Академический Документы
Профессиональный Документы
Культура Документы
Rural & village tourism - the tourism ministry is laying special emphasis on
infrastructure development in various rural destinations in India.
Wellness & Spa tourism – luxurious world class health spa’s are mushrooming
across the country.
• In the year 2002, New Tourism Policy was launched. It was built around 7
mantras – Swagat (welcome), Suchna (information), Suvidha (facilitation),
Surakhsha (security), Sahyog (cooperation), Sanrachna (infrastructure)
and Safai (cleanliness).
• The policy proposes the inclusion of tourism in the concurrent list of the
Constitution to enable both the central and state governments to
participate in the development of the sector.
• No approval required for foreign equity of up to 51 per cent in tourism
projects. NRI investment up to 100% allowed.
• Concession rates on customs duty of 25% for goods that are required for
initial setting up, or for substantial expansion of hotels.
• 50% of profits derived by hotels, travel agents and tour operators in foreign
exchange are exempt from income tax.
• Several small schemes of 9th Plan have been merged into one scheme of
project/infrastructure development for destinations and circuits to create
world class tourism infrastructure in the identified destinations and circuits
all over the country.
Tourism sector towards globalization
• The Asian American Hotel Owners Association (AAHOA) has
committed to promote India as a tourist destination in the US through
its network of 22,000 member hotels. Strategic tie-ups with such
associations could be a significant factor in the years to come, since
over 40 per cent of American hotels are owned and operated by People
of Indian Origin (PIO).
International Recognition
• India has been elected to head the UN World Tourism Organisation
(UNWTO), the highest policy making world tourism body represented
by 150 countries.
• The world's leading travel and tourism journal, "Conde Nast Traveller",
ranked India as the numero uno travel destination in the world.
• The "Incredible India" campaign has been ranked as the Highest
Recall Advertisement worldwide by "Travel and Leisure".
• India was adjudged Asia's leading destination at the regional World
Travel Awards (WTA).
• India's Taj Mahal continues to figure in the seven wonders of the
world.
• Bangalore-based Leela Palace Kempinski has been rated as the
favourite business hotel in the world in a Readers' Choice Awards by
Conde Nast Traveller.
Technology
1. Database and computer reservation Sys (CRS): 'lost cities'
2. Home video and TV video texts: BBC's Ceefax Service "Travel
Advice Countries'
3. Transport innovations: high speed trains
4. 66% of American users believe that
eTourism web sites provide better
services than travel agents!
5. Samosa!!
Tourism Finance Corporation of India Ltd.
“ Helping Tourism Grow”
TFCI provides financial assistance to enterprises for setting up and/or development
of tourism-related projects, facilities and services, such as
• Hotels
• Restaurants
• Holiday Resorts
• Multiplexes and Entertainment Centers
• Education and Sports
• Safari Parks
• Convention Halls
• Transport Travel and Tour Operating Agencies
• Air Service
• Tourism Emporia
The coverage under project-related services and tourism-related studies by
TFCI include:
• Project-Related Services
• Tourism-Related Studies/ Services
• Govt Sector
• Private Sector
Suppliers Of Indian Tourism
2500000
2000000
1500000
Series1
1000000
500000
0
1 2 3
Scheme wise Government
Expenditure on Tourism
Total Revenue Earned
6000
5000
4000
Series1
3000 Series2
Series3
2000
1000
0
January February March April May
Customers
In tourism, customers are TOURISTS, the purview of tourists does not
only include ‘foreign’ tourists but also tourists from within India.
1. Infrastructural factors:
• Accommodation
• Transport
• Accessibility
• Shopping facilities
• Informative
2. Services and Safety factors:
• Catering
• Entertainment
• Local people
• Safety
3. Necessities:
• Food
• Water
• Amenities
Weaknesses :
• Inadequate infrastructure to match the expectation.
• Restrictive Airline Policy of the Government of India.
• Overcrowding of popular tourist centres.
• Inadequate marketing and information channels.
• Some places are inaccessible, especially in winter.
Opportunities
• GOI is giving special attention to certain regions like Northeast India.
• Asian Development Bank is preparing a Sub- Regional Plan for
development of tourism in India.
• Potential for private sector's investment in tourism projects.
• Availability of high quality human resource.
Threats
• Strong Competition within states of India and abroad.
• Terrorism is a major setback of the region.
• Disorganized tourism development.
• Environmental factors also impose a threat.
Key Findings
• India is expected to see an influx of 10 Million international tourists by 2010, up
from just 5 Million in 2007
• Andhra Pradesh, Uttar Pradesh, Tamil Nadu, Karnataka and Rajasthan are the
leading tourism destinations in India in terms of total tourist arrivals
• India has been promoting its healthcare tourism by providing the visitors with
private healthcare facilities. It is expected that the total market for medical
tourism will reach US$ 2 Billion by 2012, representing a CAGR of 60.69%
• Indian outbound tourist flow is expected to increase at a CAGR of 13.30%
over the five-year period spanning from 2008 to 2012
Being the first B2C campaign of its kind, it has created a unique brand
and identity of India in the world travel & tourism space.
Presented By-
Pallavi Chaturvedi
Namrata Srivastava
Nishtha
Kavita
Abhishek Solanki
Ashish Agarwal
Manu Pant