Taylor Brown Portfolio

Taylor Brown
649 South 2nd West Apt. #1306 Rexburg, Idaho 83440 813.298.4985 bro12047@byui.edu

Table of Contents
Business Card Letterhead Brochure Imaging Montage Web Page Flier Logos Event Ad

Business Card
Description:
Process:
I made up my own company and created a business card and letter head for it. I decided to go with a stripes theme and then dervied nautical from it and created an anchor using lines. I used opacity to make the lines less visible. Then I added to text to it.

Programs/Tools Used:
trator and InDesign

Illus-

Date: November 8, 2013 Course: COMM 130 Instructor: Julie Peterson Objectives:

- Design consistent layouts for a business card and letterhead. Use your new logo to design two stationery items with consistent design. (Photos are okay on stationery.) - Business card: 3.5 x 2 (print above center on a vertical page) - Apply typography rules keeping small copy. - Applying contact information: Include name, address, phone, and email on each piece. Use periods, bullets, or spaces in phone #; No parentheses/ hyphens.

Nautical Clothing Southern Boutique

Taylor Brown 588 E. Main Street Charlston South Carolina 33547 813.298.4985

Letterhead
Description: Process:
it. I made up my own company and created a business card and letter head for it. I decided to go with a stripes theme and then dervied nautical from it and created an anchor using lines. I used opacity to make the lines less visible. Then I added to text to

Programs/Tools Used:Illustrator and InDesign Date:November 8, 2013 Course:Comm 130 Instructor:Julie Peterson Objectives:

- Design consistent layouts for a business card and letterhead. Use your new logo to design two stationery items with consistent design. (Photos are okay on stationery.) - Business card: 3.5 x 2 (print above center on a vertical page) - Apply typography rules keeping small copy. - Applying contact information: Include name, address, phone, and email on each piece. Use periods, bullets, or spaces in phone #; No parentheses/ hyphens.

Brochure
Description: Process:
For this project I had to create a brochure for my company, using a logo that I designed previously. Process: For this project I had to make the layout of the brochure within InDesign. I then searched for images to use for the brochure. I created text as well, that represented my company. Then I put the images and text onto my logo. I pulled one image into photoshop where I had to cut and delete the pieces so that I could create text wrap in my brochure.

Programs/Tools Used:
and Photoshop.

I used both, InDesign

Date: December 6, 2013 Course: Comm 130 Instructor: Julie Peterson Objectives:

-Set up and align a two-sided, folded document. - Create an original company logo and use it in a brochure. -Incorporate quality images.

Imaging
Description: Process:
Taking my own picture, i had to edit it by selecting a piece of the image and applying a iter to it. I took the picture, uploaded to photoshop and then edited it. I increased brightness and contrast. Then I went through and selected the background to change to black and white. I kept the plant bright and vibrant.

Programs/Tools Used: Date: October 18, 2013 Course: Comm 130

Photoshop

Instructor: Objectives:

Julie Peterson

- Adjust image brightness, contrast, hue and saturation levels. - Use a selection tool to isolate a portion of the image. - Desaturate the selected portion of the image. - Use a lter or colorize a portion of the image.

Montage
Description: Process:
Create one image by blending an image on top of the other. I uploaded the scenery picture to this i brightened and sharpened then I cropped the other image and put it on top of the scenery image. Then I blurred the edges of the cabin picture, as well as on top of the cabin so that you could see the background of the sky through the sky. Then I added the text. I saturated and brightened the cabin picture as well as sharpened it.

Programs/Tools Used:
Photoshop

Date: October 25, 2013 Course: Comm 130 Instructor: Julie Peterson Objectives:

- Learn to blend images together smoothly, using masks. - Use lters. - Unifying a piece with a consistent theme

Web Page
Description:I
created this page through TextWrangler only. I rst established a base of HTML, then I linked it to a CSS where I was able to customize and personalize my webpage.

Process:I

Course:Comm 130 Instructor: Julie Objectives:

Programs/Tools Used:TextWrangler Date:November 22, 2013

Peterson

used a base of HTML to add my words, paragraphs, headings, and lists. Then I worked with CSS. I linked my HTML le to my CSS le where I was able to add color, fonts, padding, and other personalized items to my webpage. In CSS I added color to the background as the red, then I used the navy color to add to the page with headings and the outline of my page. I changed my font to ow with my logo font. I used padding to create space and even moved my rst paragraph to the top next to my logo to create a better ow.

- Write content to describe the process of creating your logo and how it appeals to a target audience. - Acquire a working knowledge of HTML. - Identify hex colors for web design - Acquire a working knowledge of CSS.

Flier
Description:
This ier is 8.5 by 11 with .5 margins. I used the colors black and white. It is for Vounat Communications to advertise towards the graduating seniors.

Process:

I created this ier on InDesgin. I really worked with using proximity, alignment, repetition, contrast, and ow. I wanted to created contrast with the fonts by having a large and attention grabbing title. I also had that box black so that it was contrasting with the rest of the page. I also made the box on the bottom of the screen black (holding the registration information) and this created the repetition, as well as the black bar separating the writing. I made sure that there was enough white space on the page as well. There is good ow from the way the title is written so that the eyes go towards the text, up and around.

Programs/Tools Used:InDesign Date:October 4, 2013 Course:Comm 130 Instructor:Julie Peterson Objectives: - Apply the design principles and use appropriate

typography. - Incorporate basic InDesign skills to improve basic ier layout. - Retrieve image and logo from links on this page. - Create a project folder with image, logo and InDesign document to keep links intact.

Logo
Description: Process:
I made up a company and created three logos to represent this company. I used Illustrator to create these logos. First I made the S using the blob tool then replicated it and added the two texts boxes to it and then put the ower behind it and lowered the opacity. The next one I just found a good font and then lowered the opacity of the word boutique. Next I created two circles lowering the opacity of the top one so that you could see both.

Programs/Tools Used:Illustrator Date:November 1, 2013 Course:Comm 130 Instructor:Julie Peterson Objectives:

- Create a variety of logos to t a company or personal image. - Use only the tools of Illustrator. - Setting up a professional display for the company.

Southern Style Boutique

outhern tyle

Southern Style
Boutique

Southern Style Boutique

Event Ad
Description: Process:
Event Ad for jewlery auction to raise money for local cancer patients. I used microsoft publisher to create this. I uploaded my picture and then created a title that was able to grab the attention of the viewer. I created the circle of information to create contrast in the picture with the bracelet. I also created the text box at the bottom to create a see through effect that you could better see the words.

Programs/Tools Used:

Microsoft Publisher/Microsoft Word

Date:October 11, 2013 Course:Comm 130 Instructor:Julie Objectives:

Peterson

- Find, scan and import a high-quality image. - Create a full-bleed design - Use text boxes for layout in Word. - Insert and edit images in Word.