Germany is an important trade partner for many countries in the world.

Its very
important to learn how to do business in Germany and understanding its culture and business
practices.

When you are doing business in Germany, remember that punctuality is a serious
issue. Business people work hard and are under a lot of pressure. Germans typically plan their
time very carefully. It is considered bad etiquette to be late or early as it shows disrespect for
peoples time.
//Punctuality is a matter of good manners. (slide)
//In many respects, Germans can be considered the masters of planning.(slide)

Most aspects of German living and working are defined and regulated by structure,
for example, through laws, rules, and procedures, which are evident in all economic, political
and even social spheres.
//Rules and regulations allow people to know what is expected so that they can plan their lives.
// Once a decision is made, it will not be changed.(slide)
// German sense of professionalism and strict protocol when doing business leaves no room
for humour. (slide)
Germans do not like surprises. Sudden changes in business transactions, even if they
may improve the outcome, are unwelcome. Business is viewed as being very serious, and they
do not appreciate humour in a business context.
Gift giving among business associates is not common in Germany. Everything that might
oblige the recipient is either taboo or downright illegal. Employees in government institutions
are strictly forbidden to accept anything, though.

Germans believe that maintaining clear lines of demarcation between people, places,
and things is the surest way to lead a structured and ordered life.
// Work and personal lives are rigidly divided.(slide)

Work and personal lives are rigidly divided, and Germans subscribe to the ideal that
there is a proper time and place for every activity. When the business day ends, you are
expected to leave the office. If you must remain after normal closing, it indicates that you did
not plan your day properly.
Germany is a nation that is strongly individualistic, and demands the utmost respect at
all times, therefore the highest of standards are expected. Any unethical behaviour will
seriously diminish all future business negotiation
When doing business in Germany, it is essential that you appreciate that business
etiquette is of great importance to your German counterpart. Business dress is understated,
formal and conservative. Men should wear dark coloured, conservative business suits.
Women should wear either business suits or conservative dresses, and its recommended
to refrain from wearing heavy make-up and big jewellery or accessories.