M

O C T O B E R 2012 TO MARCH 2013

Management Fundamentals and Skills for Scientists and Researchers

Linking Science to Business
www.execed.ie.edu/internationalprograms

Our programs allow executives to renew their competitive edge, commitment, entrepreneurial spirit, global vision and their motivation and later on, our business forums and Centers of Excellence offer platforms for continuous learning.
Santiago Iiguez. Dean of IE Business School

Fully recognized by the three principal international accrediting bodies in the field of business education.

IE Business School is consistently ranked among the top Business Schools worldwide by international financial and economic media groups. www.ie.edu/IE/php/en/rankings.php

International Executive MBA

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Financial Times 1st in Spain

Jan. 2010

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Sept. 2009

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Jan. 2008

Program Overview
Many scientific and technical professionals, while extremely prepared professionally, have little to no background experience or education in business management. In todays world, these are key skills for any professional who aims at becoming a good manager and leader. Within this context, IE has developed a program that will enhance top researchers ability to make an impact and develop their core skills in areas such as finance, strategy, leadership or marketing, just to name a few. Management Fundamentals and Skills for Scientists and Researchers (MFSSR) has specifically been designed to provide participants with a set of tools and concepts in General Management and Leadership. Participants will be exposed to a real business framework, creating an environment prone to entrepreneurship amongst them and will develop business projects that will enable them to move from bench to market.

Mara Blasco
CNIO Director

In 2013 we will celebrate the 10th anniversary of the inauguration of the CNIO building. Within only one decade, CNIO has positioned itself as one of the best cancer research centres of the world as evidenced by the outstanding quality of its scientic publications. As the new CNIO Director, I look forward to the next decade of the Centre with two major goals in mind: to provide the optimal conditions for our researchers to continue making key discoveries for the advancement of oncology and to facilitate the important translation of our discoveries into innovative products and new ventures that improve our capacities to prevent, diagnose, treat and cure cancer. The CNINNOTRAIN program will be instrumental to enable our scientists at the CNIO to achieve this goal by fusing hands-on training in cutting-edge cancer research and managerial skills into a unique mix of polyvalent professional skills that are necessary to bridge the gap between bench and bedside. Within our CNINNOTRAIN program the Management Fundamentals and Skills for Scientists and Researchers Program plays a pivotal role. IE Business School has developed a program that will enhance the ability of top researchers to make an impact and develop their core skills in areas such as nance, strategy, leadership or marketing, to name a few. Participants will also learn to develop a business project, thus optimizing their potential and professional opportunities.

Management Fundamentals and Skills for Scientists and Researchers

Linking Science to Business.

Program Objectives
Participants in the Management Fundamentals and Skills for Scientists and Researchers program will learn, in an optimal period of time, to develop their individual skills, acquire a command of management tools and apply their knowledge and research to the business world; thus, optimizing their potential and professional opportunities.

Program Structure
MANAGEMENT FUNDAMENTALS AND SKILLS FOR SCIENTISTS AND RESEARCHERS

MODULES OVERVIEW

Module 1

Thinking Strategically
Module 2

Adopting the customers perspective

Entrepreneurship
Module 8

Module 3

Financial Accounting
Module 4

Legal Issues
Module 5

Successful operations for competitive advantage

Module 6

Financial management and performance measurement

Module 7

Managing Oneself and Managing People

APPLYING INNOVATION

The program is composed of 8 academic modules that will be distributed throughout six months. The program has a blended methodology, combining face - to - face in class periods with on line sessions. The face - to - face periods will take place once a month during 1,5 days (Friday + Saturday morning). The program will start in October 2012. Topics to be discussed include:

MODULE 1. Thinking Strategically

Every leaders success depends on his or her ability to obtain results and profitable growth using the best and most appropriate strategies. To do so, this module will analyze the war that is market competition and the plan to win it, using challenging strategies that offer added

value to its shareholders. It will also provide tools to understand the economic environment and what lies behind the gap that separates top performing companies from those at the bottom. Understanding the economics of healthcare will also be a part of this module. Finally, this module will help develop a strategic mindset that will push participants to fully understand the implications that each industrys endowment of resources and capabilities has on creating distinctive and value-adding strategies for their firms.

MODULE 2. Adopting the Customers Perspectives

The ability to find, acquire and retain the most profitable clientele has become the key for competitive advantage. In order to do so, market orientation and client focus are vital. Understanding marketing strategies and objectives will help participants play a more active and effective role in the overall strategic decision making process.

MODULE 3. Financial Accounting

The financial situation of any company is vital when making strategic decisions on any functional division or business level. Most decisions need to be justified and backed-up by numbers. This module will be provided before the start of the program in an online format.

MODULE 4. Legal issues

In this module, participants will gain the necessary expertise to interact with legal issues such as intellectual property and regulatory aspects that affect a scientists work. Therefore participants will be able to ask lawyers the right questions, understand what they are saying and be able to relay this information to fellow managers.

MODULE 5. Successful Operations for Competitive Advantage

The success of a company is closely related to a perfect fitting of all its strategic and operational aspects. A careful design of operations can be the main cause of success for any firm, but only as long as it fits in the whole picture, and quite particularly with its most important asset: its people. The objective of this module is to understand how important operations management is for the success of a company, and how operational innovation can lead to very positive results even in highly competitive environments.

MODULE 6. Financial Management and Performance Measurement

This module aims to provide participants with the latest concepts and tools in financial management. How financial management tools may help any manager not just the finance specialist to make sounder decisions will first be discussed. Then, emphasis will be placed on two key areas of finance: how to budget and forecast, including the usefulness of sensitivity and scenario analysis, with practical examples on forecasting short term financing needs; as well as, valuation and value creation, with a focus on how to appraise specific investment decisions.

MODULE 7. Managing Oneself and Managing People

From day one of the program, participants will build upon their interpersonal and cross-cultural experiences, and improve their teambuilding, presentation and communication skills due to IEs learning model. Furthermore the program introduces key factors that have an impact on the structure and culture of organizations, as well as the behavior and attitudes of groups and individuals. Specific topics to be covered in this module are: negotiation, communication skills and managing human resources.

MODULE 8. Entrepreneurship Applying Innovation

Entrepreneurship is the integrative theme and module of the program. It reflects the fact that founding a new business requires an overall entrepreneurial mindset and capabilities. Therefore, this transversal module will cover the key skills required to create a new venture. Participants will learn how to recognize and evaluate new venture opportunities, understanding both the entrepreneurs as well as the investors perspective, and how to develop and pitch a startup business.

Who the Program is Designed for

This international executive program has been designed for scientists and researchers with a technical background looking to further their career in the business environment, developing their individual skills, acquiring a command of management tools and applying their knowledge and research to the business world; thus, optimizing their potential and professional opportunities.

Learning Model
The program aims to develop the vision, skills and management capabilities required to meet the many and varied global and economic business challenges organizations are facing today, and will face in the near future. Our business schools training model promotes personal, intellectual and professional development and does so in a global framework to expand and deepen international perspectives among participants.

Our main learning approaches:

Case Method
Business case studies are the main learning methodology used in the program. These practical case studies describe real business situations where a final decision has to be made individually or by the group after stimulating discussions and debates. This is a highly effective learning model which allows participants to reach their full academic potential. Participants have to analyze each piece of new knowledge, concepts, techniques and ideas individually, in groups and in class, which broaden their vision and enable them to gain a global understanding and strategic perspective of the business world.

Be part of a team Teamwork is the core element of this program. Participants will learn how to manage business decisions in an international context by working with a wide range of cultures, personalities, business functions and industries. During the program they will be divided into groups where they will have to learn how to work together, share experiences and knowledge in order to achieve a common goal: make the right business decision.

Apply the learning and develop a business plan The startup business plan project is one of the most valuable team exercises of the program. It will help participants bring all the management concepts together and implement the learning in a business plan which will be developed throughout the program. The cross disciplinary Entrepreneurship module will include a range of learning experiences that culminate in the development of such a plan.

Online Methodology
The online learning dynamic is based on combining Online Presentations, Live Videoconference sessions, Case Studies and simultaneous discussion Forums. Topics are analyzed through participants discussion of real business cases and simulations under the guidance of the professors, who lead and focus the debates. Advantages of the Online Methodology IE Business Schools online training programs offer executives the opportunity to further their studies without interrupting their work schedule.

Networking Balance Investment Flexibility Technology

Exchange work experiences and expand your personal network.

Reconciliation between work, life and study.

Save on travel expenses and time.

Choose the time that is most suitable for you to actively participate. Use of communication tools essential to modern business practise.

With more than 10 years of success in the field, IEs Online Methodology has become a reference all over the world . IE Business School has been recognized as providing the #1 distance learning Masters Program in the World by The Economist Intelligence Unit, February 2010. Participation Class participation is fundamental in our learning methodology, providing participants with the know-how required to make decisions, solve problems and defend their positions. Online Campus Our virtual campus provides an exceptional communication platform bringing together peers, professors and IE staff members at any time of the day, regardless of their location. This virtual campus is the principal tool used by students and professors and is the basic web platform which supports the programs online activities.

Every participant is issued his or her own personal access codes to allow them to use the campus whenever they wish. Once logged in, executives have access to forums dedicated to the subjects they are currently studying, as well as, use of private forums for group work and the Virtual Caf; a space where all class members may discuss anything they choose. Live Videoconferences These sessions provide both executives and professors live participation via video and audio connections using webcams. Each session lasts 90 minutes and attendance is mandatory. This allows class members to maintain face-to-face contact with professors and fellow participants. Sessions consist of a mix of case discussions, group presentations and interactive academic sessions. Forum Discussions Executives participate in discussions, share their opinions and experiences, and debate with professors and fellow students through online forums. These forums are active 24 hours a day, allowing each executive to actively participate and contribute at the most convenient time for them. Case discussions may go deeper than in traditional full-time programs as they last several days, providing you, your peers and professors with the opportunity to gain a deeper understanding of the business issues at hand.

World Leading Faculty

This international executive education program has been designed and will be taught by IE Business Schools distinctive faculty who are exceptional individuals, educators and researchers with highly diverse personal and professional profiles, and who are able to apply their knowledge to the science sector they know well.

CLAIRE BASTIEN. Associate Professor of Marketing & Sales at IE Business School. Claire Bastien is an Associate Professor at IE Business School, since 2008 Master in Biotechnology Management teaching Marketing & Sales. She is currently the Business Unit Director at Abraxis BioScience Spain. She holds an MD, PhD from University Paris VI, France; a Master in Human Biology: Pharmacology, Biostatistics, Clinical Development from University Paris VI France; has a Bachelor and holds diplomas on Strategic Marketing, INSEAD, France, and Finance for non - financial executives, IE Business School, Spain. Claire Bastien undertook her professional path in the Pharmaceutical industry in France, taking advantage of the small size of a family owned company in order to learn and develop multiple competences and skills: detailing to doctors, training the Sales Forces (in-house and licensees), medical information and other Medical activities including clinical development. After joining Aventis (at that time Rhne-Poulenc Rorer) her responsibilities were national France & Spain - and international: < Worldwide Product Manager & European Communication Director.

VIRGINIA BOMBN. Professor of Finance Management at IE Business School. Virginia Bombn holds an MBA from IE Business School and has a Bachelor in Business Administration from the European University in Madrid and Brussels; she is currently in her third year of Psychology at the UNED University in Madrid, Spain. Virginia is a freelance consultant and a professor in Finance at IE Business School since 1999, mainly in Financial Management. After finalizing her MBA in 1997, she was hired to organize and commercialize the executive development programs. In this position she began preparing herself as a lecturer and imparted her first class in 1999. Since then, she enjoys transmitting financial knowledge to students from all types of programs (MBA, higher education programs, seminars and tailormade courses), both online and in-class format programs. She is specialized in finance for non-financials, inspiring enthusiasm to professionals unaware of the corporate finance field. From 2002 until 2003 she was the ielearning.net Staff Director and from 1997 until 2002 she was the Executive Development Program Manager in IE Business School. From 1994 until 1996 she was the responsible for Exel Logistics in Guadalajara.

PETER BRYANT. Professor of Entrepreneurship at IE Business School. Peter Bryant joined Instituto de Empresas Entrepreneurship Faculty in 2009, having earned his PhD in 2006 from the Macquarie Graduate School of Management in Sydney, Australia. He also holds an MA in Management from the same university. He has a BA in History from University Medal, The University of Sydney, Australia. His research focuses on the origin and evolution of entrepreneurial organizations, their capabilities and strategies. His research program synthesizes a number of disciplines and fields, including social cognitive psychology, organizational theory, the theory of the firm and competitive strategy. Peters work is published in The Journal of Business Venturing, Applied Psychology: An International Review, Management Decision and Frontiers of Entrepreneurship Research. He has presented at some of the most prestigious conferences in the fields of entrepreneurship and strategy, including the Babson College Entrepreneurship Research Conference, Academy of Management Annual Meeting and Strategic Management Society Conference, among others.

JAVIER FERNNDEZ-LASQUETTY. Professor of Intellectual Property at IE Law School. Partner with Elzaburu, International Law Firm. Javier Fernandez-Lasquetty graduated from the Law School of the University of Madrid in June 1979 with specialised post-graduate diplomas in European Law and Company Legal Advisor. He was in house counsel in several IT and consulting companies. He was also partner with a multinational law firm. In January 2004 he joined ELZABURU as partner. Javier is a member of the Madrid Bar Association since 1980. He is Professor on Intellectual Property at the IE Law School since 1988 and director of the Intellectual Property Advanced Program. He is also an active member of professional associations such as INTA, AIPPI, LES and ALAI, and Panelist of WIPO Mediation and Arbitration Center.

JOACHIM GREUEL. Professor of Economic Environment at IE Business School. Joachim Greuel is founding and managing partner of Bioscience Valuation in Germany. The firm supports private and public biotech companies worldwide to communicate their value propositions and to close financial transactions successfully. He is also Co-founder of BioCapital Advisors, a company recently founded in Madrid, focusing on the evaluation and marketing of healthcare investment opportunities. Joachim began his professional career as head of a research team at Bayer AG (Germany). After his business education he joined the strategic services practice of Andersen Consulting (Switzerland and Germany). Before founding Bioscience Valuation, Joachim was the investment manager at New Medical Technologies, a Swiss venture capital fund. Joachim studied biology in Marburg (Germany) and Cambridge (UK) and received his Ph.D. summa cum laude from the Max Planck Institute for Brain Research in Frankfurt (Germany). He holds an MBA in a finance and health care focus from the Wharton School of the University of Pennsylvania (USA). Joachim is a member of the American Finance Association and a number of professional healthcare organizations.

SIMON GIFFORD. Professor of Strategy and Operations at IE Business School. Partner of Genesis Management Consulting, a consulting firm that specialize in strategy and operation issues. Simon Gifford has more than 20 years of management consulting experience focused on assisting senior executives address their strategic and operational issues. In this role he has worked with Board and senior management of medium and large organisations across 5 continents. He is a partner of Genesis Management Consulting, a consulting firm that specializes in strategy and operation issues. Simon has a Bachelor of Commerce, Statistics and Business Economics from UNISA, South Africa. He also holds an MBA in Marketing and Finance from UCT, South Africa; and received honors in Marketing Management from UNISA, South Africa. His 3 degrees (culminating in an MBA) were in the fields of strategy, finance, and marketing and statistics. For more than 2 decades, he has been assisting his clients add significant economic value to their businesses mainly through consulting in the field of strategy and operations.

LOLA MARTNEZ. Associate Professor of Strategic Communication at IE Business School. Lola Martnez is a CNN Television Anchor and Reporter. She is a Communication and Media Training Consultant and Coach. She is also an actress and director of films and theatre worldwide. Lola Martnez is a Voice Over Professional and Coach. She also fills in as an Adjunct Professor in Strategic Communication at IE Business School, Spain. She holds an MA in English Literature from the University of Barcelona, Spain as well as an MA in Theatre and Speech, University of South Carolina, USA.

FABRIZIO SALVADOR. Professor of Operations Management at IE Business School. Fabrizio Salvador is Professor of Operations Management at Instituto de Empresa Business School, Adjunct Professor at the MIT-Zaragoza Logistics Program and Research Affiliate at the Massachusetts Institute of Technology. He has also been a Faculty Research Associate at Arizona State University. He received a Ph.D in Operations Management from the University of Padova, where he graduated of a degree in Industrial Engineering. Dr. Salvador research focuses on operation strategy in uncertain environments and customer-centric organization design. He has been researching such topics as mass customization, concurrent productprocess-supply chain design and organization design for efficient product configuration. He holds an MS in Engineering and Management from Universit di Padova, Italy. He has done consulting work for numerous companies on how to overcome product-variety management problems and how to implement information systems supporting the management of product variety.

CRISTINA SIMN. Academic Director of the Human Resources Center at IE Business School. Human resources Professor at IE Business School. Cristina holds a PhD in Technology from Open University, Milton Keynes, Bletchley, UK and a Degree in Psychology from the Universidad Autnoma de Madrid, Spain. Currently shes Dean of IE School of Psychology at IE University, a Professor of Human Resources Management from 2008 to present; and since 2003 Cristina is the Director of the Human Resources Centre at IE Business School. Miss Simn has a remarkable corporate experience. From 1996 to 2000 she was Senior Manager at Ernst & Young Consultores in Spain; Senior Consultant at Coopers & Lybrand from 1995 to 1996; and Director of European Projects at the Universidad Politcnica de Madrid, Spain from 1991 to 1995. She was also Director of several National and International Research Projects for customers such as: Banesto, Endesa, BBVA, Telefnica Mviles, Astilleros Espaoles, UMANO, Banco Atlntico, AirMiles Espaa, CajaMadrid, Bankinter, Caixa Galicia.

DANIEL SORIANO. Professor of Entrepreneurial Management at IE Business School. Director, International Center for Entrepreneurial Management at IE Business School. Daniel Soriano is Director of the International Center for Entrepreneurial Management at IE Business School. More than 10 years of professional experience in IE has allowed him to stay in touch with the basics of the entrepreneurial process both academically and practically. As the Executive Director of Banespyme-Orange Project, a leader competition for innovative technology start-ups nationwide, he has been in touch with the experience-based entrepreneurial opportunity identification, feasibility analysis and fundraising. He has also been responsible for managing the professional advisory services to new Technology-Based companies in the Community of Madrid where he was able to identify the needs of newly established firms with a high technological component. Professor Soriano studied Computer Science at the Universidad Politcnica de Madrid and afterwards obtained the IE Business School MBA degree. His interests are focused on the creation of technology-based start-ups, implementation of innovative business models and strategic planning in sectors with high growth potential. His participation in several committees for the selection of technology-based start-ups organized by public and private initiatives has allowed him to learn about current trends in the field. He is also the representative of IE Business School in AEBAN, Spanish Association of Business Angels Network.

JULIO URGEL. Professor of Finance & Negotiation at IE Business School. In addition to his role as Vice-chairman of the International Advisory Board of Instituto de Empresa and Chairman of its Center for Innovation in Tourism and Leisure Management, Julio Urgel manages to find time to serve as Director of EQUIS (European Quality Improvement System) and of Quality Services at the EFMD (European Foundation for Management Development) in Brussels, as well as teaching finance and negotiation at IE Business School. EQUIS is the leading international accreditation system for business schools around the globe. Professor Urgels areas of focus include financial analysis, cash and credit management, global risk management, valuation and real options. Julio Urgel has a Doctorate of Business Administration from Harvard Business School, Harvard University, Boston, USA. Holds an MBA from IESE, Universidad de Navarra, Barcelona, Spain; and has a MSc in Telecommunications Engineering, School of Telecommunications Engineering, UPM, Madrid, Spain.

About IE Business School

IE Business School is a leading international business school oriented at providing toplevel training for executives. The recognized prestige of our teaching faculty, the degree of excellence of our academic programs and a clear international focus are the keys behind a learning model that has ranked IE Business School among the five top business schools in Europe and among the leading business schools worldwide for its MBA and Executive Education Programs. training. A forward looking mentality is essential to respond to the needs of our clients. IE Business School offers continuous updated content in its training programs, with new approaches, ideas, trends and management practices that are in pace with business realities. International Recognition IE is consistently ranked by the international press as one of the leading business schools in the world among the top 5 in Europe and top 20 worldwide. IE is also fully recognized by the three principal accreditation agencies in the business education arena: AACSB, EQUIS and AMBA, prestigious institutions whose recognition guarantees the quality of business management training programs. This three-fold achievement is known in the sector as the triple crown. We invite you to join our community and benefit from a unique learning experience in an environment that nurtures top-level talent both professionally and personally.

Our Values
The Drive for Entrepreneurship IE Business School is a business project that resulted from a private initiative set in motion more than 30 years ago. Since then IE Business School has worked to foster the creation of new businesses as an engine for economic growth. The Spirit of Innovation Innovation plays an integral role in IE Business Schools approach to management

Program Dates
2012
OCTOBER
Mon Tue Wed Thu Fri Sat Sun 1 8 2 9 3 4 5 6 7 5 6 7 10 11 12 13 14

NOVEMBER
Mon Tue Wed Thu Fri Sat Sun 1 8 2 9 3 4 10 11

DECEMBER
Mon Tue Wed Thu Fri Sat Sun 1 3 4 5 6 7 8 2 9

15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31

12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30

10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31

2013
JANUARY
Mon Tue Wed Thu Fri Sat Sun 1 7 8 2 9 3 4 5 6 4 5 6 7 10 11 12 13

FEBRUARY
Mon Tue Wed Thu Fri Sat Sun 1 8 2 9 3 10

MARCH
Mon Tue Wed Thu Fri Sat Sun 1 4 5 6 7 8 2 9 3 10

14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31

11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28

11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31

Face to Face Sessions Online Sessions

PROGRAM DATES
From October 19th to March 16th

PROGRAM LOCATION
Madrid, Spain

PROGRAM FEE
11.800

Application Process
DATES AND VENUE
The program will be held from October 2012 to March 2013: 6 face to face in-class periods that will take place once a month during 1,5 days (Friday + Saturday morning). 14 weeks of online sessions with videoconferences and forums.

PROGRAM FEE
The general program fee is 11.800 . Fee includes: Tuition Course Material and Documentation All lunches, dinners and coffee breaks on the face to face periods Payment is due within 30 days of the invoice date or upon receipt of the invoice if admission is within 30 days prior to the start of the program. Cancellation policies are outlined in the information provided to applicants upon admission.

APPLICATION
To be considered for admission, candidates must follow the following criteria: Fill out the Inscription Form; Provide proof of a Bachelors degree from an accredited college/university or equivalent; Have a minimum of five years work experience in research; Include the candidates CV and an Intention Letter explaining why they want to participate in the program and what benefits they expect to get from it; Go through a Personal interview either in person or by telephone, depending on the country of residence of the participant. Applications will be processed on a strict first come first serve basis. Early application is encouraged since places are limited.

FOR FURTHER INFORMATION,

please contact: Elena Escagedo Director of Open Enrollment Programs Mara de Molina, 27 28006 Madrid. Spain. EU E-mail: Elena.Escagedo@ie.edu Tel.: +34 91 568 96 91 Fax. +34 91 563 26 32 www.execed.ie.edu/internationalprograms

Mara de Molina, 27 28006 Madrid. Spain. EU Tel.: +34 91 568 96 69 Fax: +34 91 563 26 32 www.execed.ie.edu

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