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The aim of this research paper is to study the level of employee satisfaction in relation to the motivation in Hotel Sarover Portico, Ghaziabad, India. The biggest improvement is needed in the field of the salary part and long working hours, because most of the employees are not showing high satisfaction with it.
The aim of this research paper is to study the level of employee satisfaction in relation to the motivation in Hotel Sarover Portico, Ghaziabad, India. The biggest improvement is needed in the field of the salary part and long working hours, because most of the employees are not showing high satisfaction with it.
The aim of this research paper is to study the level of employee satisfaction in relation to the motivation in Hotel Sarover Portico, Ghaziabad, India. The biggest improvement is needed in the field of the salary part and long working hours, because most of the employees are not showing high satisfaction with it.
VSRD International Journal of Business and Management Research, Vol.
III Issue VIII August 2013 / 331
e-ISSN : 2231-248X, p-ISSN : 2319-2194 VSRD International Journals : www.vsrdjournals.com RESEARCH ARTICLE EMPLOYEES SATISFACTION AND MOTIVATION : A STUDY OF HOTEL SAROVER PORTICO, SAHIBABAD, GHAZIABAD 1 Nitin Gupta* and 2 Kapil Garg 1 Research Scholar, 2 Research Supervisor, 1,2 Department of Management, Mewar University, Chittorgarh, Rajasthan, INDIA. *Corresponding Author : lovelynitinkansal@gmail.com ABSTRACT Human Resource Management is getting more important in the business nowadays, because people and their knowledge are the most important aspects affecting the productivity of an organization. One of the main aspects of Human Resource Management is the measurement of employee satisfaction. The aim of this research paper is to study the level of employee satisfaction in relation to the motivation in Hotel Sarover Portico, Sahibabad, Ghaziabad. The main aim of the research is to study the level of job satisfaction in relation to the motivation of Hotel Sarover Portico, Ghaziabad, India. The theoretical framework of this paper includes such concepts as job satisfaction, motivation, training, rewards and facilities provided by the organization. The questionnaire is created according to the mentioned concepts. Based on the research it can be said that the level of employee satisfaction in Hotel Sarover Portico, Ghaziabad is quite high, although there is still a room for improvements. One of the biggest strength of the organization is the relationship and communication between the employees and the managers. The biggest improvement is needed in the field of the salary part and long working hours, because most of the employees are not showing high satisfaction with it. Keywords : Human Resource Management, Job Satisfaction, Motivation, Training, Rewards, Long Working Hours, Facilities.
1. INTRODUCTION The importance of motivation is growing all the time in the organizations. Many researchers have been done to find out the effect of motivation on the productivity of the organization. This paper is about the employee motivation in Hotel Sarover Portico, Sahibabad, Ghaziabad, (India). The authors of this paper are very interested in this subject and wanted to find out in practice what the level of employee motivation in an organization is? After the target organization had been found, the research question was composed: what is the level of employee satisfaction in Hotel Sarover Portico? The main subjects will be motivation and its effect on employee satisfaction. To find out the results for the research, a questionnaire was delivered to the employees in the hotel. The purpose of this kind of research is to find out which factors could be improved in the target company. In this research it is explained what kind of factors have an effect on employees satisfaction and which perhaps cause job dissatisfaction. For example the power of money as a motivator will be discussed. The main aim is to find out the level of employee satisfaction in Hotel Sarover Portico and to find out possible aspects for improvements. 2. ROLE OF HUMAN RESOURCE IN HOSPITALITY The hospitality field generally includes businesses such as restaurants and hotels. These establishments serve the public and frequently employ numerous staff members to efficiently accomplish this task. As an administrator of a hospitality organization's most valuable asset -- its human resource -- the HR department is called on to administer employee-related activities that may be critical to the continued success of the organization. The HR department's role is to support the organization by freeing up management to concentrate on the business of doing business. Human resources in the hospitality sector require not just a human touch and service with a smile but also desire for individuals who are multi-skilled, cross-trained, forward looking in terms of perspective and mindset, and embody strategic creative and systematic thinking. To encourage tourists to choose a specific hotel, the hoteliers must meet or exceed the guests expectations of service quality (Nankervis & Deborah, 1995). But human resource managers in the hospitality industry are experiencing rapid changes due to the inundation of information technology and ever increasing globalization (Heung, 1993). According to Baum (1995), HR progress through education, training, and development of employees at all levels is a vital component in sustaining the industrys competitiveness in the international arena. Nitin Gupta and KapilGarg VSRDIJBMR, Vol. III (VIII), August 2013 / 332
3. MOTIVATION OF EMPLOYEES Increasing motivation, commitment and engagement levels are key organizational aspects nowadays. The development of compensation policies has an important role in motivating workforce to deliver high levels of performance, discretionary effort and contribution. The process of motivation usually starts with someone recognizing an unsatisfied need. Then a goal is established to be reached and that way to satisfy the need. Rewards and incentives can be established for people to better accomplish the given goal. The social context will also affect the motivation level. Motivation can be intrinsic or extrinsic. Intrinsic motivation can be described as the process of motivation by work itself in so far as it satisfies the personal needs of the employee. Intrinsic motivation is self-generated and it is thought that people seek for a job they think will most satisfy their needs. The factors affecting intrinsic motivation include for example responsibility, freedom to act, courage to use and develop persons own skills, interesting tasks and opportunities for advancement. Extrinsic motivation is the amount of effort other people give to the person to motivate them. Extrinsic motivation is for example the rewards management provide such as pay rise, praise or promotion. Extrinsic motivators are efficient but the influence doesnt last long. Intrinsic motivators tend to have a longer effect as they are inherent and not imposed from outside. (Armstrong 2007, 60). As the needs of individuals differ a lot, it is important to concentrate carefully on the attachment of goals and incentives given when goals are accomplished. Motivation theories help to understand different motivators. Motivation theories have been examined for decades. These theories can be implemented to the companys human resource policies to get the best out of the employees. Work motivation consists of many different aspects. It is very important for the managers to make the employees feel motivated towards the work they do. Motivated employees are less absent from work and the productivity of the company is more likely to grow. 4. RESEARCH METHODOLOGY The research question was: what is the level of employee motivation in this company? Research Method: This research is quantitative research means the process of explaining some kind of phenomena mathematically analyzing numerical data (Muijs 2004, 1). In every research, quantitative or qualitative, the first step is to define the phenomena. Without the phenomena the research does not exist. In the quantitative research the data must be in a numerical form which is explained by the fact that in quantitative research the results are analyzed by using mathematical methods. A quantitative research method is for example a questionnaire. The researchers decided to use a questionnaire as a tool in their research. The questionnaire consists of the things that motivate people. Some questions are about the appreciation and the feeling of self-fulfillment they get or dont get from their work. Questions are on money, benefits, compensation, communication, job security, appreciation from manager, recognition, training and development, and promotion. Data Collection and Analysis : The questionnaire was delivered to hotel employees at the beginning of April 2013. The person responsible for the delivery and the collection of the questionnaires was the head of the training department of Sarover Portico hotel. When the questionnaire was designed, the copies were sent to him. There are approximately 115 employees in Sarover Portico but when the research had been completed 56 of the questionnaires were returned i.e. 48.7%. The questionnaire was available for filling in for four weeks. After gathering the data, the analysis over the results began. The first things to be analyzed were the background information of the respondents such as gender, age, work experience and position. The analysis went on examining the tendencies arising from the data and interpreting it correctly in order to build them into charts. Findings from Demographic Part : There are 115 employees in Sarover Portico. In total 56 employees answered to the motivational survey. The background information is introduced in terms of gender, age, the form of employment, work experience and position. However, since the number of respondents is quite low, the answers have not been analyzed by background information, but they are introduced by frequencies in each question. Gender : 19 of the respondents are female and 35 are male. In 2 questionnaires the respondents didnt answer the question. GENDER FREQUENCY PERCENTAGE VALID PERCENTAGE MALE 35 62.5 64.81 FEMALE 19 33.93 35.19 TOTAL 54 96.43 100 MISSING FROM THE SYSTEM 2 3.57 TOTAL 56 100
Age : The respondents can choose from different age groups to which they belong. 14 of the respondents are 20- 29 years old. 23 respondents are 30-39 years old, 15 of the respondents are 40-49 years old and 4 are of 50-59 years old.
Nitin Gupta and KapilGarg VSRDIJBMR, Vol. III (VIII), August 2013 / 333
AGE FREQUENCY PERCENTAGE VALID PERCENTAGE 20-29 YRS 14 25 25 30-39 YRS 23 41.07 41.07 40-49 YRS 15 26.79 26.79 50-59 YRS 4 7.14 7.14 TOTAL 56 100 100
Work Experience : 18.93 % of the respondents have been working for sarovar more than 10 years 24.44% of the respondents have been working from five to ten years. 35% respondents have been working two to five years and 21.63 % less than two years. WORK EXPERIENCE FREQUENCY PERCENTAGE VALID PERCENTAGE MORE THAN 10 YRS 10 17.86 17.86 5-10 YRS 14 25 25 2-5 YRS 20 35.71 35.71 LESS THAN 2 YRS 12 21.43 21.43 TOTAL 56 100 100
Position : 28 of the respondents work on entry level position, 8 at supervisory level, 14 at managerial level and 2 head of department. 4 of the questionnaires didnt have an answer to this question. POSITION FREQUENCY PERCENTAGE VALID PERCENTAGE SENIOR MANAGEMENT 2 3.57 3.84 MIDDLE MANAGEMENT 14 25 26.92 SUPERVISORY LEVEL 8 14.29 15.39 ENTRY LEVEL 28 50 53.85 TOTAL 52 92.86 100 MISSING FROM SYSTEM 4 7.14 TOTAL 56 100 GRAPHICAL REPRESENTATION OF DEMOGRAPHIC DATA
MALE 62% FEMALE 34% MISSING FROM THE SYSTEM 4% GENDER MORE THAN 10 YRS 18% 5-10 YRS 25% 2-5 YRS 36% LESS THAN 2 YRS 21% WORK EXPERIENCE Nitin Gupta and KapilGarg VSRDIJBMR, Vol. III (VIII), August 2013 / 334
5. FINDINGS FROM MOTIVATION PART Part - I S. No. Questions Highly Satisfied Satisfied Neutral Unsatisfied Highly Unsatisfied Total 1 How far you are satisfied with the support from the HR department? 37.5% (f=21) 33.93% (f=19) 5.36% (f=3) 14.29% (f=8) 8.92% (f=5) 100% 2 How far you are satisfied with the salary provided by the organization? 10.71% (f=6) 19.64% (f=11) 5.37% (f=3) 39.28% (f=22) 25.00% (f=14) 100% 3 How far you are satisfied with the facilities providing by the organization.
26.79% (f=15) 41.07%(f=23) 16.07% (f=9) 10.71% (f=6) 5.36% (f=3) 100% 4 How satisfied are you with the feeling of self-fulfillment that your work gives you?
23.21% (f=13) 30.36% (f=17) 10.71% (f=6) 21.43% (f=12) 14.29% (f=8) 100% 5 How much satisfy you are with the feeling about your future with the company? 12.50% (f=7) 33.93% (f=19) 14.29% (f=8) 28.57% (f=16) 10.71% (f=6) 100% 6 How far you are satisfied with your working hours? 10.71% (f=6) 19.64% (f=11) 10.72% (f=6) 21.43% (f=12) 37.50% (f=21)
100% 7 How far you are satisfied with your training programmes held in the organization? 25.00% (f=14) 30.36% (f=17) 01.79% (f=1) 21.43% (f=12) 21.43% (f=12) 100% Part II S. No. Questions Yes No No response Total 8 Company recognizes and acknowledges your work
64.28% (f=36) 32.14% (f=18) 03.58% (f=2) 100% 9 Are you appreciated by your manager on good jobs 55.35 % (f=31) 41.07 % (f=23) 03.58% (f=2) 100% 10 You have Job security in the organization. 55.35 % (f=31) 32.15% (f=18) 12.5 % (f=7) 100%
Finding from the above analysis are as follows: The employees of Hotel Sarover portico are well satisfied with the support of HR department. 37.5% employees are highly satisfied, 33.93% are satisfied, 14.29% are unsatisfied and 8.92% are highly unsatisfied while 5.36% employees feel themselves 20-29 YRS 25% 30-39 YRS 41% 40-49 YRS 27% 50-59 YRS 7% AGE 3.57 25 14.29 50 7.14 POSITION PERCENTAGE Nitin Gupta and KapilGarg VSRDIJBMR, Vol. III (VIII), August 2013 / 335
neutral. 10.71% employees are highly satisfied with their salary, 19.64% choose satisfied with their salary, but the majority of them choose to be unsatisfied with their salary i.e. 39.28%, 25% employees are highly unsatisfied with their salary while 5.37% are neutral. As per the result shown, employees of hotel Sarover portico are well satisfied with the facilities provided by the organization. 41.07% employees are satisfied and 26.79% are highly satisfied with the facilities. 10.71% are unsatisfied and 5.36% are highly unsatisfied with the facilities, while 16.07% are neutral towards this question. 23.21% employees feel that their work give them high satisfaction, 30.36% feels it satisfied, 21.43% are dissatisfied and 14.29% are highly dissatisfied with this feeling of self-fulfillment from their work. 10.71% are neutral. 33.93% employees found satisfied that they have a good future with the organization, 12.50% are highly satisfied. 28.57% employees feel that their future with the organization is not good and 10.71% employees are highly unsatisfied. While 14.29% are choose to be neutral about the question. Hotel Sarover portico employees are not very satisfied with their working hour. Only 10.71% percent employees are highly satisfied with their working hours and 19.64% are satisfied but majority of employees i.e. 37.50% are highly unsatisfied and 21.43% are unsatisfied with their working hours. 10.72% are neutral. 25% employees are highly satisfied and 30.36% are satisfied with the training programmes held at the organization. 21.43% are unsatisfied and same percentage i.e. 21.43% is highly unsatisfied with their training programmes. 1.79% found to be neutral. When asked about the recognition of work in the organization 64.28% said yes and 32.14% said no to this. While 3.58% were neutral. 55.35% employees admitted that they got appreciation from their managers on good job while 41.07% said no to it. 3.58% were neutral. 55.35% Hotel Sarover portico employees thinks that their job is secure with the organization, while 32.15% are deny to it. 12.5% employees were neutral on this question. 6. CONCLUSION The employees of Hotel Sarover portico are well satisfied with the support of HR department. They also say it usually feels good to come to work every day. Money is a good motivator, and according to Herzberg it is listed as a hygiene factor which is more likely to cause job dissatisfaction. Salary is a thing that is expected to be at a certain level and comparable to the amount of work the employee does. The employees in Hotel Sarover portico are not so satisfied with the Salary issue. In a long run this situation might cause job dissatisfaction and a decline in work motivation. Employees are not satisfied with the current salary and the fairness of the wages system compared to the tasks they do. They show quite little satisfaction with the current salary. This could mean that the salaries are not meeting expectations of the employees and they might want a higher salary. Managers should take into account this factor, because when it is improved, it can raise the motivation and productivity of the employees. It might be a good motivating factor if the raise in the salary occurred. The employees of the company also show at least some satisfaction towards the fairness of wages system compared to people working in the same field. On the other hand, also the benefits are a very important factor affecting work motivation. Hotel Sarover portico employees are very well satisfied with the benefits of the organization. It is not enough that benefits are satisfying, also basic wages has to be equitable to tasks the employee does, and to the wages other people working on the same field get. This also applies to compensation. It is the other aspect of the rewards systems. It is important for the company to have some sets of benefits, because it is one of the motivating factors for the employees. It might add satisfaction if the salary is not so high. Employees of the company show very high satisfaction with the type of benefits that the company provides. It is important that the company designs their benefit options in a structured and understandable way so that the employees will not have any difficulty understanding these options. The employees of Sarover portico state to understand the companys benefit options very good. Employees show high satisfaction with the benefits like theater, meal on duty, tea with snacks, medical insurance facility, extra vacation days (L.T.A.) etc. It means that the company provides them in a good way and they are available to almost all employees. However, they are fairly satisfied with the benefits like interesting projects, support, or appreciation, and benefits like insurance, health care. Work is supposed to give also the feeling of self-fulfillment and that way cause feeling of success. Hotel Sarover portico employees are satisfied with the feeling of self-fulfillment that the work gives them. According to the results the employees feel optimistic about the future success with the organization, although a number of the respondents do not feel good about it. This might have an effect on the work motivation. Employees who feel that their future is successful at the organization work better than those who are insecure about it. Employees get intrinsic motivation from the work itself. The length of shift can affect a lot on the motivation and productivity of the employees. Sarover Porticos employees are not satisfied with the length of shift, signifying that job organization in this field is not successful at all. Flexibility of the working hours can also motivate employees a lot. Nitin Gupta and KapilGarg VSRDIJBMR, Vol. III (VIII), August 2013 / 336
According to the survey the workers show quite high dissatisfaction with this issue. Training and re-training is essential for the workers higher productivity. Creating a comfortable working environment for the training and re-training is one of the issues that the organization should take care of. In Hotel Sarover Portico the employees show that they are fairly satisfied with the training and re-training at the work place. Communication is essential inside the company and between different organization levels. The employees feel that someone is listening to their concerns as well as suggestions and ideas for improvement. The employees in Hotel Sarover portico are fairly satisfy with the communication inside the company. Employees want to be appreciated at work. Appreciation at work is one of the factors causing job satisfaction. In Hotel Sarover portico the employees gave a mix response towards this question. More than half of the population thinks that they are well appreciated at workplace. They are also quite satisfied with the appreciation got from manager. They are satisfied with the appreciation from their co-workers. Same applies with recognition at the work place in which Sarover employees are fairly satisfied. Hotel Sarover portico employees are very satisfied with the job security. The employees think that their job place is secured, which has an effect on the motivation. Finally it can be said that there might be room for improvements, but in general the situation looks good except the salary part and long working hours. Suggestions for Improvements Strengths Money Periodic raise in salary Working hours Promotion Recognition Future success at the company Benefits Training 7. REFERENCES Books [1] Armstrong Michael 2006, A Handbook of Human Resource Management Practice. 10th edition, Cambridge, UK, University Press [2] Bittel Lester R., Newstrom John W. 1992. What every supervisor should know: the complete guide to supervisory management. USA. McGraw-Hill, Inc. [3] Herberg, F. Mausner, B & Snyderman, B. (1969) The motivation to work, John Wiley and Sons, New York. [4] Latham Gary 2007. Work motivation: history, theory, research, and practice. USA. Sage Publications, Inc. [5] Mullins Laurie J. 2007. Management and Organizational behaviour. Eighth edition. Prentice Hall. [6] Rosenbloom Jerry S. 2005. The Handbook of employee benefits: design, funding, and administration. USA. McGraw- Hill Companies, Inc. [7] Spector Paul E. 1997. Job satisfaction: application, assessment, cause, and consequences. USA. SAGE Publications, Inc. [8] Thomas Kenneth W. 2002. Intrinsic motivation at work: building energy & commitment. San Francisco. Berrett- Koehler Publishers, Inc. [9] Tracey, J. B. & Tews, M.J. (1995). Training effectiveness: Accounting for individual characteristics and the work environment. Cornell Hotel and Restaurant Administration Quarterly, 36(6), 36-42. [10] Vroom, V. H. 1964, Work and motivation, New York, Wiley [11] Wheelhouse, D. (1989). Managing Human Resources in the Hospitality Articles [12] Cheng, H., Assessing the Importance of Employee Motivation in the Hotel Industry in Taipei, Taiwan. Unpublished masters thesis, University of Wisconsin-Stout, Menomonie, Wisconsin, United States (1995). [13] Friedlander, F. (1964), Job characteristics as satisfies and dissatisfies, Journal of applied Psychology, Vol.48, No.6, pp. 388-399. [14] Kim, W. G., Leong, J. K., & Lee, Y. K. (2005). Effect of service orientation on job satisfaction, organizational commitment, and intention of leaving in a casual dining chain restaurant. International Journal of Hospitality Management, 24(2), 171-193. [15] Lindner, J.R, (1998), Understanding employee Motivation, Journal of Extension, June, Vol. No3, pp.1-8 [16] Tietjan, M.A. & Myers, R.M. (1998), Motivation and Job Satisfaction Journal of Management Decision, Vol. 29, No. 4. Pp 226-231 Websites [17] http:// www.findarticles.com: Motivate employees with intangible benefits, Nelson, B. (2001) [18] http://www.ehow.com/info_8229456_motivational-factors- jobs: Motivational Factors in Our Jobs [19] http://www.restaurant.org/pdfs/research/2009Factbook.pdf: National Restaurant Association. (2009). Restaurant industry 2009 fact sheet. Retrieved June 15, 2013 [20] http://www.scribd.com/doc/21300913/Employee-Motivation- Project-Report