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Please answer the following questions by placing an "x" in the appropriate space: "Businesses have responsibilities with society that go beyond job creation." 1. Strongly agree (__) 2. Agree (__) 3. No Opinion (__) 4. Disagree (__) 5. Strongly Disagree (__)
"It is possible for a business to be both ethical and profitable." 1. Strongly agree (__) 2. Agree (__) 3. No Opinion (__) 4. Disagree (__) 5. Strongly Disagree (__)
"Advertising shows an accurate view of reality." 1. Strongly agree (__) 2. Agree (__) 3. No Opinion (__) 4. Disagree (__) 5. Strongly Disagree (__)
"Advertising helps to shape society's views of the world and itself." 1. Strongly agree (__)
How do you view the level of ethics in general advertising? 1. Very High (__) 2. High (__) 3. Average (__) 4. Low (__) 5. Very Low (__)
Whose responsibility is it to deal with the social problems of the world? (please mark with an "x", as appropriate) 01. Businesses (__) 02. Non-Profit Organizations (__) 03. Government (__) 04. Non-Government Organizations (NGOs) (__) 05. Schools and Universities (__) 06. General Public (__) 07. Other - Please cite:___
Which of the following issues in general advertising would you consider being unethical? (please mark by placing an "x" in the appropriate place(s)) 01. Ads for abortion services or family planning (__)
Please answer the following questions by placing an "x" on the appropriate space:
Have you ever decided not to buy a product/service due to an advertisement that you perceived as unethical? Yes (__) No (__)
In the future, would you refrain from buying a product/service because you perceive its advertisements as unethical? Yes (__) No (__)
Would you invest in a fund/company with high ethical standards if it presented slightly lower returns than a fund/company with low ethical standards? Yes (__) No (__)