FIRM VISIT

BSNL CALICUT

DEPARTMENT OF COMMERCE AND MANAGEMENT STUDIES

UNIVERSITY OF CALICUT

A REPORT ON FIRM VISIT TO

SUBMITTED TO Dr. P. Mohan Reader, DCMS University of Calicut SUBMITTED BY Adarsh K. Mohemmad Naseef P.
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ACKNOWLEDGEMENT

We express our sincere gratitude to Dr. P. Mohanan (Reader), Department Of Commerce and Management Studies for giving us this wonderful opportunity to conduct a firm visit to Bharat Sanchar Nigam Limited .We also express our deep sense of gratitude to Dr. M.A. Joseph, Head of the Department for permitting us to visit Bharat Sanchar Nigam Limited. Lastly we would also like to sincerely thank Mr. G. Muraleedaran, General Manager and Mrs. Saniya Abdul Latheef Deputy General Manager, Bharat Sanchar Nigam Limited for their valuable guidance and support . Last but not the least we thank all our teaching and non-teaching staffs and our classmates for sharing their valuable experience and their suggestions.

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Abstract
On October 1, 2000 the Department of Telecom Operations, Government of India became a corporation and was christened Bharat Sanchar Nigam Limited (BSNL). Today, BSNL is the largest Public Sector Undertaking of India and its responsibilities include improvement of the already impeccable quality of telecom services, expansion of telecom network introduction of new telecom services in all villages and instilling confidence among its customers. At present the BSNL is the World's Largest Seventh and India's First Telecommunication Company. Responsibilities that BSNL has managed to shoulder remarkably, definitely. BSNL is the largest telecom operator in India and is known to everybody for Basic Telephony services for over 100 years. Presently the plain old, countrywide telephone service is being provided through 32,000 electronic exchanges, 326 Digital Trunk Automatic Exchanges(TAX), Digitalized Public Switched Telephone Network (PSTN) all interlinked by over 2.4 Lakhs km of Optical Fiber Cable, with a host of Phone Plus value additions to our valued Customers. BSNL's telephony network expands throughout the vast expanses of the country reaching to the remotest part of the country. Driven by the very best of telecom technology from chosen global leaders, it connects each inch of the nation to the infinite corners of the globe, to enable you to step into tomorrow. Along with its vast customer base, BSNL's financial and asset bases too are vast and strong. The telephone infrastructure along is worth about Rs. 1,00,000 crore (US $ 21.2 billion) Turnover of Rs. 22,000 crore (US $ 4.6 billion) Now from latest news BSNL records a net profit of Rs. 6,312 crore on revenues of Rs.24,300 crore for the financial year 2001-02.

BSNL is working round the clock to take India into the future by providing world class telecom services for the people of India.

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CONTENTS

1. BRIEF PROFILE 2. DATABASE MANAGEMENT 3. FRANCHISE MANAGEMENT SYSTEMS 4. OUTSOURCING 5. BSNL PORTALS 6. INTRANET 7. ORGANISATIONAL HIERARCHY OF SOUTHERN TELECOM REGION 8. VIRTUAL PRIVATE NETWORKS 9. CONCLUSION 10. REFERENCE

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BRIEF PROFILE

Bharat Sanchar Nigam Ltd. is the world's seventh largest telecommunications company, providing a comprehensive range of telecom services in India: Wireline, CDMA mobile, GSM Mobile, Internet, Broadband, Carrier services, MPLS-VPN, VSAT, VoIP services, IN services etc. Presently it is one of the largest and leading public sector units in India. Scaling new heights of success, the present turnover of BSNL is more than Rs.351,820 million (US$ 8 billion) with net profit to the tune of Rs.99,390 million (US$ 2.26 billion) for last financial year. The infrastructure asset on telephone alone is worth about Rs.630,000 million (US$ 14.37 billion). The turnover, nationwide coverage, reach, comprehensive range of telecom services and the desire to excel has made BSNL the No. 1 Telecom Company of India. For more information, please visit http://www.bsnl.co.in

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DATABASE MANAGMENT
BSNL normally uses the database oracle. An Oracle database is a collection of data treated as a unit. The purpose of a database is to store and retrieve related information. A database server is the key to solving the problems of information management. In general, a server reliably manages a large amount of data in a multiuser environment so that many users can concurrently access the same data. All this is accomplished while delivering high performance. A database server also prevents unauthorized access and provides efficient solutions for failure recovery. Oracle Database is the first database designed for enterprise grid computing, the most flexible and cost effective way to manage information and applications. Enterprise grid computing creates large pools of industry-standard, modular storage and servers. With this architecture, each new system can be rapidly provisioned from the pool of components. There is no need for peak workloads, because capacity can be easily added or reallocated from the resource pools as needed. Grid computing is also used. Grid computing is a new IT architecture that produces more resilient and lower cost enterprise information systems. With grid computing, groups of independent, modular hardware and software components can be connected and rejoined on demand to meet the changing needs of businesses. The grid style of computing aims to solve some common problems with enterprise IT: the problem of application silos that lead to under-utilized, dedicated hardware resources, the problem of monolithic, unwieldy systems that are expensive to maintain and difficult to change, and the problem of fragmented and disintegrated information that cannot be fully exploited by the enterprise as a whole. Benefits of Grid Computing Compared to other models of computing, IT systems designed and implemented in the grid style deliver higher quality of service, lower cost, and greater flexibility. Higher quality of service results from having no single point of failure, a robust security infrastructure, and centralized, policy-driven management. Lower costs derive from increasing the utilization of resources and dramatically reducing management and maintenance costs. Rather than dedicating a stack of software and hardware to a specific task, all resources are pooled and allocated on demand, thus eliminating under-utilized capacity and redundant capabilities. Grid computing also enables the use of smaller individual hardware components, thus reducing the cost of each individual component and providing more flexibility to devote resources in accordance with changing needs.

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The grid style of computing treats collections of similar IT resources holistically as a single pool, while exploiting the distinct nature of individual resources within the pool. To address simultaneously the problems of monolithic systems and fragmented resources, grid computing achieves a balance between the benefits of holistic resource management and flexible independent resource control. IT resources managed in a grid include:

Infrastructure: the hardware and software that create a data storage and program execution environment Applications: the program logic and flow that define specific business processes Information: the meanings inherent in all different types of data used to conduct business

Core Tenets of Grid Computing Two core tenets uniquely distinguish grid computing from other styles of computing, such as mainframe, client-server, or multi-tier: virtualization and provisioning.

With virtualization, individual resources (e.g. computers, disks, application components and information sources) are pooled together by type then made available to consumers (e.g. people or software programs) through an abstraction. Virtualization means breaking hard-coded connections between providers and consumers of resources, and preparing a resource to serve a particular need without the consumer caring how that is accomplished. With provisioning, when consumers request resources through a virtualization layer, behind the scenes a specific resource is identified to fulfill the request and then it is allocated to the consumer. Provisioning as part of grid computing means that the system determines how to meet the specific need of the consumer, while optimizing operation of the system as a whole. The specific ways in which information, application or infrastructure resources are virtualized and provisioned are specific to the type of resource, but the concepts apply universally. Similarly, the specific benefits derived from grid computing are particular to each type of resource, but all share the characteristics of better quality, lower costs and increased flexibility.

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FRANCHISE MANAGEMENT SYSTEMS

BSNL is the leading service provider in the country in the Basic Telephone Services. BSNLs GSM Technology based Cellular Mobile Network has reached a long way, covering more than 6400 towns, with a subscriber base of over 1.54 cr. BSNL have over thousands of franchises across the India. Vertical Technologies has developed software SOFTBIZ that manages the whole working system for the franchiser. SOFTBIZ is developed to handle all the information regarding Postpaid cards, Pre-paid cards, Recharge Voucher and ITC cards.

CRM Software
Customer relationship management (CRM) is a broad term that covers concepts used by organizations to manage their relationships with customers, including collecting, storing and analyzing customer information.

Database Application
Every software development leads to the requirement for storing information. Database application is the way to do so. Database applications make it easy to recall and update information and to create reports of subsets of information.

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OUTSOURCING
BSNL outsources all the data management operations and commercial activities. The software activities are outsourced by TCS, a countrys giant in IT services. Most of the hardware components and services are outsourced to HCL. BSNL on launched Internet data center services in Hyderabad in partnership with Ahmedabad-based Sai Infosystem, and is eying revenue of Rs 15 crore in next one year. BSNL will offer managed collocation, hosting and cloud services through the IDC located at Telephone Exchange Building at Patancheru here which is built, operated and managed jointly by BSNL and Sai Infosystem, BSNL AP Circle chief general manager V Srinivasan and Sai Infosystem vice president (Data Centre and NGN) R K Iyer told reporters. Software exporter Tata Consultancy Services (TCS) has won a nine-year contract worth $140 million (Rs 574 crore) from Bharat Sanchar Nigam Ltd (BSNL). The deal, covering the north and west of India, includes deploying operational support systems (OSS) and business support systems (BSS) components such as customer relationship management, billing, mediation and directory enquiry. The first two years of the engagement will involve setting up the new systems in association with its partners and upgrading from the existing systems. The latter will involve operating and maintaining the systems. The revenue flowing in from the project in the first two years will be larger than in the rest of the years. The systems integration involves managing the overall engagement along with a large team of hardware, software and application partners. The $140 million is revenue that TCS will earn from the contract.

BSNL PORTALS
BSNL has a number of portals. These portals are maintained at better interaction with the clients and customers in running of the business. One of the main portals among these are Self Care portal. Through this portal a lot of services are made available to the customers. If a customer has to register for a new telephone connection he can make use of this portal. Telephone bills can be paid through these portals. Billing details are made available to the customers at the click of a button.

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INTRANET
For administrative functions within the organization INTRANET is used. An intranet is a computer network that uses Internet Protocol technology to share information, operational systems, or computing services within an organization. The term is used in contrast to internet, a network between organizations, and instead refers to a network within an organization. Sometimes, the term refers only to the organization's internal website, but may be a more extensive part of the organization's information technology infrastructure, and may be composed of multiple local area networks. The objective is to organize each individual's desktop with minimal cost, time and effort to be more productive, cost efficient, timely, and competitive. An intranet may host multiple private websites and constitute an important component and focal point of internal communication and collaboration. Any of the well-known Internet protocols may be found in an intranet, such as HTTP (web services), SMTP (e-mail), and FTP (file transfer protocol). Internet technologies are often deployed to provide modern interfaces to legacy information systems hosting corporate data. An intranet can be understood as a private analog of the Internet, or as a private extension of the Internet confined to an organization. The first intranet websites and home pages began to appear in organizations in 1996-1997. Although not officially noted, the term intranet first became common-place among early adopters, such as universities and technology corporations, in 1992. Intranets are sometimes contrasted to extranets. While intranets are generally restricted to employees of the organization, extranets may also be accessed by customers, suppliers, or other approved parties. Extranets extend a private network onto the Internet with special provisions for authentication, authorization and accounting (AAA protocol). In many organizations, intranets are protected from unauthorized external access by means of a network gateway and firewall. For smaller companies, intranets may be created simply by using private IP address ranges, such as 192.168.0.0/16. In these cases, the intranet can only be directly accessed from a computer in the local network; however, companies may provide access to offsite employees by using a virtual private network, or by other access methods, requiring user authentication and encryption.

BENEFITS OF INTRANET
Workforce productivity: Intranets can help users to locate and view information faster and use applications relevant to their roles and responsibilities. With the help of a web browser interface, users can access data held in any database the organization wants to make available, anytime and subject to security provisions from anywhere within the company workstations, increasing employees' ability to perform their jobs faster, more accurately, and with confidence that they have the right information. It also helps to improve the services provided to the users.
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Time: Intranets allow organizations to distribute information to employees on an as-needed basis; Employees may link to relevant information at their convenience, rather than being distracted indiscriminately by electronic mail. Communication: Intranets can serve as powerful tools for communication within an organization, vertically and horizontally. From a communications standpoint, intranets are useful to communicate strategic initiatives that have a global reach throughout the organization. The type of information that can easily be conveyed is the purpose of the initiative and what the initiative is aiming to achieve, who is driving the initiative, results achieved to date, and who to speak to for more information. By providing this information on the intranet, staff have the opportunity to keep up-to-date with the strategic focus of the organization. Some examples of communication would be chat, email, and or blogs. A great real world example of where an intranet helped a company communicate is when Nestle had a number of food processing plants in Scandinavia. Their central support system had to deal with a number of queries every day. When Nestle decided to invest in an intranet, they quickly realized the savings. McGovern says the savings from the reduction in query calls was substantially greater than the investment in the intranet. Web publishing allows cumbersome corporate knowledge to be maintained and easily accessed throughout the company using hypermedia and Web technologies. Examples include: employee manuals, benefits documents, company policies, business standards, news feeds, and even training, can be accessed using common Internet standards (Acrobat files, Flash files, CGI applications). Because each business unit can update the online copy of a document, the most recent version is usually available to employees using the intranet. Business operations and management: Intranets are also being used as a platform for developing and deploying applications to support business operations and decisions across the internetworked enterprise. Cost-effective: Users can view information and data via web-browser rather than maintaining physical documents such as procedure manuals, internal phone list and requisition forms. This can potentially save the business money on printing, duplicating documents, and the environment as well as document maintenance overhead. For example, People soft "derived significant cost savings by shifting HR processes to the intranet". McGovern goes on to say the manual cost of enrolling in benefits was found to be USD109.48 per enrollment. "Shifting this process to the intranet reduced the cost per enrollment to $21.79; a saving of 80 percent". Another company that saved money on expense reports was Cisco. "In 1996, Cisco processed 54,000 reports and the amount of dollars processed was USD19 million". Enhance collaboration: Information is easily accessible by all authorized users, which enables teamwork.

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Cross-platform capability: Standards-compliant web browsers are available for Windows, Mac, and UNIX. Built for one audience: Many companies dictate computer specifications which, in turn, may allow Intranet developers to write applications that only have to work on one browser (no crossbrowser compatibility issues). Being able to specifically address your "viewer" is a great advantage. Since Intranets are user-specific (requiring database/network authentication prior to access), you know exactly who you are interfacing with and can personalize your Intranet based on role (job title, department) or individual ("Congratulations Jane, on your 3rd year with our company!"). Promote common corporate culture: Every user has the ability to view the same information within the Intranet. Immediate updates: When dealing with the public in any capacity, laws, specifications, and parameters can change. Intranets make it possible to provide your audience with "live" changes so they are kept up-to-date, which can limit a company's liability. Supports a distributed computing architecture: The intranet can also be linked to a companys management information system, for example a time keeping system.

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Organizational hierarchy of Southern Telecom Region

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VIRTUAL PRIVATE NETWORKS

BSNL has its own Virtual Private Networks and also sets up VPNs for banks, financial institutions etc. on request. A virtual private network (VPN) is a technology for using the Internet or another intermediate network to connect computers to isolated remote computer networks that would otherwise be inaccessible. A VPN provides security so that traffic sent through the VPN connection stays isolated from other computers on the intermediate network. VPNs can connect individual users to a remote network or connect multiple networks together. For example, users may use a VPN to connect to their work computer terminal from home and access their email, files, images, etc. Through VPNs, users are able to access resources on remote networks, such as files, printers, databases, or internal websites. VPN remote users get the impression of being directly connected to the central network via a point-to-point link.

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CONCLUSION

In this modern and competitive world, a business organization without implementing IT solutions it cannot survive. For speedy performance of the organization application of IT has become a necessity. Many organizations have started separate IT departments in their firms for smooth functioning. The flow of information has changed the way we live in today's world. Information is the backbone of every system. Every morning when we read a newspaper having out so much information we came to know the latest happening in the world . This is just a very basic example of IT. With the help of IT BSNL for the past few years have been able to provide people with its various services. It has become a leading telecom company in India. Thus it can be clearly understood that for any organization to prosper efficient utilization of Information Technology is very necessary.

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REFERENCES
Mr. G. Muraleedharan General Manger BSNL, Calicut

Mrs. Saniya Abdul Latheef Deputy General Manager BSNL, Calicut

BSNL Administrative Office, Balan K Nair Road, Calicut

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