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Using knowledge management to advance

International keynotes your organisation during times of change
& expert contributors: 24 - 26 November 2009
Dave Snowden Suntec Singapore International
Founder and Chief Scientific Officer,
Cognitive Edge Pte Ltd
Convention & Exhibition Centre

• Hear knowledge management experts investigate issues such as sustainability and

Mary Lee Kennedy
Executive Director, Knowledge and
Library Services,
Harvard Business School
Gosia Stergios
Knowledge and Information
Programs Analyst,
Harvard Business School
prosperity, enterprise-wide collaboration, social networks and new media, knowledge
transfer and continuity
• Hear industry case studies from practitioners representing various Asia-Pacific nations
• Network with KM professionals from all around the world
• Collaborate and share knowledge during interactive sessions: the reverse brainstorming
session and the interactive MAKE panel discussion
• Identify and examine information and collaborative tools and their practical application
within the business
• Gain one on one expert advice from our international KM experts during our interactive
post-conference workshops

Asia Pacific case studies:

David Gurteen
Founder,
Singapore Armed Forces, Ministry of Defence
Gurteen Knowledge
Asian Development Bank

Eureka Forbes Ltd

John P. Girard
Associate Professor,
Tech Mahindra Ltd
Minot State University
Official Newspaper Partner:
Shell Global Solutions (Malaysia)

Water Corporation

Media Partners: Online Partners:

Supported by:
Official COPs:

Produced By:

w w w. k m a s i a . c o m
 Welcome to KM Asia 2009
KM Asia 2009 will reflect specific and topical issues that large organisations are currently facing. Through targeted research and
input from experts in collaboration and information management, Ark Group has worked to ensure that the direction and content
of each presentation will provide you with useful, practical and timely lessons that you can employ within your organisation. You’ll
be aided with insights into how you can deliver your business objectives and gain a competitive advantage by sharing knowledge
and information across all organisational business units.

The event will feature prominent international keynotes, industry practitioners and MAKE Award winning organisations who will
explore opportunities and obstacles in collaboration and networking, social media, sustainability and profitability, and will discuss
best practices and innovations in these key areas. You will be exposed to a vast range of experiences and key learning
opportunities that will both directly and indirectly illustrate how KM affects and is being affected by current global issues.

DAY ONE – Tuesday, 24 November 2009

8.15 Registration and refreshments 12.25 Extended exhibition break

8.45 Chairperson’s opening remarks 1.25 Gold sponsor session

9.00 International keynote address 2.05 International keynote address
Digital scholarship: what it might mean for knowledge The TLC of KM: understanding and applying the
production? enablers of knowledge management
We are living in a transformational period in information • How organisational leaders can apply the enablers of
sharing and knowledge creation history. Scholars, knowledge management to achieve a competitive
one of the primary generators of new knowledge in most advantage
societies, exhibit new ways in which ideas are generated, • Lessons of leaders who successfully enabled a knowledge
information is expanded and new knowledge disseminated. environment – we will also learn from some leaders who
Called “digital scholarship”, this is particularly true of scholars were not so successful
in the sciences, as well as in applied fields such as law, business, • Improving organisational effectiveness through
medicine, education and public policy. the application of simple ideas that work in complex
environments
The following will be addressed: John P. Girard, Associate Professor, Minot State University
• Major shifts in research processes and information behaviour
as evidenced by digital scholarship 2.50 Extended exhibition break
• Digital scholarship applied to “real-life” problems
• Calls to action on yet-unresolved knowledge production 3.20 Practitioner case study
challenges presented by digital scholarship The making of eSILK - a Web 2.0 KM system
Mary Lee Kennedy, Executive Director, Knowledge and Library eSILK is an acronym for enterprise System for Innovation,
Services; Gosia Stergios, Knowledge and Information Programs Learning and Knowledge, a workplace portal designed for the
Analyst, Harvard Business School Ministry of Defence, Singapore. This presentation will trace
the evolutionary journey of eSILK and gives an overview of
9.45 Platinum sponsor keynote how Web 2.0 and other KM technologies were incorporated
into this knowledge portal.
10.30 Extended exhibition break Tan Bee Thiam, Project Manager - Acquisition
Department, IT Projects Management; Shirlyn Lim,
11.00 Practitioner case study Knowledge Architect, SAF CIO Office, Singapore
Effectively implementing KM Armed Forces, Ministry of Defence
• Sowing the seed: establishing the need and initiating KM
• Addressing challenges in internal implementation 4.00 Silver sponsor session
• Making KM visible: marketing the KM brand internally
• Establishing people and governance initiatives 4.35 Interactive session:
• Outlining the KM vision and framework Reverse brainstorming session
• Key learnings and the way ahead How do you utterly and totally destroy openness and
Nilesh Dabke, Senior Consultant, Tech Mahindra transparency within an organisation and ensure that people
won’t collaborate or share their knowledge?
11.45 Practitioner case study Facilitated by: David Gurteen, Founder, Gurteen Knowledge
KM initiatives: engaging staff
• What are the current barriers? 6.35 Chairperson’s closing remarks and end of day one
• What will it take for staff to contribute?
• How to sustain
• How to reward and give recognition
• What works and what does not
Rita Nangia, Senior Advisor, Office of Information
Systems and Technology, Asian Development Bank

 w w w. k m a s i a . c o m

DAY TWO – Tuesday, 25 November 2009

2.10 Gold sponsor session
8.15 Registration and refreshments

8.45 Chairperson’s opening remarks 3.20 International keynote address

People 2.0: working in a 2.0 world
9.00 International keynote address • KM and the world of work are on the brink of a profound
Working across silos transformation
One of the perennial problems in both KM and IM is getting • We are no longer consumers of goods, services or
people to share material across silos. The need for joined up education - we are prosumers
thinking is common to industry and government alike, linking • Moving from a command and control world to a
and connecting material. participatory world
• The deep implications for KM as we transition from KM 1.0
However attempts to create shared systems run into ethical, to KM 2.0 or Social KM

behavioural and technical barriers that appear insurmountable. • The need to open up and grasp the potential that the new
In practice, faced with a real need, few people will refuse to tools offer us
help out a colleague. However, asked to share what they know • The real challenge is in our mindsets - both managers and
without the context of a genuine need, they will either refuse, individuals
or fail to share in practice. David Gurteen, Founder, Gurteen Knowledge
The following will be addressed:
• Ethical issues associated with information and knowledge 4.05 Practitioner case study
sharing Sustaining KM during the financial crunch
• Sharing metadata not data, creating a system by which • Dealing with probable talent shortages
knowledge can be volunteered in the context of need • Developing knowledge plans
• Building human networks across silos • KM implementation and KM benefits during times of
• New organisational forms for cross silo knowledge working economic change
Dave Snowden, Founder and Chief Scientific Officer, • The composition of the KM team within an organisation
Cognitive Edge Pte Ltd • What strategies should the KM practitioner
take to stay relevant in an organisation?
9.45 Diamond sponsor keynote • The real challenge is in our mindsets - both managers and
individuals
10.30 Extended exhibition break Mary Papachristos, Manager, Technology & Research
Management, Water Corporation
11.00 Practitioner case study
Shell’s BedROCK for knowledge retention 4.45 Interactive MAKE panel discussion
Knowledge retention is vital to business continuity and success in This is your chance to gain an insight into the views of our
any industry, but more so in the oil and gas sector due to its award winning experts. Hear a short overview from each of
complexity and scarcity of human capital. This presentation the panel speakers about their organisation’s recent work
focuses on Shell Global Solutions’ efforts in knowledge retention. that led them to achieving the prestigious MAKE accolade.
• History of knowledge retention at Shell
• The knowledge retention process You’ll then be given the opportunity to pose your questions
• The hits and misses of knowledge retention and gain a better understanding about the key factors
• What does the future hold? involved in their successful knowledge management
Siew Hoong Aw, Knowledge/Information Manager, Shell Global journeys.
Solutions (Malaysia) Moderated by: Patrick Lambe, Co-founder, Straits Knowledge
Panellists: Kim Hai Neo, Division Manager (Information
11.45 International keynote address (TBC) Strategies), Singapore Armed Forces, Ministry of Defence;
Shubha Ashraf, Dy. General Manager - Knowledge
12.30 Extended exhibition break Management, Eureka Forbes Ltd

1.30 Practitioner case study 5.35 Chairperson’s closing remarks and end of conference
Effectively implementing KM in a geographically
dispersed organisation
• Introducing KM platforms
• Promoting “hybrid” KM environments
• Being innovative in addressing a large workforce
• Encouraging knowledge volunteerism
• Sustaining KM implementation and maintaining continuity
Shubha Ashraf, Dy. General Manager - Knowledge
Management, Eureka Forbes Ltd
 POST-CONFERENCE WORKSHOPS
Thursday, 26 November 2009
Workshop A
Collective intelligence for everyday strategy
9.30-12.30

Facilitated by:
Mary Lee Kennedy, Executive Director, Knowledge and Library Services;
Gosia Stergios, Knowledge and Information Programs Analyst, Harvard Business School

Mary Lee Kennedy is the Executive Director of Knowledge and Library Services at Harvard Business School. She is responsible for the School’s
knowledge and information management strategy and its implementation. Prior to Harvard, Mary Lee held knowledge management positions
with global responsibility for Microsoft Corporation and Digital Equipment Corporation. As an independent knowledge management consultant
Mary Lee works for non-profit, for-profit, and governmental organisations, as well as for international institutions.

Gosia Stergios is a Knowledge and Information Programs Analyst at Harvard Business School Knowledge and Library Services (KLS). She conducts
an environmental scan of the information industry and pilots innovative information products and services at KLS. Before joining KLS, she held
knowledge management positions at Mercer Management Consulting and the Andersen Consulting/Accenture Institute for Strategic Change.

About the workshop:

Many organisations suffer from the inability to bring strategy into the everyday work of the organisation so that anyone can identify how
their tasks impact the organisation’s primary objectives. This workshop will enable managers to implement a process to engage the collective
intelligence of the organisation in ongoing strategy validation and renewal.

It will introduce three specific tools:

1) Idea prioritisation
2) Collective trends analysis
3) Verification via prediction markets

Workshop B
The Gurteen knowledge café masterclass
9.30-12.30
Facilitated by:
David Gurteen, Founder, Gurteen Knowledge

David Gurteen has over 30 years experience working in high technology industries. Today he works as an independent facilitator to help people
achieve results through innovating, sharing, learning and working more effectively together. David is the Founder of the Gurteen Knowledge
Community - a global learning network of over 15,000 people in 154 countries who share and learn from each other and who strive to see the
world differently, think differently and act differently. He is well known for his Gurteen Knowledge Cafés and knowledge sharing workshops
that he runs regularly in London and around the world.

About the workshop:

Knowledge sharing is a key issue for KM and for organisational success. But real knowledge sharing requires an open mindset and continues
to be a challenge for many organisations. In fact, it can be difficult to even get people to talk openly to one another other about their specific
corporate interests, opportunities and responsibilities.

The knowledge café is as a tool that is used to share tacit knowledge. It can be used within teams or communities of practice to question
entrenched assumptions, to help facilitate learning from others and gain a deeper collective understanding of a subject – through conversation.

This workshop is designed to help you:

• Understand the importance of conversation within your business
• Design and run knowledge cafés
• Use knowledge cafés to solve specific business problems and challenges
• Create opportunities in your organisation for creative conversation

Workshop C
Being a successful knowledge leader
9.30-12.30

Facilitated by:
Arthur Shelley, Founder, Intelligent Answers; Author, The Organizational Zoo

Arthur is the Founder and CEO of Intelligent Answers, a niche consultancy focused on capability development and knowledge strategy. In his
former role of Global Knowledge Director at Cadbury Schweppes, he initiated and facilitated virtual global communities to leverage knowledge,
exchange ideas and increase productivity. He is the author of Being a Successful Knowledge Leader and The Organizational Zoo, A Survival Guide
to Workplace Behavior. Arthur is also the Knowledge Management Coordinator for RMIT University’s MBA program and conducts research on
knowledge strategy and behaviours.

About the workshop:

Successful leadership of knowledge programs is within reach. This interactive workshop will explore the attributes that successful knowledge
leaders possess that enable them to make the difference between successful programs and failure.

• Discover the 20 capability development themes from the new Ark report Being a Successful Knowledge Leader
• Learn how behaviour, attitudes, culture and environmental aspects influence these capabilities
• Understand their impacts on decision making and outcomes
• Discuss the practical implications of some successful programs

You will engage in conversations that matter around what will work best for you in your context. You will investigate how the knowledge
framework can be applied within your organisation.
 POST-CONFERENCE WORKSHOPS
Thursday, 26 November 2009

Workshop D
KM for the experienced practitioner
What are the big issues in KM at the moment?
1.30-4.30

Facilitated by:
Dave Snowden, Founder and Chief Scientific Officer,
Cognitive Edge Pte Ltd

Dave Snowden has been one of the leading figures in the movement towards integration of humanistic approaches to knowledge management
with appropriate technology and process design. Well known for his work on the role of narrative and sense making, he is an entertaining speaker
and a formidable realist, and one of the few thought leaders who can bring together the academic and practitioner perspectives into a single,
comprehensible purview.

About the workshop:

This workshop is intended for people with experience in knowledge management, and is designed to explore some of the major issues and
opportunities facing KM at the moment. The day will be facilitated by Dave Snowden who will also provide participants with an opportunity to
experience complex systems approaches to facilitation of group meetings, using open source methods developed by Cognitive Edge.

The subjects will be determined by the participants, however may include:

• Where is knowledge management going?

• What are the foundation disciplines for knowledge management; where should we look for inspiration?
• How to engage senior management
• The relationship of social computing to knowledge management
• Knowledge management approaches to decision support and risk management
• What do we need to give up? Are there any sacred cows in knowledge management?

The workshop welcomes all practitioners who are veterans in the field of knowledge management.

Workshop E
The leader’s guide to knowledge management:
drawing on the past to enhance future performance
1.30-4.30
Facilitated by:
John P. Girard, Associate Professor, Minot State University;
JoAnn L. Girard, Co-founder and Managing Partner, Sagology

John P. Girard is an author, award winning researcher, speaker and Associate Professor of Management at Minot State University
where he is actively engaged in academic research. John’s first book was an edited volume entitled Building Organizational Memories:
Will you know what you knew? published by IGI Global in 2009. John is Co-author of The Leader’s Guide to Knowledge Management:
Drawing on the Past to Enhance Future Performance published by Business Expert Press, a copy of which will be provided to all
workshop participants.

John speaks regularly on the subject of knowledge management. He has spoken in the United States, Canada, Europe, Asia,
Africa, Australia, and South America at several reputable events. John has undertaken training and consulting assignments for clients such as the
Department of National Defence, Canadian Forces College, Canadian International Development Agency, U.S. Department of Labor, Job Corps, and
the Dubai Municipality. For more information, see www.johngirard.net

JoAnn is the Co-founder and Managing Partner of Sagology, a firm that focuses on connecting people with people to collaborate and share
knowledge. She has worked on a variety of knowledge intensive research projects that considered issues such as information anxiety, enterprise
dementia, and organisational memories. JoAnn is Co-author of The Leader’s Guide to Knowledge Management: Drawing on the Past to Enhance
Future Performance published by Business Expert Press in 2009. JoAnn was a member of the Editorial Advisory Board for Building organizational
memories: Will you know what you knew? published by IGI Global in 2009.

About the workshop:

Today when most executives consider the intellectual capital of their organisation, they focus on the present. They seek tools and techniques to
exploit their organisational knowledge for some immediate gain. There is an emerging shift in thinking that will provide a lasting competitive
advantage – the shift is from the present to the future.

This workshop will focus on what executives should be doing now (or soon) to ensure the next generation of organisational leaders know what
we knew. In other words, are we creating organisational memories today which will be useful to the next generation of leaders? Will today’s baby
boomer based practices pass the test of time? Are our current processes the most relevant ones for the next generation of organisational leaders?

Interactive Highlights
Reverse brainstorming session
In this session, the concept is simple: rather than brainstorming about something they would like – delegates will instead brainstorm the opposite
of what they would like. For example, if a KM practitioner would like their KM project to be a success, they don’t ask “How do we ensure our KM
project is a success?” but instead “How do we ensure that our KM project is a total miserable failure?”

MAKE panel discussion

This is your chance to gain an insight into the views of our award winning experts. Hear a short overview from each of the panel speakers about their
organisation’s recent work that led them to achieving the prestigious MAKE accolade. You’ll then be given the opportunity to pose your questions
and gain a better understanding about the key factors involved in each of their successful knowledge management journeys.
4 ways to book : 7
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Ark Group Australia Pty Ltd
Tel: +65 6423 9987
+65 6423 9575 www.ark-group.com Main level, 83 Walker Street,
North Sydney, NSW 2060
Australia
Sponsor and Exhibit at KM Asia 2009
Contact: Michael Moorcraft, Sponsorship Manager
(p) +61 1300 550 662

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