Title: Content Writing is an Art Word Count: 449 Summary: Content writing is an art of providing a new look to your

dull and mundane web b usiness. If content writing is done as per the SEO norms then your business will prosper in full form. Keywords: Web content writing, content writing Article Body: Content writing is an art of providing a new look to your dull and mundane web b usiness. If content writing is done as per the SEO norms then your business will prosper in full form. Ones your website is ready the next task on the cards is web content writing. You ll be amazed to know that all the old and existing websit es have started reframing their content so that they can attract more customers. It has been said that proper and exact web content establishes the delicate rel ation between targeted web content and commensurate increase in web business. While doing content writing theme of the website should be kept in mind as conte nt has direct relevance with the website. If your website looks attractive but w ritten content is stale and out of focus then you end up loosing some of your po tential customers. That s why it should be done according to central theme of web site as well as nature of web business. Relevant content always contribute to yo ur business and attracts more and more customers. As we know the fact that the t raffic is generated from targeted content which is dependent on the chosen set o f relevant keyword and key phrases. Thus, web writing should be done keeping tho se keywords and key phrases in mind. The crux is that when you write keyword cen tric content, you re directly related to the central theme of your web site. And m ind you this is the easiest of the method. Prior gearing up for web content writing it is wise to decide on the main direct ion the web site is to take. As we know content development is a never ending ne cessity and constant updating is required. Thus, maintaining targeted content is an art and follows the logic of convergence of ideas. In big organizations, gen erally content writing is divided among cluster of content writers. This results in haywire of the content development and its theme. Thus, to avoid such events there should be frequent and close coordination among cluster heads and among c luster members. However, in small organizations these are rare incidents as part icular content writing is headed by a particular content writer. But on the flip side, small organizations cannot cater heavy work-load which only big organizat ions can. Thus, a successful web business is entirely dependent upon the proper content wr iting and content-development. In content writing and its management there shoul d be a consensual approach and long-term planning which will be in tune with the central theme of the website. A lost focus can create havoc in the long term wh ich will result in business loss. So, the final words are slow and steady wins t he race.