POST SHOW

REPORT

10- 12 March 2013

Dubai International Convention and Exhibition Centre

Dubai International Pharmaceuticals & Technologies Conference & Exhibition once again claimed its rightful place as the premier international conference and exhibition of the Pharmaceutical Industry in the Middle East. The event oered opportunity to discover the latest innovations and ideas from over 300 international manufactures from more than 73 countries. It also provided indepth coverage of key issues facing the industry through interactive seminars, workshops and poster presentation sessions.

Show Highlights:
19 Years of successfully serving the profession More than 350 International and local Exhibitors 8000sqm of exhibition space 15,000 visitors and participants Representation from 73 countries More than 50 lectures and 30 workshops conducted More than 70 Speakers delivering Science + Education 450 Poster Presentations AED 900 Million worth of business deals reached over the 3 days of the event

DUPHAT 2013 Conference

Three days of the conference touched upon many issues in the Pharmaceutical eld such as: Advancing Scope of Pharmacy Practice, New Implications in Pharmacy Practice, Medication Adherence & Patient Education, Pharmacy Practice & Education, Medication Safety, Role in Public Health, New Drugs and Technology, New Tools & Perspectives, Medication Management, Policy Implications for Pharmacy and More The conference hosted more than 41 lectures and 20 workshops delivered by 70 speakers and specialists whom are deans, university professors, consultants, and ocials from prestigious pharmaceutical associations, covering a variety of specialized pharmaceutical topics.

Over All Visitor Feedback

30% Excellent 47% Very Good

16% Good

Accreditation:
DUPHAT 2013 conference sessions were Accredited by Dubai Health Authority (DHA) and The Society of Hospital Pharmacists of Australia (SHPA)

Credit Hours: 14.5Accreditation Number: 0315/13

Credit Hours: 15.75 Accreditation Number: S2013/9

DUPHAT 2013 Exhibition

As the annual focal point of the MENA Regions burgeoning Pharmaceutical industry, DUPHAT continues to provide the ideas, inspiration and enthusiasm to meet the demands of the ever growing Healthcare Industry. The show featured more than 300 exhibitors and witnessed an impressive attendance of 15000 visitors to the show. Showcasing the latest products, learning at dedicated seminars, networking with industry peers, developing business relationships has made DUPHAT the most important meeting place for pharmaceutical manufactures, pharmacists, distributors, research scholars and Healthcare professionals.

Business Generated During the Exhibition

20 35

25 15

25 $50,000 - $100,000 15 $100,000 - $500,000 35 $500,000 - $1,000,000 20 $1,000,000 Above

Objectives Achieved

Poster Presentation:
DUPHAT is known for nurturing the future of pharmacy by encouraging students and professionals to research on subjects and present it during the event through poster displays. 250 student and 200 professionals poster presenters from countries like KSA, Jordan, India, UAE, Qatar, Yemen, Tunisia, Libya, Kuwait and Egypt presented their posters during the three day event.

It was a great opportunity to meet our clients and new clients to showcase our new innovative products; and to deliver our message to the professionals of the industry, Pharmacist and Regulators. Hossam Nazmy
Pzer - Manager, Public Aairs & Policy Gulf & Levant State / Worldwide Biopharmaceuticals Business

Marketing & Promotion:

n Partnering industry-focused international publications

Its an important event for us as its a good mix of Professionals and Trade Visitors, we had a good number of contacts from around the world, mainly from the UAE Region Dr. Manuel Heim
Acino Switzerland- Global Head Marketing

reaching to more than 50 countries

n Print advertisements in leading industry publications n Monthly Pre and Post Event Editorials and Newsletters n E-mail shots sent to a highly targeted set of readers n Press

This is our rst time in DUPHAT, it was a good experience, we had a lot of visitors on the stand and we are happy with our participation. Rizwan Wasi
MPC- UAE, Health Care Executive (J&J) and J&J Unit

releases appeared in leading English and Arabic News papers and business portals & websites reaching out to millions of readers industry professionals across the MENA, Asia and European regions

n Customised direct mail pieces reached out to targeted

n Also

fax, telemarketing and SMS campaigns helped bolster the marketing promotion

We have got positive results from our rst participation at DUPHAT; its a focused event with quality visitors, key people and decision makers from companies, we will denitely participate in the next edition Rahul Uppla
Caml Farr Middle East UAE, Director Sales and Marketing

Will Participate next year

See you at

DUPHAT 2014
10-12 March Mark your calendar NOW!

88% Yes 6% May be