San Jose State University NuFSP/KIN 163- Physical Fitness and Nutrition CRITICAL EVALUATION OF CONSUMER PRODUCT INFORMATION

SHEET Purpose of the ssi!n"ent #o evaluate a printed advertise"ent for a food$ food supple"ent$ e%ercise pro!ra"$ or piece of e%ercise e&uip"ent in an effort to encoura!e the student to 'eco"e a "ore critical consu"er( #he advertise"ent )ill 'e evaluated 'y co"parin! the clai"s "ade in the ad to scientific evidence and research findin!s( ssi!n"ent For"at *ou "ust also do)nload your paper to )))(turnitin(co" prior to turnin! the assi!n"ent in for !radin!( +ourse code , and pass)ord )ill 'e provided in class 'y your instructor( Pa!e 1+ritical .valuation of +onsu"er Product /radin! Sheet Pa!e 0Pla!iaris" +ontract Pa!e 3dvertise"ent #ape$ !lue$ or staple the ori!inal advertise"ent to an 1(2 'y 11 inch sheet of paper( Provide the source of the advertise"ent$ !ivin! title$ pa!e$ and date of pu'lication( Pic3 an advertise"ent that has so"e su'stance to it4 the less the ad says$ the harder it is to criti&ue( Please note: Original advertisements should not come from library sources/magazines! If the advertise"ent is !iven to you 'y the instructor$ a copy of the ad 5rather than the ori!inal6 )ill 'e used( Pa!es 7-6.valuation #his section contains your evaluation of both the ad itself and the product advertised4 it should 'e no lon!er than 0-3 pa!es( *ou should co""ent on the positive aspects 5praise6 and the ne!ative aspects 5criticis"6 of the ad( *our analysis should 'e in para!raph for"$ and critical co""ents should 'e )ell developed( *ou should "a3e li"ited use of &uotations4 references should 'e paraphrased( If you use &uotes$ state"ents "ust 'e in proper for" 5e(!($ use &uotation "ar3s and cite pa!e for &uoted "aterial6( *ou "ust cite your references$ usin! P for"at$ to support your state"ents( In the te%t of your paper$ author 8 year should 'e indicated( If there are "ore than 0 authors$ you "ay use 9et al(: in te%t 5ho)ever$ re"e"'er to include all na"es on ;eference Pa!e(6 For direct &uotes$ also include pa!e nu"'ers( See e%a"ples 'elo)9 ccordin! to <au!han et al( 51==26$ creatine supple"entation has 'een sho)n to si!nificantly increase total 'ody "ass over a 7 )ee3 period(: 9+affeine is a diuretic and also sti"ulates "eta'olis": 5>illia"s$ 0??2$ p(1176( >hen critically evaluating the pro u!t$ consider the follo)in! &uestions$ if appropriate$ 'ut do not li"it your criti&ue to only these &uestions Is the use of this product supported 'y scientific evidence@ If so$ are there any conflictin! results a"on! various studies@ Ao the participantsB a!e$ health condition$ fitness level$ etc( "atch those for )ho" the ad is directed@ >ere there li"itations and/or fla)s in these studies@ Aescri'e the studies$ as appropriate$ to defend your state"ents and !ive evidence for or a!ainst the clai"s "ade in the ad( >hat$ if any$ contri'ution )ould the consu"ption of the product "a3e to the nutrient inta3e$ physi&ue$ or fitness level of the intended consu"er@ +ould so"e less e%pensive product 'e used to o'tain the sa"e results@ >hat haCards "i!ht 'e associated )ith the use of this product@ re there any conditions 5e(!($ "edical$ a!erelated6 that )ould contraindicate the use of the product@ >hen critically evaluating the a verti"e#ent$ co""ent on the te%t$ and use of color and !raphics( *ou need to also consider the follo)in! &uestions >ho appears to 'e the intended consu"er@ >hat techni&ues are used to dra) the attention of the reader@ re they successful@ Is the ad strai!htfor)ard and factual@ .%plain Is any i"portant infor"ation o"itted@ 5*ou "ay need to find the product at the "ar3et and read the la'el to deter"ine this(6 >hat$ if any$ !i""ic3s are used to sell the product@ If !i""ic3s are used$ are they successful@ Pa!e D;eferences

#itle- this is a separate pa!e and should 'e headed 9;eferences: at the top of the pa!e( Eist the source of the advertise"ent$ and alpha'etically list the references used to support your evaluation( Ao not alpha'etiCe 9)ithin: each reference$ chan!in! the ori!inal order of authors( Fo)ever$ alpha'etiCe your order a"on! the various references$ usin! the last na"e of the 1st author of each reference( *ou "ay use the course te%t'oo3s( Fo)ever$ in addition$ $ou #u"t u"e at lea"t % other relia&le 'HI(H )UALIT*+ re,eren!e" to "upport $our anal$"i"- Re,eren!e" nee to &e !urrent 'pu&li"he .ithin the la"t /0 $ear"+ an #u"t &e !ite in the evaluation an the$ #u"t &e re"ear!h &a"e - /ive the full pu'lication infor"ation of each reference used$ includin! all author5s6$ title of article and Gournal or title of 'oo3$ year of pu'lication$ volu"e or edition$ and pa!e nu"'er5s6( Indentation H Note that the for"at for the reference list uses han!in! indents 51 st line of each reference citation is flush left$ additional lines are indented 2 spaces( #he sa"ple reference list is for"atted )ith han!in! indents( +apitaliCation - +apitaliCe only the first )ord of 'oo3 titles and articles and the first )ord after a colon( Fo)ever$ for na"e of Gournals$ capitaliCe first letter of all "aGor )ords( Punctuation - Use a co""a to separate surna"es fro" initials a Gournal title fro" volu"e nu"'er a volu"e nu"'er fro" pa!e nu"'ers )hen !iven$ an issue nu"'er fro" pa!e nu"'ers 5.d(6 fro" 'oo3 title city of pu'lication fro" state Spacin! - ll entries should 'e double-spaced( Use "erican Psycholo!ical ssociation 5 P 6 for"at for reference citations -- see e%a"ples 'elo)(
1ournal arti!le2

Iole3$ J( S($ Auncan$ N( A($ <aCetti$ S( ($ Putu3ian$ <($ /o"eC$ ( E($ 8 Krae"er$ >( J( 50???6( No effect of heavy resistance trainin! and creatine supple"entation on 'lood lipids( International Journal of Sports Nutrition !"506$ 177126(
3oo4 'other than ,ir"t e ition+2 >hitney$ .($ 8 ;olfes$ S( 50??26( #nderstanding nutrition 51?th ed(6( Jel"ont$ + - #ho"son >ads)orth( Arti!le or !hapter in e ite &oo42 .iser$ S($ ;edpath$ ($ 8 ;o!ers$ N( 51=1D6( Kutco"es of early parentin!- Kno)ns and un3no)ns( In ( P( Kern 8 E( S( <aCe 5.ds(6$ $ogical thin%ing in children 5pp( 21-1D6( Ne) *or3- Sprin!er( Ele!troni! Re,eren!e 5see note of caution 'elo)6<ac3$ /( >($ 8 Jer!eron$ <( F( 5<ay 3?$ 1==D6( &ydration and physical activity: Scientific concepts and practical applications( ;etrieved u!ust 3?$ 0??7 fro"$ http-//)))(!ssi)e'(co"/hydr(ht"l *ou o not nee to "u&#it a har !op$ o, $our re,eren!e" "o long a" $our re,eren!e page i" !o#plete .ith all re5uire in,or#ation-

)ualit$ o, Re,eren!e"2 ccepta'le references include any relia'le$ professional$ nutrition$ physical education$ sports "edicine$ or scientific Gournal or 'oo3( Unaccepta'le references include popular "a!aCines 5e(!($ 'unner(s )orld *merican &ealth Prevention +uscle and ,itness6 or popular 'oo3s 5-he .one /iet ,it for $ife 0" )ays to Stay ,it on a 1usy Schedule -otal2$ife 34ercise 1oo%6( IF *KU ;. UNSU;. KF #F. ;.EI JIEI#* KF ;.F.;.N+.$ +F.+K >I#F *KU; INS#;U+#K;L ;efer to the sylla'us for a partial list of accepta'le periodicals and on-line resources( U"e o, 666 page"2 #he >orld >ide >e' 5>>>6 is an un"onitored$ unrefereed source of infor"ation( +onse&uently$ infor"ation "ay 'e accurate or inaccurate$ and each pa!e "ust 'e Gud!ed for accuracy and relia'ility( uthoritative )e' pa!es are )ritten 'y individuals )ith appropriate credentials 5e(!($ Ph(A($ ;(A($ <(A($ etc(6 and should cite references used to )rite the pa!e( Pa!es that are sponsored or "aintained 'y the seller of a product are "ost often 'iased to)ard the product and should 'e read )ith this in "ind( >hen usin! internet resources$ )e hi!hly reco""end usin! only Gournal articles 5or articles co"in! fro" professional sources6( !ain$ if you are unsure of the relia'ility of the source$ chec3 )ith your instructor(

General Paper Form and Style Guidelines *our paper "ust6 'e )ritten in narrative$ para!raph for"at( D 'e )ritten in the 3rd person( 1 'e )ritten in the past tense )hen descri'in! the research study( = 'e in a font siCe that is Ne) *or3 #i"es 10 point or si"ilar siCe 5easy to read6( 1? 'e typed$ dou'le spaced( 11 'e left Gustified 5'ut do not ri!ht Gustify/ali!n$ )hich centers the te%t64 have 1 inch "ar!ins all around( 10 have nu"'ered pa!es( 13 'e su'"itted in a plain file folder )ith your na"e on the ta' 5do not use any other type of folder6$ alon! )ith a copy of your references( 17 'e su'"itted to )))(turnitin(co" prior to turnin! in your hard copy of the paper on the due date(

Na#e 7777777777777777777777777777777777777777 NuFSP/KIN 163 - Physical Fitness and Nutrition

CRITICAL EVALUATI ! F C !SU"ER PR #UCT

## +F #FIS /; A. SF..# #K #F. F;KN# KF *KU; P P.; (ra ing Criteria M For"at/appearance/or!aniCation Poor Fair vera!e /ood Iery /ood ?-1 0 3 7 2 M ;eferences 5nu"'er$ &uality$ co"plete reference infor"ation in P for"at6 Poor Fair vera!e /ood ?-1 0 3 7 M Use of references in paper 5appropriate citations for all references6 Poor Fair vera!e ?-1 0 3 M Nuality of )ritin! 5synta%$ !ra""ar$ spellin!6 Poor Fair vera!e ?-2 6 D M +ritical evaluation of advertise"ent 5te%t$ color$ !raphics6 /ood 7 /ood 1 Iery /ood 2 Iery /ood 2 Iery /ood =-1?

Poor Fair vera!e /ood Iery /ood ?-2 6 D 1 =-1? M +ritical evaluation of product 5ho) clai"s of ad relate to scientific evidence6 Poor ?-D Fair 1-= vera!e 1?-11 /ood 10-13 Su'total Aeductions-2 if late 5for each calendar day late6 Aeductions Iery /ood 17-12 OOOOOOOOOOO OOOOOOOOOOO

Total po""i&le point" 8 90

PLA(IARISM CONTRACT

*our Total

7777777777

I ac3no)led!e that I have not co""itted pla!iaris" in the process of )ritin! this paper( I have cited the appropriate sources and !iven credit to the authorsB )or3s( I ac3no)led!e that this paper is "y o)n )or3( I understand that pla!iaris" )ill result in a 9?: for the paper$ and other possi'le acade"ic sanctions$ includin! a report to acade"ic authorities( Na"e OOOOOOOOOOOOOOOOOOOOOOOOO Si!nature OOOOOOOOOOOOOOOOOOOOOOAate OOOOOOO

Na#e 7777777777777777777777777777777777777777 NuFSP/KIN 163 - Physical Fitness and Nutrition

CRITICAL EVALUATI ! F C !SU"ER PR #UCT

## +F #FIS /; A. SF..# #K #F. F;KN# KF *KU; P P.; (ra ing Criteria M For"at/appearance/or!aniCation Poor Fair vera!e /ood Iery /ood ?-1 0 3 7 2 M ;eferences 5nu"'er$ &uality$ co"plete reference infor"ation in P for"at6 Poor Fair vera!e /ood ?-1 0 3 7 M Use of references in paper 5appropriate citations for all references6 Poor Fair vera!e ?-1 0 3 M Nuality of )ritin! 5synta%$ !ra""ar$ spellin!6 Poor Fair vera!e ?-2 6 D M +ritical evaluation of advertise"ent 5te%t$ color$ !raphics6 /ood 7 /ood 1 Iery /ood 2 Iery /ood 2 Iery /ood =-1?

Poor Fair vera!e /ood Iery /ood ?-2 6 D 1 =-1? M +ritical evaluation of product 5ho) clai"s of ad relate to scientific evidence6 Poor ?-D Fair 1-= vera!e 1?-11 /ood 10-13 Su'total Aeductions-2 if late 5for each calendar day late6 Aeductions Iery /ood 17-12 OOOOOOOOOOO OOOOOOOOOOO

Total po""i&le point" 8 90

PLA(IARISM CONTRACT

*our Total

7777777777

I ac3no)led!e that I have not co""itted pla!iaris" in the process of )ritin! this paper( I have cited the appropriate sources and !iven credit to the authorsB )or3s( I ac3no)led!e that this paper is "y o)n )or3( I understand that pla!iaris" )ill result in a 9?: for the paper$ and other possi'le acade"ic sanctions$ includin! a report to acade"ic authorities( Na"e OOOOOOOOOOOOOOOOOOOOOOOOOSi!nature OOOOOOOOOOOOOOOOOOOOOOAate OOOOOOO

FOR CRITICAL ANAL*SIS OF SCIENTIFIC LITERATURE

9 : papers 5receivin! =?P or "ore of the total points6 have the follo)in! characteristics-

carefully follo)s the content !uidelines !iven 'y the instructor4 all &uestions of the criti&ue are ans)ered carefully follo)s the !uidelines for for"at4 )hich includes not e%ceedin! 'y "ore than one-half pa!e the "a%i"u" dou'le-spaced pa!es allo)ed are )ritten in standard .n!lish$ at an upper division colle!e level$ )ith co"plete sentences and appropriate para!raphs are free of redundancies$ and have$ at "ost$ only a couple of errors in spellin! and !ra""ar develops each section of the criti&ue in a clear and lo!ical fashion4 develops s"ooth transition fro" one sentence or idea to another so as to provide flo) includes insi!htful interpretation that !oes 'eyond the o'vious or )hat the authors disclosed covers all of the "aGor aspects of the assi!n"ent )ithout !oin! off trac3 or paddin! are turned in on the due date and prior to the start of lecture

9J: papers 5receivin! 1?-1=P of the total points6 differ fro" an 9 : report in one or more of the follo)in! )ays sho) less care in follo)in! the !uidelines have a fe) lapses in !ood )ritin! have less than full clarity in e%pression of ideas and interpretations sho) so"e tendency to !o off trac3$ pad the paper or have redundancies are turned in one day or partial day 5after the start of lecture6 late 9+: papers 5receivin! D?-D=P of the total points6 differ fro" an 9 : paper in usually more than one of the follo)in! )ays sho) "ini"al care in follo)in! !uidelines have "ore than a fe) lapses in !ood )ritin! use so"e a"'i!uous descriptions in the analysis or interpretation !o off trac3$ pad the paper or have redundancy in "ore than one instance are turned in t)o days after the due date Eess than 9+: papers 5receivin! less than D?P of the total points6 differ fro" an 9 : paper in usually more than one of the follo)in! )ays sho) no care in follo)in! the !uidelines have nu"erous lapses in !ood )ritin! "ost of the interpretations and co""ents are descri'ed in a very unclear "anner fre&uently )ander off trac3$ pad the paper$ or have redundancies are turned in "ore than t)o days after the due date