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Complexity
(Usability)
INNOVATION HAPPENS
K. Craig 1
Presentation Outline
What is the Major Challenge for Todays Technological Companies? What is Innovation and How Does a Company Achieve It? What is Mechatronics and How Does It Enhance Innovation? What are the Challenges in Creating a Culture of Innovation? What Concrete Steps Can a Company Take to Implement a Mechatronics Design Approach? How Will a Company Know It Is Successful? Conclusions and Q&A
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The Challenge
Societys problems are getting harder, broader, and deeper and are multidisciplinary in nature. Basic engineering skills have become commodities worldwide. An engineer is the quintessential critical thinking, problem solver. Engineers must provide high value by being immediate, innovative, integrative, conceptual, and multidisciplinary.
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How can a company transform itself and its workforce to successfully design and implement multidisciplinary engineering systems?
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Innovation
Innovation is Local. You dont import it. You dont export it. You create it. It is a way of thinking, communicating, and doing.
Non-Technical Breadth
Business Human Values Complexity
Engineering Discipline
Engineering Depth
Technology Depth
Operator Interface
Human Factors
Computation
Software, Electronics
Actuation
Power Modulation Energy Conversion
Instrumentation
Energy Conversion Signal Processing
Performance, reliability, low cost, robustness, efficiency, and sustainability are absolutely essential.
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Silos
Comfort Zones
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Non-Technical Breadth
Business Human Values Complexity
Engineering Discipline
Comfort Zones
Silos
Theory
Engineering Depth
BALANCE
Technology Depth
2 T
Practice
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Challenges are met and problems are solved by changing culture attitude and behavior and instilling ownership.
Consensus something in which no one believes and to which no one objects is not a substitute for shared ownership.
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Human-Centered Design
HumanCentered Design requires interdisciplinary collaboration, an iterative process with frequent prototyping, and engagement with real people.
Cost of Technology Complexity & Information
1900
2000
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Physical System
System Measurement Physical Model
Parameter Identification
Model-Based Design
Design Concept
Measurement Analysis Comparison: Predicted vs. Measured
Mathematical Model
Mathematical Analysis
YES
Design Changes
NO
In evaluating concepts, a modeling-and-analysis approach must replace any design-build-and-test approach, but this modeling is multidisciplinary and crosses domain boundaries.
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What Concrete Steps Can a Company Take to Implement a Mechatronics Design Approach?
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Attitude and Mindset No Comfort Zones Organization in Multidisciplinary Teams No Silos Time To Do It! Human-Centered Design Model-Based Design Integration No After-Thought Add-Ons! Training to Show How To Do It! Workforce Enhancement Reward System to Foster Ownership
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Innovation + Integration
Electromagnetic Actuators
M.Eng. Mechatronics
Electronics
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P&
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Rockwell Automation
P&G / Rockwell Automation Mechatronic Challenges
August 2008
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December 2009
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COMMUNICATION
Watch How The Engineers Communicate
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