H OLLY W EST

Chicago, IL | hollywest1@gmail.com EDUCATION Loyola University Chicago (expected graduation May 2014) B.A.: Communication Studies 3.98 GPA/4.0 GPA, Deans List PROFESSIONAL WORK EXPERIENCE CLEAR CHANNEL MEDIA + ENTERTAINMENT, Chicago, IL January 2014-April 2014 National Sales Promotions Intern Created visually appealing client recap presentations, including running air checks, pulling web shots, and formatting event photos to ensure client satisfaction and display the successes of the advertising campaign for the client. Constructed sales pitches and proposal packages for national clients on behalf of Chicagos seven largest radio stations. Set up audio equipment, distributed prizing, took photos, and engaged listeners in English and Spanish at largescale events and appearances by radio personalities. EDGEALLIANCE, Chicago, IL August-December 2013 Social Media Intern Coordinated and created content for social media platforms, including Facebook and Twitter to raise awareness for the non-profit, increasing traffic by 120% on average. Performed analytics on social media strategies and led interactions with top engaging users. Led a promotional team to write, shoot and edit a short film for the annual gala. Developed a strategic social media plan for the large scale annual gala, the YOU! Ball, which included development of interactive strategies such as QR code contests. Wrote web content and assisted in editing press releases to ensure quality and accuracy. STEF AND THE CITY, Chicago, IL May 2012-January 2013 PR Assistant Developed media pitches and prepared content for segments which were featured on ABC7, WCIU, WGN, and local Chicago radio stations. Constructed social calendars for clients, providing newcomers to Chicago with insights into little known happenings and events. Worked one-on-one with clients to answer questions, provide valuable insight into the business, and arrange scheduling. Created short promotional content and developed travel questionnaire for prospective travel clients. Researched and cold-called local businesses within a target demographic, aggregating deals for a weekly web column, Monday Morning Jolt.
ADDITIONAL

EXPERIENCE

ALPHA CHI OMEGA, Chicago, IL December 2012 May 2013 Vice President, Emphasis on PR and Marketing Served as project manager for the creation of a new website and mailers. Managed social media platforms resulting in increased visibility of more than 200%. Created all promotional content and materials for annual fundraiser which resulted in a 1000% increase in donations from the prior year. Coordinated logistics for all events, including space reservations and tabling. LUCHAMELEON, Chicago, IL August 2012-December 2012 Student Blogger Researched and wrote for a monthly lifestyle column for one of Loyolas student publications.

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CENTRO ROMERO, Chicago, IL Tutored elementary-aged children in math, reading, and spelling.

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September-December 2012

UNITED PLANET, Santiago, Chile March 2011 Assisted with preschool and elementary-level English classes and helped instructors to deepen their understanding of the English language. NUESTRO CENTER, Chicago, IL November 2010-January 2011 Tutored English and Spanish-speaking elementary-aged students in math, reading, and language arts. RELEVANT SKILLS Spanish: Advanced reading, writing, and speaking skills. HTML, CSS, and SPSS conversant. Types 110 WPM

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