COMPANY PROFILE

Aviva plc is a British multinational insurance company headquartered in London, United Kingdom. It is the sixth-largest insurance company in the world measured by net premium income and has around 43 million customers across 21 countries. It is the market leader in both general insurance and life and pensions in the UK and has major businesses in Asia, continental Europe and North America. Aviva has a primary listing on the London Stock Exchange and is a constituent of the FTSE 100 Index. It has a secondary listing on the New York Stock Exchange. The name of the company upon its formation in May 2000 was CGNU plc. In April 2002 the company's shareholders voted to change the company name to "Aviva plc", an invented word derived from "viva", the Latin for 'life' and designed to be short, memorable and work worldwide. In April 2008 Aviva announced that it would adopt the "Aviva" name as its worldwide consumer-facing brand, and that the Norwich Union brand would be phased out in the United Kingdom. It was created by a merger of two British insurance firms, Norwich Union and CGU plc (itself created by the 1998 merger of Commercial Union and General Accident) as CGNU in 2000. The Aviva name was adopted in July 2002. Thereafter, most of the group operations, except for some strong local brands, were carried out under the uniform brand "Aviva". Aviva's main activities are the provision of general and life insurance, long-term savings products and fund management services. The group has around 36,600 employees, 379 billion of assets under management and 43 million customers.

In May 2008 Aviva became Norwich City Football Club's main sponsor. In a 2009 television advert starring Paul Whitehouse they feature a Plymouth Argyle F.C. fan who uses Aviva car insurance followed by a Green Army chant. It also acquired the naming rights for the redeveloped Lansdowne Road stadium in Dublin, Ireland, and will now be called the Aviva Stadium.

In 2010, Aviva also took over sponsorship of rugby union's English Premiership from Guinness. The four-year sponsorship deal is valued at 20 million.

Products offered by Aviva:

Whole Life Plans

Lifelong Aviva Lifeline

Pure Term Plans

Life Shield Aviva Life Shield Plus

Endowment Plans

Life Bond 5 Lifesaver Safeguard Lifesaver Plus Lifesaver Super Freedom Life Plan Aviva DhanVriddhi Anmol Suraksha Aviva Sachin Century Aviva Money Back Aviva Easy Life Plus Aviva Wealth Plus

Single Premium Plans

Life Bond Plus

Pension Plans

Pension Plus Secure Pension Aviva Pension Elite

Child Plans

Aviva Little Master Aviva Young Scholar

Health Plans

Aviva Health Plus

Group Plans Group Gratuity Credit Plus Loan Suraksha Corporate Life Credit Net Superannuation Group Shield Rural Plans

Amar Suraksha Jana Suraksha

Tools of Aviva Life Insurance

Compare Plans Find your Plan How much Insurance do I need? Tax Planner

Wealth Planner Retirement Planner Child Education Planner Office Locator Drop-Box Locator Premium Calculators Education is Insurance.

Insurance Provided by AVIVA :

Car Insurance Home Insurance Life Insurance Health Insurance Breakdown Cover

Savings & Investment plans offered are:

Cash Fund ISA Stocks and Shares ISA Investment bond

Trade relationship of Aviva with other countries:

Trade relationship of Aviva in UK and Ireland:
The UK is largest market and home base of Aviva. It is also the UKs largest insurer with leading positions in both life and general insurance, and it is Irelands leading life insurer. As the UKs leading insurer with more than 14 million customers in the UK and Ireland, having life and general insurance businesses under one powerful brand gives us a strong competitive advantage. Operating profits in UK life insurance business reached a record level in 2011. Avivas broad product range and unrivalled distribution network helped to drive up our overall share of the UK life and pensions market to 12% (at year end 2011). Aviva UK market-leading general insurance business generated good, profitable growth in 2011 as a result of their expertise in underwriting and claims management, risk selection and sophisticated pricing. They have more than two million personal motor customers in the UK. Aviva Ireland has over one million customers across its general insurance, life and pensions, asset management (which is managed by Aviva Investors) and health insurance. They have offices across the UK and Ireland, including London, Dublin, Glasgow Perth, York, Norwich, Sheffield, Eastleigh, Cork and Galway.

Trade relationship of Aviva in Asia:

In China, through our 50% joint venture with COFCO Ltd, Aviva is ranked in the top three among the foreign life insurers in China. COFCO Ltd is the largest oil and food importer and exporter in China. They have over 50 branches and a presence in 12 provinces. In Hong Kong, Aviva have had a presence for more than 150 years, the business is ranked 22nd in the long-term insurance market. Their strategy is to build scale and profitable distribution business in this competitive market expanding our distribution channels and broadening the products. In Indonesia, Aviva own a 60% stake in PT Asuransi Aviva Indonesia, which is a top three health insurance provider in Indonesia. Indonesia is one of the fastest growing life insurance markets in Asia. In India, with a wide distribution network of 135 branches spreading across nearly 1,000 towns and cities. Aviva operate in partnership with the Dabur Group through our 26% interest in Aviva Life Insurance Company India Ltd. They are a top five life insurer in Singapore and one of the biggest providers of employee benefits and healthcare insurance. We have a strong relationship with DBS Bank in Singapore and Hong Kong. In South Korea, aviva own a 47% stake in Woori Aviva Life Insurance Co, Ltd through a partnership formed with state-owned Woori Finance Holdings Company Ltd, South Koreas third-largest financial company. In Vietnam, we have a 50% joint venture with VietinBank, providing endowment and term assurance products. VietinBank is the countrys second largest bank, with over 1,000 branches and transaction offices, and a large SME and corporate customer base.

Trade relationship of Aviva in Canada:

Aviva Canada is both the countrys second-largest general insurer and is the second-largest general insurance businesses in the Aviva network (group). They provide a range of personal and commercial lines insurance products to nearly three million policyholders. The business is headquartered in Toronto and has offices across the country.

Trade relationship of Aviva in France:

Aviva France is one of the countrys top 10 insurance businesses, with 3 million customers. Aviva offer a range of long-term insurance and savings products, protection, general insurance and asset management through Aviva Investors France. Aviva has a longstanding relationship with the Association Franaise dEpargne et de Retraite (AFER), which is the largest retirement savings association in France and also have a strong partnership with Crdit Du Nord, which has almost 1,000 branches. In general insurance business Aviva predominantly sell personal and commercial lines insurance products for small businesses through an agent network and our direct insurer, Eurofil. The French headquarters are in Paris and we have offices around France.

Trade relationship of Aviva in Italy:

Aviva Italy is the countrys sixth-largest life insurer and the 12th-largest general insurance company, with over 2.5 million customers. The majority of business comes from bancassurance partnerships. Customers can buy products via around 6,000 branches of the UniCredit Group, Banco Popolare and other groups.The head offices are in Milan.

The Aviva group has operated in Italy since 1921 through the Commercial Union and Northern brands.

Trade relationship of Aviva in Poland:

Aviva is the Polands fourth-largest life insurer and we also have a growing general insurance business. They have more than 830,000 individual and group life customers and manage over 2.9 billion of customers assets, providing both long term insurance and savings products. Aviva has more than 2,400 direct sales people and 56 sales branches across in Poland.

Trade relationship of Aviva in Spain:

Aviva Spain is the countrys fifth-largest long-term insurer by gross written premiums. It also sell long-term savings, health and life insurance through our joint ventures with six banks (Bancaja, Caja Espaa, Caixa Galicia, Unicaja, Caja Granada and Cajamurcia) and through Aviva Vida y Pensiones, our wholly owned life and pensions business. Aviva Spanish headquarters are in Madrid.

Trade relationship of Aviva in Turkey:

There are two operating companies in Turkey. Aviva Sigorta is a growing general insurance business and sells its products through a network of over 750 independent agents and brokers. AvivaSA is one of the Turkey's largest pension providers. AvivaSA sells its products through a bancassurance agreement with Akbank TAS, which is one of Turkey's largest privately owned banks, with more than 900 branches. Both the business are headquartered in Istanbul.

COMPETITORS

COMPETITOR IN INDIA Bajaj Allianz Insurance Limited Birla Sun Life Insurance Co. Ltd HDFC Standard Life Insurance Co. Ltd ICICI Prudential Life Insurance Co. Ltd ING Vysya Life Insurance Company Ltd Life Insurance Corporation of India Max Life Insurance Co Ltd PNB Metlife Insurance Co. Ltd Kotak Mahindra Old Mutual Life Insurance Limited SBI Life Insurance Co. Ltd Tata AIA Life Insurance Company Limited Sahara India Life Insurance Co. Ltd Shriram Life Insurance Co. Ltd Bharti AXA Life Insurance Company Ltd. Star Union Dai-ichi Life Insurance Co. Ltd

Competitors in International market: Legal & general Group Plc Lloyds Banking Group Plc Prudential Plc

Country to Country Relation

IndianBritish relations are foreign relations between India and the United Kingdom. India has a high commission in London and two consulates-general in Birmingham and Edinburgh. The United Kingdom has a high commission in New Delhi and five deputy high commissions in Mumbai, Chennai, Bangalore, Hyderabad and Kolkata. Both countries are full members of the Commonwealth of Nations. Since 1947, relations between the two countries have been mostly friendly and there are many areas in which both India and the UK seek stronger ties for mutual benefit. There are also strong cultural and social ties between the two nations. In India, English is one of the official languages, and Cricket is the most popular sport. In the UK, Indian Cuisine is hugely popular. Britain imports most of its tea from India, and there are a number of words of Indian origin in the English language. India is the second largest investor in the British economy. The UK has an ethnic Indian population of over 1.6 million. Prime Minister David Cameron described Indian British relations as the "New Special Relationship" in 2010. The trade relation between UK and India is very diverse, covering sectors from infrastructure and education to life sciences, financial services, engineering, energy and the environment. And there are also strong collaborations in new, innovative and creative technologies. This growth is encouraging, but bilateral trade and investment has the potential

to grow much further. As Indian companies globalise, and demand focuses on international goods and services, there is an increasing awareness of the worldclass expertise and experience UK companies can offer Indian partners. And UK businesses are increasingly looking for new opportunities to take these partnerships forward.