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November 2009 Volume 29, Issue 11

My Business Advocate
Building Better Communities by Building Better Businesses
Noto's Site of 29th Annual Meeting and
Awards Dinner
Plan to join us on Friday evening, networking and an all around
January 22, 2010 as we gather fun event you'll remember for a
at Noto's Old World Italian long time. The evening is black-
Dining located at 6600 28th tie optional, business formal
St SE in Cascade for our 29th attire.
Annual Meeting and Awards
Dinner. Watch for your invitation
in the mail in early January
and send in your RSVP right
away. Don't forget to make
reservations for your guests at
Jamie and Bret VanderKolk, attornies from the same time.
VanderKolk & VanderKolk, PLC (left) and
Sue and Tommy Brann (right) from Brann's Unlike many things lately,
Steakhouse & Grille, took the opportunity, We'll wrap up 2009, gear up the cost to attend the Annual
before the evening began, to chat with State for 2010 and recognize special Meeting remains $45 per person
Representative Kevin Green, R-77th accomplishments by volunteers with your reservation before
District, (center) at the 28th Annual Meeting and area businesses at our 29th January 15. Reservations are
and Awards Dinner. Annual Meeting and Awards only $65 from January 16.
Dinner. Cost at the door will be $85.
Sponsorships Available Many sponsorships include
Sponsoring the Annual Meeting and There will be bidding at a Silent
Auction during the evening, up reservations for dinner.
Silent Auction means high visibility at a
price meant to fit your business budget. until we present the Business of Get the details and register
With your pre-paid sponsorship, your the Year Awards. Proceeds will on line at www.southkent.org
company name will appear on all the be used to benefit 2010 Events or email sue@southkent.org for
pre-event publicity, in press releases, as outlined in the Program of assistance.
on nearly 500 event invitations and on Work completed by your newly
a banner at the event. elected Board of Directors.
2010 Silent Auction
Join us for a very special night,
some great food, powerful Seeks Donations
Donations are now being accepted
at the Chamber Office. We are
Coming Events looking for merchandise, gift
cards and gift baskets that will
Government Matters @ Chamber Office 11/2 encourage our members to bid
Finance and Executive Board 11/18 high and bid often. All proceeds
Orientation Breakfast 11/19 benefit 2010 Chamber Programs.
Chamber After Hours - Ramada Plaza 11/12
3rd Fridays! @ Hilton GR Airport Hotel 11/20 You may receive a call from
Board of Directors 11/24 someone on the committee
Santa Parade 12/5 asking for your donation. Take
Finance and Executive Board 12/9 the opportunity to remind those
attending the Annual Meeting
Board of Directors 12/17
and Awards Dinner that you're a
Annual Meeting and Silent Auction 1/22/10
members. All donating businesses
Calendars on Pages 6 & 7 will be mentioned during the
Awards Dinner, from the podium.
YOUR CHAMBER MANAGEMENT
2009 Board of Directors
*indicates Executive Committee Member Opinion by John
November 2009
*John Crawford - President & CEO By John J. Crawford, Jr.
*Todd Duncan - Consumers Energy, Board Chair President & CEO
*Steve Marshall- MAS Advisory Service, Chair, Fin. &
Budget Defending Free Enterprise
*Norine Mulvihill - Sr. V. Chair - American Diabetes It is a sad commentary when the U.S. Chamber of Commerce
Association announced this month that it was spending $25 Million on an
*Kathey Batey - Priority Health/Spirited advertising campaign extolling the virtues of Free Enterprise. Wow!
Presentations
*Brent Holland - Chameleon Ltd. Back in the 1992 Presidential campaign Arkansas Governor
Bill Clinton energized his campaign team and kept them on
*Skip Knapp - EdwardJones Investments
message with his slogan “It’s the Economy, Stupid!” The
*Tom Kruisenga - The Kruisenga Agency, Past slogan was correct and Clinton went on to an impressive
Chair victory over incumbent President Bush (41).
*Brent Vander Kolk - Vander Kolk & Vander Kolk
PLC, Legal Counsel Although it has taken enormous hits in the last few years,
I will always be a defender of Capitalism and the Free
Community Relations Division (Blue) Enterprise system. There is no question that it has worked to
*Kathey Batey - Vice Chair elevate the living conditions of masses of people everywhere
Tommy Brann - Brann’s Steakhouse & Grille that it has been tried far better than any other system ever
Dan Van Dyke - PCO Associates, LLC devised.
*Brent Vander Kolk - Vander Kolk & Vander Has it done so perfectly? No, because humans are involved.
Kolk,.PLC But its records of achievement are still far superior to every
Lillian VanderVeen - Lenger Travel Services other system tried.

Member Relations Division (Red) Economic Liberty


*Brent Holland - Vice Chair We hold these truths to be self-evident, that all men are
Richard Chrisman - Hungerford, Aldrin, Nichols & endowed by their Creator with certain unalienable rights, that
among these are Life, Liberty and the Pursuit of Happiness.
Carter
Danna Mathiesen - Mercantile Bank Our nation was born on this foundational concept, despite
John Schwartz - AT&T efforts over the last 40 years to re-write history. It is
functionally impossible to have Liberty without having
Membership Development Division (Gold) Economic Liberty. Just ask those around you who live with
*Skip Knapp - Vice Chair personal debt how much Liberty they really feel. Business
Bob O'Callaghan - Citadel Broadcasting entities are merely the devices used by We the People to
Rob Wells - VantagePointe Financial Group organize our efforts for the greater good and to achieve some
Economic Liberty for ourselves.
Financial Development Division (Green)
*Norine Mulvihill - Sr. Vice Chair Free Enterprise allows anyone a shot at becoming a
millionaire - or a “hundred-thousandaire” – or simply the
Betsy Artz - Loeks Theaters (Celebration Cinema)
chance to leave their kids with something more than they
Joel Iakiri - Huntington Bank had. When the rules are followed, Free Enterprise cannot
David Szidik - Proforma Infinite Marketing create millionaires without creating dozens of hundred-
Matt Uhl - National City thousandiares and often, other millionaires! Ray Kroc, for
example, had created 15 millionaires in his McDonalds
Ex-Officio system in his first 7 years before he even took a steady
Carol Sheets - City of Wyoming, Mayor paycheck
Richard Root - City of Kentwood, Mayor
Curtis Holt - City of Wyoming, Manager The U.S. is experimenting with wealth redistribution and
Bill Doren - Chamber Foundation Chair socialist programs right now. Let’s not ever forget, though,
the Free Enterprise system and work to restore it.. This
My Business Advocate, Chamber needs to remain proud of defending Free
Copyright 2009 Enterprise and every business man and woman putting
Wyoming-Kentwood Area Chamber of Commerce it all on the line to make it work. It is the rising tide
590 - 32nd Street SE that will lift all boats.
Wyoming, MI 49548-2345
Tel: 616-531-5990 At least, that’s my Opinion by John.
Fax: 616-531-0252
A tip of the Hat to Blair and Crew - Blair Entenmann of
Newsletter/Advert Information: sue@southkent.org
MarketingHelp! – you and your Business Connections Expo
team did a super job on last month’s Expo! Congratulations!
Building Better Communities by
Building Better Businesses
Wyoming-Kentwood Area Chamber of Commerce
Nominate Businesses of the Year 2009
The Chamber’s Businesses of the ber Membership is not a requirement Economic Development Activity
Year Awards will be presented on to be a nominee or to submit a nomi- that resulted in the creation of jobs
Friday evening, January 22, 2010 at nation. Contributions of the nomi- or an increase in wealth or capital
the Chamber’s Annual Meeting. This nees must have been in the 2009 investment in the Wyoming-Kent-
is our chance to recognize exceptional calendar year. Submission deadline wood Area.
area businesses in each of three cate- is Monday, December 14, 2009.
gories for going above and beyond the Education Development or partici-
call of duty. This has been another Award Nomination Criteria. pation in training and education pro-
great year for many enterprises and Business Operations Activity that grams resulting in a better-trained
the Chamber wants to celebrate by that exemplifies community leader- workforce either currently or for the
recognizing outstanding businesses ship and/or exceptional customer future.
in these classes. service in a retail, service or manu-
facturing business. Humanitarian Efforts Activities
The Chamber Executive Committee or significant contributions that re-
and past award winners serve as the Chamber Support Activity or con- sulted in the improvement of human
judging committee and will be looking tribution which is above and beyond conditions anywhere in the world.
at several areas of contribution. It is the call of Chamber membership and
which helped the Chamber of Com- Quality of Life Coordination of any
possible to win with contributions in local project or activity that improved
just one area. merce further its mission in some
significant way. the quality of life for residents of the
Although it is encouraged and will Greater Wyoming-Kentwood com-
likely be used as a tie breaker, Cham- munity.

Forms must be received at the Chamber offices by 5:00 pm on


Monday, December 14, 2009. You may also e-mail form to sue@southkent.org
Wyoming-Kentwood Area Chamber of Commerce  590 32nd Street SE  Wyoming, MI 49548

Businesses of the Year 2009


NOMINATION FORM

Category (check one):  Retail  Manufacturing  Service


Nominee’s Company Name: ___________________________________________________

Address: ___________________________________________________________________

City, State: _____________________________________ Zip: ___________________

Contact Name: _____________________________ Phone: ________________________

Nominator’s Name: __________________________Relationship to Nominee: _________

Nominator’s e-Mail: ___________________________ Phone: _______________________

Please provide a detailed description of the nominee’s contributions on a second sheet of paper. Explain when
and under what circumstances these contributions were made. Please provide as much detailed information
as possible relative to career, family, education and volunteer commitments. A judging committee shall review
each nomination and select a winning organization in each category. The judges’ decisions shall be final.
Complete and return the form to Sue Bynum via mail to the Wyoming-Kentwood Area Chamber of Commerce,
590 32nd Street SE, Wyoming, MI 49548-2345, or fax to 616-531-0252 or e-mail to sue@southkent.org.
High School Contest Held to Benefit Business 'n Books 2010
Kathey Batey, owner of Spirited our panel of judges. Danny received March to read to a class.
Presentations has just announced the nod to do the book. Check the Chamber Calendar for
the name of the area high school dates soon to be posted
Two of the runner-up entries will The Education Committee is also
senior that will be illustrating the
receive honorable mention and a working on an area wide K-12
next book she will be publishing
$25 gift card courtesy of Kathey Career Fair in April in cooperation
for the 2010 Business ‘n Books
Batey. Minji Kwak and Megan with Kentwood Community Schools.
Program in March.
Sinderson of East Kentwood High Watch the “Advocate” and www.
Danny Jimenez from Wyoming's School. southkent.org for details as they
Rogers High School entered the develop.
All the judges were very impressed
contest with a drawing based on a
by the level of talent displayed
character from the storyline that
by all of the senior students who
was provided to the students by the
entered,” stated Batey.
author. In addition to the drawing,
Senior Students had to have Batey, author of both children’s
endorsements from their principal books and motivational books for
and an instructor to qualify for the businesses and everyday living,
contest. has authored three other children’s
books used in the Business ‘n
The new book is “I Can Eat Fuzzy
Books Program. They include
Caterpillars...But I Don’t!”, Batey
Exaggeration Aggravation, Math
told the Education Committee at
is Everywhere and Where Eagles
a recent planning meeting. “With
Fly.
childhood obesity being a challenge
for our community and our state, Volunteer Chamber Members Stephanie Leonardos, President of
I wanted a story that was relevant visited more than 65 second Amerikam,volunteered some time to read
and fun for 2nd graders to help to a second graders at Holy Name of
grade classrooms in 2009 and the
them stop and think about what Jesus School during a previous Business
Education Committee hopes to 'n Books Event.
they put in their mouths.” improve on that number in 2010.
Eleven entries were submitted to Plan to volunteer 30 minutes in

Don't Forget!
Marketing incentives
available from Citadel
Broadcasting to all
new and renewing
Members:
Make it a point to renew your dues
on time or even early if you can.
There is a great bonus advertising
Saturday, December 5, benefit from Citadel Broadcasting
for timely renewals. Ask Sue, Julie
10 am on S. Division or John for all the details before
your Membership is due.
33rd St to St. Dominic's at Bellevue St. Refer a New Member and receive
Now accepting applications for a $25.00 Chamber Bucks Credit
toward your next invoice.
participants and sponsors. Contact Contact the Chamber with your
referral information and when
janine@southkent.org today! your referral joins you will
receive the credit. Don't forget to
mention the marketing package
valued at $1500. from Citadel
Broadcasting.
CHAMBER PARTNERS
These WKACC Members are offering insure you are getting real value
discounts to Members on products when you use a Chamber Partner.
and services that you need to run Only products and services that
your business. Using a Chamber will help you grow your business
Partner will help you increase your for less money are endorsed by the
bottom line while you support Chamber Partner Committee.
members and the Chamber at the
same time. If you would like information on
becoming a Chamber Partner
Chamber Partners have agreed to contact sue@southkent.org or
provide revenue to the Chamber carol@tabmichigan.com for a copy
for every member that uses their of the Affinity Program and answers
services in addition to special rates to any questions you may have
to the member-customer. about applying for a Chamber
Partner Endorsement.
Members are carefully screened to

Choice Business Services Member 2 Member


As a Chamber Partner, Choice Business Services offers Discounts
any member of the Wyoming-Kentwood Area Chamber A program of WKACC Chamber
of Commerce a significant discount on all office support Partners for any Member in Good
services. Standing. Contact sue@southkent.org
or dszidik@proforma.com to list your
CBS provides professional business support through Business Address, Member 2 Member Discount.
Conferencing Services, Clerical/Administrative Support services.
Telephone Answering, Temporary and Permanent Office Leasing and Save on Ink and Toner!
Mark Schabacker - Owner
much more…..You give us the task we figure out the best way to
(o) 616-818-5555 (f) 616-987-3018
complete it! Contact Debra Bates at deb@choicebiz.com or call 616-975- grandrapids@thecartridgedepot.com
0100 for discount details. www.TheCartridgedepot.com

20% OFF initial orders for


New Customers
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empower you and your Contact Carol Crawford at 616-
organization to achieve your 301-8081 or email her at carol@
business vision. tabmichigan.com.

Take the Benefits Challenge! Michael DeVries from


1) It would be beneficial to have an Employee Benefits plan that
Principal Financial Group
‘ b e n e f i t e d ’ all employees - including our lower-paid hourly and is offering Members of the
part-time staff at NO-COST to me, the employer.
TTrruuee // FFaallssee Wyoming-Kentwood Area
2) I’d like our group health insurance rates to decrease by 40%
Chamber of Commerce significant cost
immediately and remain stable into the future. savings on Disability Insurance and only
TTrruuee // FFaallssee
Let us show you something new. for our Chamber Member Employers
JJaassoonn A
A.. R
Ruusssseellll and their employees. Contact Michael
Broker Director at 616-942-1251 ext 3020 for price and
(616) 490-0911 - direct
WKACC Chamber Partner
Jason@eagleadministrators.com coverage details.
CALENDAR OF EVENTS

November 2009
Sun Mon Tue Wed Thu Fri Sat
1 Noon
2Gov Matters 3 11 a
4 8:15a 5 8a 6 7
Daylight at Santa Parade Chamber Recruiting
the Chamber Committee Foundation Committee
Savings 4pm 4p
Time Ends Education Ambassadors
Fall Back 1 Comm @ @Main Street
Hour Celebration Pub
South

8 9 8a 10 11 a 11 12 9a 13 8a
14
Bus Growth PAC
Gov Matters at Santa Parade
5-7 pm 9-11a SCORE
Kentwood Committee
Chamber After by appt.
City Hall
Hours

15 16 17 11 a 18 8am 19 7:30 a 20 11:30a-1p 21


Santa Parade Activation & Orientation 3rd Fridays!
Committee Retention Breakfast Hilton Hotel
10a, 7:30a 1p
Finance CEO Exchange Chamber Partners
11:30a, DECEMBER
Executive NEWSLETTER
Committee DEADLINE

22 23 24 10a 25 10 a 26 Happy 27 28
Bus Connections 3rd Fri! Comm Thanksgiving! Office closed
11 a Thursday and
Santa Parade open by appt
Committee Friday
11:30a
Board of
Directors

29 30 Staff Meetings
on the
Thursday
before 3rd
Fridays! and
on all other
Fridays at
10am

Promote Your Brand at 3rd Fridays!


!!! FREE !!!
Attendance not required.
We Need bags with
YOUR COMPANY LOGO AND / OR NAME
4641 N. Breton Ct., SE We'll use them to package handouts at 3rd Fridays!
Kentwood, MI 49508 Luncheons each month. Our members are leaving each
Phone: 616.656.1090
month with armloads of info and business cards. Make it
E-mail: Brinks.Law.Firm@
easier to get everything back to the office with your donation
Prodigy.net
WEB: BrinksLawFirm.com of logo'd plastic or paper bags. No limit or minimum number.
We'll take 1 or 100.
Let them know who you are!
CALENDAR OF EVENTS

December 2009
Sun
Mon Tue Wed Thu Fri Sat
1 11 a 2 8:15a 3 8a 4 5
Santa Parade Chamber Recruiting
Committee Foundation Committee
4p
Ambassadors @
Main Street Pub
10 a
Santa Parade
6 7 Noon
8a 8 9 10a, 10 9a 11 8a 12
Gov
GovMatters
Matters at at Finance Business PAC
the Chamber
Kentwood City Hall 11:30a, Growth 9-11a SCORE
4pm Executive by appt.
Education Committee
Comm @
Celebration

13 14 8a 15 16 8a 17 7:30a 18 11:30a-1p 19
Gov Matters at Activation & CEO Exchange 3rd Fridays!
Kentwood Retention Hilton Hotel
City Hall 1p
Chamber Partners
JANUARY
NEWSLETTER
DEADLINE

20 21 22 23 24 10 a 25 26
3rd Fri! Comm

MERRY
CHRISTMAS
Chamber Office
Office open by
Closed
appt after 12 p

27 28 29 30 31 Staff Meetings
on the
Thursday
before 3rd
Fridays! and
on all other
Fridays at
10am

IF YOU'RE NOT AT YOUR LAST JOB,


Tell Them You Saw It YOUR 401(K) SHOULDN'T BE EITHER.

To see why it makes sense to roll your 401(k) to Edward Jones, call today.
Advertised In S.A. (Skip) Knapp III
Financial Advisor www.edwardjones.com Member SIPC
1801 Breton Rd SE, Ste E

The Advocate
Grand Rapids, MI 49506
616-942-5770
Orientation Breakfast Not Just for New Members
There is no cost Our host will be Chamber Board future 3rd Fridays! Networking
to attend our Member, Tommy Brann at Brann's Luncheon or Chamber After
next Orientation Steakhouse and Grille. Now, you Hours Event to two lucky
Breakfast on may not think of breakfast when attendees.
Thursday, you think of Brann's but believe
November us when we say, Brann's knows To register log on to www.
19th from 7:30 breakfast like they know Sizzlers! southkent.org or email sue@
to 9:00 am southkent.org. Invite your
at Brann's We'll have Staff, Board Members potential member referrals to
Steakhouse & and Ambassadors on hand to attend as your guest. There
Grille located at 4157 S. Division in answer questions. You'll get lots of is no better way to give them
Wyoming. information on Chamber programs information about the benefits of
and benefits that can help you membership. Space is limited so
Chamber Members and potential grow your bottom line, networking register early.
members, interested in finding with fresh faces, all the fresh
out more about the benefits of hot coffee you can drink and a
Chamber Membership or that may delicious breakfast at absolutely
have questions they'd love the no cost. Sometimes its worth
chance to ask. are the target for the waking up a little bit early!
last Orientation Breakfast in 2009.
This is the meeting that can help There is still one $70 sponsorship
your business get involved and get available for this event. Proceeds
more benefit for your chamber dues will be used to provide a free
dollars. showcase opportunity at a

Reading Challenges?
“Engage Their Brains”
Specialized Language Development Center (SLD) Offers a Free
Workshop for Educators, Parents, Grandparents and Struggling
Readers....do you know how the brain processes language?
For You,
SLD Center is offering a workshop titled “Engage Their Brains!”©.
This two-hour session will cover the topic of brain based education, Your Employees and Their
neuroplasticity and why reading is not a natural act for the brain. It is a Families!
concise, timed process involving many areas of the brain. In order to be
an effective, efficient reader, this process needs to be automatic. Reading
Different plans and different levels of
problems can occur when there is a miscommunication or misfire in the
brain. coverage are available. Get the benefit
of group rates whether you insure
Research indicates that incorporating a multisensory approach into any yourself, one or all of your employees.
learning environment helps ensure success for students by teaching to
their preferred modality. We share ideas and inexpensive materials to use
• Another way to benefit from your
in your classroom or at home!
Chamber Membership!
The brain loses attention to a single task after 15-20 minutes. Engage
their Brains by using multi-sensory techniques. • Enroll within 30 days of your new
Chamber membership.
Date: Tuesday, November 10, 2009
Time: 7:00pm - 9:00pm
Location: Kent Intermediate School District - • Open enrollment will begin in March
Educational Service Center (Lot # 11) 2010.
2930 Knapp N.E.
Grand Rapids, MI 49525 Contact janine@southkent.org for
plan pricing and work and residential
To register for this free workshop or for more information please
contact SLD Center at (269) 345-2661 or visit www.sldcenter.org. eligibility requirements.
B.O.S.S. Series - Free Seminars "Taking Your Business to the Next Level"
Carol Crawford Public Relations for Small Carol Crawford of The Alternative
from The Business presented by Jason Board.
Alternative Johnson, MicroVisions, Inc. and
Board has organized a group of Lynne Jarman Johnson of Jarman- January 13, 7:45 - 11:30 am:
Chamber Member Businesses to Johnson Communications, LLC. Michigan's Economy/Business
provide a series of seminars for Outlook presented by Carole
business owners and decision December 2, 7:45 - 11:30 am: Valade, Editor - Grand Rapids
makers that will help you guide How To Capture More Market Business Journal and John
your business with more confidence Share In a Challenging Crawford, President - Wyoming-
and less stress. Economy! Uncommon Sense Kentwood Area Chamber of
Sales Processes presented by Commerce.
The seminars will be held at The Tony Rubleski, president of Mind
Capture Group and Author of the CEO's, Presidents and Business
Campbell Group Building, 5664
#1 selling book "Mind Capture: How Owners can attend this entire
Prairie Creek Dr. near M-6 and M-
You Can Stand Out In The Age of series absolutely free. Register at
37.
Advertising Deficit Disorder," and www.tabmichigan.com or Call 616-
November 4 - 7:45 - 11:30 am: 975-0125.
Introduction to Social Media/

Metro Guide Advertising Opportunities Open


Promote your business in to convey their message in an
this high quality publication editorial format
with a full year of circulation. • This combination editoral/
The Wyoming-Kentwood Area advertising vehicle resembles
Chamber of Commerce is, once a magazine article in content
again, offering advertising and appearance.
Cast Away to the Islands! opportunities for our 2010 • Each business feature
Thursday, November 12, 2009
from 5pm - 7 pm publication. consists of 100 to 150 words,
it's absolutely- FREE!- plus photography
to attend. Showcase tables are Your Chamber Membership Features are available in full and
available for only $35. includes a complimentary double half page sizes.
listing. Member Businesses are
julie@southkent.org. listed alphabetically by the name Ad space is available in all sizes
Our last no-cost Chamber After Hours in of the business and also in a and at a price to fit any business
2009 will be at the Ramada Plaza Hotel directory classified by the service budget. Full and half-page
located at 3333 28th St SE at E. Beltline in or product provided. There is no advertisers also receive a banner
Kentwood. Complimentary appetizers and cost to your business for these ad on the Chamber website for
a cash bar will be available. listings but we need to have one full year at no extra cost.
current contact, address, phone
Door Prizes: Four overnight stays for 2 at For more information and
Ramada Plaza Hotel and the Grand Prize
and email information about your
business. prices call 1-800-491-1760 or
is an Overnight stay courtesy of Ramada
Plaza, $50 Gift Certificate for Dinner
book your ad on-line at www.
for Two courtesy of Noto's Fine Italian Something new this year: harborhouse.com/wyoming.htm.
Dining and two movie tickets courtesy of • Upgrade your listing.
Celebration Cinema. And don't forget the In addition to display Contact sue@southkent.org to
50/50 cash drawing. You must be present advertising, business features update your membership records
to win! Bring a guest or two! are available to those wishing to insure your 2010 listing will be
accurate.
7 Relationships All Leaders Need (And How to Build Them)
Advice from Express Employment Professionals, reprinted with permission. Contact Casey Jankoska at 616-281-0611 or email
casey.jankoska@expresspros.com for more information.
As a business leader, relationships what’s next. With today’s pressures brings. No matter where you are
are critical to your current and of tighter budgets, limited in your career, they are always
future success. But, what sort of personnel, and critical business someone you can learn from. With
people should you surround yourself goals, you need someone in your life a busy, seasoned professional,
with? Here are seven people every to help you keep your eyes open to the main challenge to building a
leader needs in their life and ways fresh and interesting ideas. They relationship will most likely be
you can start (or continue) building can help you keep up to date on time. So, be direct and honest
these relationships today. trends that matter and point you with this individual, letting them
to the people and resources you’ll know you’d like them to serve as
1. The Peer Climber - A peer in the need when it’s time to move beyond a mentor. Then, create a formal or
same career path, organizational the status quo. The trendsetter will informal time to meet so you can
level, field, or industry. This person appreciate ideas and information, regularly learn from the experience
can help you understand current so ask them to share interesting they have to share, and find ways
trends and demands in your business articles they come across, and to lead up to make their time
world. They’ll offer insight, ideas, return the favor by opening up investment truly valuable.
and help when you need to talk to your resources and professional
someone who just gets it. Spend time knowledge to them. Register to 4. The Honest Anchor - This
together outside of work to cultivate attend a conference or convention person ties you to reality and tells
this relationship. Join a professional on an emerging trend with this you things like they are. They
organization together, or set up regular individual to bond over a learning may or may not be a member of
lunch meetings with this individual. experience. your organization, industry, or even
Consider having a peer-to-peer the work world. Regardless, they
business book club together so you 3. The Experienced Executive have the ability to listen first and
can share insights and issues as they - More seasoned in the business then cut through the drama,
come up. world than you are, they broker politics, or emotion to help give you
influence and garner respect within perspective to see any situation for
2. The Trendsetter - This lifelong your industry and community, what it really is. Their discernment
learner is always on top of the whether or not they have an and honesty will help you see the
trends. They are always ahead of executive title. perspective of others, which you
the curve with innovative thinking Their insight and been-there- will need as you make the difficult
and solutions in business and life. done-that knowledge will be a decisions leadership requires. Don’t
They’re not waiting to see what vital resource as you address the just go to this person when you have
everyone else is doing. They’re too continual challenges leadership a problem. Spend time getting to
busy forging ahead and trailblazing
(Continued on page 12)

Annual Pass Saves Money on Networking at 3rd Fridays! Luncheon


Members taking advantage of the Can't always make the
monthly networking opportunities luncheon? The pass is issued in
at our 3rd Fridays! Luncheon your company name and may be
know it is the best networking used by anyone employed by your
bargain around. And they know company.
that networking is more effective
when it is consistently done. Interested in a monthly
showcase table to go with that
In the spirit of helping our next 12 consecutive 3rd Fridays lunch? We also have an Annual
businesses grow their bottom Luncheons. Showcase Pass that will entitle
line, the Chamber is offering you to 12 consecutive showcase
a 3rd Fridays! Annual Pass All you'll need to do is contact us tables at 3rd Fridays. Cost for the
for only $126.00. That is a if you can't attend. No need to call showcase pass is only $396.00
25% savings from the monthly ahead or trying to remember to and that includes an 8' table,
early registration charge for register on line every month to beat networking and lunch. Contact
lunch and it guarantees your the early registration deadline. sue@southkent.org to sign up or
automatic reservations at the for more information.
Member Spotlight Renewing Members
Board Executives meet monthly and select the • ACI Parts Warehousing • Lake to Lake Bed &
outstanding volunteer and Committee for their • Apparitions Comics & Breakfast Association
effort and results on behalf of WKACC. Books • Lee’s Varieties
• B C Hunter Engineering, • Marge’s Donut Den
October Volunteer Inc • Modern RV Center
of the Month • Central Payment Corp • National City Bank
Congratulations to • Century 21 Acc-Sell • Pamela Steward Home
Carolyn Foote from • Church of the Open Door Day Care
Macatawa Bank on being named • Contractors Steel • Patrick S. Bell &
Volunteer of the Month. Carolyn is a Company Associates
Chamber Ambassador and is chairing • Corey, Murphy & Harbor, • Purity Cylinder Gases
the 29th Annual Meeting and Silent PC • Roeder & Co, Inc
Auction Committee. Meetings are • Craig’s Cruisers • Rogers Plaza Town Center
underway and the planning has • Franklin Press • The Campbell Group
begun for the January 22, 2010 • Gen Med Corporation • The Granger Group
Annual Meeting and Awards Dinner • Grand Rapids Gravel Co • Timeless Hair Studio
at Noto's Fine Italian Dining, and • Grand Rapids Rubber • Yellow Book
we look forward to a very special • Hope Network
night. Thank you for chairing this
committee Carolyn.
Welcome New Members
American Diabetes Health Motion Physical
October Committee Association - Norine Mulvihill, Therapy - Andrew Krietemyer.
of the Month (616) 458-9341 ext 6717 (616) 554-0918
Our Business Growth Committee
receives the nod this month CFO Solutions, LLC - Ed Holiday Inn - Grand Rapids
from the Executive Board. Corlett, (616) 308-4998 Airport - Katie Kober (welcome
Special recognition goes to Blair back Katie!), (616) 285-7600
Entenmann from MarketingHelp! Flexchecks, Inc - Diane Pelak,
and Amanda Lewis from gNetworks (616) 791-7900 Infusion Communications
for their hard work on the South Group - Marnie Johnson, (616)
Kent Business Connections Event Grand Office Supply - Pete 308-4446
held in October. The Business Cortese, (616) 534-8400
Connections Event was planned by
a hard working sub-committee of Member Milestones
the Business Growth Committee Businesses listed on this page are marking a Member Milestone. Please
Volunteers. The amount of planning take the time to welcome new members and congratulate renewing
and legwork involved in this members, especially those celebrating an anniversary, on their continuing
event was truly amazing and this support of YOUR Chamber of Commerce.
hardworking sub-committee was
well up to the task. Our gratitude For more information on any of these members log on to www.southkent.
goes out to these dedicated org and click on information request or call 616-531-5990 for more details.
volunteers.
Committee Members include:
Member Referral Challenge Ends November 30
• Rick Chrisman - Division In August, the WKACC Board of Who do you know that should be
Director Directors challenged membership a member? Talk to your vendors,
• Amanda Lewis - gNetworks, to successfully refer a total of your business customers and
• Blair Entenmann - 25 new members for Chamber your business neighbors. They'll
MarketingHelp!, Membership by the end of thank you for introducing them to
• Dennis Kavanagh - Central November 2009. We're nearly the benefits of membership and
Payment Corp., there. Staff has been following up you'll earn $25 in Chamber Bucks
• Ella Nyanor - Lake Michigan on your recommendations and and help us make our goal by the
Credit Union, we're nearly at 25 successful new end of the month. Contact sue@
• Susan Sasek - Tony's Tunes memberships as a result. southkent.org and we'll follow up.
Entertainment Services
7 Relationships All Leaders Need (And How to Build Them)
(Continued from page 10) share information and insight. You 7. The Breath of Fresh Air -
know them so you can develop may find yourself learning just as Someone outside of your normal
a close, trusting bond. True much as you are teaching. business pace. They may be retired,
honesty only stems from a close stay at home with children or family,
relationship of mutual respect, so 6. The Community Connection
or be a digital nomad and write their
focus on ways you can build that - The go-to guy or gal in your
own rules for work. The different
valuable asset. community, this person is involved,
pace of life they lead will help you
connected, and respected in your
get a fresh look at the world away
5. The Up-And-Comer - An local market. More than simply
from work. They will help you set
emerging professional with a walking, talking Rolodex, they
priorities for work and life that aren’t
leadership potential who is eager will be able to keep you up to
just focused on the here and now
to learn and ready to take on date about community activities
or the strategic business future.
the challenges and rewards of you should be involved in as a
They’ll help you say “no” when you
leadership. Surrounding yourself leader. They’ll have a good idea
need to and help you prioritize for
only with people at your level of what boards you should serve
important things like family time,
or above can quickly get you on, what projects to volunteer for,
vacations, and leisure activities. Take
out of sync with the realities and what people you should get
an afternoon off every once in a while
of those you lead. The passion to know locally. This person will
to experience life in their shoes during
and drive of an outstanding new probably be very visible within
your normal workday. Read a book
professional can energize you the community, but they might
of fiction together, start a cooking
and help you stay in tune with be very busy as well. To become
club, or take your pets to the park.
the trends and needs of your more than simply one of many
Spend time with this individual in a
workforce. Plus, investing time acquaintances, develop a close
setting they’re comfortable in, and
into mentoring someone less relationship by finding a common
try to steer clear of business talk
experienced than you is one passion and volunteer with this
when they’re around. Then, use the
of the greatest rewards of true person to help an important
inspiration you receive from them to
leadership. Whether you develop cause or organization. Go beyond
approach work with fresh eyes. And
a formal or informal mentoring surface-level networking and build
remember that work’s not all there is
relationship, make it a point to a friendship that adds value to
to life.
meet regularly just to chat and both of your lives.

Chamber Foundation Offers Entertainment Bargains


Purchase your 2010 Entertainment ™ Passbook and support the Wyoming-Kentwood Area Chamber
Foundation. Passbooks only cost $20 and they're chocked full of two-for-one coupons at local
restaurants, entertainment facilities and much much more. We have them at the Chamber office. Get
yours today by contacting Julie at 616-531-5990 or email her at julie@southkent.org. Books are also
available from any member of the WKA Chamber Foundation Board.

Your Chamber Foundation uses revenue to further programs in the community that promote business.
For more information contact john@southkent.org.

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