The bright future of tourism Early retirement people used to retire at a very young age to get benefits. Examples.

. SSS members at the age of 60 Longer life span pensioners used to enjoy tourism operators due to pension programs Shorter workweek it increases leisure time and lesser work week to let customer enjoy their vacation time with family and friends. Greater disposal income families nowadays has higher income than before, due to higher wages Greater mobility improvement of roads and better transportations make it easier to travel every year Similar families - the average family sized has decreased thus easier for the family to travel and travel cost less if few family members travel ISSUES IN TOURISM 1. Marketing 2. Legal 3. Human resources 4. Operations 5. Consumer affairs 1. MARKETING ISSUES -a. CHANGING DEMOGRAPHICS populations older vs. younger # of households people traveling for personal than business purpose incresing international travelers b. CHANGING VACATION PATTERNS - traditional once a year vacation vs. 3 days holiday weekend] c. MARKET SEGMENTATIONS - TYPES OF Lodging - Types of foodservice d. FREQUENT GUEST PROGRAMS - tie cups with hotel and airlines are possible to gain customers e. MATURATIONS IN SEGMENTS OF THE FAST FOOD INDUSTRY - ability to create new product to maintain the desire sales level f. CONSOLIDATION IN THE COMMERCIAL LODGING INDUSTRY - larger # of firms vs. small 3 of firms

2. LEGAL ISSUES a. LIQUOR LIABILITY - SERVING LIQUOR IS PROHIBITED because it causes accidents and injuries to customers. Their tendency is to change their market strategies b. ethics in the tourism industry -ethics is an academic discipline that deals with the study of the codes of moral conduct practiced by individuals or groups. The ability to know what is RIGHT from WRONG

3.HUMAN RESOURCE ISSUES - ISSUES THAT PERTAINS TO STAFF OR EMPLOYEES of a particular business establishments a. sexual harassments - it may defined as unwelcome sexual / advances request for sexual fevers and other verbal or physical conduct of a sexual nature that take place under any of the following conditions: Submission is made a condition of persons employment Submission to or rejection of such conduct Unreasonably interferers with the persons work performance or creates an intimidating, hostile or offensive work environment b. employee turn over - losing experienced employees and hiring less experienced employees as replacement. # Issues are the ff. High salary Work environment Workers relationships c. EMPLOYEE ASSISTANCE PLANS - it discuss the major issues of employees in tourism industry Psychological problems Family issues Financial problems Legal issues Health issues Educational issues d. EMPLOYEE EMPOWERMENT - it asses employee in following rules and regulations directed . it empower employees to make decisions that will improve the quality service to guest 4. OPERATIONAL ISSUES A. AUTOMATION - is the process of using electronic and mechanical equipment to complete all task associated w/ a given enterprise 2 primary reasons for automating an enterprise To increase the speed of work To reduce the cost of work Automation affects the industry in 3 principal areas: 1. COMMUNICATIONS business travelers frequently change their itineraries to suit their changing requirements 2. INTERACTIVE TELEVISION - its affects the productivity of the distribution system as marketing strategy as well ELIMINATION OF TICKETS traveling is hassle free. Traveler dont need to bring too much travel documents to complete tour b. SMOKING / NO SMOKING AREAS

it penetrates people to meet their service for guest satisfactions c. SANITATION AND PUBLIC HEALTH - it is very important issue in foodservice D. recycling solid waste - one of the activity that will save the environment e. Consumer affairs issues Fire and safety Truth in menus Diet / nutrition health THE FUTURE OF TOURISM AND HOSPITALITY increased in speed and shopping use of the internet in develop countries extended reach in less develop countries improve security of personal imformation robotic labor sources reservation system / voice activated improved navigational systems for car rentals electronic entertainment upgraded internet marketing mass customization comprehensive branding campaigns for large and small operations virtual online customer communication just in time seats electronic travel agents blended hybrid accommodations global anti-terrorist micro ship security system More nutritional fast food offerings Emphasis an eco-tourism Improved customer relationship marketing information