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Table of Contents
1.0 Introduction ............................................................................................................................................ 1
1.1 Executive Summary ............................................................................................................................. 2
1.2 Natural Environment Policy ............................................................................................................... 3
1.3 Concept and basic Knowledge of Environment5
2.0 Background of Study ............................................................................................................................. 7
3.0 Problem Statement .................................................................................................................... 10
4.0 Conceptual Framework ....................................................................................................................... 11
5.0 Research Objectives ............................................................................................................................. 13
5.1 Programme Objective ....................................................................................................................... 12
5.1Research Questions ........................................................................................................................... 12
Description of Program ......................................................................................................................... 14
Importance of Program .......................................................................................................................... 15
6.0 Environmental Management Plan ...................................................................................................... 16
7.0 Conclusion and Recommendation ...................................................................................................... 17
8.0 Reference ............................................................................................................................................. 19













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1.0 Introduction

1.1 Executive Summary

This conceptual paper focused on needs for environment awareness
program , which stresses biophysics environment interest and local eco
tourism in Pulau Perhentian society. The program proposed is in
accordance with policies was inaugurated by Malaysian governments in
improving environmental awareness among society especially society that
stay in Pulau Perhentian Kecil area. Pulau Perhentian environmental area
experience pollution that can affect natural beauty especially coral reef
and society on island in general still not realized this issue. Based from
survey results data obtained from respondent (communities) in the island
shows positive feedback than society on awareness program on local
environmental and environment concept knowledge proposed.
Environment awareness campaign is the key to increase awareness of the
need to keep environment. Institutions, which related like Education
Ministry, State Education Department and educational bodies that is other,
encouraged for with time make the program successful like this especially
in area with biophysical interest like in Pulau Perhentian Kecil.










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1.2 National Environment Policies
In Malaysia, conservation and management of environmental matters in
the context of sustainable development based from economic
development, social development and environmental protection.
Sustainable development cannot be achieved if one of the pillars is
compromised. Therefore, the National Environment Policy (NSP) created
to take into account the merger of the three pillars. Environment Policy
was formulated to protect the interests of economic, social and cultural
development towards sustainable and eventually improve the quality of
life and the environment.
At the national level, the Conference of Heads of Government of the
Commonwealth, held on October 12, 1989 in Langkawi, Langkawi
Declaration signed on the environment. Langkawi Declaration has set a
resolution that is achieved by these countries to act together to save the
environment from destruction. Among the actions that have been agreed
upon is to design and implement an effective education program to
increase public awareness on the preservation and conservation of the
environment (Ministry of Education 1998). Through environmental
education to increase skills and attitudes towards environmental issues
and allows an individual to participate in order to protect and conserve the
environment actively.




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The Fisheries Act also sets out the definition of Marine Park then there is
the establishment of a marine park or marine reserve on the island stops.
Through this Act, the minister may, by order in the Gazette establish any
area or part of an area in Malaysian fisheries waters as a Marine Park or
marine reserve to give special protection to the aquatic flora and fauna in
the area or in parts of the area and to protect, preserve and manage the
natural breeding grounds and habitats of aquatic life, with particular
regard to the species of flora and fauna that are unusual or function of
the National Advisory Council for Marine Parks and Marine Reserve.
National Advisory Council for Marine Parks and Marine Reserve shall
advise the Minister on any matter relating to a marine park or marine
reserve in particular to determine guidelines regarding the protection,
conservation, use, control, management and development of marine park
areas and marine reserves for implementation at the national level to
coordinate the development of any marine park or marine reserve with
the Federal Government and any other body corporate.













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1.3 Concepts and Basic Knowledge of Environment
In Malaysia, environmental education can be acquired either through formal
education or through informal education. It is a lifelong activity and
multidisciplinary nature. As outlined in the three main goals (UNESCO 1980),
environmental education involves duties such as willingness to participate as
members of the community, the ability to debate public policy and a willingness
to contribute to the interests of others. Three main goals of environmental
education (UNESCO 1980), namely;

i. Provide awareness of interdependencies between economic systems,
social, political and ecological urban and rural areas;
ii. Provide opportunities for every individual to gain knowledge, develop
values, attitudes and commitment and skills needed to protect and
improve the environment;
iii. Develop a new attitude in the individual, groups and communities in
addressing environmental problems;

Three goals stated above appear to consistent with the concept of Environmental
Literacy. Environmental Literacy attitude built in three stages: Environmental
Literacy.





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However, the eventual goal is based on the awareness, concern, understanding
and finally take an action. Someone who is just aware of the environment cannot
be said to be an 'environmental literacy'. It must involve an individual's
understanding of the danger of damage or contamination of the environment
and be able to explain to others about the issue. Next is to practice in behaviors
that can help reduce pollution, such as the practice of recycling to reduce trash
dumping and so on.
To gain a better understanding and better about the concept of environmentally
sound and sustainable development and concern for the environment, education
and environmental awareness will be promoted extensively by the merger of the
dissemination of information and training, as well as in accordance with the
recommendations in Agenda 21. The Agenda 21, the issues of environmental
education have been a major focus in Chapter 36. Through Chapter 36, the main
thing being discussed is how to orient the environmental education system
towards specialization, continuous monitoring and development (Nasaruddin
1993). In addition, emphasis given to enhance public awareness and sensitivity
to the environment and to introduce specific training for the management and
protection of the environment.










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2.0 Background of Study

Eco-tourism is travel that is responsible on environment aim enjoy and
appreciate nature experience and culture. Eco-tourism should be having adverse
impact that is low on environment and should contribute to local population
welfare. Eco-tourism has different definition that translated according to
comprehension every individual. Nearest meanings that define eco-tourism is
tourism that based on natural environment and has value that is enough to be
applied without prejudice the original source. There are various definitions given
by scholar figure on eco-tourism. By the summary, eco-tourism is tourism that
based on natural environment, of which, hoped so that this tourism will be able
to contribute to maintenance for natures protection and conservation and
wildlife. To ensure these natures continue to be preserved, source for the eco-
tourism need to be developed by under control to minimize impact on
environment. Coral reef in Pulau Perhentian is economic asset that important,
that contributes much economy in island in eco-tourism activity. Damage to reef
will cause economic loss that significant, and damage that serious can cause
beauty of the beach affected. Following is coral reef threat factor in Pulau
Perhentian Kecil. Pollution from sewage occurring at Pulau Perhentian because
from wastewater disposal continue ashore, algae growth encouraging surplus
nutrient fly in the ointment coral reef habitat. This factor also due to from tourist
who come with big number. It is encouraging drastically Alga growth and
member adverse impact in coral reefs in Pulau Perhentian. Nitrogen inorganic
dissolved also is threat to reef quality and with coral fading has become a
problem, reef damage due to alga which cause everyone's concern.



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Climate change also among reasons mass coral fading which affects reef in
Peninsular Malaysia, but reef can still be healed from fading but still exposed to
different disorders. The matter cause worry between diver and local angler on
angle commercial trawl that sometimes catch fish near reef area in some areas.
Coral reef large area around Pulau Perhentian still cannot be protected perfectly
because attitude does not consider this matter is serious. To safeguard
environment stability, ad hoc working to increase coral reef total in protection of
marine area gazette being performed by the government to be listed into natural
resource place protected to ensure enforcement that is more effective.

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Resources: Malaysia Marine Department, 2014.

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3.0 Significant Issues/Problems Statement

Coral reefs in Perhentian are an important economic asset, which contributed
much of the island's economy in eco-tourism activities. Damage to the reef will
result in significant economic losses, and serious damage can cause the affected
beaches. Here is a factor in coral reef threats Small Perhentian Island. Pollution
from wastewater that occurs in Pulau Perhentian result of sewage discharge
directly to the beach, excess nutrients encourages the growth of algae that
damages the coral reef habitat. These factors also result from the tourists who
come with large amounts. It promotes the growth of algae and member
drastically adverse effects on coral reefs in Pulau Perhentian. The dissolved
inorganic nitrogen is a threat to the quality of the reef and coral bleaching has
become a problem, due to algal reef damage caused concern for all parties.
Climate change is also one of the reasons large-scale coral bleaching affecting
reefs in Peninsular Malaysia, but was able to recover from coral bleaching but
still susceptible to other disorders. This caused concern among divers and local
anglers on commercial trawler fishing sometimes catch fish near the coral in
some areas. Large areas of coral reefs around Pulau Perhentian still cannot
properly protect because attitudes do not consider this a serious matter. For
maintaining the sustainability of the environment, immediate efforts to increase
the number of coral reefs in marine protected areas managed by the government
gazette to be list in place of the natural resources are protecting to ensure
enforcement that is more effective.






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4.0 Conceptual Framework


The conceptual framework shows the process on how the awareness programme
applied in context of ecotourism producing an environmental literate human capital.



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The overall results show that sustainability certification accepted as a useful tool
for scaling up small-scale tourism development. However, the results also
indicate that before sustainability certification can be develop and several issues
have to be taking into consideration including from the aspects of small-scale
stakeholders especially whose understanding towards sustainable tourism and
certification, as well as their acceptance and willingness to participate. In
addition, the implementing agencies capabilities to conduct the programs should
also be measured in term of their understanding of tourism, the expertise
possessed and the documents, which will assist its implementation.












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5.0 Research objectives

5.1 Objective of Program

Raise awareness of flora and fauna in the context of eco-tourism in Pulau
Perhentian.

Instill the concept of tourism to the exotic natural environment that supports
the conservation efforts of natural beauty.

Increase awareness of local communities, farmers and travelers about the
importance of maintaining and managing the environment so as not to affect the
coral reef on the island stops.

5.2 Research Questions

How to create the environmental literate in community of Pulau
Perhentian?

What are the action need to change negative attitude of people towards
environment?

How can environmental awareness relates with eco-tourism?



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5.3 Descriptions of Program
Environmental campaign program is a learning process that increases people's
knowledge and awareness about the environment and associated challenges,
develops the necessary skills and expertise to address the challenges, develop
attitudes, motivation and commitment to make decisions and take responsible
action (UNESCO, Declaration Tbilisi, 1978). environmental awareness programs
for the local population are also necessary to reduce the unsystematic fishing
that can damage the environment, particularly coral reefs, and to create
awareness about the economic importance of the reefs for future generations.
Environmental awareness is seen as an investment to be able to open the minds
of the surrounding communities for sustainable ecotourism. Environmental
awareness program either through formal and informal methods that can solve
the environmental problems in the present and prevent the emergence of new
problems. This report aims to propose an environmental campaign that can be
carried out at the school level can produce a host of environmental literacy and
the love of the environment can contribute and increase the quality of life.
Environmental education is a lifelong activity and multidisciplinary nature.
Approach and filling in the environmental campaign consists of three aspects of
the approach through Environmental Education, Education in the Environment
Education and public awareness on issues that affect the environment in Small
Perhentian Island. The development of environmental consciousness of late
based on environmental sustainability important for the integration of the three
approaches of environmental education and enhancing the quality of life of
Malaysians in the future.



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5.4 Importance of the Program to Community
Environmental campaign is one of the most important aspects of environmental
conservation, and perhaps one of the most overlooked aspects. A common
problem we face over the years is the lack of a deep understanding of how
human activities harm the environment, and how it in turn affects the individual.
This stems from a lack of education in environmental issues. Man has the choice
of whether to protect or destroy their environment based on the choices made
and actions taken by them. This in turn is determined by the level of
understanding and awareness of the natural world, their knowledge of their
effects on the environment and their ability to do something about their effects.
Environment campaign is a process in which individuals gain awareness of their
environment and acquire knowledge, skills, values, experience, and
determination, which would allow them to act - individually and collectively - to
solve environmental problems in the present and future. It is a learning process
that increases knowledge and awareness about the environment they live in and
the challenges associated, developing the skills and expertise needed to address
the challenges, and fosters attitudes, motivations and commitment to make
decisions and take responsible action. The main goal of environmental
awareness campaign is to create a responsible behavior towards the
environment.
Some of the reasons for the development of environmental awareness is slow in
Pulau Perhentian are the obstacles like indifferent habits that need to be
overcome if Malaysians to increase their understanding of the environment
around them and how they can manage their impact on the environment.



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6.0 Environmental Management Plans

To achieve the goals outlined in the Environmental Policy Program requires an
Environmental Management Plan. Environmental Management Plan (EMP) is
management documents that provides details of the policy and guarantee the
protection of nature in Pulau Perhentian while ensuring the sustainability of
activities and programs. This document is a comprehensive guide to the
environmental management program, including detailed descriptions of flora and
fauna, ecosystems, environmental values and useful information about climate,
geography and so on. It is one-step to help meet Environment commitment and
action plan that will help the process of environmentalmanagement. This plan is
reviewed and updated in the future if there is improving in the plan are
implemented.











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7.0 Conclusion and Recommendations

From the above study, the conclusions that can be made is environmental
education modeled on environmental literacy can be seen to contribute towards
improving the quality of life in Malaysia. This is because environmental education
itself is a form of management tools that can be applied at all levels no matter
the young or old. The approach requires a qualified environmental officer should
teach environmental curriculum. All parties need to work together like the same
hill climb, climb into the same groove to strengthen eco-tourism industry. The
whole country is responsible for keeping the image of our homeland in the eyes
of tourists to Malaysia will continue excellence, glory and distinction. The issues
related to the environment often the center of discussion in the newspapers.
This is because the environment is increasingly polluted our country. The issue of
environmental pollution on Perhentian Island is not to be underestimated.
Actually, there are several advantages of the environment. Among the benefits
of protecting, the environment is the environment will be clean. Therefore, all
levels of society must practice good values to environmental sanitation can keep
awake. Clean environment enable us to enjoy the beauty of the environment.
Clean environment will also provide peace of mind to us. In addition,
environmental well-maintained can also prevent environment pollution. There are
several common pollutants such as river pollution, and air pollution. Pollution
happens to be many problems to themselves, the public and the government.
Therefore, if there are those who pollute the environment, the complaint shall be
made immediately to the authorities such as the Department of Environment.



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If we keep the environment well, certainly we live in a healthy and happy.
Indeed, a dirty environment can cause illness to us for many pests like living in a
dirty environment. Some of the animals that prefer to live in a place that is dirty
rats, cockroaches and mosquitoes. If we live in a healthy, our lives will be
happier and happier. In addition, a clean environment to promote the country's
tourism sector. The tourism sector is very important to the country as if the
tourism sector developed the indirect economy will also be developed. For
example, when the environment clean and beautiful, definitely a lot of tourists
coming to our country. The presence of these tourists will add to earnings next
country to develop the country. Clean environment will also reduce government
spending on environmental clean up dirty. A project to clean a dirty environment
requires considerable expense. If the environment is clean, then the government
can use the money to build schools, community halls and other public facilities.
In addition, the government could focus its efforts and energy towards the
development of the country.
In conclusion, there are some advantages to keeping the environment clean and
cheerful. Dirty environment will bring negative effects to the country. In my
opinion, all parties must play a role in keeping the environment clean. Indeed,
the environment is clean and cheerful will make Malaysia more prosperous and
developed. By conducting the awareness program, will indirectly ensure born
talent to become responsible citizens to preserve and conserve the environment
for the universal heritage.





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