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DESIGN

MAJOR PROJECT3

STATEMENT OF INTENT
What is your project?
My project is a music video/short film which is made to show the beauty we see in life. There will be a variety of techniques being used to show us the creativity in our mind. It is meant to take people on a visual trip into a place where ideas are literally flowing out of peoples minds and it is meant to drag people out of their mental trap known as being closed minded.

Where and how will you do it?


I will do my project at Loyola Senior High School and some parts of the project at home. The limitation I am going to have with this project is most definitely, time, the cost of equipment, the time to learn how to use programs and most crucial limitations I am going to have is the copyright as I am going to be adding music.

Why are you doing this project?


The main reason I chose this idea is because we get so caught up in our lives that we sometimes forget who we are and who we depict the world around us and the beauty and darkness there is to see in life. I want this music video to make people once again see and not be blinded by the boringness of work and whatnot, and I want people to open their minds to ideas and not forget about every stupid idea without giving it a second chance. My project will work through presenting what I in vision in head what my perfect world looks like and my idea of a perfect community where we arent being judged by our ideas and thoughts, a place where we can have an opinion without being refused to think, a place where everyone is free.

RESEARCH
RESEARCH OF PRECEDENTSDay & Night (2010 Short Film) Day & Night is a Pixar animated short film, directed by Teddy Newton and produced by Kevin Reher. It was packaged to be shown in theatres before Toy Story 3, and has been released to purchase on iTunes. Aspect Frame rates and transitions Camera angle Lighting Positives
The frame rate is at a perfect rate which enables it have smooth and clean transitions The camera is kept at a persistent angle giving it a 2D look and feel The lighting inside each character gave them a very radiant glow and making it easy to distinguish them from each other As each character stood in different settings the effect of how the differences between the two were quite magnificent As they walked around and explored the audio suited their actions

Negatives
There are little to no issues with the transitions. The 2D look does get quite boring and plain

Interesting
Being a Pixar short film, the frame rates and transitions have to be up to a professional state. There is nothing interesting about how it was filmed/animated As the Day character stood in front of the sun you could tell a dramatic difference in the light inside of him As stated before, the way each character has their own effect for the setting theyre in is really amazing

Due to the background being completely black there isnt much other lighting used Due to there only being two characters, the effects were kept to a minimal

Effects

Audio

Audio was also kept to a As they moved closer to the minimal due to there screen the audio also was being no background music intensified which gave it an illusion that they were coming towards us

MAJOR PROJECT5

RESEARCH OF PRECEDENTSTo Claire; From Sonny (Short Film) To Clair; From Sonny is a short film directed by Josh Beattie which was filmed in 2010. It is about a boy named Sonny writing to his ex-girlfriend Claire who is later known was killed in a car accident.

Aspect Frame rates and transitions Camera angle Lighting

Positives
The frame rate is at a perfect rate which enables it have smooth and clean transitions Each scene has a different sort of angle, but mostly the camera is kept to an eye level The lighting used in each scene helped set the mood of the short film.

Negatives
There are little to no issues with the transitions.

Interesting
The transitions from clip to clip is smooth and soft which keeps that calm effect throughout

The constant uneasiness There is nothing of the camera does look a interesting about how it little unprofessional was filmed. Throughout the film the lighting was kept to a minimal as he wanted to keep that sad theme At the scene where they exit the house the lighting goes really dim and gives a feeling of death that awaits

Effects

Due to it being actually filmed, the only effects used were blur

The minimal effects was a At some scenes the blur is big negative used to make the audience focus on what is most important e.g. the car behind her Audio was also kept to a When it is revealed that minimal due to there she is dead a really being soft background sad/depressing song starts music playing to make the mood a lot more sad

Audio

Soft background music is played throughout to keep the theme sad and moody

RESEARCH OF PRECEDENTSPerfection (Short Film) Perfection is a short film directed by Karen Lin which was filmed in 2004. From infancy, an Asian American woman learns the game of perfection - but if your goal is perfection, will the game ever end?

Aspect Frame rates and transitions Camera angle Lighting

Positives
The frame rate is at a perfect rate which enables it have smooth and clean transitions Each scene has a different sort of angle, but mostly the camera is kept to an eye level The lighting used in each scene helped set the mood of the short film. Due to it being actually filmed, the only effects used were blur

Negatives
There are little to no issues with the transitions.

Interesting
The transitions from clip to clip is smooth and soft which keeps that calm effect throughout

The constant uneasiness There is nothing of the camera does look a interesting about how it little unprofessional was filmed. Throughout the film the lighting was kept to a minimal as he wanted to keep a serious theme Throughout the film is all kept black and white to keep it at a serious tone

Effects

The minimal effects was a At some scenes the blur is big negative used to make the audience focus on what is most important e.g. the perfection game clock

Audio

The violin is played in the Audio was also kept to a As the actor grows older background throughout the minimal due to there the music begins to film being violin music intensify

MAJOR PROJECT7

RESEARCH OF PRECEDENTSInvention of Love (Short Film) Invention of Love is a short animated film directed by Andrey Shushkov which was filmed in 2010. A love story from the world of gears and bolts

Aspect Frame rates and transitions Camera angle Lighting

Positives
The frame rate is at a perfect rate which enables it have smooth and clean transitions Each scene the camera is kept at vertical perspective The lighting was only used in the background of each scene Due to it being an animation, the editing was done in a really good way

Negatives
There are little to no issues with the transitions. The camera gave it a 2D effect which was plain

Interesting
The transitions from clip to clip is smooth and soft which keeps that calm effect throughout There is nothing interesting about how it was filmed.

Throughout the film the As the lighting grew lighting was kept to the brighter the whole scene background which made the grew brighter as well whole film dark The characters and everything in the foreground was kept completely black and hidden The black effect used made the audience have a sense of mystery as to how exactly they looked

Effects

Audio

The violin is played in the Audio was also kept to a As the film starts to get background throughout the minimal due to there more sad and depressing the film being violin music music begins to dim down and no sound is heard beside the clattering of bolts

RESEARCH OF HARDWARE
Option 1 iPad
I used my iPad to answer an important section of my assignment answering questions; it was easy to use because it takes away the trouble form doing it on the computers. Advantages - Its easy to use - Loads items quickly - More portable than a laptop Disadvantages - Can lag at times - Can be hard to transfer items to computer - Can be easily lost Summary An iPad is good if you want to as I did to answer of some portions of tasks, sometimes can be annoying it loading time or random crashes but that barely ever happens. And as I stated earlier it is more portable that a laptop and that makes it even easier to use than a laptop.

MAJOR PROJECT9

Option 2 MacBook Pro


MacBook Pro is very useful if you are doing quite a long project a MacBook Pro is what I would recommend to use. Because it I very reliable in the fact that it can operate large program such as Photoshop Advantages - Reliable - Can open a number of programs at once - Long lasting battery life Disadvantages - Can be difficult to use program youve been used to using on windows - Some program arent equipped for the device - Can be annoying to use without a mouse Summary Overall using a MacBook Pro is mostly beneficial if you were doing a project such as making an app/ magazine except for a slight learning curve on some but in overall its a great piece of hardware you can use.

RESEARCH OF SOFTWARE
Option 1 - PHOTOSHOP
Is an Image Editor, you can create, edit, morph, stylize, organize and render images with the tools. This software is released by Adobe Inc. with its own trademark and copyright, on date. It's not free to personalize, but there are free trials you can download. Advantages - Can save money from hiring experts - Allows you to enhance photos in one click - Can apply various effects easily Disadvantages - Cost a lot of money to get - Uses a lot of memory on your computer - Takes a while to learn how to use it Summary Photoshop skills are usually necessity if you want to be employable for example in the graphic design field. Priced in the hundreds and with a learning curve to match, it's not for everyone, but the time can pay off in increased amounts of productivity.

MAJOR PROJECT11

Option 2 Adobe After effects


Adobe After Effects is a desktop publishing software application produced by Adobe Systems. It can be used to create works for videos and animations.

Advantages - Its risk free - Easy to operate - Easy layout to understand - Can edit over 50 videos at a time.

Disadvantages - Cant edit pictures - Its expensive - Crashes at times

Summary Adobe After Effects is primarily used for creating motion graphics and visual effects. After Effects allows users to animate, alter and composite media in 2D and 3D space with various built-in tools and third party plug-ins, as well as individual attention to variables like parallax and useradjustable angle of observation.

DEVELOPMENT OF IDEAS
LIST OF IDEAS
1. My first option is to do a online magazine on music, hip hop, pop, alternative, electric and indie just to name a few and also on fashion. 2. My second options is to just do a normal magazine just without the other multimedia aspects such as music and video 3. My third options was to do a short film of the beauty of life. 4. My fourth option was to make a trailer for a music video and also a poster for the music video

MAJOR PROJECT13

SKETCHES/STORYBOARDS/DRAWINGS
Select the best ideas and develop them further, including; - Sketches, including annotations explaining the drawings and comments relating to your statement of intent - Storyboards, including notes to explain scenes/slides/pages and comments relating to your statement of intent - Any other drawings or images that will help explain your ideas Show the markers the evolution of your design solution Select your final design, giving reasons why you chose it relating to your statement of intent Eg. Idea 1
Insert image or diagram of testing

Notes and annotations explaining aspects of your design

Highlight positive and negative points in your design

Hand drafted annotations are ok for this section

FINAL DESIGN
Complete final drawings/storyboards/diagrams/scripts etc. for your chosen design. Use computers and CAD if necessary

MAJOR PROJECT15

PROJECT DIARY
Wks Planned Tasks Plan for the music video e.g. actors, settings and equipment Planned tasks N/A

1wks

2wks

Gathering content for the video. Which compiles of music, costumes, scene crops and actors Filming and adding all the content into the video.

N/A

N/A

4wks

Make any edits and changes to the current production of the film. 2wks

N/A

1wks

Publish and/ or re-publish major project (teachers comments)

N/A

TIMEPLAN
Step 1: purchasing the required equipment for the project as soon as possible. Step 2: review the rubric for the project to make sure you are clear on the directions Step 3: Mark the due date of the project on your calendar. Step 4: Make brief due dates for each part of the project. Step 5: Work on the project and complete each task by the date I planned. Step 6: check and make sure Ive completed all the components on the project

MAJOR PROJECT17

FINANCE PLAN
Item Expected Cost Actual Cost Date Purchased N/A $200.00 Budget Balance

Camera

$250.00

$300.00

Props

$35.00

$45.00

N/A

$155.00

Tripod Food for actors

$50.00

$60.50

N/A

$94.50

$20.00

$25.50

N/A

$69.00

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