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Selected Research Topics
ID
Thesis Course Supply Chain Management Supply Chain Management Supply Chain Management Supply Chain Management Supply Chain
Class
Topics
MBA
Integrating ICT with SCM -Pakistan Retail Superstore Industry Perspective
MBA
Implementation of Supply Chain Operating Reference Model in the Manufacturing environment Implementation of Supply Chain Operating Reference Model in the FMCG environment
MBA
MBA
Impact Of 3pl Outsourcing On The Performance of the company
MBA
Business Process Outsourcing

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Chain Management Supply Chain Management Supply Chain Management Supply Chain Management Supply Chain Management Supply Chain Management Supply Chain Management Supply Chain Management Supply Chain Management Supply Chain Management Supply Chain Management Supply Chain Management Supply Chain Management
MBA
Business Process Outsourcing
MBA
Impact of ERP Implementation On Working Capital Management
MBA
Strategic Sourcing
MBA
On The Synthesis of SCM technologies: A Pragmatic model for food and personal care products industry in Pakistan An Exploratory Approach Towards integration issues between information technology and SCM
MBA
10
MBA
Measuring the Bullwhip effect in the Supply Chain
11
MBA
Impacts of Risks in SCM
12
MBA
Is Outsourcing A Competitive edge for the business today
13
MBA
Quantifying bullwhip effects and reducing its impact
14
MBA
Automated supply chain frame work model for mid-sized pharmaceutical firms of Pakistan The study of factors affecting the decision making of outsourcing in textile in Pakistan Impact of organizational culture on the achievement of strategic advantages of ERP in Pakistan
15
MBA
16
MBA
17
MBA
Relationship between financial performance and logistics performance

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18
Supply Chain Management Supply Chain Management Supply Chain Management Supply Chain Management Supply Chain Management Supply Chain Management Supply Chain Management Supply Chain Management Supply Chain Management Supply Chain Management Supply Chain Management Supply Chain Management Supply
MBA
A study of factors which motivate companies to outsource logistics in green supply chain
19
MBA
Design of an equilibrium model for the supply chain pricing and demand
20
MBA
Perception and scope of 3PL/4PL in Pakistan
21
MBA
Role of trust in supplier selection under uncertainty in the automobile industry
22
MBA
Supplier selection: A managerial dilemma, Pakistani context
23
MBA
General framework for planning in Supply Chain management equilibrium
24
MBA
An optimized 3pl criteria for FMCG sector in Pakistan
25
MBA
Barriers in implementing the ERP in the garment industry
26
MBA
Karachi Post Trust e-Maintenance System
27
MBA
Proactive supply chain as a Risk Management strategy in the food industry of Pakistan Study of a novel approach to reduce transportation cost and its impact on the overall profitability of the firm Impact of Information sharing among supplier and retailers on cost and inventory levels
28
MBA
29
MBA
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30
Chain Management Supply Chain Management Supply Chain Management Supply Chain Management Supply Chain Management Supply Chain Management Supply Chain Management Supply Chain Management Supply Chain Management Supply Chain Management Supply Chain Management Supply Chain Management Supply Chain
MBA
Impact of security and trust on internet purchasing in Pakistan
31
MBA
A pragmatic supply chain solution for exogenous variability impact
32
MBA
The logistical factors that impact lead time variability
33
MBA
Towards securing the supply chains
34
MBA
RFID: An adaptive solution to dynamic transport optimization
35
MBA
Measuring bullwhip effect in Pharmaceutical industry
36
MBA
The impact of supply chain failure on customer satisfaction for packed and processed milk A general purpose vendor selection framework for importing industry of Pakistan The study of factors affecting the decision making of outsourcing in textile in Pakistan An analytical approach towards JIT implementation and its effect on inventory to sales ratio of non-FMCG manufacturing sector A pragmatic design and implementation of an indigenous ERP in textile industry of Pakistan
37
MBA
38
MBA
39
MBA
40
MBA
41
MBA
The study of some deterministic parameters of supply chain performance
42
MBA
Study of effective distribution network and availability of products at retail outlets

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Management 43 Supply Chain Management Supply Chain Management Supply Chain Management Supply Chain Management Supply Chain Management Supply Chain Management Supply Chain Management Supply Chain Management Supply Chain Management Supply Chain Management Finance Finance Finance MBA
outlets
Dimensioning value chain and discovering performance parameters
44
MBA
Identification of some critical parameters for cost effective supply chain
45
MBA
Impact of contemporary e-biz practices on global supply chain performance
46
MBA
Meeting electric supply challengers with wind energy- A broad based study
47
MBA
Identification of integrated supply chain practices and performance
48
MBA
A comparative analysis of centralized versus distributed approaches in petroleum production
49
MBA
Quantitative analysis of commitment level for the supply chain success
50
MBA
Investigating some critical risk factors in supply chain management
51
MBA
Quantifying lean manufacturing and its effectiveness in textile industry
52 53 54 55
MBA MBA MBA MBA
Relational framework, automatic registration and forecast in campus registration supply chain Impact of Privatization on Non-Performing Loans of Banks in Pakistan Risk Assessment And Decision Making In Business and industry Impact of Awareness on the choice of Short-Term Financing ( A Case Study of Yarn Merchants in Karachi) Impact Of Privatization On Profitability & Capital Employment Of Stated owned
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56 57 58 59 60 61 62 63 64 65 66 67 68 69 70 71 72 73 74 75 76
Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance
MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA
Impact Of Privatization On Profitability & Capital Employment Of Stated owned Enterprises In Pakistan Enterprise Risk Management ( An Essential process for sustainable profit and growth Audit Fee Expense And Size of the company in Pakistan Determinants Of Capital Structure in cement industry of Pakistan Impact Of Gross Loan Portfolio on microfinance value saving comparison between microfinance institutions and microfinance banks Impact of interest rate on stock market A study based on the effects of interest rate (KIBOR) on share price Comparison of micro finance institutions, micro-finance banks and micro finance institutions and development of entrepreneurial skills Empowering women through microfinance Banking and currency crisis causality from banks crises to currency crises Patronage factors of Islamic banking system in Pakistan Analysis of profitability of banks: comparative study of domestic & foreign banks in Pakistan Financial exclusion: market versus self-driven causes A study on the inhibitions experienced by existing and non-existing users towards online banking in Pakistan Correlation study between measures of financial performance of banks in Pakistan Comparative study of credit scoring methods between local and foreign banks of Pakistan Market Interest rate and commercial bank profitability in Pakistan Determinants of Corporate dividend payout policy Effects of Free Cash flow on profitability of firms Fundamentals and stock return: Empirical study of cement industry in Pakistan Relationship between stock prices and rupee dollar parity in Pakistan
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77 78 79 80 81 82 83 84 85 86 87 88 89 90 91 92 93 94 95 96 97
The relation of credit risk rating with financial ratios in Pakistan Factors influencing individual investor behavior: the case of the Karachi stock exchange Determinant of dividend payout ratio: A study of Pakistani fertilizer sector Fundamentals and stock returns in Pakistan The differential impact of Islamic banking on car loans and house financing through banks in Pakistan A study on relationship between stock market development and economic growth in Pakistan Effects of mergers and acquisition in banking sector of Pakistan Impact of Privatization of banks on profitability The impact of interest rate risk on the profitability of Islamic and conventional banks Relationship between cash flow and capital spending in Pharmaceutical industry of Pakistan Effect of fund size on mutual fund performance Comparison of Financial performance in banking sector Determinants of capital structure: A study of sugar and allied sector of Pakistan Can risk aversion indicators anticipate financial crises? Cash flow and capital spending relationship: evidence from automobile sector Targeting consumer segment: A sustainable growth for mutual funds Relating risk factors with contemporary distribution channels: A Pakistans perspective Impact of Privatization on profitability and efficiency of banks in Pakistan Money supply chain and stock prices A comparative study between micro-finance banks, micro-finance institutions and rural support programs in creating self-employment in Pakistan Validating of CAPM in predicting stock prices at KSE
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98 99 100 101 102 103 104 105 106 107 108 109 110 111 112 113 114 115 116 117 118
Fundamental variables and stock return: evidence from sugar and allied sector of Pakistan Which is better indicator of stock returns ? Sales price, debt equity, book market or firm size Mutual fund characteristics and its performance in Pakistan Debt and Equity choice for funds Capital Investment & stock return To study he relationship between price earning ratio and return on investment A test of price earning ratio to predict future growths Factors affect on the dividend payout ratio (sugar industry) To study relationship between price earning ratio and growth Relationship between market factors and stock returns of sugar and allied industries of Pakistan To investigate the association between dividend change and companys earning in chemical industry of Pakistan Determinants of Capital structure in automobile sector of Pakistan Fund size and indicator of performance measurement for fixed income mutual fund Factors that lead to investment in mutual funds Predicting stock price via dividend discount model a study over cement sector Impact of macro-economic variables on stock sector of Pakistan Performance evaluation of mutual funds in Pakistan Comparison between sales price, debt-equity and book market value of equity in analyzing stock returns Relationship between Cash flow and investment spending in textile industry A Test of Price earning ratio to predict growth Effects of free cash flow on investment of firms
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119 120 121 122 123 124 125 126 127 128 129 130 131 132 133 134 135 136 137 138 139 140 141 142
Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance
MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA
An empirical Analysis of Long-run performance of IPOs in Pakistan Financial Leverage and Investment policy Composition of board of directors and its impact on firm performance Impact of taxation on firms dividend payout/ratio Customer satisfaction in Ijara financing Impact of acquisitions and mergers on firm performance in FMCG sectors Share price volatility explicated by fundamentals Stock price and economic variables ( Interest rate, inflation and GDP) Determinants of P/E Ratio Impact of capital structure on profitability Impact of interest rate changes on banks profitability Relationship of stock market returns and rate of inflation Dividend policy and stock price volatility Determinants of capital structure in case of Pharmaceutical sector The impact of leverage on stock return Fundamentals that predict the mutual fund, performance case of Pakistan Effect of different characteristics that leads to mergers & acquisitions Factors effecting leverage in Pakistani Textile industry Effects of liquidity crisis on banks profitability Relationship between free cash flows and investment in cement sector of Pakistan Impact of working capital on firms profitability study of textile sector of Pakistan. The Relationship between corporate strategy and capital structure Is CAPM a valid predictor of stock prices of KSE? Assessing the profitability determinants of Islamic banking in Pakistan
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143 144 145 146 147 148 149 150 151 152 153 154 155 156 157 158 159 160 161 162 163 164
Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance
MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA
Turnover as predictor of inflation Impact of dividend on investment decision Relationship b/w Assets & liabilities in balance sheet Impact of fiscal policy on economy of Pakistan Determinants of bond market capitalization in Pakistan Relationship between CPI and bond price Determinants of Capital structure in chemical industry in Pakistan Determinants of Financial development Impact of privatization on Telecom Impact of corporate social responsibility on firms financial performance Effect of mutual fund managers human capital on their portfolio performance and risk Determinants of CEO compensation: An empirical study on KSE 100 index companies Microfinance Banks Performing more than Microfinance Institutions in Uplifting Poverty in Pakistan Affect Of Investment Style On Mutual Fund Performance Impact Of Taxation On Financial Services Business Location Decisions Ramadan effect on Karachi stock market Effect of gross domestic product on commercial banks profitability in Pakistan Effect of inflation rate on banks profitability Impact of government subsidy on foreign exchange with respect to import of fertilizers Difference between overall efficiency results of conventional and Islamic banks Influence of inflation corporate financing discussion of firms Impact of capital structure on banks performance
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165 166 167 168 169 170 171 172 173 174 175 176 177 178 179 180 181 182 183 184 185 186
Impact of expense ratio on Mutual Fund Returns The impact of interest rate and CPI on consumer lending Impact of privatization on the profitability of banks Impact of liquidity on market capitalization Rate and size of T-bill determinants of KIBOR Impact of economics indicators on loans to private sector Increase in stock prices due to increase in Foreign Investment in Pakistan Impact of taxes on corporate dividend policy The impact of crude oil price on KSE_100 index Impact of dividend policy on shareholders wealth Impact of liquidity ratios on profitability Role of stock market in economy Macro economic determinant of stock return study on cement & textile sector of Pakistan Impact of activity ratios on profitability in the power and energy sector of Pakistan On incorporating entitys, turnover, inflation of minimum stipend fees in Pakistani market before & after implementation of ATR-14 by ICAP Role of inflation and factors affecting the inflation in current scenario of Pakistan (Determinants of Inflation) Impact of inflation and interest rate on investment: Evidence from textile sector of Pakistan Maturity Structure of firms assets and liabilities Mutual fund performance evaluation (Islamic funds perspective). A market benchmark (KSE_100) comparison The impact of financial ratios and financing constraints on a firm Factors affecting corporate liquidity Impact of stock market volatility on equity premium
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187 188 189 190 191 192 193 194 195 196 197 198 199 200 201 202 203 204 205 206 207 208
Factors explaining the bank profitability Impact of liquidity on fixed investment Impact of interest rate on deposit and lending rates A comparative study of price volatility of shares listed in stick exchange before and after the setup and removal of floor Affects of taxes of financing decisions on firm value Intensive bank relationship and firm performance Affect of public debt on GDP and exchange rate Impact of discount rate changes on stock market return Relationship between capital structure and firms performance Small business(Shop keeper) avoid taking loans from banks in Pakistan when extra funds needed Performance of IPOs in short-run and long-run on KSE. A comparative study Impact of Debt capacity on firms growth Impact of Financial Variables on systematic risk of common stocks: An empirical evidence from firms listed on KSE Seasonal Anomalies in KSE Relationship between investment and stock returns An insight of bankers on Islamic banking in Pakistan The impact of oil price changes on industry stock returns in Pakistan. A comparative Analysis Impact of exchange rate on foreign direct investment in Pakistan Impact of electronic system on liquidity The effect of money supply and CPI on interest rate- A study of Pakistani Market The effect of degree of financial leverage and degree of operating leverage on the systematic risk of common stock Change in rate of deposit and its effect on bank deposit in Pakistan
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209 210 211 212 213 214 215 216 217 218 219 220 221 222 223 224 225 226 227 228 229 230
Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing
Effect of credit rating on capital structure. Study on non-financial firms listed in from 2005-2009 Pakistan Impact of capital on banks earning The impact of exchange rate on inflation in Pakistan To study the impact of inflation on gini coefficient in Pakistan Impact of inflation on poverty in Pakistan Impact of inflation on FDI in Pakistan Impact of inflation on the production crop and manufacturer goods Impact of education on unemployment rate The impact of education on unequal income distribution in Pakistan Trend of i-spread in Pakistan Impact of inflation and real wages on labour productivity Impact of monetary policy on inflation The Effects of Pharmaceutical Dispensing pattern on consumer store patronage Table turnover augmentation: variables affecting the time spent in dining experience Perceptions of Service quality in Iqra Univeristy library A comparative study on application of advertising through cell phone framework among various types of goods and services Market entry strategy in an emerging market using Country of Origin information Impact of brand awareness on consumer/brand loyalty: A study of packaged milk brands Characteristics of customer loyalty: Impact of brand image or product characteristics/attributes- A study of packaged milk brands Effect of self-placement of habitual buying products on their sales Determinants of consumer buying behavior through mega stores in Pakistan Consumer response towards country of origin (experiment) comparison
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230 231 232 233 234 235 236 237 238 239 240 241 242 243 244 245 246 247 248 249 250 251
Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing
between higher involvement and lower involvement products Relationship Between Website Attributes and Customer Satisfaction: A Study of E-Commerce Systems in Karachi Customer Delight in banking To identify service quality gaps in banking sector: A comparative study of local & foreign banks Effects of occupational status on women food buying and cooking behavior Effects of employee smiling on customer satisfaction with the transaction in banks and cellular industry of Pakistan Effects of gender on family buying decision Effects of recession on consumer buying behavior Factors effecting positive and negative word of mouth in restaurant industry The effect of brand image on consumer taste preference The effect of recession on advertising Effects of recession on promotional activities Factors effecting level of impulse buying Effect of technology change on information seeking habits of individuals Effects of product and consumer characteristics on free sample trial/usage Consumer responses to unethical retailer behavior Relationship b/w consumers internal usage practices and awareness to internal advertising Effects of consumer response to in store promotion on brand image and purchase intention Attitude of people in different roles towards direct marketing The impact of counterfeit brands on consumers acceptance of original brands The effects of product, market & organizational characteristics on market research practices. A comparative study of sellers and buyers in market acceptability of licensed
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251 252 253 254 255 256 257 258 259 260 261 262 263 264 265 266 267 268 269 270 271
Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing
software Affect of deceptive advertising on consumer loyalty in telecom sector Factors affecting educationist /scientist response to patent registration Consumer awareness and usage of E-banking transactions through mobile phones The effects of Advertising research practices on the advertising performance of companies Impact of performance commitment on customers evaluation of product quality. Relationship between packaging characteristics and consumer brand preference. Relationship between marketing research, customer knowledge and company sales Effect of Product Innovativeness and trial ability on new product adoption Relationship between corporate image and mobile phone advertising Shelf Spacing competition: A comparative analysis of local and international brand Finding the Impact of Opinion Leadership on consumer buying decision with respect to high and low involvement product categories A Consumer decision making model in the automobile industry of Pakistan Factors behind brand switching in the telecom industry Consumer Purchase Behavior in Out-of-Stock situations at retail outlets Understanding consumer response towards sales promotion in the fast food industry Factors influencing customer satisfaction in health care services Impact of Congruity between self-concept and brand image on brand preference in the automobile industry The Impact of brand extension on brand personality The impact of personal involvement on store brand selection A Four dimensional approach to attitude measurement
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272 273 274 275 276 277 278 279 280 281 282 283 284 285 286 287 288 289 290 291
Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing
MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA
Sustainable competitive advantages in hospital industry Customers Evaluation of Perceived value of service rendered by physician consultant Studying Consumer reactions to the Von Restorff effect Effect of personal & personality characteristics on sales performance Effectiveness of utility bill as promotion medium (a comparative study between ) company and consumer) The Revival of Radio Advertising in Pakistan: A comparative study of advertiser and consumer The effect of corporate characteristic on the choice of CSR Relationship between organization characteristic and organization response to Gray market The effect of consumer travel characteristic and billboard characteristics on consumer response to billboard advertising A study of waste management and recycling in Pakistan The effects of publicity source characteristics on consumer belief The effects of search engine optimization on marketing performance of the companies Impact of Parent brand image on the brand extension of the firm Impact of nutritional labeling on the consumer buying behavior Impact of Celebrity endorsement and event sponsorship on pre-purchase evaluation Impact of communication on service brand evaluation Factors affecting compulsive buying behavior in credit card consumer The effects of consumer environmental consciousness and environmental friendliness on brand preference Factors influencing customer retention in hotels The impact of different sales promotion tactics on consumer of GSM networks in terms of usage
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292 293 294 295 296 297 298 299 300 301 302 303 304 305 306 307 308 309 310
Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing
MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA
Effect of in-store shelf spacing on Purchase intent Role of outdoor advertising in bringing awareness & developing perception for social Causes Factors behind use of plastic money in Pakistan: A study of consumer behavior To evaluate the packaging variables and their impact on consumer preference in soft drink A Study on relationship between advertising, word of mouth and experiential perspective with respect to purchase intent The impact of customer expectation service on gender basis The Impact of fashion involvement and hedonistic consumption tendency on buying behavior Impact of mood on Brand Recall & Attitude of brand placement in television program The effect of customer relationship management on customer retention The relationship between dining attributes customer satisfaction and customers patronage intention in restaurants Relationship between store image and consumer preferences towards store brand A Study on consumer purchase intention with respect to objectives attributes and subjective dimensions in retail outlets Consumer Buying Behavior in Shopping stores: impact of store dimensions and Demographics Brand awareness and brand attitude as the predictors of market share Impact of advertising and price sensitivity and consumer buying behavior and consumer buying behavior A study on consumer spending via credit cards Finding endogenity when consumer demographics , psychographics and product characteristics explaining consumer complaint behavior Effectiveness of integrated marketing communication with respect to consumer attitude towards brand Influence of humor advertising on consumer brand perception
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311 312 313 314 315 316 317 318 319 320 321 322 323 324 325
Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing
MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA
An association between Advertising messages & content and the response of the children An application of Two stage least square model for explaining advertising as a mediator for attitude and brand choice The impact of marketing activities on the sales of pharmaceutical companies Customer relationship management and services marketing: identifying the source of competitive advantage using RBV theory To study the relationship between managerial perceived effectiveness of teaser campaigns and its strategic implementation To study the effects of housewife quality perception of ready to cook meal on their preference to use To study the effects of offensive images & texts on ad recall, brand recall & brand image To study the effects of brand relevance strategies on brand share and brand sales To study the effect of branded ingredients on consumer perception To study the effects of sales man personality on brand image and brand sales at various stages of brand life cycle To study the managerial perception on the importance of corporate signage and its impact on its implementation To study the effects of sales person support to customer on sales of readmade garments The effects of utilitarian, ego-defensive, value expressive and knowledge function on consumer decision making. To study the effects of managerial perception on implications of multinational brands strategy on its implementation To study the impact of ad quality and program involvement on consumer zapping behavior To study the effects of consumer characteristics, product characteristics and market characteristics on managers choice of selecting an advertising appeal To study the relationship between consumer knowledge of Islamic banking and consumer product endorsement
326
Marketing
MBA
327
Marketing
MBA
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328 329 330 331 332 333 334 335 336 337 338 339 340 341 342 343 344 345 346 347
Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing
To study the impact of scarcity and authenticity of research data on effective marketing decision making To study the effects of Sales force turnover on corporate image Culturally relevant music in electronic advertising To study the effect of extended brand name on brand identity and recall To study the effect of customer loyalty status and brand characteristics on brand recommendation To study the relationship between product characteristics and choice of exhibition Participation To study the impact of customer steps on waiters salaries and job retention A comparative study between private and own labeling in textile industry The effects of new product development strategies on consumer brand perception and Preference To study the consumer dealer service perception on consumer dealer choice Impact of word of mouth marketing on service selection preference To study the impact of commercialization on quality of higher education A study on the factors affecting success or failure of products at the time of relaunch Conflict between distribution channel due to modern retailing A comparative study on sales-oriented and customer-oriented business approaches at telecommunication sector The effect of high concrete brand name on brand recall Reasons for non-consideration of brands Influence of price promotions on internal and external reference prices of consumers A study of factors influencing consumer buying decision for car engine oils in Karachi Relationship between internal marketing, service quality and customer satisfaction
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348 349 350 351 352 353 354 355 356 357 358 359 360 361 362 363 364 365 366 367 368
Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Human Resource
Effects of publicity on consumer perception in showbiz industry Effectiveness of 15-30 seconds advertisements on recognition and brand recall Effect of corporate web portal on consumer perception towards the company How CSR efforts effect brand perception A study on relationship by retailer and its impact on store loyalty Consumers perception in competitive advertising A relationship between delays and evaluations of service and its impact on consumer satisfaction The effects of retention strategies on employ morale and productivity Impact of services quality and perceived value on behavior intentions of consumers in hospitals Self-concept, brand personality and its impact on brand choice Impact of demographics on fashion consciousness Effect of stress on impulse buying behavior Factors effecting consumer satisfaction in paint industry Factors effecting credibility of television news channels Effects of relationship marketing on consumer satisfaction and retention in life insurance industry Consumer perception of subliminal advertising (attention and retention of consumers for subliminal advertising) The affects of corporate response to defective products in consumer electronics on customer satisfaction Impact of higher sales discount on perceived quality, brand loyalty and buying decision of the product by customer Impact of in-store display on sales ( A comparative study between new and mature product) A study on purchase and repeat purchase intention due to brand recall A study on the perceptual relationship between overtime and output
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Management 369 Human Resource Management Human Resource Management Human Resource Management Human Resource Management Human Resource Management Human Resource Management Human Resource Management Human Resource Management Human Resource Management Human Resource Management Human Resource Management Human Resource Management MBA A study on the effect of locus of control on academic performance of the students at tertiary level Research on the effect of non-monetary factors on employee retention in the banking sector of Pakistan To investigate the effect of board composition on firm performance: evidence from corporate boards in Pakistan To study the perception of employees about performance appraisal effectiveness and its impact on the employee motivation The effect of supervisory behavior on sales force satisfaction & turnover intention in pharmaceuticals companies Effect of communication during an acquisition on employees behavioral outcomes
370
MBA
371
MBA
372
MBA
373
MBA
374
MBA
375
MBA
Impact of mentoring on career success
376
MBA
Factors considered by individuals when selecting an organization to give charity Employee Fairness perception and its effect on their motivational level and turnover retention
377
MBA
378
MBA
Participation decision making and job satisfaction
379
MBA
The Impact of human resource management practices on employee commitment and turnover intent The organizations perceived awareness and importance of procurement and its impact on procurement implementation
380
MBA
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381
Human Resource Management Human Resource Management Human Resource Management Human Resource Management Human Resource Management Human Resource Management Human Resource Management Human Resource Management Human Resource Management Human Resource Management Human Resource Management Human Resource Management Human
MBA
Employee awareness with HR Policy and its impact on job satisfaction
382
MBA
Effective of managerial functions on the level of satisfaction of employees
383
MBA
How organizational image effects employees attitude
384
MBA
The effect of Job characteristics on Job Satisfaction and organizational commitment Awareness of Employees about their actual compensation and its impact on their motivation
385
MBA
386
MBA
The effects of succession planning on employee retention
387
MBA
Transparent reward system and its impact on motivation: A study of employees of private sector university hospitals in Khi, PK Comparison between the performance of professionally developed and undeveloped teachers: A study of public sector secondary schools of Baluchistan Job related ambiguity and their consequences upon job satisfaction and performance on national organizations of Pakistan Study of relationships between self-regulations and intrinsic motivations on stress level Determining the effect of Organization owner-ship and level of employees on on stress level Relationship between organizational structure and employees work content in the private sector of Karachi
388
MBA
389
MBA
390
MBA
391
MBA
392
MBA
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393
Resource Management Human Resource Management Human Resource Management Human Resource Management Human Resource Management Human Resource Management Human Resource Management Human Resource Management Human Resource Management Human Resource Management Human Resource Management Human Resource Management Human Resource
MBA
Impact of organization evaluation tools on business performance
394
MBA
Impact of organizational climate on job satisfaction
395
MBA
Impact of diversity and conflict on performance
396
MBA
Impact of work values on organizational commitment of older professionals
397
MBA
Gender discrimination in delegating task by managers
398
MBA
Impact of non-monetary compensations on employees performance
399
MBA
The Impact of E-recruitment in HRM effectiveness
400
MBA
Perception of Employees regarding formal and informal training and their impact on potential performance/growth in Banking sector Academic background of managers and their effectiveness: services, roles & contributions Job satisfaction causes the organizational commitment- An econometrical analysis
401
MBA
402
MBA
403
MBA
Labor market hypothesis Impact of wage rate on quit rate
404
MBA
Sexual harassment against women at workplaces and its impact on their motivation
405
MBA
Impact of gender on supervisor-supervisor relationship

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Management 406 Human Resource Management Human Resource Management Human Resource Management Human Resource Management Human Resource Management Human Resource Management Human Resource Management Human Resource Management Human Resource Management Human Resource Management Human Resource Management Human Resource Management MBA To Study The Impact Of Self Worth On Student Academic Performance At University Level Organization Culture Change And Its Effect On employee Motivation (A Transition Of The Banking Sector Of Pakistan) Assessing The Impact Of Information Technology On Firm Performance With Respect To Organizational Structure As An Intervening Variable: A Study Of Pharmaceutical Industry Of Karachi. To analyze the effects of organizational response to employee acceptability of change on the employee motivation Comparison of perception of employees and supervisors on the outcomes of counseling on employees performance To study the effects of managerial developments strategies of star-salespersons on their performance as a sales supervisor.
407
MBA
408
MBA
409
MBA
410
MBA
411
MBA
412
MBA
Impact of Law and Order on domestic tourism of Pakistan
413
MBA
Organizational job rotation practices
414
MBA
To study the effect of organizational team building efforts on employees morale, job retention and work environment
415
MBA
Effects of training the trainer on training outcome
416
MBA
Employees adaptability towards new job positions with knowledge management Strategies Impact of employee performance recognition techniques on customer satisfaction in restaurant industry
417
MBA
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418
Human Resource Management Human Resource Management Human Resource Management Human Resource Management Economics Economics Economics Economics Economics Economics Economics Economics Economics Economics Economics Economics Economics Economics Economics
MBA
To study the similarity in training outcomes expectation of employee and employer and its impact on employees post training satisfaction The impact of flexible working hours on employee performance, work life conflict and work pressure
419
MBA
420
MBA
To study the effects of reinstating of employees in organization
421 422 423 424 425 426 427 428 429 430 431 432 433 434 435 436
MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA
Effects of fun at workplace and employee morale and productivity and job satisfaction Impact of remittances on economic growth of Pakistan Impact of international oil prices on the local oil sector Impact of number of borrowers on amount outstanding in farm and non- farm sector Influence of macroeconomic factors on KSE-100 index Determinants of export performance in textile industries of Pakistan The impact of Macroeconomic indicators of GDP in Pakistan Effect of environmental factors and firms internal factor on export performance textile industry of Pakistan Determinants of export financial performance Discovering the factors that effect the decision making of farmers to go for decision making of farmers alternate crops of sugarcane Impact of trade restriction on price stability of textile industry of Pakistan The effect of oil price on inflation Relationship between consumer price index (CPI) and KSE-100 index trading volume Relationship between inflation rate and Economic growth rate of Pakistan Determinants of bank profitability in Pakistan Determinants of audit fee
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437 438 439 440 441 442 443 444 445 446 447 448 449 450 451 452 453 454 455 456 457 458 459 460
Economics Economics Economics Economics Economics Economics Economics Economics Economics Economics Economics Economics Economics Economics Economics Economics Economics Economics Economics Economics Economics Economics Economics Economics
MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA
Weekend effect on stock relation: evidence from KSE-100 index Effects of holidays on stock return: evidence 100-Kse Index Impact of FDI on GDP growth Impact of inflation on interest rates The determinants of exchanging rates in Pakistan Surviving Exchange rate upheavals Are forward exchange rate optimal indicator of future spot exchange rate in Pakistan: A dollar rupee case The relationship of money supply in M-2 and trading volume by KSE-100 index The impact of government policies on freight forwarding industry in Pakistan Problems faced by small medium enterprise to be internationalize The impact of macro-economic factors on stock market index of Pakistan Impact of Interest rate, inflation rate and exchange on KSE performance Relationship between macro-economic (cpi and wpi and KSE-100 index) Agricultural development and trade policy; Analysis and implications Impact of taxes on unemployment Impact of foreign aid on the economy of Pakistan The impact of inflation on farm food prices Impact of labor, cost of production and technology on the performance of textiles industry in Pakistan Impact of monetary policy on GDP of Pakistan Effect of FDI on the employment level in Pakistan Impact of financial development on economic growth of Pakistan Devaluation is not fruitful for Pakistan Impact of Foreign direct investment and growth in Pakistan Factors Affecting Trade Volume the Study Of Asian Developing Economics
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461 462 463
Economics Finance Human Resource Management Marketing Human Resource Management Marketing Finance Marketing Human Resource Management Marketing Human Resource Management Marketing Marketing Marketing Marketing Marketing
MBA BBA BBA
Structure and performance of economy in Pakistan( Comparative study between democratic and non-democratic government) Effect of international oil price changes on stock returns The effects of employee supervisor relations and workload on job stress and employee performance The effects of parents characteristics on their acceptance of child influence on purchasing decision: a study on correlation between parental buying decision and children influence The impact of managerial intelligence and leadership styles on employees job satisfaction To study the effects of marketing practices of edible oil manufacturers on consumer brand preference: A srudy of cooking oil companies in Karachi Firm characteristics on level of bank financing (A study of small medium enterprises relationship with banks in Karachi Pakistan) Impact of Animated advertisement of children attitude and their buying preferences The effect of job environment on employee satisfaction The effects of consumer demographics and psychographics on likeliness and message comprehension for the advertising To study the effect of employees satisfaction with HRD practices on their job retention Impact of banner size and language on banner recall and CTR The influence of brand variants on brand preference Consumer perception about captive product pricing and its effect on brand preference Effect of marketing strategy clarity between bran and sales managers on brand sales Relationship between organizational characterstics, market characterstics and organizational use of pricing as a competitive tool
464
BBA
465
BBA
466 467 468
BBA BBA BBA
469
BBA
470
BBA
471 472 473 474 475 476
BBA BBA BBA BBA BBA BBA
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477
Human Resource Management Marketing Marketing Human Resource Management Finance Marketing Marketing Marketing Finance Marketing Finance Marketing Finance Finance Marketing Marketing Marketing Economics Marketing
BBA
Effects of organizational recreational activities on employees motivation and Job retentions Effect of demographic and psychographic characteristics on on consumers acceptance of advertising claims Effect of consumer characteristics on consumers reaction towards negative brand publicity Effect of compensation and promotions of new employees on the motivation level of old employees Effect of automobile financing schemes on consumers brand preference and brand sales Effect of Gender of the sales person on consumers purchase pattern Effect of organizational strategies of planned product obsolesence on the brand sales and consumer brand preference Effect of jingle based adds on consumer brand preference, Ad preference, brand recall and ad recall Effect of financial and operating leverage on firm profitability Effect of managers personal and organizational characteristics on choice of ambient advertising Waste management in non production departments and firm profitability Effect of heroic brand presentation on childrens brand preference Capital structure and equity liquidity To study the impact of promotion in pharmaceutical sales The effect of price war on customer retention in telecommunication industry of Pakistan. Selection criteria of students for MBA university. Study of Factor effecting buying decision of music system. Impact of inflation on share prices of tobacco industry. The effect of consumer trust in online shopping. Indentifying cross selling opportunities using life style segmentation and
478 479
BBA BBA
480
BBA
481 482 483 484 485 486 487 488 489 490 491 492 493 494 495
BBA BBA BBA BBA BBA BBA BBA BBA BBA BBA MBA MBA MBA MBA MBA
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496 497 498
Marketing Economics Human Resource Management Marketing International Business Finance Human Resource Management Finance Marketing Economics Human Resource Management Finance International Business Finance Human Resource Management Finance Finance International Business Finance
MBA MBA MBA
Indentifying cross selling opportunities using life style segmentation and survival analysis. Impact of economic factors on low cost TV advertisement. Impact of long working hours on stress level of employees. To study the relationship between brand building efforts and the preformance of SMEs. An association between infrastructure and reforms at agriculture sector (case study on agriculture sector). Financial Analysis of Atlas Honda Ltd. 360 Degree feedback organization climate. Impact of Investors Financial literacy on portfolio diversification. Role of Fragrance in Brand recognition. Economy before & after earthquake 2005. Impact of politicking in organization productivity of employees. Financial crises in KESC and its impact on energy production by KESC. Politics in university of Pakistan. Impact of employee union on company financial performance. Trends :& comparison of labor wages in different industries of Pakista. Financial Analysis & performance evaluation of financial institute using ratios. Trend of Mutual fund in NIT. Association between remittances and political conditions of Pakistan. The effect of financial ratios & firm size on stock return on the listed
499 500 501 502 503 504 505 506 507 508 509 510 511 512 513 514
MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA
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Finance Marketing Economics Finance Economics Finance Economics Finance Economics Economics Economics International Business Economics Economics Finance Economics Finance Finance International Business Economics Human Resource Management
companies of chemical industry. Performance analysis of Top 5 brands in Pakistan. Impact of monitory policy on exchange rates. Present statistics of financial ratios can predict the future statistics of financial ratio Meeza Bank. Gap between power production and power consumption of KESC. Trend of financial performance in financial institutions of Pakistan. Auto correlation forecast the future or not? Determinants of capital structure in Oil & Gas industry of Pakistan. Auto correlation in economic indicators before and after natural disaster. There is a association between Gold prices and Oil prices. Cross correlation between Gold price fluctuation & exchage rate. Distance Matters! An evidence from English premier League. To study the impact of inflation on domestic production of textile industry. Comparision between the Pre-Musharraf and Musharraf regime in relation with the economic conditions. Do sales price and debt equit explain stock returns better than book market and firm size? To study Autocorrelation in Trade Deficit, a pridict for future. Impact of investors attitude and behavior towards risk and potential returns. Government Expenditure causes the revenue generation by Government taxation. Energy consumption before & during dictatorship. Friends of Pakistan are Loli-pop or the real. Discrepency between job description and actual work requirement and its impact on employee motivation.
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535
Human Resource Management Marketing Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance
MBA
Software Licensing at workplace: Influence of IT professionals Ethical framework and organizational culture in decision making. To Study the impact of commercialization on Quality of higher Education Sector in Karachi Impact of Bank Mergers and Acquisitions on Bank Performance Dynamic linkages between Karachi and International Stock Markets Empirical analysis of stock returns and volatility of Asian stock markets and mature stock markets Do Budget Deficit lead to Inflation? The relationship between firm investment and financial status Do cash flows from operations (CFFO) lead to more predictions of failed companies A Comparative analysis on operating and financial performance before and after privatization Relationship between corporate governance indiators and firm value: A case study of Karachi Stock Exchange Bank-specific, Industry-specific and macro economic determinants of interest spread in Pakistan Liquidity and Stock Return Ownership Structure and Firm Value Impact of volatility in government borrowing on inflation in Pakistan Predicting future cash flow through earnings and cash flows The impact of Capital Structure on stock price of Textile Public sector Relationship between Ownership structure and capital structure Impact of Weather on Stock Market Returns Determinants of Mutual Fund growth in Pakistan Stock Return, Money Supply and the direction of Causality Impact of Oil Price on the real GDP of Pakistan
536 537 538 539 540 541 542 543 544 545 546 547 548 549 550 551 552 553 554 555
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556 557 558 559 560 561 562 563 564 565 566 567 568 569 570 571
Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance
MBA MBA MBA MBA MBA MBA MBA MBA MPHILL MBA MBA MBA MBA MBA MBA MBA
Impact of Corporate Governance on Capital Investment Decision Impact of portfolio diversification on Banks Return Impact of Diversification on Firms Performance The determinants of debt maturity structure in Pakistan Determinants of Cash Holding: Evidence from Paksitan Automobile Sector Relationship between agency cost and managerial equity ownership: Evidence of the firm which are listed under thhe Karachi Stock Exchange The impact of Cash conversion cycle on profitability (A comparative study on cement, sugar and auto sector of Pakistan Loan Repayment flexibility and Default Uncertainity and Role of Insurance Factors that effect decisions of financial managers regarding dividend policy in non financial firms of KSE 100 The Relationship between different leverage ratio and company specific factors Relationship between CEO compensation and firms performance Determinants of Audit Committee Independence Impact of energy crises over economic growth Relationship between export and economic growth of Pakistan Performance of Commercial Bank of Pakistan Empirical Evaluation of Commercial Banks before Nationalization, During Nationalization Period and After Denationalization The dynamic relationship between stock returns and trading volume: Evidence from Karachi Stock Market Testing the evidence on weak form EMH at Pakistan Stock Market Impact of Fiscal Deficit on Interest Rate The determinants of Capital structure in Oil and Gas Sector Customer satisfaction towards services provided by Business to Business Portals
572 573 574 575 576
Finance Finance Finance Finance Finance
MBA MBA MBA MBA MBA
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577 578 579 580 581 582 583 584 585 586 587 588 589 590 591 592 593 594 595 596 597 598 599
Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance
MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MPHILL MBA MBA
Macroeconomic variables and their affect on financial market Evaluating Firms Performance before and after merger: An analysis of mergers in Pakistan Relationship between Government Expenditure and Government Revenues Working capital management in Pakistani Textile Sector: A comparative Study Performance of Financial Service Sector in Pakistan Managements Ownership and corporate liquidity policy Relationship of financial leverage with liquidity and profit ability: A study on Textile Sector of Paksitan Impact of Non Performing loan on Bank Profitibility Prediction of corporate bankruptcy through financial ratios Impact of FED Discount Rate on Long Term Loans Factors affecting bank interest rate spread in Pakistan Impact of Income Tax rate on Inflation Impact of Retained Earnings on Share Price Impact of Inflation on fixed investment The growth of Mutual Funds in Pakistan Determinants of Equity Risk Impact of sales growth on corporation borrowing Dividend policy and payout ratio: Evidence from Karachi Stock Exchange Determinants of Corporate Bankruptcy Impact of Cash Flow and Profitability on Dividend payout Impact of Dividend policy on Stock Price instability in Pakistan Impact of Base II implementation on the profits of Commercials banks of Pakistan Relationship between the payout ratios and future earnings growth by focusing on market portfolio
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600 601 602 603 604 605 606 607 608 609 610 611 612 613 614 615 616 617 618 619 620 621 622
Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Marketing Marketing Marketing Marketing
MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA
A comparative study of conventional portfolio v/s unconventional / Islamic portfolio Determinants of Market Stock Price Effect of leverage and taxes on firm value Impact of Working capital management on Business Growth Average return comparison between Karachi Stock Exchange and Bombay Stock Exchange Effect of Underwriters reputation over initial public offerings Impact of Risk-Return Relation in Fertilizer Industry of Pakistan Impact of Profitability Ratios on Stock Return Determinants of Foreign Direct Investment (FDI) in Pakistan Determinants of Capital Structure in power and energy sector of Pakistan A study of Determinants of Interest Rate Relationship between Debt Maturity and Tax Rate(s) Impact of Interest and Inflation Rates on Company Stock Dividend Impact of EPS on share holders wealth Financing requirements in agricultural commodity businesses and its challenges The impact of financial and economical factors on Airline Industry : A case study of Pakistan International Airline Impact of change in gross total assets on stock prices Cross Sectional relation between expected return and beta Effects of Liquidity crises on banks profitability : A study of banking Industry Impact of Health care warnings on consumer buying behavior of cigarettes Effect of emotional appeal messages in ads on consumer attention A study on the impact of in mall events in enhancing the overall shopping experience of the customer Consumer perception of Negative comparative Advertising
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623 624 625
Marketing Marketing Human Resource Management Marketing Marketing Marketing Human Resource Management Marketing Marketing Human Resource Management Human Resource Management Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing
MBA MBA MBA
Impact of Internet on students academic performance Effect of Guerrilla marketing on Consumer Brand Preference A Study on perceived effectiveness of TOT (Training of Trainers) Impact of Acquisition on brand perception; in the context of bodyshops acquisition by Loreal Factor affecting consumer buying behavior for electronic notebook Bargaining Patterns in the Apparel Industry : A Study on Consumer Attitudes A study on corporate practices for retaining high performers Factor affecting consumer perception for frozen food To study the influence of retailers recommendations for male cosmetic products Relationship between Performance Evaluation and Job Satisfaction
626 627 628 629 630 631
MBA MBA MBA MBA MBA MBA
632
MBA
633 634 635 636 637 638 639 640 641
MBA MBA MBA MBA MBA MBA MBA MBA MBA
To study the level of satisfaction amongst the lower management staff for health benefits Factors impeding task accomplishements in Banks Consumer perception about the use of highly attractive models (HAMS) The impact of service quality on students satisfaction in higher educational institutes Influence of Foreign Celebrity on Brand Perception Relationship between demographics and Internet Usage Relationship between Demographics and Choice of Medium for News and Information Effect of color on Brand Recall Matching self image and brand image
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642
Human Resource Management Marketing Marketing Marketing Marketing Human Resource Management Marketing Human Resource Management Marketing Human Resource Management Human Resource Management Marketing Marketing Human Resource Management Human Resource Management Human
MBA
Factors influencing te choice of recruitment method by organization Impact of personal and non personal means of communication on buying decision for cellular phones A study of short message service (SMS) acceptance to participate in television programs Effect of cosmetic variations on Advertising Wear out Consumer attitude towards social media marketing for restaurants in Pakistan Comparison between the effect monetary Vs non-monetary rewards on job satisfaction Factors Influencing Brand Preference in Airline Industry Effect of Training Programs on Employee Performance in Telecommunication Sector The use of animation in advertising and its impact on children as influencers To study the relationship of demographic factors with job satisfaction in National Bank of Pakistan Factors affecting employee retention in electronic media (Television Channels) Brand Repositioning and customer loyalty Study the impact of reliability and responsiveness on customer satisfaction in power generators industry Relationship between self esteem and employee performance
643 644 645 646
MBA MBA MBA MBA
647 648 649 650 651
MBA MBA MBA MBA MBA
652 653 654
MBA MBA MBA
655
MBA
656
MBA
Impact of leadership styles on employee motivation
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657
Resource Management Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Human Resource Management Human Resource Management Human Resource Management Marketing Human Resource Management Supply Chain Management Supply Chain Management Supply Chain
MBA
Factors Influencing Employers to Opt for ISO Certification Consumer Perception about stereotyping of women in television advertisements Ethnic advertisement:Young consumers attitude towards targeted and non targeted advertisement. Factors affecting customer satisfaction in courier services. Impact of advertisement on male vs. female consumer buying behavior. Impact of advertisement and retail price on product quality. Impact of brand trust and satisfaction on retailer repurchase intentions. Fators affecting consumer selection for brands of footwear. To study the factor influencing consumers to spontaneously switch brands in hair care products particularly shampoos. The impact of Japanese Management system on productivity enhancement in the automobile sector.
658 659 660 661 662 663 664 665
MBA MBA MBA MBA MBA MBA MBA MBA
666
MBA
667
MBA
Impact of motivators and hygiene factors on job satisfaction.
668 669 670
MPHILL MBA MPHILL
Impact of performance Appraisal system on the expectation of employee and employer: A comparative study. Effect of value proposition on customer retention. Impact of Intrinsic rewards on faculty retention:Study of higher education institutions in Karachi. Factor affecting implementation of SCOR Model in supply chain efficiency.(A study of SCOR in pharmaceutical industry of Karachi).
671
MBA
672
MBA
Impact of information Technology on retail sector in Pakistan.
673
MBA
Deterministic Parameters for the success of vendor Managed inventory (VMI)

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673
Chain Management Supply Chain Management Supply Chain Management Supply Chain Management Supply Chain Management Supply Chain Management Supply Chain Management Supply Chain Management Supply Chain Management Human Resource Management Marketing Human Resource Management Marketing Marketing
MBA
in Pakistan. Relationship between channel conflict and stock outs at retail/distribution points.
674
MBA
675
MBA
Improving reverse logistics of waste lubricating oil for re-refining.
676
MBA
Deterministic parameters of warehouse efficiency in Pakistan.
677
MBA
Deterministic factor of CPFR success in retailer-supplier relationships in Pakistan. Exploration of issues in Pakistans apparel industry as a global source of garment supply.
678
MBA
679
MBA
Factors affecting outsourcing decisions in FMCG industry of Pakistan.
680
MBA
The relationship among supply chain characteristics and manufacturing strategies. Issues and solutions for minimizing mango crop wastages and improvement in fresh fruit export from Pakistan. The Impact of ICT gadgets on university students physical participation in sports. To study the effect of 11th hour marketing on buying decision of consumers in FMCGs. An analysis on the basis of what contracts are awarded to IPL players. Impact of sports event sponsorship on brand Image. Factors affecting consumer choice of video games.
681
MBA
682
MPHILL
683
MBA
684 685 686
MBA MBA MBA
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Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Human Resource Management Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing
MBA MBA MBA MBA MBA MPHILL MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA
Customers current buying power,their purchase intention effects on new Brand building. A study on Pakistan Pharmaceutical industry:Factors affecting the growth and shift in marketing share from Multinational to National. A study to find out significant factors considered by students in selection of university for graduation. To study the impact of promotion on pharmaceutical sales. Bank selection criteria of customers. Impact of price and age of products on sales: A study of pharmaceutical industry in Pakistan. The impact of counterfeit brands on consumer acceptance of original brands. Impact of Mix model on brand loyalty: A study of cosmetics. Servicecape failure and its importance of recovery. To study the factors inlfluencing organizations to opt for external or internal sources of recruitment. Relationship between customer satisfaction customer loyalty and profitability. Factors affecting small-scale textile industry production of Pakistan. Impact of Merger on job satisfaction. The impact of organization climate on job satisfaction. A study on factor influencing students in pursuing career. Impact of service recovery on customer satisfaction: Evidence from consumer banking industry in Karachi Pakistan. Impact of print media on purchase decision in case of high involvement products. Impact of sales force on the performance of the organization. Effect of web addresses in advertising effectiveness. Evidence from print media of Pakistan. Impact of service quality on customer satisfaction: A study of mobile phone users in Pakistan.
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Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing Marketing
MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA MBA
Impact of green marketing approach on customer perception and behavior towards brands. Relationship between brand trust and customers brand loyalty: The case of 1300cc cars in Karachi. Impact of health risk awareness campaigns on cigarette consumption. Factors affecting local investment in real estate industry in Karachi. Consumer demand effects on advertising. Rising brand responsiveness in metropolitan cities among youngsters. Influence of sales persons customer orientation on retailers relationship with customers. A case of readymade garments in Karachi Pakistan. The effect of store name,brand name & price discounts on consumers evaluation and purchase intentions. An experimental study on the relationship between consumer involvement and advertising effectiveness. Effect of perceived price and perceived service quality on student satisfaction in university. Consumer perception of store brand on store loyalty: The case of hyper market in Karachi. The effect of cigarette ads on chidren taking up smoking in Karachi. The Role & future prospects of SMS marketing in message communication. Impact of multiple celebrity endorsement factors on brand image. Impact of in-store display on slaes (a competitive study of new and mature brand) Factor affecting parents choice of pre school Factor affecting consumer preference for food in restaurants A study on factor effecting companies to change their marketing strategies over the change in product life cycle Impact of merger and acquisitions on marketing strategies of FMCG in Pakistan
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Selected Research Topics

Integrating ICT with SCM -Pakistan Retail Superstore Industry Perspective

Impact Of 3pl Outsourcing On The Performance of the company

Business Process Outsourcing

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Business Process Outsourcing

Impact of ERP Implementation On Working Capital Management

Measuring the Bullwhip effect in the Supply Chain

Impacts of Risks in SCM

Is Outsourcing A Competitive edge for the business today

Quantifying bullwhip effects and reducing its impact

Relationship between financial performance and logistics performance

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Perception and scope of 3PL/4PL in Pakistan

Role of trust in supplier selection under uncertainty in the automobile industry

Supplier selection: A managerial dilemma, Pakistani context

General framework for planning in Supply Chain management equilibrium

An optimized 3pl criteria for FMCG sector in Pakistan

Barriers in implementing the ERP in the garment industry

Karachi Post Trust e-Maintenance System

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Impact of security and trust on internet purchasing in Pakistan

A pragmatic supply chain solution for exogenous variability impact

The logistical factors that impact lead time variability

Towards securing the supply chains

RFID: An adaptive solution to dynamic transport optimization

Measuring bullwhip effect in Pharmaceutical industry

The study of some deterministic parameters of supply chain performance

Study of effective distribution network and availability of products at retail outlets

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Dimensioning value chain and discovering performance parameters

Identification of some critical parameters for cost effective supply chain

Impact of contemporary e-biz practices on global supply chain performance

Identification of integrated supply chain practices and performance

A comparative analysis of centralized versus distributed approaches in petroleum production

Quantitative analysis of commitment level for the supply chain success

Investigating some critical risk factors in supply chain management

Quantifying lean manufacturing and its effectiveness in textile industry

MBA MBA MBA MBA

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Impact of mentoring on career success

Participation decision making and job satisfaction

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Employee awareness with HR Policy and its impact on job satisfaction

Effective of managerial functions on the level of satisfaction of employees