THE PATH TO VICTORY

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ABOUT THE RSLC
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RSLC LEADERSHIP
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SHAPING THE PARTYS FUTURE
8
NATIONAL STATE OF PLAY
9
EARLY SIGNS OF STRENGTH
10
TARGET STATES
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TRENDS
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PREDICTIONS
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STAFF CONTACTS
ABOUT THE RSLC
JFI invests in citizen education efforts to ensure voters know the record and
ideology of candidates for judicial branch elections.
The Republican State Leadership Committee (RSLC) is the largest caucus of Republican state leaders
in the country whose mission is to elect down-ballot, state-level Republican offceholders. Since 2002,
the RSLC has been electing candidates to the offce of lieutenant governor, attorney general, secretary
of state and state legislator.
The RLCC has a strong track record of success in targeting resources to help
build and grow Republican legislative majorities in all ffty states. Republican-
led states lead the way in addressing our nations most critical issues through
balancing budgets, eliminating debt and growing jobs.
The RLGA is the only national organization supporting Republican lieutenant
governors and candidates. As executive officers, most lieutenant governors
preside over their State Senates. Several appoint all boards and
committees. Republican lieutenant governors actively champion robust
policies to create pro-business climates within their states.
The RSSC supports the Republican leaders who maintain the integrity of
the nations electoral system. In addition to conducting fair elections, many
secretaries also oversee corporation registration, professional licensing and
perform other critical tasks that encourage economic development.
FMP creates a long-term, sustained commitment of signifcant contributions of
time and resources to support and elect female and diverse candidates. FMP
brings the full support offered by the RSLC to candidates who refect Americas
full diversity.
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RSLC BOARD MEMBERS
Bill McCollum, Chairman
Former U.S. Congressman &
Attorney General, Florida
Christopher Rants, Vice Chairman
Former Speaker, Iowa
Christine Toretti
Founder, Women Lead PAC
David Wilkins
Former U.S. Ambassador, Canada
Charlie Black
Chairman, Prime Policy Group
Luis Fortuo
Former Governor, Puerto Rico
Matt Walter
RSLC President
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RSLC LEADERSHIP
Tate Reeves
Lieutenant Governor, MS
RLGA Chairman
Rebecca Kleefsch
Lieutenant Governor, WI
Right Women, Right Now Co-Chair
Susana Martinez
Governor, New Mexico
Future Majority Project Co-Chair
Brian Kemp
Secretary of State, GA
RSSC Chairman
Kim Wyman
Secretary of State, WA
Right Women, Right Now Co-Chair
Brian Sandoval
Governor, Nevada
Future Majority Project Co-Chair
Sam Smith
Speaker of the House, PA
RLCC Chairman
Beth Harwell
Speaker of the House, TN
Right Women, Right Now Co- Chair
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SHAPING THE PARTYS FUTURE
BUILDING THE BENCH
State-level leaders often go on to serve at the federal level. In the 113th Congress, more than half of
the members of the U.S. House and U.S. Senate got their start as state-level leaders.
U.S. HOUSE U.S. SENATE
Previous occupations of the 113th Congress:
10 Governors 8 Lieutenant Governors 7 Secretaries of State 262 State Legislators
Additionally, more than half of the nations current governors previously served
in other state-level offces.
REPUBLICANS CURRENTLY HOLD
DIGITAL INVESTMENTS
Launched in 2014, .gop is the preferred domain name for all Republicans
and conservatives online. The RSLC joins hundreds of other innovative
companies in running a proprietary web ending. As the only political
party in the world to run its own web ending, .gop makes history by
connecting and uniting the entire Party in an online neighborhood and
creating a national support structure for digital initiatives. The registry
positions the RSLC and the Party on the cutting edge. Visit join.gop to
secure your domain today.
60 of 99
Legislative
chambers
28 of 45
Lieutenant
governors
28 of 50
Secretaries
of state
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SHAPING THE PARTYS FUTURE
FUTURE MAJORITY PROJECT
The Future Majority Project (FMP) seeks to recruit, train and
support candidates that better reflect the full diversity of America. We
have exceeded FMP goals for 2014 by identifying 200 first-time
candidates from diverse backgrounds and 300 new women
candidates as part of the Right Women, Right Now initiative. FMP will
support these men and women as they run to grow the economy,
support job creators and focus on ways to keep more money in the
pockets of working families.
The Future Majority Project is co-chaired by Governors Susana Martinez
(NM) and Brian Sandoval (NV).
RIGHT WOMEN, RIGHT NOW
Co-Chaired by Lieutenant Governor Rebecca Kleefsch (WI), Secretary
Kim Wyman (WA) and Speaker Beth Harwell (TN), Right Women,
Right Now offers training, support, mentorship and events for women
running for office for the first time and leadership opportunities for
current elected women.
FUTURE MAJORITY CAUCUS
The Future Majority Caucus is a cooperative board of 25 recently elected,
diverse Republicans serving in state legislatures across the nation.
Together, they work to expand the scope of recruitment and mentorship
for candidates of all diverse communities and assist with setting and
achieving FMP recruitment goals.
JUDICIAL FAIRNESS INITIATIVE
The Judicial Fairness Initiative (JFI) is the RSLCs newest program to
elect down ballot, state-level conservatives. Through JFI, the RSLC
becomes the only national political organization focused on the electoral
process of judicial branches at the state level. Too often voters are starved
of information about judicial candidates and forced to vote completely in
the dark. To address this critically important need, JFI provides research,
resource unifcation, citizen education and voter contact to support them.
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NATIONAL STATE OF PLAY
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EARLY SIGNS OF STRENGTH
FAVORABLE POLITICAL LANDSCAPE
History shows the generic congressional ballot and presidents approval rating are reliable leading
indicators for down-ballot races in midterms. When the presidents approval rating is below 50%, his
party suffers massive losses on the state level.
President Obamas approval rating hovers around 41%.
1974
President Nixons
Approval Rating:
24%
Democratic seats
gained:
628
1994
President Clintons
Approval Rating:
46%
Democratic seats
gained:
514
2006
President Bushs
Approval Rating:
39%
Democratic seats
gained:
322
The Fiscal Times list of Best States for Taxes was dominated by states with
Republican Legislatures. The red states took 4 of the top 5 and 7 of the top 10 spots.
CNBC noted for 2013 that 9 of the top 10 states for business were states completely
controlled by Republican legislatures.
The Tax Foundations 2014 top 10 states for business tax climate included 7 states where
Republicans control both houses of the legislature.
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TARGET STATES
Note: Tese maps are intended to demonstrate where the campaigns to claim the majority are most competitive and are not inclusive of where all resources will be directed.
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TARGET STATES
Note: Tese maps are intended to demonstrate the most competitive state races and are not inclusive of where all resources will be directed.
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TRENDS
OBAMA REPUDIATION STATES
While President Obama struggles to top 35% approval in these four states, each with high profle U.S.
Senate races that will highlight the failure of Obama policies, Republicans are positioned to protect their
new majorities in the Alaska Senate and both chambers of the Arkansas Legislature. After sweeping
changes in recent years in Southern states, the Kentucky House and West Virginia Legislature are the
last remaining Democrat majorities poised for a Republican takeover.
MIDWESTERN REFORMERS CEMENTING REPUBLICAN MAJORITIES
One of the most dramatic shifts in the 2010 elections occurred when Republicans swept four governors
races in the Great Lakes region with success in winning constitutional offces and across-the-board
legislative majorities. Despite all four states going blue in the 2013 Presidential race, state-level
Republicans retained control and have an opportunity to strengthen majorities with victories this
November.
WISCONSIN
Gov. Walker and Lt. Gov.
Kleefsch are poised to
win re-election while the
Assembly and Senate
majorities should grow.
MICHIGAN
Republicans are
positioned for a continued
statewide offce sweep.
OHIO
Statewide Republicans
remain strong while
Democrats struggle;
public polling shows
that the state is on the
right track.
PENNSYLVANIA
Obamas record-low
numbers are dragging
down Democrats.
Note: Te above percentages represent recent Obama polling numbers.
25.1%
34.9%
33.5%
35.1%
WEST VIRGINIA ALASKA
KENTUCKY ARKANSAS
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TRENDS
POPULAR REPUBLICAN GOVERNORS BUILDING NEW MAJORITIES
Republican Governors Sandoval (NV), Martinez (NM) and Branstad (IA) in Presidential swing states
remain consistently popular, drawing weak opposition on their march to reelection. Governors Sandoval
and Martinez also serve as co-chairs of the Future Majority Project. Each share the ticket with high
profile statewide and legislative races important to building a Republican team that will support their
agendas in the next term.
NEVADA
Republicans seek to win one seat
for a Senate majority, defeat
Harry Reids handpicked
lieutenant governor candidate
and pick up the open seat for
secretary of state.
CALIFORNIA
Narrow Democrat super majorities
are vulnerable with Republicans
within striking distance of breaking
them in both chambers.
NEW MEXICO
Republicans look to win three
seats for the House majority and
defend the lieutenant governor
and secretary of state.
OREGON
Senate Republicans are within
two seats of a majority. The House
is positioned for gains.
IOWA
Republicans are positioned to
hold the lieutenant governor and
secretary of state along with
the House, and aim to capture
the Senate.
WASHINGTON
Secretary of State Kim Wyman
is well-positioned as the sole
statewide elected Republican.
The Senate Republican Majority
Coalition remains strong.
MOMENTUM OF THE LEFT COAST
Republicans hold a majority coalition in the Washington Senate and a favorable political environment
offers opportunities to challenge Democratic control and make gains up and down the West Coast.
Washington House Republicans have gained seats in four straight election years. In Oregon, the Senate
is narrowly divided and the House had split control after the 2010 elections. California Democrats are
reeling since three recent legislators have been arrested, indicted or convicted of corruption.
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TRENDS
Momentum is building for Republicans from coast to coast. In red states and in solidly blue states weve
noticed several Republican pickups as a result of strong candidates, solid ground game, exceptional
campaigns and a focus on winning conservative issues.
RECENT NOTABLE ELECTIONS AND VICTORIES
ARKANSAS
Republicans expanded a
new Senate majority by
winning a special election
in a district not held since
Reconstruction.
WISCONSIN
Jessie Rodriguez
became the frst Latina
representative in the states
history.
VIRGINIA
Republicans expanded to
a 68-seat super-majority in
the House of Delegates
with a pickup in a 55%
Obama District.
WASHINGTON
Jan Angel won the SD-26
special election - the most
expensive legislative race in
state history.
CALIFORNIA
Andy Vidak won a Senate
special election, the frst
time either party fipped
control of a seat in a
special election since 1996.
KENTUCKY
Suzanne Miles secured
victory in a district with
a 3-to-1 Democratic
registration advantage.
NOTABLE WOMEN ELECTED IN BATTLEGROUND STATES IN 2013
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PREDICTIONS
On Election Day 2014, Republicans will reach historic highs in chamber control, fipping the narrow
Democratic majorities in the Colorado Senate, Nevada Senate, New Mexico House, Kentucky House
and West Virginia House. Republicans will also win back control in the Minnesota House and New
Hampshire House after 2012 losses. The GOP will cement majorities in the Alaska Senate, Arkansas
House, Iowa House, Michigan House, Ohio House, Pennsylvania House and both chambers in
Arizona and Wisconsin, while protecting Republican majority coalitions in the New York Senate and the
Washington Senate.
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PREDICTIONS
Defeating Harry Reids handpicked candidate, Republicans will defend an open seat in Nevada.
Additionally, Republicans will hold seats across the board and win the vacant seat in Arkansas. With
a strong political environment and good campaigns, the Republican wave will extend to victories in
Connecticut, Illinois and Massachusetts.
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PREDICTIONS
Republicans will pick up a term-limited open seat in Nevada, while holding open Republican-held
seats in the key Presidential campaign states of Arizona, Colorado and Iowa. Popular incumbents
in Arkansas, Michigan, New Mexico and Ohio will also be re-elected.
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WHAT THEY ARE SAYING
As Republicans look ahead to Election Day 2014, confdence at the state level is growing. With positive
momentum, a favorable and improving environment and a comprehensive strategy to defend our past
victories, we have many opportunities to gain ground this November. For more than 12 years, the
Republican State Leadership Committee has successfully invested in and won elections across
the nation. Partnering with state leaders, donors and the grassroots, we have helped build a strong
bench of current and future leaders for our Party. We are proud that Republicans maintain
overwhelming majorities across the country, and we remain committed to helping grow these
numbers in 2014.
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"REPUBLICANS WIN APPROVAL FOR '.GOP' IN A
POTENTIAL BOON FOR ONLINE ORGANIZING"
STAFF CONTACTS
Matt Walter
President
mwalter@rslc.gop
(202) 448-5163
Erin Veltman
Executive Director, RLCC
eveltman@rslc.gop
(202) 448-5275?
Erin Ehrich
Executive Roundtable Director
eehrich@rslc.gop
(202) 448-5164
Jill Bader
Communications Director
jbader@rslc.gop
(202) 448-5271
Jesse Adams
Executive Director, RLGA
jadams@rslc.gop
(202) 448-5276
Anne Thomas
Finance Coordinator
athomas@rslc.gop
(202) 448-5166
Neri Martinez
Future Majority Project Director
nmartinez@rslc.gop
(202) 448-7986
Jessica Simmons
Executive Director, RSSC
jsimmons@rslc.gop
(202) 448-8797
Will Martinez
.gop Registry
wmartinez@rslc.gop
(202) 448-7988
Justin Richards
Political Director
jrichards@rslc.gop
(202) 448-5272
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1201 F Street Northwest, Suite 675, Washington, D.C. 20004
www.rslc.gop
(202) 448-5160
Paid for by the Republican State Leadership Committee.
RSLC, June 2014