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PESTEL Analysis of GREECE

Prepared by: Shreya Verma 116 Anoop Anantha 117 Amit Surana 118 Hrishikesh Baruah 119 Shashanka Yerabaty 12

Po!iti"a! Ana!ysis
A Par!iamentary repub!i"# !ike many other nations$ %hie& o& state is the President# P' the head o& the (o)ernment$ President e!e"ted by par!iament &or a &i)e*year term +e!i,ib!e &or a se"ond term-$ %abinet appointed by the president on the re"ommendation o& the prime minister$

%ommon A,ri"u!tura! Po!i"y# &oundin, o& pri)ate uni)ersities# the abo!ishment o& asy!um# the imposition o& &ees . sa!aries$
/ampant amount o& "orruption$ Su"k money &rom the 01 . redistribute it in di&&erent &orm$ 2a)oritism &or bi, "ompanies# i,norin, the sma!! &irms . &armers$

Po!iti"a! 3mpa"t
1nemp!oyment at the o&&i"ia! rate o& 94 +the rea! &i,ure is at !east 164-$ A ri,id system su"h as 5a6 !a7s . &is"a! po!i"y$ Hu,e amount o& pressure bein, pi!ed up on the &inan"ia! institutions$ 8orsenin, ties 7ith %yprus . 5urkey$ 3n"reased dependen"e on 3nternationa! trade$ A !ot o& riots a,ainst the (o)ernment in the re"ent times$ 8ide un"ertainty in &inan"ia! markets in 0urope and beyond$ 0"onomi" 2reedom 3nde6 9 :o7n &rom 88th to 119th$ %orruption Per"eption 3nde6 9 78th 2reedom o& in&ormation s"ore 9 7 th

(ree"e 0"onomy
Till 2007-08:

%ountry 7hi"h has sho7n 1; years on in"rementa! ,ro7th$ 199; * 2 8 A "onstant de"rease in unemp!oyment rate$ 7$; 4 3n"rease in 2:3<s ;27= mi!!ion 0uros$

After 2007-08:
3n the &irst >uarter o& 2 1 # the nationa! debt o& (ree"e 7as put at ?@ bi!!ion +A;1@$6 bi!!ion-# 7hi"h is bi,,er than the "ountryBs e"onomy$

5he "ountryBs de&i"it is 12$74$ 5he estimated 2 9 de&i"it rose &rom =$1 4 &or 2 9 as reported to the

0uropean %ommission durin, the sprin, to 12$74$ 5ota! pub!i" debt o& (ree"e a""ounts to 1;2$84 o& (:P in 2 1 $ 3n"reased unemp!oyment rate abo)e 1;4

Reasons:

Years o& unrestrained spendin,# "heap !endin, and &ai!ure to imp!ement &inan"ia! re&orms !e&t (ree"e bad!y e6posed 7hen the ,!oba! e"onomi" do7nturn stru"k$ :ependen"y on &e7 industries as a sour"e o& in"ome Hi,h e6penditure on de&ense 3n&!e6ib!e monetary po!i"y$ 5rade imba!an"e$

/0%0F5 Y0A/S
EXPORTS
C

A26$6; bi!!ion +2 11"ountry "omparison to the 7or!d:D66D A22$66 bi!!ion +2 1 est$-

IMPORTS
C

A6=$79 bi!!ion +2 11"ountry "omparison to the 7or!d:D= A6 $19 bi!!ion +2 1 -

E!T - EXTER"AL:
C

A=8@$@ bi!!ion +@ Eune 2 11"ountry "omparison to the 7or!d:D22A =@2$9 bi!!ion +@ Eune 2 1 -

So"ieta! . %u!tura! Ana!ysis


A#e Str$%t$re *; years: 1;$24 66$24 1=*6; years:

6=yr . abo)e: 19$64

Popu!ation (ro7th is G $ 8@4 Se6 /atio: 1$ 6 'a!esH2ema!e

(reek !i&e 7as dominated by re!i,ion$ 5emp!es o& an"ient (ree"e 7ere the bi,,est and most beauti&u!$ 5hey a!so had a po!iti"a! purpose$ 5he An"ient (reeks !i)ed in (ree"e and the "ountries that 7e no7 "a!! Bu!,aria and 5urkey$ P!ato# Parmenides# Ar"himedes# Pytha,oras# A!e6anderDthe (reat are &e7 o& the most &amous An"ient (reeks$

Relations&i' ( Lan#$a#e

5he o&&i"ia! !an,ua,e o&D(ree"eDisD(reek# 7ith a tota! o& 1= mi!!ion speakers$

3n addition to (reek# a number o& non*o&&i"ia!# minority !an,ua,es !earned by (reeks are 0n,!ish# 2ren"h# Spanish# 3ta!ian# and (erman$ 'ost 0uropean !an,ua,es# in"!udin, 0n,!ish borro7ed ideas &rom the (reek a!phabet$ (reeks pre&er &a"e*to*&a"e meetin,s rather than doin, business by te!ephone or in 7ritin,# 7hi"h are seen as too impersona! %ompu!sory edu"ation !asts 9 years$

C$lt$re
An"ient (reeks be!ie)ed that )an%in# 7as in)ented by theD(odsDand there&ore asso"iated it 7ith re!i,ious "eremony$ +Syrtos#DGeranos#DMantiliaD#DSaximos#DPyrichios# andDKordakasD5he ear!iest (reek "i)i!iIations thri)ed near!y ;# maths# !iterature as 7e!! as po!iti"s$ (reeks had sports &esti)a!s# J!ympi"s p!ayed e)ery ; years# 7here ath!etes &rom di&&erent "ityHstates "ompeted a,ainst one another$ J!ympi" (ames 7as &irst re"orded in 776 B% inDJ!ympia$ (ree"e a!so hosted the modernDJ!ympi" (amesDt7i"e# the inau,ura!D1896 Summer J!ympi"sDand theD2 ; Summer J!ympi"s$ years a,o$ Yet# their

"u!ture sti!! impa"ts our !i)es today# in the arts# in phi!osophy# and in s"ien"e#

5e"hno!o,y

An"ient (reek te"hno!o,y de)e!oped at an unpre"edented speed durin, the =th "entury B%$ 3n)entions that are "redited to the an"ient (reeks are * ,ears# s"re7# a!arm "!o"k# odometer# air and 7ater pumps# rotary mi!!s# s"re7 press# bronIe "astin, te"hni>ues# 7ater "!o"k# 7ater or,an# torsion "atapu!t and the use o& steam to operate toys and e6perimenta! ma"hines +automati" doors- and a "hart to &ind prime numbers$ Has been a member o& the 0uropean Spa"e A,en"y +0SA- sin"e 2 = 3ndustria! Produ"tion in (ree"e de"!ined 7$84 in Fo)ember o& 2 11$ 2rom 2 * $6@4 unti! 2 1 # (ree"eBs industria! produ"tion a)era,ed

3ndustries

5ourism 2ood 5oba""o Pro"essin, 5e6ti!es %hemi"a!s 'eta! Produ"ts 'inin, Petro!eum

5ourism
3t "ontributes to 1=4 o& (ree"e<s (:P$ 'aKority o& the tourists are &rom 0urope$ 0mp!oyees 6#=9#719 peop!e and represents 16$=4 o& the "ountryBs tota! emp!oyment$ 5he Points o& attra"tion are %entra! 'a"edonia# 'ount J!ympus# 'useums# Spas# 5herma! sprin,s# et"$# History# idea! "!imate and (eo,raphi"a! !o"ation are the reasons &or 5ourism to &!ourish$

Le,a! System
(ree"e main!y &o!!o7s the 0uropean %i)i! La7# !e,is!ation bein, the most important sour"e o& !a7$ 5he %onstitution di)ides state authority into the three &un"tions: 06e"uti)e# Le,is!ati)e# and Eudi"ia! $ 5he "onstitution prohibits dis"rimination on the basis o& nationa!ity# ra"e# !an,ua,e# re!i,ion# or po!iti"a! be!ie&s$ 5he stren,th o& !e,a! ri,ht inde6 is ; + M7eak# 1 *stron,-$ Eud,es are pro&essiona!# permanent and irremo)ab!e# enKoyin, &u!! independen"e# . they are appointed by a presidentia! de"ree$ (reek "ourts do not possess a !a7*makin, "apa"ity$ 5hree "ate,ories o& "ourts: "i)i! "ourts# pena! "ourts and administrati)e "ourts$

5he distin"tion bet7een pub!i" and pri)ate !a7 is a &undamenta! &eature o& the (reek !e,a! system$ Pub!i" and pri)ate !a7 re,u!ate re!ations o& a di&&erent kind and ,o)ern the beha)ior o& persons or entities o& a dissimi!ar nature$ A number o& pub!i" ser)i"es report dire"t!y to the 'inistry$ Pro)ides insuran"e# prote"tion and e>ua!ity &or a!! (reek "itiIens$ %o!!e"ti)e bar,ainin, and the ri,ht to strike are prote"ted by !a7# a!thou,h 7orkers must ,i)e noti"e o& intent to strike$ 3ndustria! hea!th and sa&ety standards are set by !a7 and re,u!ar!y en&or"ed$ /enderin, o& edu"ation to a!! "itiIens and at a!! !e)e!s o& the State edu"ation system$ 0du"ation is "ompu!sory &rom 6 up to 1= years o!d$ 5he president has the po7er to de"!are 7ar and to "on"!ude a,reements o& pea"e# a!!ian"e# and parti"ipation in internationa! or,aniIations$

0n)ironment
Amon, (ree"eBs prin"ipa! en)ironmenta! prob!ems are industria! smo, and automobi!e e6haust &umes in metropo!itan$ 8ater po!!ution is a si,ni&i"ant prob!em due to industria! po!!utants# a,ri"u!tura! "hemi"a!s su"h as &erti!iIers and pesti"ides# and se7a,e$ (ree"eBs po!!ution prob!ems are the resu!t o& a!most "omp!ete disre,ard &or en)ironmenta! prote"tion measures durin, the rapid industria! ,ro7th o& the 197 s# "ompounded by unba!an"ed de)e!opment and rapid# unre,u!ated urban ,ro7th$ (o)ernment po!i"ies ha)e emphasiIed rationa! use o& natura! resour"es# ba!an"ed re,iona! de)e!opment# prote"tion o& the en)ironment# and in"reased pub!i" parti"ipation in en)ironmenta! matters$ 2our en)ironmenta! and p!annin, ser)i"es 7ere "onso!idated under the 'inistry &or Physi"a! P!annin,# Housin,# and the 0n)ironment$

IDEAL Cycles & Bikes


Intro)$%tion:
1926 * 5he "ompany starts operatin, in the "ity o& Patras as AF3A5JPJ1LJS Bros$ 1977 * 3:0AL brand is introdu"ed$ :istribution 7ithin (ree"e . brand a7areness ,ro7s$ 1987 * 0stab!ishment as F3NJS 'AF3A5JPJ1LJS S$A$$ 1991 * 'o)e to "urrent premises$ 199= * 3:0AL is a!ready the best kno7n brand in the !o"a! marketO e6ports start and 2 "ountries "urrent!y test the )a!ue &or money o& 3:0AL bi"y"!es$

Strate,y
Produ"t e&&i"ien"y is the key di&&erentiation$ Bein, a "ompany that manu&a"tures sports "y"!es# "on"entration 7as put on spe"i&i" "ountries$ %o!!aborations and mer,ers$ Partnerships 7ith !o"a! p!ayers$

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