Propaganda is The Art of Persuasion and how information, especially
of a biased or misleading nature, is used to promote a political cause or point of view. Hitler outlined his thoughts about the use of propaganda in his book, Mein Kampf. He writes that Propaganda attempts to force a doctrine on the whole people. Propaganda works on the general public from the standpoint of an idea and makes them ripe for the victory of this idea. He believed Propaganda for the masses had to be simple, and appeal to the emotions. This is what Nazi Propaganda is based upon. Nazi propaganda had several distinct audiences: German audiences were continually reminded of the struggle of the Nazi Party and Germany against foreign enemies and internal enemies, especially Jews. Ethnic Germans in countries such as Czechoslovakia, Poland, the Soviet Union, and the Baltic states were told that blood ties to Germany were stronger than their allegiance to their new countries. Potential enemies, such as France and Britain, were told that Germany had no quarrel with the people of the country, but that their governments were trying to start a war with Germany. And above all, all audiences were reminded of the greatness of German cultural, scientific, and military achievements. Dr. Josef Goebbels was The Minister for Popular Enlightenment and Propaganda. He advocated Racism, Anti-Semitism and Anti- Bolshevism. As Minister of Enlightenment, Goebbels had two main tasks: to ensure nobody in Germany could read or see anything that was hostile or damaging to the Nazi Party, and to ensure that the views of the Nazis were put across in the most persuasive manner possible.. Goebbels used art, music, theatre, films, books, radio, school texts, and the press to influence the masses. Goebbels set up a system where all journalists, writers, and artists were required to register with the minister. This allowed him to control the content they produced and censor anything that could be considered anti-Nazi. These were not the only tools Josef used. He terrorized the people so they would be too afraid do or say anything critical of the government. He Used the SS and the Gestapo. The SS were Hitlers personal guard; they numbered 1,000,000 at the height of their power. The Gestapo was the secret police in Germany. The Gestapo was created to help solidify Nazi control by identifying and arresting anti-Nazi agents in Germany The SS and Gestapo hunted out those who might produce articles defamatory to the Nazis and Hitler. Hitler was a phenomenal speaker. To ensure that everybody could hear Hitler speak, Goebbels organized the sale of cheap radios. These were called the "People's Receiver." Goebbels believed that if Hitler was to give speeches, the people should be able to hear him. Loud speakers were put up in streets so that people could not avoid any speeches by the Fuhrer. Cafes and other such properties were ordered to play in public speeches by Hitler. Albert Speer was a German architect who was Minister of Armaments and War Production. Speer worked with Geobells to organise rallies that were designed to show to the world the might of the Nazi nation. In August of each year, huge rallies were held at Nuremberg. Arenas to hold 400,000 people were built. In the famous night time displays, 150 search lights surrounded the main arena and were lit up vertically into the night sky. Their light could be seen over 100 kilometres away in what a British politician called a "cathedral of light".
Nuremburg, the cathedral of light Hitler came to power in January 1933. By May 1933, the Nazi Party felt sufficiently strong to publicly demonstrate where their beliefs when Goebbels organised the first of the infamous book burning episodes.Books that did not match the Nazi ideal were burnt in public. Books by Jewish or communist authors were also burnt. Nazis had to ransack libraries to remove the 'offending' books. The same approach was used in films. The Nazis controlled film production so Films released to the public concentrated on certain issues: the Jews; the greatness of Hitler; the way of life for a true Nazi especially children, and as World War Two approached how badly Germans who lived in countries in Eastern Europe were treated. Leni Riefenstahl was given a free hand in producing Nazi propaganda films. A young film producer, she had impressed Hitler with her ability. It was Riefenstahl who made "Triumph of Will" still considered one of the greatest propaganda films despite its contents. Films played an important role in Nazi Propaganda by glorifying Hitler and the Nazi movement, and also in propagating racial anti-semitism, portraying Jews as "subhuman" creatures infiltrating Aryan society. A good example of this would be "The Eternal Jew" film. It vilified the Jews by comparing the Jews in Europe to a hoard of rats. "Festival of the Nations" and "Festival of Beauty," both depicting the 1936 Berlin Olympic Games, fostered a sense of national pride in the successes of the Nazi regime. Poster art was a mainstay of the Nazi propaganda effort, aimed both at Germany itself and occupied territories. Posters were placed everywhere people would see them. Posters had several advantages. The visual effect, being striking, would reach the viewer easily. Posters were also, unlike other forms of propaganda, difficult to avoid.
The Eternal Jew Poster Degenerate Negro Music Poster Propaganda was so vital to the Nazi regime because those who had supported the Nazis needed to be informed on how correct their choice was with an emphasis on the strength of the party and the leadership. Those who opposed the Nazi Party had to be convinced that it was pointless continuing with their opposition. The fact that Goebbels had so much power is indicative of how important Hitler thought it was to ensure that the people were won over or intimidated into accepting Nazi rule. As Goebbels said: The essence of propaganda consists in winning people over to an idea so sincerely, so vitally, that in the end they succumb to it utterly and can never escape from it