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N
%.I.# Ge# 5inan"ial In'i"ators
In the following table, list the key financial indicators for the past two years, current year,
and the next % years.
5inan"ial
ProEe"tions
#ears
ago
Last #ear Current
:ear
:ear 1 :ear :ear $
Total -evenues
=ross Pro9it
Net In"ome
Capital investe'
;or*ing Capital
Invent Business Plan Template ver 1Page 7/15/2014 1%
[ompan! name" Business Plan
%.I.% ProEe"te' Pro9it an' Loss an' Balan"e S.eets
Nive detailed sheets, for three years pro-ections, in the appendices from which the above
table has been filled.
%.I.E ProEe"te' Cas. 5lo6
Nive detailed sheets, for three years pro-ections, in the appendices.
$814 E!it Strateg#
8uture plans e.g. expand by bringing in a strategic partner, merge with another company,
sell the company or go for I1' (Initial 1ublic 'ffer.
& Appen'i"es
Include details and studies used in your business plan (if needed+ for example3
0wards and acclamations
4ustomer!s testimonials.
4ertifications such as IS' I&&&, 4..I, etc.
)etailed financial tables e.g. cash flows, 1D7 and balance sheet
/rochures and advertising materials
Industry studies
/lueprints and plans
.aps and photos of location
.aga=ine or other articles
0ny other materials needed to support the assumptions in this plan
.arket research studies
0ny other material that may of interest.
Invent Business Plan Template ver 1Page 7/15/2014 17
Invent 2010 Invent BP Template Supporting Information
Ot.er Tools 9or Strateg# Buil'ing Hnot reFuire' 9or Business Plan/
The following tools may also be used for developing the acceleration strategy3
Anso99 Pro'u"tBMar*et Matri!
The 0nsoff product"market matrix helps to understand and assess marketing or business
development strategy. 0ny business, or part of a business can choose which strategy to employ,
or which mix of strategic options to use. This is one simple way of looking at strategic
development options3
)+istin" !roducts *ew !roducts
)+istin"
markets
Market
!enetration
Product
develo!ment
*ew markets
Market
develo!ment
Diversi'cation
Boston Matri!
The /oston matrix model is a tool for assessing existing and development products in terms of
their market potential, and thereby implying strategic action for products and services in each
category.
$ow market share ,i"h market share
-rowin"
market
Problem child ./isin"0 star
Mature
market
Do" ash cow
Customer Matri!
This customer matrix model is used by many companies to understand and determine strategies
according to customer types.
Invent Business Plan Template ver 1Page 7/15/2014 1
Invent 2010 Invent BP Template Supporting Information
-ood !roducts *ot so "ood !roducts
-ood
customers
*evelop an* .n* more
-ustomers li/e t)ese 0 allo-ate
!our +est resour-es to t)ese
e(isting -ustomers an* to
prospe-tive -ustomers
mat-)ing t)is pro.le
e*u-ate an* -onvert t)ese
-ustomers to goo* pro*u-ts if
+ene.-ial to t)em1 failing
2)i-)1 maintain -ustomers via
a--ount management
*ot so "ood
customers
invest -autiousl! to *evelop
an* improve relations)ip1
failing 2)i-)1 maintain
-ustomers via a--ount
management
assess feasi+ilit! of moving
t)ese -ustomers left or up1
failing 2)i-)1 2it)*ra2 from
suppl!ing sensitivel!
Pri"e(Cualit# Matri!
Quality
High Medium Low
High Rolls Royce
Strategy
We try harder
Strategy
Best buy Strategy
Price Medium Out performs
Strategy
Piece of the rock
Strategy
Smart shopper
Strategy
Low Feature Packed
Strategy
Keeps on ticking
Strategy
Bargain hunter
Strategy
Invent Business Plan Template ver 1Page 7/15/2014 2