PRESS RELEASE

FOR IMMEDIATE RELEASE

DDB DUBAI WINS REGIONAL PORSCHE BUSINESS
19 August, 2014 | Dubai, UAE

DDB Dubai is pleased to announce that Porsche Middle East and Africa FZE, a wholly
owned subsidiary of Dr. Ing. H.c. F. Porsche AG, Stuttgart, after an extensive four
months creative and marketing agency review, has selected the Dubai office as its
Marketing Support Agency.

The review included organizational fit, regional operational knowledge, motor industry
experience and infrastructure. It was led by representatives from Porsches regional
lead office in Dubai, which formed a Review Committee, comprising Marketing, After
Sales, Sales and Network Development. Imad Kublawi, of IK Consult was the pitch
consultant.

In addition to DDB, Porsche Middle East and Africa appointed RAPP/EVOKE MEA and
PHD Dubai as its CRM and Media agencies respectively. The appointment is a
collective win for the three Dubai based Omnicom agencies.

Lee Newton, Marketing Director of Porsche Middle East and Africa FZE, commented:
We are absolutely delighted to welcome DDB, RAPP/EVOKE MEA and PHD Dubai
onboard as our marketing support agencies. Working in collaboration with our in-house
team, they will play an integral role in helping us deliver marketing campaigns that drive
the continued growth and success of Porsche in the Middle East, Africa and India.

Effective November 1
st
, 2014, DDB Dubai, in partnership with PHD Dubai and
RAPP/EVOKE MEA, will provide strategy, creative, media buying and planning services,
and CRM across the 21 markets that the regional office is responsible for.

We are very proud to have the opportunity to work for this iconic brand. We at DDB
along with RAPP/EVOKE MEA and PHD will make sure that our contribution to the brand
will match the highest standards it deserves, says Hubert Boulos, CEO DDB Middle
East.





About Porsche Mi ddl e East and Af ri ca FZE
Porsche Middle East and Africa FZE was established in 1999 as a wholly owned subsidiary of Dr. Ing. H.c. F. Porsche
AG, Stuttgart. A team of 47 professionals support the brands operation in 21 countries, 22 importers and 62 Porsche
facilities in the GCC, Levant, Africa and India. Over the last five years, Porsche Middle East and Africa FZE has achieved
a sales growth of more than 70 per cent across all models, with a record 11,609 vehicles delivered to customers across
the region in 2013.


About DDB
DDB Worldwide (www.ddb.com) is one of the world's largest and most influential advertising and marketing
networks. At the prestigious 2014 Cannes International Festival of Creativity, DDB took home 87 Lions as well as Agency
of the Year and Regional Network of the Year honors for adam&eveDDB and DDB EMEA, respectively. In addition, DDB
has been named Agency of the Year numerous times by the industry's leading advertising publications and awards
shows. The Gunn Report has listed DDB as one of the Top 3 Global Networks for 12 of the last 15 years. The agency's
clients include Volkswagen, McDonald's, Unilever, Mars, Johnson & Johnson, and Exxon Mobil, among others.

Founded in 1949, DDB is part of the Omnicom Group (NYSE) and consists of more than 200 offices in over 90 countries
with its flagship office in New York, NY.

About OMNI COM
Omnicom Group Inc. (NYSE OMC) is a leading global marketing and corporate communications company. Omnicoms
branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and
interactive marketing, direct and promotional marketing, public relations and other specialty communications services to
over 5,000 clients in more than 100 countries.

CONTACT
Mlanie Vignon
Director Communications, DDB Middle East & Africa
melanie.vignon@ddb.fr
+33 1 53 32 61 33