BRENDA M.

GEHR
Burlington, NJ 08016
Home: (609) 239-1717 Cell: (609) 234-0303
Email: BGehr59@aol.com


Dynamic sales and business development professional offering an impressive 15-year background,
establishing processes that deliver high-valued results. Proven ability to understand, incorporate,
and present challenging scientific/technical information while developing and cultivating long-term
relationships with key customers. Highly motived self-starter with demonstrated abilities to develop
and implement tactics across multiple channels to increase market share.

High Impact Presentation Capabilities Business Marketing/Growth Strategies Persuasive
Sales Closing and Negotiations Highly Developed Organizational Skills Needs-Based Sales
Strategies Advanced Problem-Solving Expertise Key Account Management/Retention


CAREER EXPERIENCE

Food Sciences Corporation, Mount Laurel, NJ 08054 2012-2014
Business Development Manager
Responsible for the promotion, implementation, and revenue growth for medically supervised
obesity treatment programs utilizing complete medically nutritional product lines including New
Direction System, Nutrimed System, and Advanced Health System. Key Customer Targets included
Hospital Systems, Weight Management Centers, Bariatric Surgeons, Bariatric Physicians,
Obstetricians & Gynecologists, Internal Medicine, and Primary Care Physicians across 6 states.
Presentations/contract negotiations with key decision makers in Hospital Systems
Provided customer consulting, market strategies, and business plan development for
continued program success generating increased revenues and product sales
Conducted all, on-site or remote, physician/staff trainings in program implementation,
medical protocols, and product usage
Generated $950,000.00 in new business/business growth revenue from January 2012-July
2014
Established programs in 4 large hospital systems in 2014
Winner Incentive Bonus Contest $2,000 payout, Q1, 2014
103% of sales quota, July 2014
149% of sales quota, 2013

Skinscience, Red Bank, NJ 07701 2007-2011
Operations/Sales Manager
Responsible for management of all aspects of daily operations in Aesthetic Medical Spa including
finances, payroll management, maintaining stock inventories, employee schedules, office policies and
procedures, and hiring personnel.
Maintained high level of productivity through ongoing training, management, and
motivation of spa provider staff.
Conducted staff personnel workshops on new techniques and procedures.
Consultation sales for spa products, services, medical aesthetic procedures, and
memberships
Conducted promotional campaigns and marketing for community awareness including
direct mail, internet, co-promotions, public relations, and event planning.



BRENDA M. GEHR




Amylin Pharmaceuticals, San Diego, CA 92121 2004-2007
Senior Territory Manager
Recruited to launch two First in Class bio-pharmaceutical injectable peptide therapies, Byetta
(Exenatide Injection) and Symlin (Pramlintide Acetate Injection) for the treatment of diabetes. Key
Customers Targets included Endocrinologists, Internal Medicine, and Primary Care Physicians in
Southern NJ and Bucks County, PA.
Launched Two First in Class diabetic injectables Byetta and Symlin
Increaded Byetta Market share to 6.10%, 2007
Winner of National Launch Contest Ranking 7
th
out of 250 in Nation, 2006
Ranked 5
th
out of 61 in Regional Ranking, 2005
Provided product and delivery device education to physicians, CDEs, nurse educators,
hospital staff, and retail pharmacies to increase market awareness and usage


Boehringer Ingelheim Pharmaceuticals, Ridgefield, CT 2000-2004
Field Sales Representative
Responsible for business growth and development of pharmaceutical product portfolio: Flomax,
Mobic, Micardis, Aggrenox, Combivent, and Atrovent. Key Customers Targets included Cardiologists,
Orthopedic Surgeons, Neurologists, Urologists, Pulmonologists, Rheumatologists, Internal Medicine,
and Primary Care Physicians in Southern NJ, Northern Philadelphia, and Bucks County, PA.
Ranked 4
th
out of 20 in Sales Force Three, 2003
Received District Special Challenge Award for creating an innovative selling strategy for
Micardis, 2003
Winner of Most Valuable District Team Member Award, 2002
Winner of District Sales Trend Contest (year long contest), 2001
Improved Regional Rankings in Sales Force Two from #48 out of 55 to #23 in the first year
Developed and implemented District Mentoring Program for all new district hires
Certified Field Sales Trainer working in the field with new hires


Collagenex Pharmaceuticals, Newtown, PA 18940 1999-2000
Field Sales Representative
Recruited to launch two pharmaceutical medications, Periostat and Vioxx (Merck), into the dental
market. Key Customer Targets included Oral Surgeons, Periodontists, Endodontists, Prostodontists,
and General Dentists. Territory included Staten Island, Central NJ, and Northern NJ.
Successfully launched two drugs, including the first FDA approved product for Adult
Periodontitis
Improved Regional Rankings from #58 out of 58 to #4 out of 58 in the first year
Winner of two District Star Awards, Q1 and Q2, 2000
Developed Disease Management Program protocol adopted company and use to increase
prescription volume nationally in the dental market
Certified CEU Credit Lecturer in Periodontal Education.


Education

Bachelor of Science, Allied Health Services, Montclair State University, NJ (GPA 3.63)
Associate in Applied Science, Dental Hygiene, Bergen Community College, NJ (GPA 3.52)