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OVERVIEW

Participants develop and present a graphic design that can be used to promote Mars mission:
Ambition.
PURPOSE
Participants have the opportunity to use computerized graphic communications layout and design
skills in the production of a promotional resource for NASA.
ELIGIBILITY
Must be ages 10 14 or in grades 6-8
TIME LIMITS
Entries must be finished by XXXXX XX, 203X
PROCEDURE
A. Participants construct and submit their entries via email to prographicentry@NASA.gov by
midnight on June 10. Email verification of each entry is made by June 15. The subject line of the
email must be: Promotional Graphic Entry for [the student registration number as found on the
registration confirmation]. Example: Promotional Graphic entry for 100001. Do not include the
student or school name in the email.
2. Entries are reviewed by evaluators prior to the conference.
REGULATIONS
1. The Promotional Graphics event is an individual event. No recognition is given for a
group effort.
2. The entry must be submitted as a PDF, following the directions found in Procedure A.
3. The design must meet the following criteria:
1. The design (graphic) may not exceed 20cm (8 inches) x 25cm (10 inches). The
design must be created either in portrait or landscape layout and must be set up
as letter size (812" x 11").
2. The design must be produced using a desktop publishing system, e.g.
Photoshop, Corel Draw, PageMaker, Quark-Xpress, Harvard Graphics, etc.
3. The design must include a minimum of three (3) colors.
4. The design must be original and reflect, interpret, or in some other way
communicate the essence of one (1) of the three (3) competitive event options
provided for the given
conference year.
5. The design must include the following text that may or may not be incorporated
as an integral part of the illustration, using either original or traditional type fonts:
a. NASA
6. The design also must incorporate one (1) complete, unaltered full color (red,
white and blue) version of the official NASA logo. (As long as the unaltered color
copy of the official NASA logo is present, other NASA logo or portions of the
emblem that have been altered in some way may be integrated into the design.)
The unaltered NASA logo can be used only in accordance with trademark
policies that appear on the NASA web site (www.NASA.gov). Failure to follow the
information provided in the policies results in disqualification. The NASA logo
may be used with or without the registered trademark symbol.
7. A maximum one (1) page typed technical explanation of the design process,
including software programs and artwork/ graphic/photo sources used in the
production of the graphic; an explanation of the designers inspiration; and an
explanation of how the graphic relays the theme must be included. This
information must be in .pdf format and submitted electronically with the
promotional graphic, the typed cited work sheet and any consent forms or
permission to use copyrighted art. These files should be merged to create a
single PDF file entry with the graphic as the first page of the PDF.
8. All entries must be the original work of the entrant. Computer- generated type
fonts and public domain computer clip-art may be used. All ideas, text or images
from sources other than the designer must be cited (copyrighted or not). Cited
works should be in MLA format and appear on one (1) page following the one (1)
page description of the design process (B.8). If copyrighted material is used,
separate written permission must be included as well. Failure to follow this
procedure results in disqualification. If the artwork is completely original, this
must be stated in the description (B.8). These files should be inserted in the PDF
to create a single file entry PDF with the graphic as the first page of the PDF.
9. If the design entry contains images of people, proof of consent must be turned in
with the entry. Minors require parental consent. (See Photo/ Film/ Video Consent
and Release form.) These files should be merged to create a single PDF entry
with the graphic as the first page of the PDF.
4. The winning designs for Promotional Graphics may be used on promotional posters, or in
publications.
5. All entries become the property of NASA and will not be returned after judging.
EVALUATION
Evaluation is based on the criteria outlined in the official rating form.
STEM INTEGRATION
This event aligns with the STEM educational standards noted below. Please refer to the STEM
Integration section of this guide for more information.
Science, Technology, Engineering, Mathematics
PRIMARY LEADERSHIP SKILLS
Leadership skills promoted in this event:
COMMUNICATION Participant choose an existing design problem and develop and
explain their solution.
CRITICAL THINKING Participant analyze and evaluate a problem in order to develop
an acceptable solution.
PROBLEM SOLVING Participant devise a plan that will yield an acceptable solution.
Additional leadership skills promoted in this event: creative thinking, decision making,
ethics, evaluation, organization, teamwork
CAREERS RELATED TO THIS EVENT
Advertising executive
Graphic designer
Marketing manager Printer
Public relations manager

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