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Human Resource Management

Unit 6

Unit 6

Employee Career Planning and Growth

Structure: 6.1 Introduction Objectives 6.2 Concept of Employee Growth 6.3 Managing Career Planning 6.4 Elements of a Career Planning Programme 6.5 Succession Planning 6.6 Other Career Programmes 6.7 Summary 6.8 Glossary 6.9 Terminal Questions 6.10 Answers 6.11 Case Study

6.1 Introduction
In the previous unit, we discussed the meaning and methods of training, concept of management development and management development methods. We also learnt the evaluation of training and development, and the differences between training and development. Now let us look into an employers career planning and growth. An individuals career describes the different positions held by him throughout his work life. An evaluation of a career would show the extent to which one has accomplished the specific career goal. Career can be defined as a sequence of positions. Organisations have to help employees plan their careers and manage them. The employees have to be given a chance to identify their competencies and aptitudes, and then provided with the right opportunities. Organisations that help their employees plan their career, enjoy and benefit from a motivated and loyal workforce. A career can be viewed from two perspectives, objective and subjective, as objective perspective of career deals with the past position held by an individual. In this unit, we will discuss the concept of employee growth and managing career planning. We will also study the elements of career planning programme, succession planning and other career programmes.
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Objectives: After studying this unit, you should be able to: analyse the concept of employee growth describe the dimensions of career planning review promotions and internal job postings describe succession planning evaluate other programmes for special employee growth

6.2 Concept of Employee Growth


Increasingly, organisations have become more active in implementing employee growth programmes. Companies are designing employee growth programmes to increase employee productivity, control attrition, prevent job burnout and obsolescence, and improve the quality of employees work lives. HR departments of almost all large companies and most medium sized companies have taken a greater interest in employee development programmes. HR professionals have never before faced so many challenges in meeting the needs of individual employees and organisations in designing career systems. It is the employees responsibility to manage his or her own career, while it is the employers responsibility to provide employees with the tools and opportunities to enhance their skills. The end objective however remains, for the organisations to have a career-resilient workforce, one that has self reliant workers who are capable of reinventing themselves to keep up with the fast pace of organisational changes and fulfil their career aspirations, without feeling the need to move to another company in search of better career opportunities. What this essentially means can be summarised under the following key initiatives that are commonly practiced in organisations today: Career planning and development Promotions and internal job postings Succession planning Other talent management activities focused on employee growth While these activities are normally part of the core HR functions, often organisations (depending on the size of the organisations) might have a dedicated individual supported by a small team leading all of these activities and reporting to the Head of HR or even the CEO/MD.
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Self Assessment Questions 1. Companies are designing __________________________ to increase employee productivity, prevent job burnout and obsolescence, and improve the quality of employees work lives. 2. To cope in todays turbulent times, it has become increasingly important for both _______________ and ______________ to better redress employee career needs. 3. The end result for a ____________ workforce is one that has selfreliant workers who are capable of uninventing themselves to keep us with the fast pace of organisational changes.

6.3 Managing Career Planning


In the previous section, we discussed the concept of career planning. Let us now study how to manage career planning. Career can be defined as a sequence of positions, roles or jobs held by one person over a relatively long time span and over his/her life-time. Managing career planning may include the following aspects: Career path: It is the sequential pattern of jobs that form a career. Career goals: They are the future positions that an individual strives to reach as part of a career. Career planning: It refers to the process by which an individual selects career goals and the path to these goals. The process whereby each employee personally plans careers goals is known as individual career.Planning and the process whereby the organisation plans career goals for its employees is known as organisational career planning. Following are the benefits of career planning to an organisation: Ensures availability of resources for the future: Career development in an organisation should be in alignment with the HRP. HRP determines the changing requirements of an organisation and career development helps in meeting the resource requirements. Enhances organisational ability to attract and retain talent: In a competitive market environment, talented employees have career
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opportunities. Therefore, an organisation that shows concern for the employees future by providing them the best opportunities can attract and retain talented people. Ensures growth opportunities for all: A comprehensive planning exercise by the organisation ensures growth opportunities for all the employees. Handles employee frustration: Todays workforce is more knowledgeable and has greater expectations. They desire more responsibility and greater challenges. A good career development programme can help in handling the expectations of the employees. Career management: is the process of designing and implementing goals, plans and strategies that enable HR professionals and managers to satisfy workforce needs and allow individuals to achieve their career objectives. Career development programmes help in the achievement of career objectives. Career anchors: It is attitudinal characteristics that guide people throughout their careers. Autonomy/Independence: Desire to have freedom and not to be bossed over. Security/Stability:Individuals who want to be free from any anxiety of uncertainty or insecurity prefer to remain in the same kind of job and with the same employer. Technical/Functional competence:-Those with a technical/functional competence exhibit a strong inclination to develop something which they can call their own, e.g., engineers, scientists, technologists etc. General management: Have good planning, organising, managing and controlling skills. They have a broader view of things and play a facilitating role. Entrepreneurial creativity: Individuals with creativity as an anchor are more often successful as artists, free lancers, entrepreneurs. Service: Service as a career anchor drives individuals to take up jobs in not for profit service organisations. Pure challenge: People who just love to solve difficult problems.
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Life-style: For some people, nothing is more important than enjoying life. They have a disinclination to sacrifice life-style solely for career advancement. Self Assessment Questions 4. _________ can be defined as a sequence of positions, roles or jobs held by one person over a relatively long time span and over his/her life time. 5. ___________refers to the process by which an individual selects career goals and the path to these goals. 6. _________ is an attitudinal characteristic that guides people throughout their careers.

6.4 Elements of a Career Planning Programme


In the previous section, we discussed how to manage career planning. Let us now study the elements of a career planning programme. There are four distinct elements of career planning programme: Individual assessment and need analysis Organisational assessment and opportunity analysis Need opportunity alignment Career counselling Individual assessment and need analysis Many people begin their careers without any formal assessment of their abilities, interests, career needs and goals.This phenomenon of people entering their jobs, occupations and careers with little attention to career planning and then feeling disengaged is known as career drift. Organisational assessment and opportunity analysis For an employees goals and aspirations to be fulfilled, a basic requirement is that the goals must be realistic and achievable. They have to be realistic not only in terms of the employees own capabilities, but also in terms of the organisations possibilities. Need opportunity alignment The organisation plays an important role in helping the employee make this alignment. The organisation also has to make its own alignments to match the aspirations with the organisational opportunities.
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Career counselling This is the final stage of career planning. The supervisor as well as the HR department, has to counsel the employee regarding the available opportunities, the employees aspirations and of course, his competencies. Activity 1: Speak to a friend or a relative working in a large company and find answers to the following questions: How is career planning handled by the company? What career planning policies does this company have?

6.5 Succession Planning


In the previous section, we discussed the elements of a career planning programme. Let us now study succession planning. Traditionally succession planning was restricted to senior-level management positions and this was either an informal or formal process. Over the years succession planning has established itself as a key HR activity in most organisations with formal processes that ensure it is reviewed regularly and scientifically. In smaller organisations it is yet an informal process where the individual manager identifies and grooms his or her own successor. Succession planning involves an examination of strategic (long-range) plans and HR forecasts for all identified key positions in an organisation. It includes positions that are critical for the business and for its continuity, and not just the senior level positions. It includes a review of the data on all potential candidates who might be able to move to these positions either right-away or in the near future. The objective is to identify employees with potential and managerial depth as well as promoting from within the company. This exercise is carried out by the senior management team of the unit/subsidiary and facilitated by the HR team. Usually, committees of top managers work together to identify high potential candidates within their team and then outline developmental activities for them. They may also include a formal assessment of the performance and potential of candidates, and written individual development plans for candidates.
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A succession planning exercise concludes with an organisation chart of all key positions with listing of possible potential candidates and the readiness rating for each potential candidate. For example, a position that can immediately be filled is rated higher than a position which does not have a ready-now candidate. Other components include performance appraisal of these employees, and individual development plans and management development programmes. Additionally, the factors rated as most important in selecting specific internal/external potential candidates for grooming includes: past job performance, past positions or prior employment, perceived credibility, area of expertise and career paths and values and attitudes. Following are the benefits of having a formal Succession Planning System: Provides a clear framework to strategic business planning as the key positions for the businesss success are what are being planned for. Aligns strategic goals and human resources to enable the right people in the right place at the right time to achieve desired business results. Develops qualified pools of candidates ready to fill critical or key positions. Provides stability in leadership and other critical positions to sustain a high-performing service. Identifies workforce renewal needs as a means of targeting necessary employee training and development. Helps individuals realise their career plans and aspirations within the organisation. Improves employees ability to respond to changing environmental demands. Provides opportunity for timely corporate knowledge transfer. Regardless of what type of succession planning programme is used (formal or informal), most successful programmes obtain the support of top management.
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Self Assessment Questions 7. Succession planning is usually restricted to senior-level management positions and can be _________________or ____________. 8. Formal succession planning involves an examination of strategic (longrange) plans and HR forecasts and a review of the data on all ___________________ employeers. 9. Succession planning reduces ___________________ of managerial development movements.

6.6 Other Career Programmes


In the previous section, we discussed about succession planning. Let us now study few other career programmes.While the general notion is that most career development programmes are often instituted to meet the unique needs of particular employees, the benefits for the organisation are immense. This is one reason why organisations continue to invest time and resources on it despite the fact that it does not offer immediate measurable benefits. Although many different groups and issues may be targeted for career development, some of the more common programmes are those that focus on work-family issues, outplacement, entrenched employees, latecareer employee, disadvantages employees, fast track employees and managers. Work-family programmes Focus on supporting employee manages their personal as well as work related challenges in a balanced manner. Increasing use of flexible work schedules, work from home options, opening of more on-site or company-sponsored child-care centres, and greater use of paid leave for fathers and adoptive parents are some common practices in this area. There are also more focused programmes that focus on managing gender diversity at the workplace and set goals for advancing women into senior management positions. And truly amazing is the increasing pattern of companies holding managers accountable for meeting these goals. There are specific workshops and training programmes mandated for managers to help them initiating and implementing them. Relocation assistance and hiring practices These practices redress the challenges associated with employee relocation on account of a career move. The support provided by firms in assisting spouse of employees with
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opportunities within the company, linking them with job placement consultants as well as sponsoring the cost of re-training or picking up a new skill. The amount and nature of support could vary from company to company. Some firms have altered their policy to allow for hiring both spouses while they may not be allowed to work in the same department/team. Worklife balance seminars and flexible HR practices Through these practices, organisations design programmes to help employees manage their work-family conflicts and coping strategies. Especially prevalent in the business process outsoursing organisations where the work-life balance is a concern. This practice is now part of most organisations where the increasing work pressure is driving companies to help employees cope with personal pressure. Various stress management workshops and stretchexercise schedules are practiced to help employees cope with stress. Lifestyle management workshops too are becoming popular in larger organisations. Organisations are also changing their practices for recruitment, travel, transfer, promotions, scheduling hours and benefits to meet the needs of the larger number of dual career couples. Flexible work schedules Are being increasingly instituted at the workplace. These include flexitime, job sharing, part time work, working from home, compressed workweeks, temporary workweeks, etc. Such programmes enable employees to address their work and family concerns and reduce their potential stress or conflicts between their various life roles. Telecommuting has become very popular. This provides for organisational as well as employee related advantages. Some difficulties with telecommuting are communication problems with other employees, limited access to necessary supplies and equipment and family interruption. Outplacement programme During retrenchment and downsizing is a professionally managed process in most organisations. The objective here is to assist the affected employees in making the transition to new employment. It could involve re-skilling for new, more relevant skills per market demand, so finding a new job is easier. Companies might tie up with training institutes and provide the skills training. Else the company might prefer to reimburse the cost of re-skilling directly to the impacted employee for a course of his/her choice. Outplacement services would also involve working with placement agencies and recruitment firms to provide
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interviewing opportunities for the employees. Outplacement programmes stress the importance of self confidence and individual career planning beneficial for middle or late-career employees who are being laid off. Special programmes for women, minorities and employees with disabilities With organisations increasingly tapping into this critical talent pool, more employees in these special categories are entering the workforce. This calls for special focus on the importance of assisting these employees with their career needs. Fast track employees Are now being increasingly identified as stars with high potential for bright future in the organisation. The identification and development of these employees requires organisations to exert efforts to build and monitor special programmes that cater to this special audience. These employees are identified in a formal process and are placed on a fast track programme. The objective here is to enable them to move to senior positions quickly. As is with all other such initiatives, this initiative helps in retaining this critical talent. Among other activities that target this group they are offered quicker job changes and more challenging job assignments.

6.7 Summary
Let us recapitulate the important concepts discussed in this unit: Employee growth is an evolving HR activity in todays corporate. While immediate returns are not measurable the payoffs from these investments have proven long-term benefits. Career development programmes must be integrated with and supported by the existing HR programmes if they are to be successful. Career development initiatives need to be well communicated and supported by the business leaders and HR to ensure its benefits both for the organisation as well as the employee. There are four distinct elements of career planning: a) individual assessment and need analysis b) organisational assessment c) need-opportunity alignment d) career counseling.

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Succession planning involves an examination of strategic (long-range) plans and HR forecasts for all identified key positions in an organisation. There are many benefits of having a formal Succession Planning System. It provides a clear framework to strategic business planning, aligns strategic goals and human resources, helps in the development of pools of qualified candidates, provides stability in leadership, identifies workforce renewal needs, helps individuals realise their career plans, improves employees ability to respond to changing environmental demands, and the opportunity for timely corporate knowledge transfers. Some other career planning initiatives that are being practised in the industry these daysare work-family programmes, relocation assistance and hiring practices, work-life balance seminars and flexible HR practices,flexible work-schedules, outplacement programmes, special programmes for women, minorities and employees with disabilities. Career development programmes must positively impact organisational and individual effectiveness over the short and long term.

6.8 Glossary
Career counselling: A process by which a counsellor, or another qualified professional or experienced person, provides information and advice to employees to facilitate their career planning and development. Downsizing: It refers to indicate employee reassignment, layoffs and restructuring in order to make a business more competitive, efficient, and/or cost-effective. Outplacement: The provision of assistance to laid-off employees in finding new employment, either as a benefit provided by the employer directly, or through a specialist service Retrenchment: Employee termination because of changing business, financial, technological or organisational circumstances. Work life balance: A range of practices designed to improve the balance between the demands of an employees work and personal life.

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6.9 Terminal Questions


1. What is career planning? 2. Discuss the elements of a career planning programme. 3. What is succession planning? What are the benefits of having a formal Succession Planning System in an organisation? 4. What are some other career planning initiatives that are being practised in the industry these days?

6.10 Answers
Self Assessment Questions 1. 2. 3. 4. 5. 6. 7. 8. 9. Employee growth programmes Organisations and employees Career resilient Career Career planning Career anchors Informal or formal Potential candidates Randomness

Terminal Questions 1. Career planning is the process by which individuals select career goals and the parth to these goals. Refer section 6.3 for more details. 2. There are four distinct elements of career planning: a) individual assessment and need analysis b) organisational assessment c) needopportunity alignment d) career counseling. Refer section 6.4 for more details. 3. Succession planning involves an examination of strategic (long-range) plans and HR forecasts for all identified key positions in an organisation. There are many benefits of having a formal Succession Planning System that provides a clear framework to strategic business planning: Aligning strategic goals and human resources, development of qualified pools of candidates, providing stability in leadership, identifying workforce renewal needs, helping individuals realise their
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career plans, improving employees ability to respond to changing environmental demands, and the opportunity for timely corporate knowledge transfer. Refer section 6.5 for more details. 4. Some other career planning initiatives that are being practised in the industry these daysare work-family programmes, relocation assistance and hiring practices, work-life balance seminar and flexible HR practices,flexible work-schedules, outplacement programme, special programme for women minorities and employees with disabilities. Refer Section 6.6 for more details.

6.11 Case Study


CWA and AT&T Walking the Talk: (2800 Century Parkway, Atlanta, Georgia) The 2800 Century Parkway AT&T building in Atlanta is a hotbed of Alliance activity. Why? Because The Alliance, CWA Local 3250 and local AT&T Management have found value in working together. They have banded together to create opportunities in which employees can gain skills and increase their employment security while improving the efficiency of AT&T in providing service to its customers. In just the first 7 months of the 2005 Programme Year, 2800 has already exceeded its annual goals. The picture was not always so rosy at this location. In late 2001 the Alliance Local Committee (ALC) and Company/Union support for it had virtually disappeared. Layoffs in both the occupational and management ranks displaced most key supporters and ALC members. A local CWA election that fall saw most of the Union Leadership at Local 3250 turn over. Without strong onsite leadership 2800 did not come close to reaching its annual goals for the first time that year. The Alliance Associate Director, Jay Ott, saw an opportunity to create a better, stronger relationship between The Alliance, CWA and AT&T Management. He began by working with the new CWA Vice President for 2800, Roy Hegenbart (who is now the Local President for 3250) to identify the right occupational employee to promote The Alliance on-site - someone who understood the joint labour/management concept, who knew the people in the building, and was respected by both Management and CWA. That
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person was Chandra Patton, and in May of 2002, Roy convinced the company to assign Chandra as Alliance site coordinator full-time. Chandra and Jay took a different approach to creating a new Labour/Management team for 2800. They spent the rest of 2002 meeting, communicating, and building relationships with the local AT&T management and CWA leadership. Their focus was on the Administrative Supervisors, as they were the ones who could get the support needed for classroom space, particularly space for an upgraded computer lab, and for company time when the building was affected by a surplus declaration. A Leadership Team was formed to support these efforts. It consisted of Chandra Patton (Alliance Site Coordinator), James Bates, Debbie Shelton, John Bozart and Alicia Brock (AT&T Administrative Supervisors), Roy Hegenbart (Local 3250 V.P.), and Jay Ott (Alliance Associate Director). In order for Jay to fully participate in this team, Christine Deas from The Insight Group was brought in to facilitate the meetings. The goals of the Leadership Team were: Develop a stronger, more viable relationship between AT&T Management, CWA and The Alliance at 2800 Century Parkway. Work with the Alliance Local Committee to develop training opportunities for the surplus, represented workforce on company-time. Identify and offer training that will enhance employee skills and marketability within as well as outside of AT&T. Reestablish a viable after-hours training schedule that employees would support. Encourage more Business Unit Initiatives on company-time. Encourage all employees to take advantage of opportunities to grow and develop their skills, talents and interests. The everyday work of implementing the programme still needed to be addressed. The Leadership Team appointed ALC members who had the skills and initiative to make the day-to-day operational decisions (e.g., what classes, when, where, marketing, registration, follow-up, etc.). By June of 2003, the work of the Leadership Team and the ALC resulted in a huge increase in Alliance activity. 2800 had surpassed its annual goals in only 9 months! Its success did not go unnoticed. Chandra Patton, Debbie Shelton and Jay Ott presented the 2800 story to The Alliance Board of Trustees at
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their July meeting in New Jersey. This story of cooperation and achievement was outlined in a unique way. The team developed a series of CD-ROMs to explain who they were and how they achieved so much success in a short period of time. It was obviously well received. However, wait! This is only half the story. What happened next is what makes 2800 stand out from most other Alliance locations in the country. The Leadership Team had always kept the people to whom they reported informed of the success of The Alliance, and the AD made special efforts to reach out to those upper level managers and union officers in order to find common interests and goals. The Board of Trustees presentation was used as a springboard to pitch the District/Division level managers and CWA leadership on even more opportunities that potentially could be in the best interest of the Company, the Union and the represented employees. Because of those presentations, Sharon Cochrane District Manager Date Group, Bernie Ragland Division Manager and Terry Parr District Manager Voice Group supported many Business Unit Training Initiatives on company-time. Some of the more notable activities were Customer Relations Skill Certification, Voice over Internet Protocol (VoIP), CCNA Certification, CCP@, and Net+ Certification. These programmes, along with the more traditional Alliance programmes, helped the 2800 location exceed their annual goals for the third time in as many years. Another indication of the strength of the Alliance commitment is the support that AT&T provides to CWA represented employees from Avaya and Lucent. The only Alliance lab with the equipment to provide high level IT training is at 2800. The Alliance committee works closely with management (including GRE and Security) to make this lab accessible to all Alliance participants in the area. The opportunities available at 2800 Century Parkway are a direct result of Labour and Management seeing value in creating a more skilled workforce through The Alliance. Together, they really do walk the talk.
(Source: http://www.employeegrowth.com/success_stories_6-05.htm)

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References: Fisher, S, and Shaw.(2010). Human Resources Management. New Delhi: Cengage Publication. Aswathappa, K. (2010). Human Resource Management. New Delhi: Tata McGraw Hills. Wayne, C. F. (1998). Managing Human Resource. Irwin/McGraw Hills. Durai, P. (2010). Human Resource Management. New Delhi: Pearson Publication.

E-Reference: http://www2.gnb.ca/content/gnb/en/departments/human_resources/care er_development/content/succession_planning/benefits.html - Retrieved on December 30 2011

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