E-Commerce businesses that cover business-to-business online marketplaces, retail and payment platforms, shopping search engine and data-centric cloud computing services. In 2012, two of Alibabas portals together handled 1.1 trillion yuan ($170 billion) in sales, more than competitors eBay and Amazon combined.[2] The company primarily operates in the Peoples Republic of China. The company is estimated to have a valuation between $55 billion to more than $120 billion.[2] The company began in 1999 with the web domain Alibaba.com a business-to-business portal to connect Chinese manufacturers with overseas buyers. Its consumer-to-consumer portal Taobao, similar to American eBay, features nearly a billion products and is one of the 20 most-visited websites globally. Alibaba Group's sites account for over 60% of the parcels delivered in China. [2] Alipay, an online payment, escrow service, accounts for roughly half of all online payment transactions within China. The vast majority of these payments occur using Alibaba services.[3]

Alibaba.com
Alibaba.com Limited (simplified Chinese:; traditional Chinese: ), the flagship company of Alibaba Group, is the worlds largest online business-to-business trading platform for small businesses. Founded in Hangzhou in eastern China, Alibaba.com has three major marketplaces. The companys English language international marketplace (www.alibaba.com) serves to bring together importers and exporters from more than 240 countries and regions. The China marketplace (www.1688.com) is developed for domestic business-to-business trade in China. In addition, Alibaba.com offers a transaction-based wholesale platform, AliExpress (www.aliexpress.com), which allows smaller buyers to buy small quantities of goods at wholesale prices. The company claims that together these marketplaces have more than 79 million registered users. 1688.com recently launched a new direct channel that is responsible for $30 million in daily transaction value.[4]

Taobao
Main article: Taobao Taobao Marketplace, or Taobao, is the China's largest consumer-to-consumer online shopping

platform.[5] Founded in 2003, it provides a wide variety of product offerings. According to the Alibaba Group official website Taobao has achieved a total of 500 million registered users, 60 million regular visitors, 800 million products and a sales average of 48,000 items per minute as of July 2013.[6] [7] Taobao continues to attract new stores. According to Zhang Yu, the director of Taobao, the number of stores on Taobao with annual sales under CNY 100 thousand increased by 60% between 2011 and 2013. Over the same period, the number of stores with sales between CNY 10 thousand and CNY 1 million increased by 30%, and the number of stores with sales over CNY 1 million increased by 33%.[8]

Tmall.com
Main article: Tmall Tmall.com was introduced in April 2008 as a dedicated business-to-consumer (B2C) platform to complement Taobaos consumer-to-consumer (C2C) marketplace and became an independent business in June 2011. It is now a major online shopping destination for quality, brand-name goods in China.

eTao
eTao (www.etao.com) was beta-launched by Taobao in October 2010 as an independent search engine and became an independent business in June 2011. It is the most comprehensive shopping search engine in China, covering product results from most Chinese online shopping platforms.

Alipay
Launched in 2004, Alipay (www.alipay.com) is a third-party online payment platform. According to analyst research report, Alipay has the biggest market share in China with over 700 million registered accounts as of the end of 2012.[9] However how many active or unique accounts this translates to is unknown, with Alibaba Group refusing to provide an answer. Regardless, it is likely that this figure will surpass PayPal's 117 million active users. Alipay provides an escrow service, in which consumers can verify whether they are happy with goods they have bought before releasing money to the seller. This has been a significant advantage to the service as China's weak consumer protection laws have reduced consumer confidence in C2C and even B2C quality control. Alipay partners with more than 65 financial institutions including Visa and Mastercard [10] to provide payment solutions for Taobao.com and Tmall.com as well as more than 460,000 Chinese businesses. Internationally, Alipay connects more than 300 worldwide merchants directly to consumers in China. It currently supports transactions in 12 major foreign currencies. Alipay is an affiliate of Alibaba Group. The PBOC, China's central bank, issued licensing regulations in June 2010 for third-party payment providers. It also issued separate guidelines for foreign-funded payment institutions. Because of this, Alipay, which accounts for half of China's non-bank online payment market, was restructured as a domestic company controlled by Alibaba CEO Jack Ma in order to facilitate the regulatory approval for the license.[11] The 2010 transfer of Alipay's ownership was controversial, with media reports in 2011 that Yahoo! and Softbank (Alibaba Group's controlling shareholders) were not informed of the sale for nominal value. Chinese business publications Century Weekly criticised Ma, who stated that Alibaba Group's board of directors was aware of

the transaction.[12] The incident was widely criticized in foreign and Chinese media as harming foreign trust in making Chinese investments. [4] The ownership dispute was resolved by Alibaba Group, Yahoo!, and Softbank in July 2011.[13] Alipay recently launched a financial product platform called Yu E Bao that is quickly growing in popularity. There are still some paperwork issues with the China Securities Regulatory Commission, but Alipay plans to expand the product while these are sorted out.[14]

Aliyun
Main article: Aliyun Alibaba Cloud Computing aims to build an advanced data-centric cloud computing service platform, including e-commerce data mining, high-speed massive e-commerce data processing, and as well as data customization. It was established in September 2009 in conjunction with the 10th anniversary of Alibaba Group. Aliyun. The cloud computing industry in China is in early developmental stages at this time. Adoption of cloud services and is serving more and more customers; however user familiarity and understanding of the technology is still underdeveloped as it has only been introduced in the past few years. Cloud computing services is currently estimated to lag five years behind the United States in infrastructure and consumer development. The Chinese cloud market currently represents only 3% of the global cloud market with Gartner projecting 40% annual growth.[15] In service revenue, the Chinese cloud industry is projected to reach $18.6 billion in revenue in 2013. In its recent Global Cloud Index report, Cisco forecast that the Asia region will generate the majority of global cloud traffic by 2016.[16] Alipay is looking to differentiate its cloud services from competitors by providing free market information and statistical data. To do this, they have partnered with the YunFen Fund in a US$161 million deal. There is significant competition for the high-growth Chinese cloud market. TenCent and Baidu have both claimed that their own cloud networks are the largest in China and are continuing to invest in personal storage solutions. Tencents Weiyun is being positioned as the third component to its mobile platform that already includes the WeiBo micro-blogging service and the WeiXin group chat service or WeChat. Meanwhile, Baidu, the search engine web services company is investing heavily in cloud computing, committing US$1.6 billion alone in a new data centre. On the consumer side, it recently announced a deal to provide free personal cloud storage to Android phones powered by selected Qualcomm chips in a bit to expand its consumer base. Yunio is a small start up compared to these competitors that intends on providing a syncing cloud-based storage service that should appeal to professionals. The functionality of Yunio wil mimic that of Dropbox in the United States. Huawei, one of the worlds largest telecommunications equipment makers is similarly readying its global cloud service for 2013, however has encountered setbacks in U.S. government license regulation due to its ties to the Chinese government and military.[17] IBMs SmartCloud and Microsoft similarly have aggressive entrance strategies and it is expected that Amazon will also soon be entering the foray. Its still very early for Cloud in China but it is predicted there will be 12 times the growth over the next 10 years[18] Beyond competition there are many technical setbacks to the implementation of nationwide

cloud services. Yunio CEO Chris Matthews notes that the Internet infrastructure in China is fractured in both region and ISP, making it more difficult to set up a reliable nationwide service.In China, you have eight bandwidth providers nationwide and none of them play well with each other. This is human implemented, its not a technical problem. While salary costs are lower in China, any savings on engineering staff are offset by additional bandwidth and server costs.

China Yahoo!
In October 2005, Alibaba Group formed a strategic partnership with Yahoo! and acquired China Yahoo! (www.yahoo.com.cn), a Chinese portal that focuses on Internet services like news, email, and search.

Corporate governance
As of January 2013//en.wikipedia.org/w/index.php?title=Alibaba_Group&action=edit , Jack Ma was Alibaba Group's chief executive officer.[5] Ma announced his intention to step down from this post on January 15, 2013.[5] Alibaba Group is estimated to have an IPO some time in 2013.[2] CEO Jonathan Lu confirmed this IPO again in July 2013, quoted in the press as saying, We are ready and can do an IPO any time. He also revealed that the firm has still not decided where to list, but is looking at the stock exchanges of New York and Hong Kong.[19]

Alibaba's Gold Supplier Membership and Related Controversy


Alibaba.com try to ensure their sellers are genuine by offering what they call Gold Supplier membership. "To qualify for a Gold Supplier membership, a supplier must complete an authentication and verification process by a reputable third-party security service provider appointed by Alibaba.com". While the majority of suppliers are genuine, there are still those seeking to defraud unsuspecting buyers which in February 2011 caused much controversy, as Alibaba admitted that it had granted the mark of integrity of its China Gold Supplier program to more than 2,000 dealers that defrauded buyers, with the firm's share price dropping "abruptly" after the announcement.[23] A statement from the firm reported than Yan Limin, the General Manager of Alibaba.com at the time, had been dismissed in March for "misconduct"; Phil Muncaster of UK's The Register additionally reported that "a further 28 employees had been involved in dodgy dealings".[24] As the Economist noted, the company's response has conflicting components: Alibaba's promulgated view that its corrective actions indicate its commitment to quality and integrity (where it contrasts itself with other scandal-associated Chinese business sectors), versus a damage control view suggesting that the subscription-driven, third-party verified China Gold Supplier program was endangered by diminished trust in its endorsement system, removing the incentive for global buyers to choosing Alibaba as their B2B service, thus more broadly endangering Alibaba through impact on its brand and capabilities (the latter via the "defenestration of senior people").[23] Overall, the scandal has placed the head of Alibaba Group, Jack Mawho is described as having been furious over the scandalin a position to personally fight to win back trust.[25]

R&D and Innovation


Entrepreneurship and innovations are the main drivers for the big success and the rapid growth of Alibaba. With its innovations Alibaba tries to meet the customers needs and the future trends in the internet. Therefore, Alibaba introduced the Alibaba Group R&D institute in 2008. Just one year later Alibaba filed around 350 patent and utiliy model applications

Mission & Vision:* The company began in 1999, with a mission of making business available anywhere and everywhere, under the web domain Alibaba.com, a businessto-business portal to connect Chinese manufacturers with overseas buyers. Its website is considered in 20 most visited websites globally, extracting the revenue of 4.1 billion US dollars according to 2012 survey. It initiated with the visions : -> To become the first platform of choice for sharing data. ->To be enterprise that has happiest employees. ->To last at least 102 years. Our Culture We have established a strong company culture based on a shared mission, vision and value system as the cornerstone of Alibaba Group and its subsidiaries. Our business success and rapid growth is built on the spirit of entrepreneurship, innovation, and an unwavering focus on meeting the needs of our customers. When new employees join Alibaba Group, they attend an extensive orientation and teambuilding program at the company's headquarters in Hangzhou, China. This program includes a strong focus on the company's mission, vision and values; reinforced in our regular training programs, team-building exercises and company events. Strong shared values have enabled us to maintain a common company culture and community, no matter how large we grow. Our Mission and Vision Mission To make it easy to do business anywhere Because of the nature of our businesses, Alibaba Group subsidiaries are repositories of massive amounts of market information and statistical data. As part of our commitment to SMEs, we are working to be the first company to make this market data available free to all of our users, enabling them to adjust their strategies to suit fast-changing market conditions and to expand the reach of their businesses. In addition, we strive to be the company with the highest employee satisfaction and to build a company that flourishes for at least 102 years, spanning three centuries (Alibaba was founded in 1999). Our Values

We work every day to uphold the following tenets: customer first, employee second and shareholder third. Our six core values that guide our operations and are fundamental to our corporate culture and an integral component of Alibaba Groups DNA are: Custo mer First Team work Embr ace Chan ge Integ rity Passi on Com mitm ent The interests of our community of users and paying members must be our first priority. We expect our employees to collaborate as a team in pursuit of our shared mission. We believe teamwork enables ordinary people to achieve extraordinary things. We operate in a fast-evolving industry. We ask our employees to maintain flexibility, continue to innovate and adapt to new business conditions and practice. Integrity is at the heart of our business. We expect our employees to uphold the highest standards of integrity and to deliver on their commitments. Our employees are encouraged to maintain a positive attitude towards their work and never give up doing what they believe is right. We expect our employees to demonstrate professionalism and continuously strive for excellence

History:http://www.alibaba.com/aboutalibaba/aligroup/index.html

Top History & Milestones 19 99 Alibaba Group is officially established by its 18 founders, led by Jack Ma, working out of a Hangzhou apartment.

19 99- Alibaba Group raises US$25 million from Softbank, Goldman Sachs, Fidelity, and other 20 institutions. 00 20 Alibaba.com becomes profitable.

02 20 03 20 05 20 06 20 07 Consumer e-commerce website Taobao is founded, again in Jack Ma's apartment. Online payment system Alipay is launched. Alibaba Group forms a strategic partnership with Yahoo! Inc. and takes over the operation of China Yahoo!. Alibaba Group makes a strategic investment in Koubei.com. Internet-based business software company Alisoft is launched. (January) Alibaba.com Limited lists on the Hong Kong Stock Exchange. (November) Alibaba Group launches Alimama, an online advertising exchange company. (November) Taobao Mall (currently known as Tmall.com), a dedicated B2C platform, is introduced to complement Taobaos C2C marketplace. (April) Koubei.com merges with China Yahoo! to form Yahoo! Koubei. (June) Alimama is integrated with Taobao. (September) Alibaba Group R&D Institute is established. (September) Alisoft merges with Alibaba Group R&D Institute. (July) Alisoft's Business Management Software division is injected into Alibaba.com. (August) Koubei.com is injected into Taobao as part of the "Big Taobao" strategy, which positions Taobao as a one-stop e-commerce service provider to promote wider use of e-commerce among consumers. (August) Alibaba Cloud Computing is established in conjunction with Alibaba Group's 10th anniversary celebration. (September) Alibaba Group creates a cross-business team comprising senior managers from Taobao, Alipay, Alibaba Cloud Computing and China Yahoo! to execute a full-scale roll-out of the "Big Taobao" strategy. (March) Alibaba Group announces that it will begin in 2010 to earmark 0.3 percent of annual revenues to fund efforts designed to spur environmental awareness and conservation in China and around the world. (May) Taobao Mall launches a new independent web domain, Tmall.com. (November) Alibaba Group announces its plan to build a network of warehouses across China and, together with its partners, drive major investment in logistics development in the country. (January) Alibaba Group reorganizes Taobao into three separate companies, Taobao Marketplace, Tmall.com and eTao, to capture the Chinese consumer e-commerce opportunities. (June) Tmall.com changes its Chinese name to strengthen its positioning as a source of highquality, brand-name products. (January) Alibaba.com delists from the Hong Kong Stock Exchange. (June) Alibaba Group upgrades its existing subsidiaries operations into one of the seven business groups: Alibaba International Business Operations, Alibaba Small Business

20 08

20 09

20 10

20 11

20 12

Operations, Taobao Marketplace, Tmall.com, Juhuasuan, eTao and Alibaba Cloud Computing. (July) Alibaba Group completes the initial repurchase of shares from Yahoo! and restructured its relationship with the latter. (September) Taobao Marketplace and Tmall.com reach a combined GMV of RMB1 trillion for the period January to November 2012. (November) 20 13 Alibaba Cloud Computing merges with HiChina. (January) Alibaba Group is reorganized into 25 business units to better adapt to Chinas fastgrowing e-commerce environment. (January)

Alibaba in the Community


Alibaba Group aspires to be a company that creates value for society. Since the companys humble beginnings, our core mission has been to make doing business easy for people around the world. By changing the way small businesses and entrepreneurs conduct business and giving consumers access to a broader selection of products and services, our various e-commerce properties are playing a leading role in creating jobs and grassroots economic opportunities in China and around the world as well as enriching the lives of millions of consumers. Alibaba Group is also highly involved in sustainable corporate responsibility projects as a way to contribute to offline and online social development and empower the less fortunate around the world. Those projects include:

Incubating E-commerce Talent We believe that businesses with an open attitude towards new ideas and a global vision, coupled with e-commerce capabilities, will more likely survive and thrive in the information age. As such, we invest a lot of resources into incubating a pool of qualified e-commerce talent from which small businesses can draw upon. Since 2004, Alibaba Group has been providing small businesses and individuals alike with online and offline training courses in e-commerce and enterprise management through Ali-Institute. As it grew in scale, Ali-Institute began to operate under a commercialized model in July 2009 to provide educational services in a more systematic manner. Alibaba Group also operates Taobao University, a similar educational service focused on Taobao Marketplace, to help boost the competitiveness and service standard of corporate and individual Taobao storefront managers and operators. Our other efforts in promoting e-commerce include, among others, collaboration with Hangzhou Normal University to operate the Alibaba Business School; a young scholars support program aimed at encouraging e-commerce research; employment training for the physically challenged;

and the Global Netrepreneur of the Year Award, an award program which honors excellence in ecommerce.

Promoting Global Business Dialogue As an industry pioneer, Alibaba Group co-hosts the annual e-commerce summit "AliFest" in Hangzhou, China in association with the Hangzhou municipal government. Thousands of netrepeneurs (short for Internet entrepreneurs) attend the event to exchange ideas and learn from the experiences of global thought leaders. Past keynote speakers have included former U.S. President Bill Clinton, Los Angeles Lakers Kobe Bryant, Nobel Peace Prize laureate Muhammad Yunus, former California Governor Arnold Schwarzenegger, and Pulitzer Prizewinning journalist Thomas Friedman. Since 2000, Alibaba Group has also hosted the West Lake Summit several times for stakeholders ranging from businesspeople to government officials and industry leaders to discuss ways that they can work together to advance the Internet industry and e-commerce environment.

Environmental Protection Over the past few years, Alibaba Group has made air and water quality its top priorities in environmental protection as they are essential to our health and well-being. Apart from making day-to-day recycling and resource conservation efforts to control waste within the company, we also mobilize our resources to spearhead special green projects such as the Clean Water Initiative, which aims at exploring ways to resolve water pollution problems in China. As our commitment to cultivating a greener society, we have since 2010 earmarked 0.3% of our annual revenue to fund efforts designed to spur environmental awareness and conservation. Alibaba Group also acts as a responsible e-commerce platform operator by banning from our marketplaces all product postings related to sharks fins, ivory, bear bile, cat and dog fur and meat, and various other products made from endangered animals. Our company also has regular contact with animal welfare organizations for related training, initiatives and new policy creation.

Disaster Relief Alibaba Group has been contributing to the rebuilding efforts in Chinas Sichuan Province since the tragic 5.12 earthquake which occurred in 2008. In addition to organizing a variety of charity programs to help those who were affected transition back to their normal lives, we also established a special long-term program to drive the development of rural e-commerce and create jobs in Qingchuan County, one of the areas most affected by earthquake damage. It is our belief that strategic offering of means or know-how instead of solely financial contributions can better help victims sustain their own livelihood. Part of this special program, which remains very active to this day, includes setting up an e-commerce training center there and providing free ecommerce training so as to help local merchants start their own online ventures and achieve selfsustainability. Alibaba Group reaches out to places beyond China to help other devastating situations as well. For example, after the earthquake near Honshu, Japan in 2011, we mobilized our online community to donate cash and much needed necessities to the victims. Through organizations such as the One Foundation and China Red Cross, we have made donations whenever there was a need to areas as far as eastern Africa and the Caribbean often plagued with disasters or adverse weather conditions.

Encouraging Community Service To cultivate a sense of social responsibility within the company, Alibaba Group encourages and creates opportunities for employees to actively participate in community service and philanthropic programs. Among other efforts, we established the community startup fund several years back to sponsor meaningful, sustainable social care initiatives designed and run by our employees every year. In January 2012, we officially established the Alibaba Foundation with a sizeable fund dedicated to social causes such as raising public awareness of environmental protection and helping the development of disadvantaged people. The use of the funds is wholly determined by a committee of staff representatives selected by vote, which underscores our commitment to professionalism in utilizing our resources to give back to society

Achievements:*
So far it established two major market places: -> International market place(www.alibaba.com) severs to bring together importers and exporters from more den 240 companies and regions. ->China marketplace (www.1688.com) is developed for domestic business to business trade in china * Two of its portals together handled 170 billion dollars in sales which is more

then ebay and amazon combined.

Since its humble beginnings in 1999, when it was launched by Jack Ma and 17 other cofounders, Alibaba.com has become the worlds largest online business-to-business global trading marketplace, with 2.5 million and 14 million registered users in its international and Chinese domestic marketplaces respectively (refer to Appendix 1 for key development milestones). In 2004, the Alibaba websites boasted an estimated combined transaction volume of more than US$4.5 billion. Alibaba.com also owns and operates Taobao.com, a business-toconsumer and consumer-to-consumer marketplace; Alipay, an online payment system in China; and Yahoo China, which it acquired in October, 2005. Alibaba.com currently has more than 4,600 employees with an average age of 26. It was selected by Chinas CCTV as one of the countrys best employers in 2005 and was recently named one of Chinas Top Employers 2007 by CRF China. In just seven years, Alibaba.com has achieved award after award in recognition of its achievement and impact on e-commerce, including Best of the Web by Forbes Magazine for seven consecutive years, the most popular B2B website by Far Eastern Economic Review, and other awards, including China Excellent Business Website and China Best Commerce Website. Alibaba.com is frequently quoted as one of the top five websites in the world along with Yahoo, Amazon, eBay and AOL, by domestic and international media. Business and Talent Requirements for Alibabas Success As a high-tech service company, Alibaba.com builds its business success and rapid growth on entrepreneurship, innovation, and service. Says Jack Ma:
The company will remain a start-up no matter how long it has been in existence. What ever has been stable, I will disrupt that stability. The company needs to continue to innovate and grow. I want the employees to believe that we are a small company, no matter how big we get. I believe we can create a system and culture to perpetuate this culture of entrepreneurial and start-up spirit.

To fuel the entrepreneurial and innovative spirit, along with a service attitude, Jack Ma is looking for people with the following characteristics: 1) People with a dream. Dont let your colleagues work for you. They need to work for their dreams! If people dont believe in the dream and join the company purely for money, they wont stay long (refer to Appendix 2 for Alibabas vision, mission, and values). 2) People with shared values. The value system is very important at Alibaba. We are

crazy for it! In China, we might be the only crazy company who so strongly maintains our value system. People who dont fit our values cannot survive in the company. (Alibabas six core values are customer comes first, teamwork and cooperation, embracing change, integrity, passion, and honoring your job). 3) People with a smile. When we hire people, we look for people who are naturally optimistic and happy. In the start-up process we will meet with difficulties and challenges. Optimistic and happy people can better deal with these challenges and succeed. Its hard to make a happy person unhappy, but its even harder to make an unhappy person happy. I am able to tell whether a person is on our staff by their smile. 4) People who enjoy work and can turn stress and challenges into innovation. Employees must be able to handle pressure and challenges, and turn them into positive energy for innovation, not negative energy for depression. 5) People who work together. We dont welcome people who think they are smart because they may think they are above others. This industry is so new that it really doesnt have any real talents. The people who are real talents probably dont know they are talents. Everyone has tremendous potential. We all use other peoples strengths to overcome our weaknesses . We are all ordinary people, but our goals are extraordinary. While Alibaba seeks people with strong professional skills, these characteristics are even more important in deciding whether a person will join, stay, and enjoy working in the company.

Site Information & Language:Website Background Manufacturers, Suppliers, Exporters & Importers from the world's largest online B2B marketplace-Alibaba.com Find quality Manufacturers, Suppliers, Exporters, Importers, Buyers, Wholesalers, Products and Trade Leads from our award-winning International Trade Site. Import & Export on alibaba.com Description on Homepage Alibaba Manufacturer Directory - Suppliers, Manufacturers, Exporters & Importer Launched in 1999, Alibaba.com is the leading global e-commerce platform for small businesses around the world. As of June 30, 2012, the platform had 29.4 million registered users from more than 240 countries and regions and showcased 2.5 million supplier storefronts. Alibaba.com is a business within Alibaba Group. Description from Alexa 15 October 2001 Online since Number 70 of all websites according to Alexa Popularity rank

Country China United States India

Visitors 45.3% 7.8% 5.5%

Country Rank 26 258 153

City Beijing, CN Shenzhen, CN Guangzhou, CN Main visitors locations

Visitors 7.1% 7% 3.9%

City Rank 40 15 21

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