Theresa Yandrasits | 615.300.2645 | yandrasits@gmail.

com
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PROFILE:
A highly qualified management professional with proven success leading accomplished sales teams. Maintains a record of achievement in sales, business management and resourceful marketing. Committed to effective development & implementation of corporate strategies including the launch of new products & services. Demonstrated success in departmental operations including training, coaching and development of new & existing sales force.

CORE STRENGTHS
Integrity Decisive Leadership Strategic Data Analysis Team and Project Management Campaign/Market Management

KEY QUALIFICATIONS
Documented success in project management, sales and sales management Proven strategist in effective selling approaches and campaign management Accomplished in the creation and implementation of sales training programs, coaching and development

PROFESSIONAL EXPERIENCE

MedCenterDisplay
Current Digital Media Manager Analyzes relevant industry verticals to identify maximum revenue potential Maintains and grows client base through prospecting, cold calling and relationship building Identify appropriate marketing and advertising solutions for SMBs on a local and national level Develops strategic proposals and delivers high impact sales presentations Recommends products based on client needs to ensure highest ROI Proactively evaluates current company offerings and thinks creatively about potential product offerings

South Central Media

2010 2011 Director of Digital Sales: Ultimately responsible for all sales within the Digital Group and coordinated those activities in support of the policies, goals, and objectives established by the President of South Central Media. Increased online advertising revenue from $92,000 per month to $260,000 per month Identified new digital services, determined pricing, sales commissions and fulfillment process. Continually evaluated digital services portfolio to assure marketability and relevance. Created annual revenue goals and managed key success metrics: sales goal attainment, assuring profitability of digital offerings through proper pricing, training and growing entire sales organization. Involved in analyzing and implementing sales of digital services to best serve current and future customers. Maintained relationships around the industry for continual learning and talent recruitment. Prepared and presented ongoing sales training for all sales and management employees Developed and led sales seminars to key client groups. Assisted with strategy and closing key digital account sales consisting of paid search campaigns, online display advertising, web development, email marketing, social media and search engine optimization Development and oversight of digital sales activity for market expansion outside of current company locations Created sales and marketing materials for both internal and external communications. Created monthly executive report for presentation to Board of Directors.

Theresa Yandrasits | 615.300.2645 | yandrasits@gmail.com

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2003 2009 Area Sales Manager | Acting Department Head: Analyze market information and timelines, format a strategic approach and assign customer accounts among the sales force to maximize sales results Serve as team lead for four separate corporate trial sales programs of which encompassed: sales lead generation and the protocol associated, new business development including old prospect revenues and a proprietary pricing program offered as an alternative to the traditional means of advertising across all product lines Participate in multi-level management meetings covering several functioning areas Effectively manage all personnel, supply and performance-based compensation budgets Manage a clerical unit plus a ten to fifteen sales person team and accountable for associated division objectives Develop skills of individual team members and ensure current sales techniques are being followed; communicate written evaluations and implementation plans for individual progress Utilize situational leadership to ensure effective individual development Responsible for data analysis to prepare team sales, forecasts and develop the correlating strategies and tactics necessary to exceed overall objectives. Staff Training Manager: Successfully conducted all new hire account executive classes Made creative adjustments to curriculum as well as corporate mandated processes to achieve maximum engagement as well as results Developed numerous learning activities and implemented into course objectives to ensure achievement of company vision and creed Pioneered new account executive coaching and development plans to follow through for continued team success Responsible for the recruiting, screening, testing & hiring of all of new job candidates Monitored sales calls to provide coaching and development of team members to develop sales skills and ensure that proper techniques are being utilized Monitored monthly error reports to ensure that accuracy standards were maintained and implemented appropriate corrective actions when necessary Produced and communicated written evaluations & developmental plans for sales individuals to enhance skill set and ensure maximum sales results Conducted all preparation and planning reviews and post sales contact analysis Account Executive: Successfully Managed over 1 million dollars worth of annual revenue Consistently exceeded individual sales objectives ; Sales Year 2003 125% of objective; Sales Year 2004 147% of objective; Sales Year 2005 Executive Club Winner: #2 Sales person in the division Attended Excellence 110 Sales Awards Trip every year Recipient of the prestigious Total Quality Achievement Award NOTABLE ACHIEVEMENTS Series 7, 63 Licensed Financial Advisor; handled the sales and service of investment securities including stocks, bonds, mutual funds and annuities Licensed Insurance Agent handled the sales and service of Life, Health & Accident Insurance Policies

ACADEMIC CREDENTIALS Bachelor of Science May 1999 Louisiana State University E.J. Ourso College of Business Major: Marketing Member: Gamma Beta Phi National Honors Society Member: National Deans List