Project Reference: BTEC Level 3 Diploma in Art and Design

(3D Design) form and f!nction series

Title: E"#i$ition Design %&'(

Timing )it#in Co!rse: *r '+ Term 3+ %&'(
,tart Date: )-c '%
t#
.a/ %&'(
,!$mission Deadline: Development Deadline: %3
rd
.a/ %&'(
0inal Deadline: 1
t#
2!ne %&'(
Assessment Dates: '&
t#
2!ne

!ntil %(
t#
2!ne %&'(
Designers in c#arge of project: .ar3 Add/ 4 ,elina De La .otte
THIS PROJECT IS AVAILABLE IN LARGER FONT SIZES, ON COLOURED PAPER AND VIA THE
COURSE TUMBLR SITE.
Miskin Arts
5nits: 5nit: '% Comp!ters in Art and Design
5nit: '6 Colla$orative 7or3ing in Art and Design
Relevant Departmental 8otes: Assessment throughout this course is essentially formative;
designers can re-visit criteria to arrive at their final assessment
grades. Your personal blog is regarded as part of your work and will
be marked accordingly, alongside your sketchbook.
Evidence: This will be in the form of sketchbook work, research, photographs,
sketches, sketch-up! Tumblr, team participation and final e"hibition.
9rading criteria: #ass $ %erit $ &istinction are attainable.
Englis# and .at#s: This pro'ect will include functional skills in (nglish and %aths. #lease bear in mind your
industry re)uires elo)uent use of (nglish and accurate use of figures, to which end, the continuing
development of these skills are firmly embedded inside all your work.
8ote on cop/rig#t and plagiarism: This process will re)uire independent research. *opying from the internet
and additional sources is not appropriate and violates copyright and will be classed as plagiarism unless fully
annotated and credited. You must make your work your own. +e need to see that you have an understanding
of the areas that you have researched. *opying work directly from A,Y source will not be tolerated. -f you
)uote A,Y e"isting material you must put it in )uotation marks and in brackets, attribute the source $ author.
.or e"ample: :Cop/ing is c#eating; (Ro$$ie .c9ovan+ %&'3+ .is3in T#eatre)
.or a more in depth analysis of what is re)uired refer to the E"#i$ition Design %&'( Tas3 9rids on the
following pages.
Brief
.or this pro'ect both year groups are re)uired to work toget#er in order to e"hibit the final ma'or pro'ect work
of the final year students.
As there are only three working weeks for this pro'ect all research, design ideas and development needs to be
completed in the first week. The second and third week is devoted entirely to e"hibition build and individual
team revisions on the graphics, website, e"hibition design and promotion of the e"hibition.
<verall
-n many creative industries, designers are re)uired to e"hibit their work to other specialists and creative
practitioners in order to raise the profile of their work.
+orking as a team, you will need to assign team leaders assigned for particular roles covered within this unit.
i.e. e"hibition build, graphics, website design and promotion!. (ach team leader will then report to the course
leader lecturer! at the end of each day. You will need to research how creative practitioners e"hibit their own
work and apply these principles to aid the second year/s final e"hibition=
>ndivid!als )ill $e mar3ed on t#eir team )or3 and individ!al folders= .ar3s )ill $e lost $/ individ!als
not seen to $e contri$!ting f!ll/ to t#e team effort or presenting a jo!rnal of )or3=
Professional Practice: #lease be aware that you will be putting professional practice into action within %iskin
Arts, which is a professional environment in which you are effectively being given the opportunity to publicly
test your skills and gain creditable industrial e"perience.
0rief -1/d by %arie %c2ovan %ark Addy 3 4elina &e 5a %otte
Miskin Arts
9lossar/ of terms:
To aid in the development of your 6design/ vocabulary a full glossary of terms will be handed out at the
beginning of this assignment.
7#at /o! need to do: (in no partic!lar order)
8<TE: referring to /o!r 3D co!rse #and$oo3+ follo) t#e design c/cle+ consistentl/ appl/ing notation in
/o!r jo!rnals+ to address t#e follo)ing:
': Know abou !" nau#" o$ %o&&abo#a'(" wo#)'n*, b+ %#''%a&&+ ,"ba'n* !" nau#" o$
%o&&abo#a'(" wo#)'n*, w'! ,"a'&", "-a./&"0 o$ '00u"0 0u##oun,'n* 0u%! /#o1"%0. You will be placed
evenly in specialist skill groups by your second years. Then, read and analyse the brief highlighting and
annotating the key areas, developing a clear time-management plan for each specialist group. (vidence your
use of shared ideas generating purposeful research techni)ues to identify a final 6themed/ concept for
development.
You will need to describe, e"plain and critically debate the nature of collaborative working, with detailed
e"amples of issues surrounding the pro'ect. 7ecord 'oint decision making, concepts, finances, resources,
materials, time management, leadership and roles etc. ,ote these findings in your folder, record, film or file.
2Un'3 45346P4, M4 7 D48
93 B" ab&" o /&an an, .ana*" a %o&&abo#a'(" b#'"$, b+ %o./#"!"n0'("&+ /&ann'n* an,
.ana*'n* a #"0/on0" o a %o&&abo#a'(" b#'"$.
8aving defined your theme and title for the final show, you will now need to work )uickly within your set teams,
deciding on leadership and agreed processes. (ach team is e"pected to comprehensively plan and manage a
response to the brief.
-n your group file, evidence how you plan to use and manage your remaining time in order to reach a
successful outcome by the given deadline. Your focus should be the design and build of the e"hibition to a set
theme, cost and timescale, whilst working collectively to bring the final concept together in the final week.
2Un' 45396P9, M9 7 D98
:3 B" ab&" o /a#'%'/a" 'n a %o&&abo#a'(" b#'"$, b+ '.a*'na'("&+ $u&$'&&'n* a %o&&abo#a'(" b#'"$,
,"("&o/'n* !" /o"n'a& o$ o!"# %o&&abo#ao#0.
You will need to show that you have participated and effectively fulfilled the brief, imaginatively, developing the
potential of others in your team. *ommunicate your ideas within your teams on a daily basis, by keeping
records of meeting minutes and 'oint decision making etc. (ach team will need to show visual and written
evidence of group participation. Throughout the process and at appropriate stages!, test your ideas against
the opinions of others. 9eep a record of all the opinions and comments gathered in your group folder.
2Un' 453:6P:, M: 7 D:8
;3 Un,"#0an, %o&&abo#a'(" wo#)'n* ."!o,0, b+ %#''%a&&+ "(a&ua'n* !" "$$"%'("n"00 o$ own
%o&&abo#a'(" wo#)'n* ."!o,0 w'! 'n$o#.", %o.."n on #"&"(an "-a./&"0 $#o. "-/"#'"n%".
7eview and purposefully$critically evaluate the effectiveness of your own collaborative working methods.
7eference relevant e"amples, with informed comment from your e"perience. 7efer to your own records,
response of your team, other peers, tutor feedback and visitors to the show. &iscuss the strengths and
weakness of the pro'ect, with how issues were solved= 2Un' 453;6P;, M; 7 D;8
<3 Un,"#0an, !" /o"n'a& o$ ,'*'a& .",'a 'n %on"./o#a#+ a# an, ,"0'*n /#a%'%", b+ ana&+0'n*
,'*'a& .",'a 'n %on"./o#a#+ a# an, ,"0'*n /#a%'%".
-n terms of research, you will be e"pected to undertake a comple" analysis of the potential of digital media and
use the findings to inform your ideas into digital outcomes. .or this, you will need to analyse other e"hibitions,
e"hibition designers and digital artists, applying your understanding into your own design ideas and final
0rief -1/d by %arie %c2ovan %ark Addy 3 4elina &e 5a %otte
Miskin Arts
e"hibition concept. Your analysis will show a greater sense of understanding and confidence in reaching in-
depth conclusions. 2Un' 493;6P4, M4 7 D48.
=3 B" ab&" o 0"&"% .a"#'a&0 $o# ,'*'a& "-/"#'."na'on, b+ %a##+'n* ou '.a*'na'(" "-/"#'."na'on
u0'n* .u&'6.",'a "%!n'>u"0 an, /#o%"00"0 'n,"/"n,"n&+. 2Un' 493;6P9, M9 7 D98.
.rom your research on e"hibition design and designers, you will then be re)uired to develop ideas,
demonstrating in depth understanding and application of sketch up , %aya or Auto*A&. &evelopment will be
consistent and innovative reflecting on creative decision making. You will need to demonstrate that you have a
clear understanding of the benefits of using both traditional thumbnail sketches! and digital techni)ues in
combination.
?3 B" ab&" o /#o,u%" wo#) u0'n* ,'*'a& a# an, ,"0'*n "%!n'>u"0, b+ /#"0"n'n* 0o/!'0'%a", an,
'.a*'na'(" ('0ua& ou%o."0, 0!ow'n* 0o/!'0'%a", u0" o$ ,'*'a& a# an, ,"0'*n "%!n'>u"0.
.or this task you will be re)uired to produce and present outcomes that demonstrate an ability to work
confidently and independently with :& modelling packages and digital media. You will need to e"plain your
stages of digital design, annotating your techni)ues applied. You will need to show an informed understanding
of traditional and digital techni)ues, referring to the positive and negatives of both. ;utcomes presented will
demonstrate creativity and an imaginative approach to communicating ideas through digital work. 2Un' 493;6
P:, M: 7 D:8.
#resentation for overall final assessment: .onda/ 1 2!ne %&'( at midda/=

7#en /o! s!ccessf!ll/ complete t#is project /o! )ill:
5nit '%: Comp!ters in Art and Design
< =nderstand the potential of digital media in contemporary art and design practice
> 0e able to select materials for digital e"perimentation
: 0e able to produce work using digital art and design techni)ues
5nit '6: Colla$orative 7or3ing in Art and Design
< 9now about the nature of collaborative working
> 0e able to plan and manage a collaborative brief
: 0e able to participate in a collaborative brief
? =nderstand collaborative working methods.
?e/ ,3ills:
5iteracy, numeracy and -*T.
Essential reading:
("hibition &esign @8ardcoverA
&avid &ernie Author!
("hibition &esign #ortfolio! @#aperbackA
#hilip 8ughes Author!
0asics -nterior &esign: ("hibition &esign @#aperbackA
#am 5ocker Author!
7e$sites:
http:$$www.enviB.co.uk$
http:$$www.e"hibitionnews.co.uk
http:$$www.e"poabc.com
2o!rnals:
(vent &esign, 5ighting magaBine, 0lueprint magaBine, -con magaBine, &esign %agaBine, (co &esigns
Note: Please take advantage of the library within your main teaching area as many of the learning resources
are specific to your assignment.
0rief -1/d by %arie %c2ovan %ark Addy 3 4elina &e 5a %otte
E"#i$ition Design %&'(
Tas3 9rids
5nit '% : Comp!ters in Art and Design
Miskin Arts
>.P<RTA8T: T#e follo)ing are TA,?, (2rading and assessment criteria in $old, tasks in plain te"t)
TA,?, To gain a Pass: TA,?, To gain a .erit: TA,?, To gain a Distinction:
P'= Revie) t#e potential for digital
media in contemporar/ art and
design practice
Describe how digital media is used
in contemporary art and design
practice.
Research and highlight specific
examples using appropriate
terminology.
The range of ideas and
examples will be basic.
.'= E"plain t#e potential for digital media in
contemporar/ art and design practice
Understand the purpose of visual research
for which will be effective, consistent and
relevant, referring to digital techniques.
Analysis will influence the preparation of
materials for digital outcomes with
consideration and understanding.
xplain the use and context of digital
media in art and design contemporary
practice with more precision and
understanding.
Demonstrate the ability to articulate
explanations about the use of digital media
in
contemporary practice that are not purely
descriptive.
D'= Anal/se digital media in contemporar/ art and
design practice
Underta!e a complex analysis of the potential of
digital media and use the findings to inform
imaginative preparation of ideas and wor! for
digital outcomes.
"or! will demonstrate an ability to analyse the
purpose, effect and context of contemporary art
and design practice in more detail and depth.
Analysis will show a greater sense of
understanding and confidence in reaching in#
depth conclusions.
P%= ,elect art and design materials
for e"perimentation !sing digital
tec#ni@!es and processes
$elect a basic range of materials for
digital experimentation. %deas will
be explored and materials selected
.%= Carr/ o!t effective e"perimentation
!sing m!ltiAmedia tec#ni@!es and
processes p!rposef!ll/
Demonstrate well#organised exploration
and development of multi#media &digital
and
D%= Carr/ o!t imaginative e"perimentation !sing
m!ltiAmedia tec#ni@!es and processes
independentl/
'e able to find a wide range of sources from
which to develop creative ideas that demonstrate
an in#depth understanding of hardware and
0rief -1/d by %arie %c2ovan %ark Addy 3 4elina &e 5a %otte
Miskin Arts
in an obvious way. traditional( techniques and processes.
$howing a deeper understanding of the
effectiveness of hardware and software
and traditional techniques, and an ability
to refine ideas.
software.
Development will be consistent and innovative
reflecting on creative decision ma!ing.
Demonstrate that you have a clear understanding
of the benefits of using certain traditional and
digital techniques in combination.
P3= Prod!ce o!tcomes !sing digital
art and design tec#ni@!es=
)roduce and present art and design
outcomes using a basic range of
digital art and design techniques.
$olutions will match the brief and
equipment will be used safely.
%deas will be seen through to a
conclusion.
.3= Present p!rposef!l vis!al o!tcomes
s#o)ing effective !se of digital art and
design tec#ni@!es=
)resent purposeful visual outcomes that
are effective in meeting the brief.
%deas will be carried through to a
conclusion with a greater sense of
purpose.
*ore consideration of alternative ideas
and ways of wor!ing with digital media.
+ardware and software will be handled
with more purpose.
D3= Present sop#isticated and imaginative vis!al
o!tcomes s#o)ing sop#isticated !se of digital art
and design tec#ni@!es=
)roduce and present outcomes that demonstrate
an ability to wor! confidently with hardware and
software.
Digital outcomes will be produced with greater
independence.
'e able to relate your outcomes to the specific
techniques and equipment you have used and
applied.
$how an informed understanding of the potential
of using computers in your own art and design
wor!, as well as recognising of the limitations of
digital and traditional techniques.
,utcomes presented will demonstrate creativity
and an imaginative approach to communicating
ideas through digital wor!.
0rief -1/d by %arie %c2ovan %ark Addy 3 4elina &e 5a %otte
Miskin Arts
5nit '6: Colla$orative 7or3ing in Art and Design
>.P<RTA8T: T#e follo)ing are TA,?, (2rading and assessment criteria in $old, tasks in plain te"t)
TA,?, To gain a Pass: TA,?, To gain a .erit: TA,?, To gain a Distinction:
P'= descri$e t#e nat!re of colla$orative )or3ing
&emonstrate that you can describe the )ualities and
skills needed for working collaboratively.
+ork may not contain much detail or elaboration on
e"amples of how this might be applied. &escriptive
rather than analytical language, with no e"amples or
further e"planation.
.'= e"plain t#e nat!re of colla$orative
)or3ing+ )it# reference to relevant
e"amples of iss!es s!rro!nding s!c#
projects
-ive clear examples of how and why
collaboration occurs as well as the issues
that surround such pro.ects.
Demonstrate an awareness of the
problems surrounding collaborative wor!
and show an understanding of how this
affects the end product as well as
progress on a pro.ect.
D'= criticall/ de$ate t#e nat!re of
colla$orative )or3ing+ )it# detailed
e"amples of iss!es s!rro!nding s!c#
projects
$how that you are not only aware of
the nature of collaborative wor! &and
the potential issues that this brings
with it(, but also that you can give
clear, detailed examples of how these
issues impact on
the wor! of a practitioner.
/ou must bring in an element of critical
debate, demonstrating that you are
aware of both the advantages and
disadvantages of a particular issue.
0rief -1/d by %arie %c2ovan %ark Addy 3 4elina &e 5a %otte
Miskin Arts
P%= plan and manage a response to a colla$orative
$rief
$how basic awareness of the need to plan and
manage progress effectively, but may
produce documentation that is quite brief.
Documents may not be very detailed or effectively
completed.
.% effectivel/ plan and manage a
response to a colla$orative $rief
0omplete documentation in some detail
with reference to how changes to original
plans have been actioned throughout the
production process.
%t should be clear that the documentation
and planning put in place has effectively
informed the wor! then produced and
the
progress of the collaborative process.
D%= compre#ensivel/ plan and manage
a response to a colla$orative $rief
0omplete detailed and thoughtful
planning documentation. $howing that
thorough, considered monitoring and
management of progress has ta!en
place.
%t should be clear in the wor!
produced,
that planning and management of the
process has played a part in your
success in meeting the required brief.
P3= participate in a colla$orative $rief
A lac! of full engagement with collaborative
wor!ing.
)ass level learners may struggle to maintain their
wor! within the group and not always manage
their progress very efficiently.
The finished exhibition should demonstrate that
the demands of the brief have been met and that
collaborative wor!, &even if troubled(, has
been conducted in line with the understanding
gained from earlier investigations.
.3= effectivel/ f!lfil a colla$orative $rief
$how you have fulfilled the demands of
the collaborative brief effectively and
show an
ability to wor! with collaborative partners
effectively.
"here issues have arisen, it should be
evident within your wor! that an
understanding of the need to collaborate
with others and communicate effectively
has informed decision ma!ing and
practical activity.
D3= imaginativel/ f!lfil a colla$orative
$rief+ developing t#e potential of ot#er
Colla$orators
*eet the demands of the given brief
well and produce a product
&exhibition( that demonstrates the
combined strengths of all members
within their collaborative group.
%t should be evident within wor!
that the understanding gained about
effective collaborative techniques has
been applied consistently and
that continual management of
progress has been implemented to
produce a product that has allowed all
collaborative partners to wor! to their
0rief -1/d by %arie %c2ovan %ark Addy 3 4elina &e 5a %otte
Miskin Arts
full potential in an effective manner.
P(= revie) t#e effectiveness of o)n colla$orative
)or3ing=
Review your abilities to wor! effectively in a
collaborative situation in a way that fairly
reflects your own involvement.
/ou may not go into great depth about the
contributions or feedbac! from others, but must
refer to it within your wor!.
valuations may reflect more on the resolved
concept rather than the collaborative process.
$uch responses should deal with your role within
the team and your contribution to both the group
dynamic and the production process.
.(= p!rposef!ll/ eval!ate t#e
effectiveness of o)n colla$orative
)or3ing met#ods+ )it# reference to
relevant e"amples and e"periences=
/ou must evaluate your wor! on the
pro.ect as well as your contribution to the
team in an effective manner. Detailing
with some care the way in which their
understanding of collaborative method
has informed your own progress and that
of your team.
/ou should illustrate points with well#
chosen and thoughtful examples from
your experiences and lin! the challenges
faced to that of other practitioners.
0omment on the feedbac! of others
should strengthen your response and
inform your
conclusions.
D(= criticall/ eval!ate t#e effectiveness
of o)n colla$orative )or3ing met#ods
)it# informed comment on relevant
e"amples from e"perience=
Respond in a thoughtful and in#depth
way to collaboration and give
numerous
relevant examples from your own
practice.
0ritically analyse the challenges faced
and identify the strengths and
wea!nesses that wor!ing
collaboratively has brought to the tas!.
Relate your own experiences to that of
the others, demonstrating an
understanding of the vocational
context of your own practice.
0rief -1/d by %arie %c2ovan %ark Addy 3 4elina &e 5a %otte
Miskin Arts
E"#i$ition Design %&'(
Assessment 9rids
0rief -1/d by %arie %c2ovan %ark Addy 3 4elina &e 5a %otte
Qualification: Level 3 Diploma in Art and Design (3D) Name:
Project: Team Exhibition Design Project 2014 Unit Title: 12: Computers in Art and Design
im an! Pur"ose: The aim of this unit is to enable learners to develop skills and understanding of the use of omputers in art and design! The" #ill
researh e$isting appliations of omputer use% and develop reative responses through their o#n stud" and prodution of omputer&based art and
design #ork!
stud" and prodution of omputer&based art and design #ork! give learners kno#ledge% skills and understanding of the e$hibition design proess% from
development of initial ideas% through to realisation of the final onept! This unit #ill enable learners to develop skills and understanding of the use of
omputers in art and design!
The" #ill researh e$isting appliations of omputer use% and develop reative responses through their o#n
stud" and prodution of omputer&based art and design #ork!
#riteria: 1$2$% &nitials: &': (inal )ra!e: Date:
Miskin Arts
0rief -1/d by %arie %c2ovan %ark Addy 3 4elina &e 5a %otte
im an! Pur"ose: The aim of this unit is to enable learners to develop skills and understanding of the use of omputers in art and design! The" #ill
researh e$isting appliations of omputer use% and develop reative responses through their o#n stud" and prodution of omputer&based art and
design #ork!
stud" and prodution of omputer&based art and design #ork! give learners kno#ledge% skills and understanding of the e$hibition design proess% from
development of initial ideas% through to realisation of the final onept! This unit #ill enable learners to develop skills and understanding of the use of
omputers in art and design!
The" #ill researh e$isting appliations of omputer use% and develop reative responses through their o#n
stud" and prodution of omputer&based art and design #ork!
To ahieve a 'ass% the
evidene must sho# that
the Designer is able to:
To ahieve a (erit% the
evidene must sho# that
the Designer is able to:
To ahieve a Distintion%
the evidene must sho#
that the Designer is able to:
)videne
(in some ases% "ou need to
speif" #here '% ( and D riteria
is separatel")
(id 'oint
Assessme
nt
P1 revie# the potential for
digital media in
ontemporar" art and
design pratie
*1 e$plain the potential
for digital media in
ontemporar" art and
design pratie
D1 anal"se digital media in
ontemporar" art and
design
pratie
P2 selet art and design
materials for
e$perimentation using
digital tehni*ues and
proesses
*2 arr" out effetive
e$perimentation using
multi&media tehni*ues
and
proesses purposefull"
D2 arr" out imaginative
e$perimentation using
multi&media tehni*ues and
proesses independentl"
P% produe outomes
using
digital art and design
tehni*ues!
*% present purposeful
visual outomes sho#ing
effetiveuse of digital art
and design tehni*ues
D% present sophistiated
and
imaginative visual
outomes
sho#ing sophistiated use
of digital art and design
tehni*ues!

Miskin Arts
0rief -1/d by %arie %c2ovan %ark Addy 3 4elina &e 5a %otte