EXECUTIVE

EDUCATION

STANFORD - NUS
EXECUTIVE PROGRAMME
IN INTERNATIONAL
MANAGEMENT 2009
execed.nus.edu

"I strongly recommend the programme to all who

have business interests in Asia. It was very well-
structured, interactive and relevant in the dynamic
and fast-changing business environment and enabled
me to gain unique insights into the Asian perspective
of doing international business."
Mr Nikolai Sapounov
President
Rasco
United States of America

BUSINESS
SCHOOL
 01 Strategic Alliances.
Global Partnerships. Foreign Markets.
02 27 Years of Partnership
03 Singapore Experience
05 Curriculum
07 Who Should Attend? / How Will You Benefit?
08 Typical Class Profile
09 Testimonials
11 Previous Participating Companies
13 Faculty Spotlight
17 Programme Venue and Accommodation
18 Application Form

contents
 01 Strategic Alliances.
Global Partnerships. Foreign Markets.
02 27 Years of Partnership
03 Singapore Experience
05 Curriculum
07 Who Should Attend? / How Will You Benefit?
08 Typical Class Profile
09 Testimonials
11 Previous Participating Companies
13 Faculty Spotlight
17 Programme Venue and Accommodation
18 Application Form

contents
Strategic Alliances.
Global Partnerships. Foreign Markets.
2009 marks the 27th year of the Stanford-NUS Executive Programme in International
Management conducted in Singapore. Close to 2,000 executives have participated and
sharpened their perspectives through this intensive course.
Global markets, cross-border supplies, strategic alliances and international partnerships.
The clockwork of business today takes place in an international environment. Yet, while
the basic principles of management are universal, they are often interpreted and applied
differently in different parts of the world.
Combining the best of Western and Eastern schools of thought, the programme offers
valuable management theories and practices, with the added benefit of Asian perspectives,
to give you a strong competitive edge. It also offers a unique opportunity to interact with
and learn from leading faculty from opposite sides of the Pacific Rim, as well as from a
diverse group of executives from around the world. >>
27 Years of Partnership Between
Two Distinguished Institutions
STANFORD GRADUATE SCHOOL OF BUSINESS
Since the Stanford Business School began its first
Executive Education programme in 1952, more than
20,000 students have graduated from its executive
programmes. Recognised as one of the leading schools
of management in the world, the faculty researches
and works with leading companies around the globe
to establish innovative leading-edge management
practices. >>
For more information on the
Stanford Graduate School of Business,
please visit gsb.stanford.edu
02
NUS BUSINESS SCHOOL
Established in 1965, NUS Business School is known
for its focus in providing management thought
leadership from an Asian perspective, enabling our
students and corporate partners to leverage on the
best global knowledge and deep Asian insights to drive
business growth in Asia and around the world. This
combination of global knowledge and Asian insights
is reflected in all aspects of its research, teaching and
industry outreach. As Asia's Global Business School,
NUS Business School is a leading authority on business
in Asia. >>
For more information on
NUS Business School's Executive Education programmes,
please visit exec.nus.edu
Strategic Alliances.
Global Partnerships. Foreign Markets.
2009 marks the 27th year of the Stanford-NUS Executive Programme in International
Management conducted in Singapore. Close to 2,000 executives have participated and
sharpened their perspectives through this intensive course.
Global markets, cross-border supplies, strategic alliances and international partnerships.
The clockwork of business today takes place in an international environment. Yet, while
the basic principles of management are universal, they are often interpreted and applied
differently in different parts of the world.
Combining the best of Western and Eastern schools of thought, the programme offers
valuable management theories and practices, with the added benefit of Asian perspectives,
to give you a strong competitive edge. It also offers a unique opportunity to interact with
and learn from leading faculty from opposite sides of the Pacific Rim, as well as from a
diverse group of executives from around the world. >>
27 Years of Partnership Between
Two Distinguished Institutions
STANFORD GRADUATE SCHOOL OF BUSINESS
Since the Stanford Business School began its first
Executive Education programme in 1952, more than
20,000 students have graduated from its executive
programmes. Recognised as one of the leading schools
of management in the world, the faculty researches
and works with leading companies around the globe
to establish innovative leading-edge management
practices. >>
For more information on the
Stanford Graduate School of Business,
please visit gsb.stanford.edu
02
NUS BUSINESS SCHOOL
Established in 1965, NUS Business School is known
for its focus in providing management thought
leadership from an Asian perspective, enabling our
students and corporate partners to leverage on the
best global knowledge and deep Asian insights to drive
business growth in Asia and around the world. This
combination of global knowledge and Asian insights
is reflected in all aspects of its research, teaching and
industry outreach. As Asia's Global Business School,
NUS Business School is a leading authority on business
in Asia. >>
For more information on
NUS Business School's Executive Education programmes,
please visit exec.nus.edu
Singapore -
A Global City that Inspires

Singapore's diverse multicultural society, stable economy, business-friendly environment and exponential growth over the A GLOBAL CITY OF OPPORTUNITIES

04
last few decades have enabled Singapore to grow into one of the most cosmopolitan states in the world today. Over the past few years, Singapore's achievements have
been recognised internationally in various publications
Not only has Singapore gained international recognition for being a key regional trading centre, the world's busiest port, and and studies. Some of the accolades received are:
a top location for investment, it is also known for being a leading international financial centre, with more than 500 of the
world's largest and most reputable financial institutions operating on the island. In addition, Singapore is the fourth largest
foreign exchange trading centre in the world after London, New York and Tokyo. SINGAPORE IS THE WORLD'S MOST COMPETITIVE ASIAN ECONOMY
EASIEST PLACE TO DO BUSINESS World Competitiveness Report 2008
One of the most connected cities in Asia, by air, sea, as well as telecommunications linkages, Singapore has attracted 7,000 Doing Business 2009 Report, World Bank
resident multinational companies and 100,000 enterprises to become part of it's vibrant, dynamic business environment.
WORLD'S MOST 'NETWORK READY' COUNTRY
2ND MOST COMPETITIVE ECONOMY Global Information Technology Report 2005/2006,
With it's unique blend of modernity and traditional charm, Singapore is a city where talent gathers to exchange innovative IMD World Competitiveness Yearbook 2008 World Economic Forum
ideas, pioneer new businesses, engage in exciting career opportunities and enjoy a vibrant lifestyle. Singapore is also renowned
as one of Asia's premiere education hubs, offering a diverse and distinctive mix of educational services amidst a safe, stable, 3RD IN WORLD BUSINESS MOST COST-COMPETITIVE PLACE
efficient and comfortable environment. >> ENVIRONMENT RANKINGS FOR BUSINESS
EIU Country Forecast, February 2008 KPMG Competitive Alternatives Study, 2006

BEST LABOUR FORCE BEST BUSINESS DESTINATION CITY

BERI's 2008 Labour Force DestinAsian Reader's Choice Award 2006
Evaluation Measure (LFEM) Report

ASIA'S NO.1 PLACE TO LIVE, WORK AND PLAY

"BEST BUSINESS ENVIRONMENT"
Mercer Human Resource Consulting, 2005-2006
IN ASIA PACIFIC
EIU Country Forecast, 2007

For more information on the Singapore experience, please visit the Singapore Tourism Board's website at
www.visitsingapore.com
Singapore -
A Global City that Inspires

Singapore's diverse multicultural society, stable economy, business-friendly environment and exponential growth over the A GLOBAL CITY OF OPPORTUNITIES

04
last few decades have enabled Singapore to grow into one of the most cosmopolitan states in the world today. Over the past few years, Singapore's achievements have
been recognised internationally in various publications
Not only has Singapore gained international recognition for being a key regional trading centre, the world's busiest port, and and studies. Some of the accolades received are:
a top location for investment, it is also known for being a leading international financial centre, with more than 500 of the
world's largest and most reputable financial institutions operating on the island. In addition, Singapore is the fourth largest
foreign exchange trading centre in the world after London, New York and Tokyo. SINGAPORE IS THE WORLD'S MOST COMPETITIVE ASIAN ECONOMY
EASIEST PLACE TO DO BUSINESS World Competitiveness Report 2008
One of the most connected cities in Asia, by air, sea, as well as telecommunications linkages, Singapore has attracted 7,000 Doing Business 2009 Report, World Bank
resident multinational companies and 100,000 enterprises to become part of it's vibrant, dynamic business environment.
WORLD'S MOST 'NETWORK READY' COUNTRY
2ND MOST COMPETITIVE ECONOMY Global Information Technology Report 2005/2006,
With it's unique blend of modernity and traditional charm, Singapore is a city where talent gathers to exchange innovative IMD World Competitiveness Yearbook 2008 World Economic Forum
ideas, pioneer new businesses, engage in exciting career opportunities and enjoy a vibrant lifestyle. Singapore is also renowned
as one of Asia's premiere education hubs, offering a diverse and distinctive mix of educational services amidst a safe, stable, 3RD IN WORLD BUSINESS MOST COST-COMPETITIVE PLACE
efficient and comfortable environment. >> ENVIRONMENT RANKINGS FOR BUSINESS
EIU Country Forecast, February 2008 KPMG Competitive Alternatives Study, 2006

BEST LABOUR FORCE BEST BUSINESS DESTINATION CITY

BERI's 2008 Labour Force DestinAsian Reader's Choice Award 2006
Evaluation Measure (LFEM) Report

ASIA'S NO.1 PLACE TO LIVE, WORK AND PLAY

"BEST BUSINESS ENVIRONMENT"
Mercer Human Resource Consulting, 2005-2006
IN ASIA PACIFIC
EIU Country Forecast, 2007

For more information on the Singapore experience, please visit the Singapore Tourism Board's website at
www.visitsingapore.com
 Curriculum

The programme consists of about 50 lectures and class PROGRAMME FOCUS

Examples of Session Highlights

06
discussions, interspersed with group-study sessions in which Finance
you and your teammates will analyse and discuss case studies • Cash Flow, Valuation & Investment Decisions ORGANISATIONAL CULTURE
and other materials in preparation for your classes. • Earnings Quality Management Apart from analysing a firm's culture by looking at its origin, sustainability, and how it can
• International Project Analysis be managed strategically, this session examines the relationship between the culture and
Course materials range from case studies in marketing and • Valuation in Asia the architecture of the organisation.
business strategy, to the latest research by faculty from the
two distinguished business schools. Leadership & Change TRENDS IN SUPPLY CHAIN MANAGEMENT
• Cultural Intelligence & Global Leadership Case studies will be used to showcase how changes in supply chain management impact
Company visits and talks by prominent industry speakers • Managing Global Teams companies. This session discusses cross-enterprise partnerships to deliver better service
and business leaders will be planned on some evenings. >> • Organisational Architecture & Culture at lower costs. It will explore the next step beyond technological innovations, where a
• Organisational Identity & Authenticity supply chain can react as fast as market and production conditions change. In addition,
IMPORTANT EVENTS • Regulatory Challenges in China you will learn how a company can utilise decision sciences tools in Customer Relationship
• Strategic Negotiations Management. >>
Opening Dinner, Registration
Saturday, 15 August 2009 • Strategy, Social Responsibility
and Programme Briefing
& the Business Environment A TYPICAL DAY IN CLASS
Classes Commence Sunday, 16 August 2009 • The Common Law & Torts
Closing Dinner Saturday, 29 August 2009 8.30 - 9.30 am Study Group: Prepare Cases and Assigned Readings for Class Discussion
Marketing - Global & Asian Perspectives
9.30 - 10.45 am Marketing in Asia: Market Entry Challenge - Dr Prem Shamdasani
• Building a Global Brand
10.45 - 11.15 am Break
• Decommoditising Through Branding
DATES & FEES 11.15 - 12.30 pm Marketing in Asia: Disintermediation - Dr Prem Shamdasani
• Marketing in Asia
15 - 29 August 2009 12.30 - 1.45 pm Lunch Talk
• New Product Market & Brand Extension
US$ 16,000 per participant (subject to prevailing GST) 1.45 - 2.45 pm Study Group: Prepare Cases and Assigned Readings for Class Discussion
• Value-Based Market Paradigms
Accommodation and some meals are not included in the fee. 2.45 - 4.00 pm Introduction to Supply Chain Management - Dr Seungjin Whang
Please see section on Accommodation for hotel information.
Supply Chain Integration 4.00 - 4.30 pm Break
Eligibility
Candidates must have: • Constructing a Productive Team 4.30 - 5.45 pm Supply Chain Integration - Dr Seungjin Whang
• Eight or more years of significant managerial experience • Supply Chain Management & Strategy 6.30 - 9.00 pm Networking Dinner cum Corporate Talk by Senior Company Official
• Be proficient in English as all classes and reading materials
are in English

Application Deadline
3 August 2009

Participants are strongly encouraged to apply at least two months in

advance. Applications received after deadline will be considered on space
availability.
 Curriculum

The programme consists of about 50 lectures and class PROGRAMME FOCUS

Examples of Session Highlights

06
discussions, interspersed with group-study sessions in which Finance
you and your teammates will analyse and discuss case studies • Cash Flow, Valuation & Investment Decisions ORGANISATIONAL CULTURE
and other materials in preparation for your classes. • Earnings Quality Management Apart from analysing a firm's culture by looking at its origin, sustainability, and how it can
• International Project Analysis be managed strategically, this session examines the relationship between the culture and
Course materials range from case studies in marketing and • Valuation in Asia the architecture of the organisation.
business strategy, to the latest research by faculty from the
two distinguished business schools. Leadership & Change TRENDS IN SUPPLY CHAIN MANAGEMENT
• Cultural Intelligence & Global Leadership Case studies will be used to showcase how changes in supply chain management impact
Company visits and talks by prominent industry speakers • Managing Global Teams companies. This session discusses cross-enterprise partnerships to deliver better service
and business leaders will be planned on some evenings. >> • Organisational Architecture & Culture at lower costs. It will explore the next step beyond technological innovations, where a
• Organisational Identity & Authenticity supply chain can react as fast as market and production conditions change. In addition,
IMPORTANT EVENTS • Regulatory Challenges in China you will learn how a company can utilise decision sciences tools in Customer Relationship
• Strategic Negotiations Management. >>
Opening Dinner, Registration
Saturday, 15 August 2009 • Strategy, Social Responsibility
and Programme Briefing
& the Business Environment A TYPICAL DAY IN CLASS
Classes Commence Sunday, 16 August 2009 • The Common Law & Torts
Closing Dinner Saturday, 29 August 2009 8.30 - 9.30 am Study Group: Prepare Cases and Assigned Readings for Class Discussion
Marketing - Global & Asian Perspectives
9.30 - 10.45 am Marketing in Asia: Market Entry Challenge - Dr Prem Shamdasani
• Building a Global Brand
10.45 - 11.15 am Break
• Decommoditising Through Branding
DATES & FEES 11.15 - 12.30 pm Marketing in Asia: Disintermediation - Dr Prem Shamdasani
• Marketing in Asia
15 - 29 August 2009 12.30 - 1.45 pm Lunch Talk
• New Product Market & Brand Extension
US$ 16,000 per participant (subject to prevailing GST) 1.45 - 2.45 pm Study Group: Prepare Cases and Assigned Readings for Class Discussion
• Value-Based Market Paradigms
Accommodation and some meals are not included in the fee. 2.45 - 4.00 pm Introduction to Supply Chain Management - Dr Seungjin Whang
Please see section on Accommodation for hotel information.
Supply Chain Integration 4.00 - 4.30 pm Break
Eligibility
Candidates must have: • Constructing a Productive Team 4.30 - 5.45 pm Supply Chain Integration - Dr Seungjin Whang
• Eight or more years of significant managerial experience • Supply Chain Management & Strategy 6.30 - 9.00 pm Networking Dinner cum Corporate Talk by Senior Company Official
• Be proficient in English as all classes and reading materials
are in English

Application Deadline
3 August 2009

Participants are strongly encouraged to apply at least two months in

advance. Applications received after deadline will be considered on space
availability.
 Typical Class Profile

08
EDUCATION
Who Should Attend? How Will You Benefit? INDUSTRIES REPRESENTED
Government and others 23% Bachelor's or Equivalent 42%
Manufacturing 15% MBA 21%
• Senior executives with significant responsibility of driving This intensive two-week programme will enable you to: Other Masters 16%
Computers/Electronics 4%
business internationally and in the Pacific Rim • Incorporate fundamental concepts and the latest insights PhD/Other Doctorate 21%
Financial 2%
• Senior executives of international companies that have on management strategy to achieve competitive advantage
Telecommunications/IT 10%
joint ventures with Asian partners, or with Asian • Use tools to improve your analytical and behavioural skills,
Transportation 17%
responsibilities and ultimately enhance your leadership abilities in your
Petroleum/Oil/Mining 2%
• Participants must have eight or more years of significant organisation
Other 27%
management experience, and have an interest in • Gain a deeper understanding of differences in culture and
management theory and practices in an international management practices in the East and West
context • Develop a strong network of experienced managers from
different industries and countries

GEOGRAPHIC ORIGIN AGE DISTRIBUTION

Singapore 52% 34 and Under 6%
United States of America 6% 35-39 21%
South East Asia 10% 40-44 27%
Other Asia 12% 45-49 25%
China and Hong Kong 10% 50 and Over 21%
Africa/Europe/Middle East 10%
Australia/New Zealand 2%
 Typical Class Profile

08
EDUCATION
Who Should Attend? How Will You Benefit? INDUSTRIES REPRESENTED
Government and others 23% Bachelor's or Equivalent 42%
Manufacturing 15% MBA 21%
• Senior executives with significant responsibility of driving This intensive two-week programme will enable you to: Other Masters 16%
Computers/Electronics 4%
business internationally and in the Pacific Rim • Incorporate fundamental concepts and the latest insights PhD/Other Doctorate 21%
Financial 2%
• Senior executives of international companies that have on management strategy to achieve competitive advantage
Telecommunications/IT 10%
joint ventures with Asian partners, or with Asian • Use tools to improve your analytical and behavioural skills,
Transportation 17%
responsibilities and ultimately enhance your leadership abilities in your
Petroleum/Oil/Mining 2%
• Participants must have eight or more years of significant organisation
Other 27%
management experience, and have an interest in • Gain a deeper understanding of differences in culture and
management theory and practices in an international management practices in the East and West
context • Develop a strong network of experienced managers from
different industries and countries

GEOGRAPHIC ORIGIN AGE DISTRIBUTION

Singapore 52% 34 and Under 6%
United States of America 6% 35-39 21%
South East Asia 10% 40-44 27%
Other Asia 12% 45-49 25%
China and Hong Kong 10% 50 and Over 21%
Africa/Europe/Middle East 10%
Australia/New Zealand 2%
Testimonials
"I strongly recommend the programme to all who
have business interests in Asia. It was very well-
structured, interactive and relevant in the dynamic
and fast-changing business environment and
enabled me to gain unique insights into the Asian
perspective of doing international business."
NIKOLAI SAPOUNOV President
Rasco US, United States of America
2007 Participant
"The Stanford-NUS Executive Programme provides
a wide range of subjects relevant to doing business
today. The group study sessions offer excellent
opportunities for sharing insights and ideas."
SIM GIM KOON Director
Singapore Telecommunications Ltd, Singapore
2004 Participant
"Truly world-class, the intensity and sequence of
the programme keeps one connected to the core
learning experience, which in turns provides fresh
perspectives. Attending the programme has helped
me dramatically in all aspects of my business."
MOHAMMAD RAMZAN SHEIKH Chief Executive
Mainland Husnain Pakistan Ltd, Pakistan
2007 Participant
"The curriculum is very well structured. I can relate
every single topic and session to the industry and
day-to-day work that I do. So I really appreciate
the programme. I will highly recommend it to
anyone of my peers and colleagues."
YU YANG Chief Representative - China
Grosvenor Limited, China
2008 Participant
"I found a lot of value in the programme as it really
enriches the mind. It puts you through a number
of exercises that really stretch things that you
knew from the past - the things that you probably
need to revisit. The opportunity to meet a diverse
group of peers across cultures, industries and
governments is just fantastic. To make these types
of relationships and to learn at the same time, you
can't get any better than that!"
DENNIS W ROSE Vice President - Pacific
Citrix Systems Hong Kong Ltd, Hong Kong
2006 Participants
"The professors are
absolutely top-notch!
Interacting with participants
from close to 20 countries
provided an outstanding
opportunity to network,
exchange experiences and
opinions. A very beneficial
and inspiring experience."
STEVEN GILMORE Senior Operations Manager
The Boeing Company, United States of America
2001 & 2007 Participant
"This is a brilliant programme for experienced
business leaders, managers and entrepreneurs.
It is a must for business leaders to have a 360 ˚
view of the context and concepts, and a command
of professional management. The programme helps
refresh the core lessons in leadership, finance
accounting, strategy, branding, decision-making,
organisational-behaviour and design, Far Eastern
Asian economic development, technology,
management, operations and human resource
development."
HUSSAIN NAQVI CEO & Partner
Mediacom International LLC, United Arab Emirates
2003 Participant
"There are two key takeaways that I got from the
course. The first came from the professors who,
without exceptions, were outstanding in their
presentations, their relevance and their knowledge
of the subject theories; and second, and just as
important, were the other participants. Coming from
approximately 19 countries and from very different
backgrounds, they provided a very broad insight to
the conduct of the course."
ANDREW MOORE Commercial Director
Geelong Grammar School, Australia
2008 Participant
"I have benefitted in two ways, and it has
been a rare enriching experience. For one,
10
it has allowed me, in a very short period of
two weeks, to get a very broad overview of
how businesses are run, and this is all in
part due to the experienced faculty who have
immense experience in doing consulting
work in the region, and secondly due to the
diverse nature of the participants coming
from different geographical regions as well
as from different business backgrounds."
CHUA MENG SENG Deputy Head, Naval Operations
Republic of Singapore Navy, Singapore
2008 Participant
"One of the key advantages that
I have found in attending this
course is that there are
organisations growing
enormously, and consequently
we are restructuring so
perspectives on strategic
development in organisational
design culture have really given
me a framework in which to
look at some of the challenges
that other organisations are
facing."
JUDITH GUY Regional Director
International Baccalaureate, Asia Pacific
IBS Education Foundation, Singapore
Testimonials
"I strongly recommend the programme to all who
have business interests in Asia. It was very well-
structured, interactive and relevant in the dynamic
and fast-changing business environment and
enabled me to gain unique insights into the Asian
perspective of doing international business."
NIKOLAI SAPOUNOV President
Rasco US, United States of America
2007 Participant
"The Stanford-NUS Executive Programme provides
a wide range of subjects relevant to doing business
today. The group study sessions offer excellent
opportunities for sharing insights and ideas."
SIM GIM KOON Director
Singapore Telecommunications Ltd, Singapore
2004 Participant
"Truly world-class, the intensity and sequence of
the programme keeps one connected to the core
learning experience, which in turns provides fresh
perspectives. Attending the programme has helped
me dramatically in all aspects of my business."
MOHAMMAD RAMZAN SHEIKH Chief Executive
Mainland Husnain Pakistan Ltd, Pakistan
2007 Participant
"The curriculum is very well structured. I can relate
every single topic and session to the industry and
day-to-day work that I do. So I really appreciate
the programme. I will highly recommend it to
anyone of my peers and colleagues."
YU YANG Chief Representative - China
Grosvenor Limited, China
2008 Participant
"I found a lot of value in the programme as it really
enriches the mind. It puts you through a number
of exercises that really stretch things that you
knew from the past - the things that you probably
need to revisit. The opportunity to meet a diverse
group of peers across cultures, industries and
governments is just fantastic. To make these types
of relationships and to learn at the same time, you
can't get any better than that!"
DENNIS W ROSE Vice President - Pacific
Citrix Systems Hong Kong Ltd, Hong Kong
2006 Participants
"The professors are
absolutely top-notch!
Interacting with participants
from close to 20 countries
provided an outstanding
opportunity to network,
exchange experiences and
opinions. A very beneficial
and inspiring experience."
STEVEN GILMORE Senior Operations Manager
The Boeing Company, United States of America
2001 & 2007 Participant
"This is a brilliant programme for experienced
business leaders, managers and entrepreneurs.
It is a must for business leaders to have a 360 ˚
view of the context and concepts, and a command
of professional management. The programme helps
refresh the core lessons in leadership, finance
accounting, strategy, branding, decision-making,
organisational-behaviour and design, Far Eastern
Asian economic development, technology,
management, operations and human resource
development."
HUSSAIN NAQVI CEO & Partner
Mediacom International LLC, United Arab Emirates
2003 Participant
"There are two key takeaways that I got from the
course. The first came from the professors who,
without exceptions, were outstanding in their
presentations, their relevance and their knowledge
of the subject theories; and second, and just as
important, were the other participants. Coming from
approximately 19 countries and from very different
backgrounds, they provided a very broad insight to
the conduct of the course."
ANDREW MOORE Commercial Director
Geelong Grammar School, Australia
2008 Participant
"I have benefitted in two ways, and it has
been a rare enriching experience. For one,
10
it has allowed me, in a very short period of
two weeks, to get a very broad overview of
how businesses are run, and this is all in
part due to the experienced faculty who have
immense experience in doing consulting
work in the region, and secondly due to the
diverse nature of the participants coming
from different geographical regions as well
as from different business backgrounds."
CHUA MENG SENG Deputy Head, Naval Operations
Republic of Singapore Navy, Singapore
2008 Participant
"One of the key advantages that
I have found in attending this
course is that there are
organisations growing
enormously, and consequently
we are restructuring so
perspectives on strategic
development in organisational
design culture have really given
me a framework in which to
look at some of the challenges
that other organisations are
facing."
JUDITH GUY Regional Director
International Baccalaureate, Asia Pacific
IBS Education Foundation, Singapore
Some Participating
Companies in Recent Years
Adelaide Bank (Australia)
Advantest Corporation (Japan, Singapore)
Agilent Technologies (Taiwan, USA)
Amedes S.P.A. (Italy)
Amway China Company
Applied Materials (Malaysia, Singapore)
Arab Bank (Australia, Korea, Singapore)
Australian Department of Defense
Avery Dennison (Singapore)
Attune Lanka
Bayer Polyurethanes (Shanghai) (China)
BP (China, Malaysia, Singapore)
Baker Norton Asia (Hong Kong)
Bank International (Indonesia)
Bells Controls (India)
Calenergy International (Philippines)
Caltex (Philippines)
Celki Medical Company (Hong Kong)
Chartered Ammunition Industries (Singapore)
Colgate-Palmolive (Hong Kong, Malaysia)
Contempo Fashions (Hong Kong)
Coopers Brewery (Australia)
Covance Asia (Singapore, China)
Cummins (Korea)
Datacraft (India, Singapore)
Defence Science & Technology Agency (DSTA) (Singapore)
Defence Technology and Resource Office (Singapore)
Dentsu (Japan)
Department of Standards Malaysia
Department of Trade & Industry (South Africa)
Deutsche Bank AG (Singapore)
Dow Corning (Japan)
Eaton Power Quality (Singapore) Maersk (United States)
Food & Environmental Hygiene Department (Hong Kong) Mattel Asia Pacific (Hong Kong)
Fujitsu (Japan) Metropolis Electric Authority (Thailand)
Hakuto Company (Japan) Mindshare Asia Pacific (Hong Kong)
Hans Einhell AG (Germany) Ministry of Defence (Singapore)
Henkel (China) Ministry of Health (New Zealand)
Hewlett-Packard (Singapore, Malaysia, Germany, USA, China) Mitsui and Company (Japan)
Honda Cars Makati (Philippines) Motorola (Singapore)
Hong Kong Housing Authority Myanmar Int'l Terminals Thilawa
Hydril Company (United Kingdom) National Computer Systems (Singapore)
IDS Logistics (Philippines) National Environment Agency (Singapore)
India Gypsum National Printer (Malaysia)
Indus Motor Company (Pakistan) National Semiconductor (Korea, Japan,
Intel Products (Indonesia) Singapore, Hong Kong)
International Finance Corporation (China) National Social Security Fund (Tanzania)
Jaiprakash Industries (India) NCR Singapore
Jubail Region Telecom (Saudi Arabia) Northrop Grumman Sperry Marine (Singapore)
Komatsu (Japan) Novell (Australia)
Korea Industrial Gases Novo Nordisk Pharma (India)
Kuoni Travel Ltd Destination Management (Hong Kong) Office of the Civil Service Commission
Lam Research Singapore (Thailand)
Land Transport Authority (Singapore) Orient Cement (India)
Lucent Technologies (China, Singapore, Taiwan) Orient Overseas Container Lines (India)
PETRONAS (Malaysia)
Pharmacia and Upjohn Asia (Hong Kong,
Thailand)
Philips Electronic (Singapore)
Pico Art International (Singapore)
PSA Corporation (Singapore)
PT Bank Central Asia (Indonesia)
Rasco US
Ravensdown Fertiliser (New Zealand)
RayChem (Singapore)
12
Saudi ORIX Leasing Company
Seagate Technology (Singapore)
SemHotel Management (Singapore)
Siemens (Germany, Singapore, China)
Sinclair Knight Merz (New Zealand)
Singapore General Hospital
Singapore Technologies
Singapore Turf Club
STIEC Technologies (India)
Stryker Far East (Taiwan)
Taiwan Semiconductor Manufacturing Company
Tektronix Southeast Asia (Singapore)
Telstra Corporation (Australia)
Texas Instruments (Taiwan, Korea, Philippines)
Texmaco Group (Indonesia)
The Boeing Company (United States)
TNT Express Worldwide (Philippines)
Trinity Partners, CAIP Group (China)
Union Bank of Nigeria
V-Sun Securities (China)
Watercare Services (New Zealand)
Westinghouse Electric (Singapore)
Wong Hong Engineering (Malaysia)
Some Participating
Companies in Recent Years
Adelaide Bank (Australia)
Advantest Corporation (Japan, Singapore)
Agilent Technologies (Taiwan, USA)
Amedes S.P.A. (Italy)
Amway China Company
Applied Materials (Malaysia, Singapore)
Arab Bank (Australia, Korea, Singapore)
Australian Department of Defense
Avery Dennison (Singapore)
Attune Lanka
Bayer Polyurethanes (Shanghai) (China)
BP (China, Malaysia, Singapore)
Baker Norton Asia (Hong Kong)
Bank International (Indonesia)
Bells Controls (India)
Calenergy International (Philippines)
Caltex (Philippines)
Celki Medical Company (Hong Kong)
Chartered Ammunition Industries (Singapore)
Colgate-Palmolive (Hong Kong, Malaysia)
Contempo Fashions (Hong Kong)
Coopers Brewery (Australia)
Covance Asia (Singapore, China)
Cummins (Korea)
Datacraft (India, Singapore)
Defence Science & Technology Agency (DSTA) (Singapore)
Defence Technology and Resource Office (Singapore)
Dentsu (Japan)
Department of Standards Malaysia
Department of Trade & Industry (South Africa)
Deutsche Bank AG (Singapore)
Dow Corning (Japan)
Eaton Power Quality (Singapore) Maersk (United States)
Food & Environmental Hygiene Department (Hong Kong) Mattel Asia Pacific (Hong Kong)
Fujitsu (Japan) Metropolis Electric Authority (Thailand)
Hakuto Company (Japan) Mindshare Asia Pacific (Hong Kong)
Hans Einhell AG (Germany) Ministry of Defence (Singapore)
Henkel (China) Ministry of Health (New Zealand)
Hewlett-Packard (Singapore, Malaysia, Germany, USA, China) Mitsui and Company (Japan)
Honda Cars Makati (Philippines) Motorola (Singapore)
Hong Kong Housing Authority Myanmar Int'l Terminals Thilawa
Hydril Company (United Kingdom) National Computer Systems (Singapore)
IDS Logistics (Philippines) National Environment Agency (Singapore)
India Gypsum National Printer (Malaysia)
Indus Motor Company (Pakistan) National Semiconductor (Korea, Japan,
Intel Products (Indonesia) Singapore, Hong Kong)
International Finance Corporation (China) National Social Security Fund (Tanzania)
Jaiprakash Industries (India) NCR Singapore
Jubail Region Telecom (Saudi Arabia) Northrop Grumman Sperry Marine (Singapore)
Komatsu (Japan) Novell (Australia)
Korea Industrial Gases Novo Nordisk Pharma (India)
Kuoni Travel Ltd Destination Management (Hong Kong) Office of the Civil Service Commission
Lam Research Singapore (Thailand)
Land Transport Authority (Singapore) Orient Cement (India)
Lucent Technologies (China, Singapore, Taiwan) Orient Overseas Container Lines (India)
PETRONAS (Malaysia)
Pharmacia and Upjohn Asia (Hong Kong,
Thailand)
Philips Electronic (Singapore)
Pico Art International (Singapore)
PSA Corporation (Singapore)
PT Bank Central Asia (Indonesia)
Rasco US
Ravensdown Fertiliser (New Zealand)
RayChem (Singapore)
12
Saudi ORIX Leasing Company
Seagate Technology (Singapore)
SemHotel Management (Singapore)
Siemens (Germany, Singapore, China)
Sinclair Knight Merz (New Zealand)
Singapore General Hospital
Singapore Technologies
Singapore Turf Club
STIEC Technologies (India)
Stryker Far East (Taiwan)
Taiwan Semiconductor Manufacturing Company
Tektronix Southeast Asia (Singapore)
Telstra Corporation (Australia)
Texas Instruments (Taiwan, Korea, Philippines)
Texmaco Group (Indonesia)
The Boeing Company (United States)
TNT Express Worldwide (Philippines)
Trinity Partners, CAIP Group (China)
Union Bank of Nigeria
V-Sun Securities (China)
Watercare Services (New Zealand)
Westinghouse Electric (Singapore)
Wong Hong Engineering (Malaysia)
 Faculty Spotlight

This programme is taught by internationally recognised full

time faculty from both the Stanford Graduate School of
Business and the NUS Business School, all of whom are
experienced in teaching senior level executives. >>

PROGRAMME DIRECTORS STANFORD GRADUATE SCHOOL OF BUSINESS FACULTY

PROFESSOR GLENN R. CARROLL
• Lawrence W. Lane Professor of
Organisational Behaviour and Change
• Professor of Sociology (by courtesy),
School of Humanities and Sciences
Stanford Graduate School of Business
Professor Carroll's research interests
include organisational theory, strategic
management, and industrial revolution. He
has pioneered ecological approaches to
organisational analysis, as well as their
application to strategy. Professor Carroll
pioneered the study of population dynamics
among organisations, examining how the
demographics affect corporate change.
He is also known for his work in the areas
of industrial development, strategic
management, organisational and industrial
revolution.
DR PREM SHAMDASANI
• Associate Professor of Marketing
and Chairman (Executive Education),
NUS Business School
• Academic Director, Asia-Pacific Executive
(APEX) MBA Programme
• Director, Samsung-NUS Executive
Programmes
• PhD, University of Southern California,
Los Angeles
Dr Shamdasani has received numerous
commendations and awards for teaching
excellence. He is also ver y active in
executive development and consulting for
corporate clients including MNCs,
ministries and government agencies.
Dr Shamdasani's research and teaching
interests include brand management, new
p r o d u c t m a r k e t i n g , r e t a i l s t r a t e g y,
relationship marketing, and cross-cultural
consumer behaviour.
PROFESSOR SEUNGJIN WHANG
• Jagdeep and Roshni Singh
Professor of Operations, Information,
and Technology, Stanford Graduate
School of Business
• Co-Director, the Stanford Global Supply
Chain Management Forum
Professor Whang's research interest is in
supply chain management and the
economics of information systems. He has
studied how demand information may be
distorted in a supply chain and what
impacts a secondary market (where
retailers exchange excess inventories) has
on a supply chain. He has also addressed
various pricing issues in a congestion-
prone facility. For example, he has studied
the optimal priority prices in a queuing
system where users have their private
information about the benefit, time value
and service requirement. Also, he has
analysed the menu of fixed-up-to tariffs
structure commonly used for mobile phone
service. Professor Whang specialises in
information management, performance
measurement and incentives, logistics,
economics and supply chain management.
DR FRANCIS J. FLYNN
• Associate Professor,
Stanford Graduate School of Business
• PhD, University of California in Berkeley
Dr Flynn's research investigates issues of
employee cooperation, diversity in work
groups, and leadership in organisations.
His recent work considers how employees
can develop healthy patterns of cooperation
and whether the influence of gender
stereotypes on workplace dynamics can be
mitigated. His scholarly articles appear in
more than a dozen publications that span
the fields of management and social
psychology.
Dr Flynn currently sits on the boards of
Administrative Science Quarterly and
Academy of Management Journal and is a
member of the Academy of Management
and the American Psychological
Association.
14
DR JESPER B. SORENSEN
• Associate Professor, Stanford Graduate
School of Business
• PhD, Stanford University
Dr Sorensen is a sociologist specialising
in the study of dynamics of both
organisations and careers, with work that
covers a wide range of topics ranging from
firm per formance to social inequality.
Dr Sorensen won (with Toby E. Stuart) the
2006 Administrative Science Quarterly
Award for Scholarly Contribution for the
article "Aging, Obsolescence and the
Organizational Innovation" (ASQ, 2000).
He also won the 2006 Teacher of the Year
Award from the MIT Sloan School of
Management. He has ser ved as both
Associate and Consulting Editor for the
American Journal of Sociology, is on the
Editorial Board of Administrative Science
Q u a r t e r l y, a n d i s a S e n i o r E d i t o r o f
Organization Science.
 Faculty Spotlight

This programme is taught by internationally recognised full

time faculty from both the Stanford Graduate School of
Business and the NUS Business School, all of whom are
experienced in teaching senior level executives. >>

PROGRAMME DIRECTORS STANFORD GRADUATE SCHOOL OF BUSINESS FACULTY

PROFESSOR GLENN R. CARROLL
• Lawrence W. Lane Professor of
Organisational Behaviour and Change
• Professor of Sociology (by courtesy),
School of Humanities and Sciences
Stanford Graduate School of Business
Professor Carroll's research interests
include organisational theory, strategic
management, and industrial revolution. He
has pioneered ecological approaches to
organisational analysis, as well as their
application to strategy. Professor Carroll
pioneered the study of population dynamics
among organisations, examining how the
demographics affect corporate change.
He is also known for his work in the areas
of industrial development, strategic
management, organisational and industrial
revolution.
DR PREM SHAMDASANI
• Associate Professor of Marketing
and Chairman (Executive Education),
NUS Business School
• Academic Director, Asia-Pacific Executive
(APEX) MBA Programme
• Director, Samsung-NUS Executive
Programmes
• PhD, University of Southern California,
Los Angeles
Dr Shamdasani has received numerous
commendations and awards for teaching
excellence. He is also ver y active in
executive development and consulting for
corporate clients including MNCs,
ministries and government agencies.
Dr Shamdasani's research and teaching
interests include brand management, new
p r o d u c t m a r k e t i n g , r e t a i l s t r a t e g y,
relationship marketing, and cross-cultural
consumer behaviour.
PROFESSOR SEUNGJIN WHANG
• Jagdeep and Roshni Singh
Professor of Operations, Information,
and Technology, Stanford Graduate
School of Business
• Co-Director, the Stanford Global Supply
Chain Management Forum
Professor Whang's research interest is in
supply chain management and the
economics of information systems. He has
studied how demand information may be
distorted in a supply chain and what
impacts a secondary market (where
retailers exchange excess inventories) has
on a supply chain. He has also addressed
various pricing issues in a congestion-
prone facility. For example, he has studied
the optimal priority prices in a queuing
system where users have their private
information about the benefit, time value
and service requirement. Also, he has
analysed the menu of fixed-up-to tariffs
structure commonly used for mobile phone
service. Professor Whang specialises in
information management, performance
measurement and incentives, logistics,
economics and supply chain management.
DR FRANCIS J. FLYNN
• Associate Professor,
Stanford Graduate School of Business
• PhD, University of California in Berkeley
Dr Flynn's research investigates issues of
employee cooperation, diversity in work
groups, and leadership in organisations.
His recent work considers how employees
can develop healthy patterns of cooperation
and whether the influence of gender
stereotypes on workplace dynamics can be
mitigated. His scholarly articles appear in
more than a dozen publications that span
the fields of management and social
psychology.
Dr Flynn currently sits on the boards of
Administrative Science Quarterly and
Academy of Management Journal and is a
member of the Academy of Management
and the American Psychological
Association.
14
DR JESPER B. SORENSEN
• Associate Professor, Stanford Graduate
School of Business
• PhD, Stanford University
Dr Sorensen is a sociologist specialising
in the study of dynamics of both
organisations and careers, with work that
covers a wide range of topics ranging from
firm per formance to social inequality.
Dr Sorensen won (with Toby E. Stuart) the
2006 Administrative Science Quarterly
Award for Scholarly Contribution for the
article "Aging, Obsolescence and the
Organizational Innovation" (ASQ, 2000).
He also won the 2006 Teacher of the Year
Award from the MIT Sloan School of
Management. He has ser ved as both
Associate and Consulting Editor for the
American Journal of Sociology, is on the
Editorial Board of Administrative Science
Q u a r t e r l y, a n d i s a S e n i o r E d i t o r o f
Organization Science.
Faculty Spotlight
NUS BUSINESS SCHOOL FACULTY
DR AUDREY CHIA
• Associate Professor,
NUS Business School
• PhD, University of Texas at Austin
Dr Chia's research and teaching interests
include leadership, organisational change,
organisational power and culture, and
social and ethical aspects of management.
She has conducted Executive Education
programmes, consulted for or given talks
to companies such as Schenker-Box Global,
Elf Aquitane (now Total S.A.), Panasonic,
MacDonald's, Samsung, Telenor, Royal
Brunei Airlines and UBS.
Dr Chia has received University
Achievement awards, faculty awards and
numerous commendations for excellence
in teaching.
DR HO YEW KEE
• Associate Professor and Vice-Dean
(Finance and Administration),
NUS Business School
• Director, Asahi-NUS University-Asia
Programme
• Chartered Public Accountant, Australia
• PhD, Carnegie Mellon University
Dr Ho teaches financial accounting in the
graduate and undergraduate programmes
at NUS Business School. He is involved in
several Executive Education programmes,
including the Samsung-NUS General
Management Programme, and BAX Global
Management Development Programme.
His research interest lies in the accounting,
valuation and corporate governance of
technology stocks.
DR KULWANT SINGH
• Professor, NUS Business School
• Director, Panasonic-NUS
Senior Management Programme
• PhD, University of Michigan
Professor Singh has conducted executive
seminars on strategy for organisations,
including Acer, Air France, Deutsche Bank,
Johnson & Johnson, GlaxoWellcome, OCBC
Bank, Samsung Electronics, Toshiba, Volvo
and many others. He has considerable
experience in teaching executive
programmes organised by Duke University,
London Business School, Stockholm
School of Economics and Helsinki School
of Business.
He has published papers in leading
scholarly journals and received Best Paper
Awards. His research focus is on corporate
strategy and competition in rapidly
changing environments.
16
DR JOCHEN WIRTZ
• Associate Professor,
NUS Business School
• Academic Co-Director, the UCLA-NUS
Executive MBA Programme
• Director, Excel Global Business
Excellence Programme
• PhD, London Business School
A leading authority in Services Marketing
in Asia, Dr Wirtz’s research focuses on
strategy, business development and service
management. A prolific writer, his research
has been extensively published and
awarded.
Dr Wirtz has also consulted for firms in
Asia and Europe, including Accenture,
KPMG, Citibank, the Defence Science &
Technology Agency in Singapore, Jurong
Town Corporation, MobileOne, Motorola,
PCCW, HKT, Philips, Shanghai Post and
Telephone, Singapore Tourism Board, Shell,
Singapore Airlines, Sony, and Starwood
Hotels & Resorts Worldwide among others.
Faculty Spotlight
NUS BUSINESS SCHOOL FACULTY
DR AUDREY CHIA
• Associate Professor,
NUS Business School
• PhD, University of Texas at Austin
Dr Chia's research and teaching interests
include leadership, organisational change,
organisational power and culture, and
social and ethical aspects of management.
She has conducted Executive Education
programmes, consulted for or given talks
to companies such as Schenker-Box Global,
Elf Aquitane (now Total S.A.), Panasonic,
MacDonald's, Samsung, Telenor, Royal
Brunei Airlines and UBS.
Dr Chia has received University
Achievement awards, faculty awards and
numerous commendations for excellence
in teaching.
DR HO YEW KEE
• Associate Professor and Vice-Dean
(Finance and Administration),
NUS Business School
• Director, Asahi-NUS University-Asia
Programme
• Chartered Public Accountant, Australia
• PhD, Carnegie Mellon University
Dr Ho teaches financial accounting in the
graduate and undergraduate programmes
at NUS Business School. He is involved in
several Executive Education programmes,
including the Samsung-NUS General
Management Programme, and BAX Global
Management Development Programme.
His research interest lies in the accounting,
valuation and corporate governance of
technology stocks.
DR KULWANT SINGH
• Professor, NUS Business School
• Director, Panasonic-NUS
Senior Management Programme
• PhD, University of Michigan
Professor Singh has conducted executive
seminars on strategy for organisations,
including Acer, Air France, Deutsche Bank,
Johnson & Johnson, GlaxoWellcome, OCBC
Bank, Samsung Electronics, Toshiba, Volvo
and many others. He has considerable
experience in teaching executive
programmes organised by Duke University,
London Business School, Stockholm
School of Economics and Helsinki School
of Business.
He has published papers in leading
scholarly journals and received Best Paper
Awards. His research focus is on corporate
strategy and competition in rapidly
changing environments.
16
DR JOCHEN WIRTZ
• Associate Professor,
NUS Business School
• Academic Co-Director, the UCLA-NUS
Executive MBA Programme
• Director, Excel Global Business
Excellence Programme
• PhD, London Business School
A leading authority in Services Marketing
in Asia, Dr Wirtz’s research focuses on
strategy, business development and service
management. A prolific writer, his research
has been extensively published and
awarded.
Dr Wirtz has also consulted for firms in
Asia and Europe, including Accenture,
KPMG, Citibank, the Defence Science &
Technology Agency in Singapore, Jurong
Town Corporation, MobileOne, Motorola,
PCCW, HKT, Philips, Shanghai Post and
Telephone, Singapore Tourism Board, Shell,
Singapore Airlines, Sony, and Starwood
Hotels & Resorts Worldwide among others.
 EXECUTIVE
EDUCATION

STANFORD - NUS
EXECUTIVE PROGRAMME
IN INTERNATIONAL
MANAGEMENT 2009
execed.nus.edu

"I strongly recommend the programme to all who

have business interests in Asia. It was very well-
structured, interactive and relevant in the dynamic
and fast-changing business environment and enabled
me to gain unique insights into the Asian perspective
of doing international business."
Mr Nikolai Sapounov
President
Rasco
United States of America

BUSINESS
SCHOOL