BUSINESS RESEARCH METHOD S ZCZF 6033

THE IMPLICATION OF SMARTPHONE TOWARDS STUDENTS BEHAVIOR

Prepared By Matrix Number Issue Date Prepared For

ANAS SYAZWAN BIN MOHD SAH ZP01304

MOHD AZRI BIN SAHARI ZP01306

MARCH 2013 PROF. DR. ARAWATI AGUS

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TABLE OF CONTENTS

1 INTRODUCTION
This assignment is based on Business Research Method (ZCZF 6033) research project paper to determine the issues and do the research based on concept learned in the class. In this project we are required to survey about related topics as per our decision and doing the analysis with SPSS system.

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2 BRIEF BACKGROUNDS (OBJECTIVES)

This study aims to investigate the effect of convenience, social needs and social influences on dependency towards smart phones and the impact on future behavior among secondary school students in Malaysia. For this research our target is more to the following target sample:1) 2) 3) Rural students school Urban students school In secondary school (Form 4-5)

3 CONTRUCT MODEL
THE IMPLICATION OF SMARTPHONE TOWARDS STUDENTS BEHAVIOR

Technologies

Convenience
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Emergencies

Attitudes / Behavior / Outcome

Social Network

Income of Parents

4 ITEMS QUESTION
THE IMPLICATION OF SMARTPHONE TOWARS STUDENTS BEHAVIOR The measurement will be 1-5 (1 Strongly disagree, 5 Strongly agree) NO 1 CONSTRUCT Technologies ITEMS QUESTION Are you using the smart phone. How long you using the smart phone. Students almost using updated smart phone with
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synchronizing development communication technologies. I cannot do anything with my homework without 2 Convenience smartphone Using smartphone would allow me to accomplish homework more quickly Using smartphone saves my times and effort A smartphone enables me to receive kearning materials anywhere I go. I would prefer carrying my smartphone rather than my 3 Emergencies laptop I use smart phone only for emergencies. In my daily life, usage of smartphone is high I will feel insecure when my smartphone is not with me 4 Social Network I almost using smart phone to stay connected with friends and family through social networking website (facebook, myspace, twitter and etc) I use my smart phone to catch up with my friends and relatives 5 Income of parents Parents almost gifted students the smart phone It is important that my friends like the brand of smartphone Im using I would be susceptible to be persuaded into using a smartphone if I had a low self-esteem I intend better purchase of smartphone in the future from my experience It is important that my friends like the brand of smartphone Im using

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5 DEMOGRAFIC QUESTIONS
NO 1 QUESTIONS What is your age? Under 12 years old 12-15 years old 2 16-20 years old Which of the following best describes the area your school in? Rural school Sub urban school 3 Urban school Please specify your race. Malay China
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 India 4 Others What is your gender? Male 5 Female Are you using the smart phone? Yes No 6 Yes, just borrow from my parents If yes, how long you using the smart phone? Under 2 years 3-5 years 7 5-10 years and above How long do you access the web from the smart phone in times? Under 2 hours 3-5 hours 8 more than 5 hours and above Who buy your smart phone and pay the monthly bills or prepaid? Self/spouse Parents Brother/ Sister 9 Others.. The organizations you parents work for is in which following Public sector Privates sector Non-for profit Dont know 10 Others English proficiency Very poor Poor Strongly Most strongly

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6 CONCLUSIONS

7 APPENDIXES

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