Title: Consumerism in the 1920s

Date: October 8, 2014

Write down the
Topical Essential Question.
(1.2.g) SWBAT
identify and evaluate
the impact of
consumerism on
American life.

DOL: Given an exit
card (80% accuracy)
SW 1. Answer 3
multiple choice
question. 2. Write a
SEEC paragraph on
the following topic:
1920s Consumerism

T-EQ: How did
consumerism impact
American culture in the
decade of the 1920s?

O-EQ: How did 1920s
post-war America
change socially,
politically, and
economically?
The 1920s was a very
interesting time in US history.

It consisted of the following:
Consumerism

Mass Production

Age of the Automobile

New Government Policies

Ailing Agriculture

(1.2.g) SWBAT
identify and evaluate
the impact of
consumerism on
American life.

DOL: Given an exit
card (80% accuracy)
SW 1. Answer 3
multiple choice
question. 2. Write a
SEEC paragraph on
the following topic:
1920s Consumerism

T-EQ: How did
consumerism impact
American culture in the
decade of the 1920s?

O-EQ: How did 1920s
post-war America
change socially,
politically, and
economically?
Pair Share: Discuss with your
partner what you think it means
to be a consumer.

0 5: Consumerism
a preoccupation with the purchasing of materials.
Consumerism played a huge role in the prosperity of the
1920s economy.

05: Prosperity
To be successful or to thrive
TWS - Reflect on American Society: What are some signs of
consumerism in America today?
(1.2.g) SWBAT
identify and evaluate
the impact of
consumerism on
American life.

DOL: Given an exit
card (80% accuracy)
SW 1. Answer 3
multiple choice
question. 2. Write a
SEEC paragraph on
the following topic:
1920s Consumerism

T-EQ: How did
consumerism impact
American culture in the
decade of the 1920s?

O-EQ: How did 1920s
post-war America
change socially,
politically, and
economically?
Electricity sparked the Second
Industrial Revolution in America.

People were able to make
goods in a more efficient manner
which led to businesses expanding.


TWS - Make a Prediction: How do you think mass,
cheaper, production of goods affected the average
American during this time period? Justify.
(1.2.g) SWBAT
identify and evaluate
the impact of
consumerism on
American life.

DOL: Given an exit
card (80% accuracy)
SW 1. Answer 3
multiple choice
question. 2. Write a
SEEC paragraph on
the following topic:
1920s Consumerism

T-EQ: How did
consumerism impact
American culture in the
decade of the 1920s?

O-EQ: How did 1920s
post-war America
change socially,
politically, and
economically?
An attempt to manufacture
products in the cheapest and most efficient means
possible

Further moved away from artisanship to people
working on only one piece of the product

Consistently repeated themselves


Pair-Share: Explain how the widespread use of the assembly line led to
economic prosperity in the 1920s.
(1.2.g) SWBAT
identify and evaluate
the impact of
consumerism on
American life.

DOL: Given an exit
card (80% accuracy)
SW 1. Answer 3
multiple choice
question. 2. Write a
SEEC paragraph on
the following topic:
1920s Consumerism

T-EQ: How did
consumerism impact
American culture in the
decade of the 1920s?

O-EQ: How did 1920s
post-war America
change socially,
politically, and
economically?
Henry Ford- founder of Ford Motor Company

Established the most efficient means of
producing an automobile

The Model T quickly became the most commonly
owned car in America.

Hypothesize: How do you think the assembly line impacted auto
sales?
(1.2.g) SWBAT
identify and evaluate
the impact of
consumerism on
American life.

DOL: Given an exit
card (80% accuracy)
SW 1. Answer 3
multiple choice
question. 2. Write a
SEEC paragraph on
the following topic:
1920s Consumerism

T-EQ: How did
consumerism impact
American culture in the
decade of the 1920s?

O-EQ: How did 1920s
post-war America
change socially,
politically, and
economically?
The Automobile began
to make America a much
smaller place.

Highways and paved roads sprung up
People began to go on Sunday drives (much to the
consternation of churches)
Suburbs sprang up as people could live a distance away from
work
Courtship practices changes
New business ventures were created

TWS - Prediction: Write down 3 businesses that you think grew
as a result of the automobile. Which do you think is the most
important? Explain!
CHALLENGE! With much of the above being positive, list and
explain 2 ways the age of the automobile could be seen as
negative.
(1.2.g) SWBAT
identify and evaluate
the impact of
consumerism on
American life.

DOL: Given an exit
card (80% accuracy)
SW 1. Answer 3
multiple choice
question. 2. Write a
SEEC paragraph on
the following topic:
1920s Consumerism

T-EQ: How did
consumerism impact
American culture in the
decade of the 1920s?

O-EQ: How did 1920s
post-war America
change socially,
politically, and
economically?
Mass production led people to
want to buy, buy and buy.

To do this, many people used brand new methods
of payments:
Installment Plans (0-5?)
Purchaser pays for item over an extended time,
without having to put down much money at the time of
purchase
Credit (0-5?)
Buy now, pay later over time
TWS - Elaborate on these concepts: In your mind, what were the
positives and negatives of these new methods of payments? Explain!
CHALLENGE! Connect this info to the O-EQ to the left. How do you
think such methods of payment impacted the U.S. economically?
(1.2.g) SWBAT
identify and evaluate
the impact of
consumerism on
American life.

DOL: Given an exit
card (80% accuracy)
SW 1. Answer 3
multiple choice
question. 2. Write a
SEEC paragraph on
the following topic:
1920s Consumerism

T-EQ: How did
consumerism impact
American culture in the
decade of the 1920s?

O-EQ: How did 1920s
post-war America
change socially,
politically, and
economically?
0-5: Superficial?
External or only on the surface; illusion of
being real

Hypothesize: Why do you think the 1920s was
considered a time of superficial prosperity?

People could not actually afford to buy all of
these things, but they did anyways
Things seem more affordable to people who
would not otherwise be able to afford the
consumer goods
Credit & Installment Plans

(1.2.g) SWBAT
identify and evaluate
the impact of
consumerism on
American life.

DOL: Given an exit
card (80% accuracy)
SW 1. Answer 3
multiple choice
question. 2. Write a
SEEC paragraph on
the following topic:
1920s Consumerism

T-EQ: How did
consumerism impact
American culture in the
decade of the 1920s?

O-EQ: How did 1920s
post-war America
change socially,
politically, and
economically?
With the Progressive Era coming to an end, the
Republican Party took over the White House and
Congress.

This led to a change in economic approaches by
the government.

1890-1915: High government involvement in the
economy
1920-1932: Little government involvement in the
economy

0-5: Laissez Faire?
hands-off; Government has little-to-no involvement
in the economy
(1.2.g) SWBAT
identify and evaluate
the impact of
consumerism on
American life.

DOL: Given an exit
card (80% accuracy)
SW 1. Answer 3
multiple choice
question. 2. Write a
SEEC paragraph on
the following topic:
1920s Consumerism

T-EQ: How did
consumerism impact
American culture in the
decade of the 1920s?

O-EQ: How did 1920s
post-war America
change socially,
politically, and
economically?
President Warren Harding

Elected 1920 and maintained a
policy of laissez faire

Had a number of scandals in his administration that left
behind a negative legacy.

Died in office

Not considered a very good President

Evaluate Laissez Faire:
As- What are 2 pros of laissez faire policies?

Bs- What are 2 cons of laissez faire policies?
(1.2.g) SWBAT
identify and evaluate
the impact of
consumerism on
American life.

DOL: Given an exit
card (80% accuracy)
SW 1. Answer 3
multiple choice
question. 2. Write a
SEEC paragraph on
the following topic:
1920s Consumerism

T-EQ: How did
consumerism impact
American culture in the
decade of the 1920s?

O-EQ: How did 1920s
post-war America
change socially,
politically, and
economically?
0-5: Tariff?
Taxes on imports

Coolidges Policies Included:

Supported high tariffs on non-American goods

Lowered taxes on Americans

Was against government intervention in the
economy

Critique Coolidges Policies: What would the benefits of raising tariffs
on non-American goods be? Lowering taxes on Americans?
(1.2.g) SWBAT
identify and evaluate
the impact of
consumerism on
American life.

DOL: Given an exit
card (80% accuracy)
SW 1. Answer 3
multiple choice
question. 2. Write a
SEEC paragraph on
the following topic:
1920s Consumerism

T-EQ: How did
consumerism impact
American culture in the
decade of the 1920s?

O-EQ: How did 1920s
post-war America
change socially,
politically, and
economically?
Agri. depression in early
1920's contributed to an
urban migration

U.S. farmers lost agri.
markets in postwar Europe

Farmers could not pay mortgages and lost their
farms

However this caused farmers to move to cities,
work in factories and grow the United States
Economy
Draw a connection: How would a decrease in the agricultural industry
impact other industries?
(1.2.g) SWBAT
identify and evaluate
the impact of
consumerism on
American life.

DOL: Given an exit
card (80% accuracy)
SW 1. Answer 3
multiple choice
question. 2. Write a
SEEC paragraph on
the following topic:
1920s Consumerism

T-EQ: How did
consumerism impact
American culture in the
decade of the 1920s?

O-EQ: How did 1920s
post-war America
change socially,
politically, and
economically?