1

Adsense Cash Crave

For More Info Click Link Below
http://!iderihtro!p'co(/Adsense*+a,CashMone,
.
/A+01201 is a trade(ark of 5oole Inc'
Adsense Cash Crave is not endorsed or affiliated with 5oole6 7!t we like the( a lot'
Ma k e 0 e n s e o f 5o o l e A d 0 e n s e 8 a n d (a k e (o n e , 9 :::' ' ' ' ' ' ' ; *
<hat is 5oole Ad0ense= '''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''';>
Ad0ense is an application of Ad<ords 7e,ond 5oole'co(''''''''''''''''''''''''''';?
@ow the Ads 5et An Bo!r 0ite'''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''1;
5oole Ad0ense prora(s: Choose ,o!r weaponCsD9'''''''''''''''''''''''''''''''''''''11
Ad0ense for content'''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''11
Blockin Ads 8 ,o! choose ''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''' '1.
Eeviewin and filterin Ads 8 se(iFa!to(atic ''''''''''''''''''''''''''''''''''''''''''''''''''' '1.
Allowin the p!7lisher to select an ad ''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''' '1.
Ghe lookFandFfeel of Ads can 7e c!sto(iHed'''''''''''''''''''''''''''''''''''''''''''''''''''''' '1.
Gools for anal,sis ''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''' '1.
Ad0ense for 0earch'''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''' 1I
5oole Ad0ense Jre(i!( service''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''1I
@ o w ( ! c h c a n I ( a k e w i t h A d 0 e n s e a n d h o w d o I e t s t a r t e d = ' ' ' 1 K
Jar t 1: Loi n t he Ad0ense Jr or a(::::::::::' ' 1M
Nnderstandin 5oole policies''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''1M
Content 8 Ghe Oe, to Ad0ense9 '''''''''''''''''''''''''''''''''''''''''''''''''''''''''1M
Jar t .: Ghe PF 0t ep Jl an t o 0!ccess ' ' ' ' ' ' ' ' ' ' ' ' ' ' ' ' ' ' ' ' ' ' ' ' ' ' ' 1>
0tep 1 F For(attin Ad Blocks'''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''1>
0tep . F Ad Jlace(ent'''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''1?
0tep I F Eesearchin Oe,words ''''''''''''''''''''''''''''''''''''''''''''''''''''''''''.;
0tep K F +evelopin Content '''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''..
0tep P F Grackin and Eeports'''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''.I
NEL Channels''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''' .K
I
C!sto( Channels ''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''' .K
0erver Los''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''' .P
Ja r t I : 0!((a r , a nd Addi t i ona l Ee s o!r c e s ' ' ' ' ' ' ' ' ' ' ' . M
Ad0ense +oQs and +onQts'''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''.M
+oQs '''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''' .M
+onQts'''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''' .*
Gwo More Ad0ense Apport!nities: E00 and Blos '''''''''''''''''''''''''.>
Click Link Below
http://!iderihtro!p'co(/Adsense*+a,CashMone,
K
Click Link Below
http://!iderihtro!p'co(/Adsense*+a,CashMone,
P
M a k e 0 e n s e o f 5 o o l e A d 0 e n s e M a k e 0 e n s e o f
5 o o l e (o n e , 9 (o n e , 9 (o n e , 9 (o n e , 9
As a s!ccessf!l we7 p!7lisher lookin to et to the neRt level6 ,o! are pro7a7l, thinkin a7o!t tr,in a
n!(7er of different approaches to increasin reven!e 8especiall, ,o!r passive reven!e6 the (one, that S!st
Tshows !pU fro( ti(e toti(e while ,o! foc!s on other thins' Bo! (a, 7e considerin vario!s for(s of
internet advertisin' And ,o! sho!ld'
Internet advertisin has eRceeded all eRpectations' Ghe technolo, keeps advancin6 and the pop!larit, and
!7iV!it, of the (edi!( is incredi7le' Most co(panies can 7enefit fro( the Internet 7eca!se it allows the
chance to reach a lo7al a!dience at neverF7eforeFpossi7le speeds6 with (an, kinds of filters to (ake s!re
the riht a!dience sees the riht (essae6 and costs that are often s!rprisinl, low' B!t (an, 7!sinesses
(ake (one, online in wa,s that have ver, little to do with their own act!al 7!siness6 7!t with s,ste(s that
connect vario!s co(panies and offerins toether'
Bo! (a, 7e wonderin how to (ake (one, easil, with online advertisin6 and ,o! have co(e to the riht
place9
Ghe secret is that takin ads is a (!ch (ore profita7le strate, then placin ads for (ost we7sites' And the
7est wa, to (ake (one, with this riht now is Thidin in plain sihtU fro( the worldQs (ost pop!lar search
enine co(pan,'
<hile there are (an, wa,s to approach online advertisin6 it (akes sense the 7est wo!ld 7e offered 7, the
!lti(ate search enine co(pan,6 the co(pan, that is settin o!t to oraniHe all of h!(anit,Qs vast a(o!nts
of infor(ation 8 5oole' Ghis (ethod is 5oole Ad <ords6 and itQs sister prora(6 5oole Ad0ense' <ith Ad
<ords6 5oole (akes a lot of (one,' <ith Ad0ense6 we7 p!7lishers 8 thatQs ,o!9 8 can reach a lot of people
and (ake a lot of (one, too9
In this report6 weQre oin to foc!s in on how to (ake sense of6 and a lot of (one, with6 5ooleQs Ad0ense
prora('
<ant to (ake five or ten or twent, tho!sand dollars a (onth a!to(aticall, and 7e paid 7, one of the
7iest Internet co(panies in the world=
<eQll descri7e what Ad0ense is6 how it works6 how to et started6 how to (aRi(iHe the prora(6 and where
to o fro( here9 Eead,=
First letQs eRa(ine what Ad0ense is and how it works'
M
<h a t i s 5 o o l e A d 0 e n s e =
5oole Ad0ense is an adFservin prora( that places ads that T(ake senseU 8specificall,6 that (ake sense
7ased on relevant content6 and ass!(ptions a7o!t who (iht 7e interested in that content' Ad0ense is an
application of the 7roader concept of ConteRt!al Marketin' ConteRt!al Marketin is S!st what it so!nds like'
An a we7site a7o!t c!sto( cars6 ,o! (iht have an ad for fanc, wheels or car care kits' An a we7site a7o!t
offFroadin6 ,o! (iht have an ad for d!ra7le tr!ck tires or spotliht ris' A hocke, site (iht advertise
hocke, sticks:and a tennis site6 tennis shoes' ConteRt!al Marketin S!st (eans alinin the ad servin with
the conteRt/nat!re of the we7site and its a!dience6 the sa(e wa, like ite(s are ro!ped in a store' And the
TconteRtU can 7e c!t (!ch finer than we7site levelW it can 7e pae level6 article level6 and so on6 so the ads
alwa,s (atch the (aterial the, are appearin near6 and th!s6 appeal to the interest of the reader/7!,er at
an, iven (o(ent'
0o whatQs in it for ,o! 8 the we7site p!7lisher/owner= GhatQs eas,' 1ver, ti(e a visitor to ,o!r site clicks one
of these ads6 ,o! (ake (one,' Ghe 7etter the ads are tareted6 the (ore clicks ,o! et6 the (ore (one, ,o!
(ake' Ad0ense displa,s eas,FtoFread6 teRtF7ased6 relevant ads that donQt overshadow the content of ,o!r
we7site or anno, visitors' Act!all,6 ,o! have seen h!ndreds of these ads ,o!rself6 as ,o!Qll realiHe in a
(o(ent'
Goda, there are pro7a7l, onl, a few places in ,o!r we7site that can directl, (ake ,o! (one,6 if an,' Ghe
(aic of 5oole Ad0ense is this: It allows ,o! to earn (one, thro!h ever, pae of ,o!r we7site' An top of
that6 with alorith(s !sed to alin ad content with pae content 5oole a!to(aticall, selects and displa,s
ads for ,o!r we7site that are likel, to enerate the hihest reven!e for ,o!'
*
A d 0 e n s e i s a n a p p l i c a t i o n o f A d < o r d s 7 e , o n d 5 o o l e ' c o (
Makin TsenseU of Ad0ense (eans !nderstandin that it is reall, an offshoot of the older 5oole (odel6
Ad<ords' B!t the, are not the sa(e thin'
5oole Ad0ense6 as stated earlier6 is an eRtension of 5oole Ad<ords' It takes the Ad<ords concept and
(oves it off of 5ooleQs search pae and onto tho!sands of other we7 paes' Ghe ads that are displa,ed on
the we7sites are 5oole Ad<ords ads'
ItQs ood for the advertiser6 who ets (ore and 7roader displa,s6 for 5oole6 who chare (ore for this
prora(6 for ,o!6 who will (ake (one, fro( the clickthro!hs on ,o!r paes6 and also for the cons!(er6
who will see cool ads for st!ff the, are pro7a7l, interested in9
0o how eRactl, are ,o! (akin (one, fro( all this= Bo! earn a share of the pa,FperFclick a(o!nt6 ever, ti(e
a visitor clicks on the ad' 0o ,o! S!st need to et ads on ,o!r site:
@ o w t h e A d s 5 e t A n B o ! r 0 i t e
Ance ,o! Soin the Ad0ense prora( 8 and 5oole approves ,o!r site or sites6 which weQll cover in detail
shortl, 8 the act!al process of displa,in ads on ,o!r we7site is eRtre(el, si(ple' Bo! are provided with a
s(all @GML script6 which ,o! can paste an,where on ,o!r we7pae' Bo! (a, paste this code an, n!(7er of
ti(es and on (!ltiple paes6 and watch the ads et served9 5oole a!to(aticall, places Ad<ords ads that
are (ost relevant6 fro( its eRtensive advertiser 7ase' 5oole e(plo,s vario!s sophisticated alorith(s to
deter(ine the relevanc, of the ads to ,o!r content'
Before we et into how 5oole assesses sites6 and whether a few or (an, place(ents of that (aic script
will deliver opti(!( res!lts6 letQs review the advantaes of Ad0ense'
5 o o l e A d 0 e n s e p r o r a ( s : C h o o s e , o ! r w e a p o n C s D 9
A d 0 e n s e f o r C o n t e n t
Ad0ense for Content is the (ain Ad0ense prora( 8 conteRt!all, tareted ads are displa,ed on ,o!r
we7pae6 and ,o! et paid for ever, click' Ghese ads are specificall, tareted to the content of ,o!r
we7pae' ConseV!entl,6 if ,o! chane the content of ,o!r pae6 the ads that are displa,ed wo!ld also
>
chane' Ad0ense allows ,o! ood control over what ads et served6 since there (iht 7e so(e o7vio!s
pro7le(s if it didnQt' Ghese incl!de:
B l o c k i n A d s 8 , o ! c h o o s e
<hile the ad selection is a!to(atic6 ,o! can 7lock !nwanted ads 8 s!ch as those fro( ,o!r co(petitors' Bo!
S!st tell 5oole which co(panies to 7lock fro( ,o!r sites'
E e v i e w i n a n d f i l t e r i n A d s 8 s e ( i F a ! t o ( a t i c
5oole has its own strict policies for ad content Cno profanit,6 no racial discri(ination6 etcD' Ghese
are filtered o!t a!to(aticall, fro( ,o!r point of view' Additionall,6 ,o! can choose to 7lock additional
content thro!h c!sto( filters'
Ghis is slihtl, different than 7lockin an advertiser6 since with this (ethod an advertiser ,o! enerall,
allow (a, s!7(it ads that wo!ld individ!all, 7e filtered o!t'
A l l o w i n t h e p ! 7 l i s h e r t o s e l e c t a n a d
In the rare case where 5ooleQs content enines canQt (ake a clear (atch of ads to paes6 the, will let ,o!
pick which ads ,o! want served' If ,o! donQt pick6 ,o!Qll et p!7lic service spots'
G h e l o o k F a n d F f e e l o f A d s c a n 7 e c ! s t o ( i H e d
Ads sho!ldnQt look o!t of place or 7e Sarrin on ,o!r we7site' 5oole allows ,o! to c!sto(iHe colors and
la,o!t' Bo! can choose options provided or have ,o!r own c!sto( la,o!t and color applied to the ads' Ghe
advertisers have no control over thisW as the (aterial appears on ,o!r site6 ,o! can and sho!ld select how it
looks'
G o o l s f o r a n a l , s i s
Grackin and anal,Hin the perfor(ance of an, (arketin ca(pain is critical' 5oole Ad0ense provides a
rane of co(prehensive online reports that allow ,o! to (onitor and anal,He ,o!r earnins as well as the
perfor(ance of ads 7, (an, (etrics6 incl!din siHe6 color6 and so forth6 so ,o! can (ake adS!st(ents to
(aRi(iHe the val!e of the place(ents'
?
A d 0 e n s e f o r 0 e a r c h
Ghis is another prora( where7, 5oole allows ,o! to add a 5oole 0earch 7oR to ,o!r we7site' B, doin this6
visitors to ,o!r site can search the entire internet fro( ,o!r we7site itself' In a wa,6 ,o!r site 7eco(es a host
to 5oole' 1Rcept ,o! (ake (one,9
Ghe search res!lts pae that is displa,ed when a visitor on ,o!r we7site searches thro!h the search 7oR on
the site itself6 also displa,s 5oole Ads CAd<ords adsD neRt to the !s!al listins6 S!st as it wo!ld on
5oole'co(' If the visitor clicks on an, of these 5oole Ads6 ,o! et paid as well' Gh!s6 with Ad0ense for
0earch ,o! can enhance ,o!r inco(e potential 7e,ond what S!st the content of ,o!r act!al site can provide'
Ad0ense for 0earch offers all the sa(e options and controls as Ad0ense for Content' Ghese incl!de ad
c!sto(iHation6 ad filterin6 (onitorin and trackin res!lts6 and so on'
5 o o l e A d 0 e n s e J r e ( i ! ( s e r v i c e
Ghe Ad0ense Jre(i!( service provides advanced f!nctionalit, and feat!res6 provided ,o!r we7site V!alifies
for it 8 which in fact ver, few sites do'
As a 7ase reV!ire(ent6 ,o!r we7site sho!ld receive at least P (illion search V!eries or .; (illion pae views
a (onth to V!alif, for the Jre(i!( service' C<eQre 7ettin if ,o!r sites V!alif, for this level of service6 ,o!
alread, know all a7o!t Ad0ense9D
@ o w ( ! c h c a n I ( a k e w i t h A d 0 e n s e a n d h o w d o I e t s t a r t e d =
Bo!Qve seen the n!tt, clai(s 7, soFcalled Tinternet eRpertsU that strateies and prora(s the, have devised
ena7le s!rfers to earn tho!sands of dollars within a (atter of da,s9 Ar (in!tes99 2o s!ch thin'
@owever6 there are several l!crative prora(s that can provide an eRtre(el, enero!s inco(e with
co(parativel, little effort 8 5oole Ad0ense I a7sol!tel, one of the('
B!t it takes so(e ti(e6 and it takes so(e plannin6 like an,thin real does' Ghe rest of o!r report is all a7o!t
1;
!nlockin that potential'
Go start !nderstandin the potential6 think a7o!t how ,o! (ake (one, with this prora(' 1ach ti(e
so(eone clicks an ad on ,o!r paes6 ,o! et a percentae of what 5oole is paid for placin that ad'
Eeven!e Cor Inco(eD fro( an Ad X Clickthro!h val!e of the ad / Ja,o!t Eate / Clickthro!h
rate of the Ad / <e7pae traffic / FreV!enc, of Ad
In the a7ove eV!ation6 Clickthro!h val!e is the a(o!nt the advertiser pa,s per click for the Ad Cthis fi!re
variesDW the Ja,o!t Eate is the percentae of reven!e to 7e paid for ever, click fiRed 7, 5oole Cthis fi!re
variesDW Clickthro!h rate is si(pl, the Y of ti(es the ad is clicked on in a certain period of ti(e divided 7,
the Y of ti(es it is displa,ed d!rin the sa(e periodW <e7pae traffic is the Y of visitors to ,o!r we7siteW and
FreV!enc, of Ad is the Y of ti(es this partic!lar ad appears on ,o!r we7pae'
LetQs p!t so(e fi!res into the a7ove eV!ation and see what the inco(e is' Ghe fi!res 7elow are for a sinle
da,:
C l i c k t h r o ! h Z a l ! e I ; c e n t s o r [ ; ' I ; C G h e a d v e r t i s e r p a , s I ; c e n t s p e r
c l i c k f o r t h e A d 6 t o 5 o o l e D
J a , o ! t E a t e P ; \ o r ; ' P C G h i s i s a n a s s ! ( p t i o n 7 a s e d o n w h a t ( a n ,
e R p e r t s 7 e l i e v e t o 7 e t h e c ! r r e n t p a , o ! t r a t e f o r ( o s t d e a l s D
C l i c k t h r o ! h r a t e o f t h e A d t h e a d i s d i s p l a , e d 1 ; ; t i ( e s w i t h i n t h e d a ,
a n d c l i c k e d 7 , ? p e o p l e t h e c l i c k t h r o ! h r a t e
w o ! l d 7 e ; ' ; ?
< e 7 p a e t r a f f i c 1 P ; v i s i t o r s d ! r i n t h e d a , s
F r e V ! e n c , o f A d 1 ; ;
G h e i n c o ( e p e r d a , f r o ( a s i n l e a d w o ! l d 7 e X ; ' I ; / ; ' P / ; ' ; ?
/ 1 P ; / 1 ; ;
11
X [ . ; . ' P
If ,o! consider this to 7e the averae inco(e per da,6 the total reven!e enerated within a (onth wo!ld 7e
(ore than [ M ; ; ; ' Ghis is incredi7le6 considerin ,o! 7asicall, did nothin to earn that (one,' <e know of
cases where people have earned (ore than [ . P 6 ; ; ; a (onth with Ad0ense6 which is a lare s!( to an,one'
A!r oal is to eV!ip ,o! to et started on the road to (akin (one, with Ad0ense'
J a r t 1 : L o i n t h e A d 0 e n s e J r o r a (
N n d e r s t a n d i n 5 o o l e p o l i c i e s
<e disc!ssed earlier how rewardin the 5oole Ad0ense prora( can 7e' @owever6 Soinin the 5oole
Ad0ense prora( is not that eas, or ever,one in the world wo!ld do it Cwhich wo!ld defeat its p!rpose6
!lti(atel,D' Bo! have to 7e approved 7, 5oole in order to create ,o!r Ad0ense acco!nt and start earnin
(one, fro( it'
@ow do ,o! et approved= 5oole fa(o!sl, has never p!7licl, p!7lished details of its approval process6 7!t
there are tips ,o! sho!ld follow to ens!re a hih possi7ilit, of ettin approved'
Ghe ood news is that 5oole does p!7lish its policies and ,o! do not need to 7e a (e(7er to read the('
Bo! sho!ld read the( and 7e certain that ,o! are in 1;;\ co(pliance with the(6 not onl, when atte(ptin
to start ,o!r Ad0ense acco!nt6 7!t once ,o! are alread, a (e(7er' Ghe, !pdate these policies re!larl, and
a violation will et ,o! s!spended' A list of 5oole Ad0ense policies can 7e seen at:
http://www'oole'co(/adsense/policies
Co n t e n t 8 G h e Oe , t o Ad 0e n s e 9
As stated earlier6 we cannot sa, eRactl, how 5oole decides to accept or reSect a site' @owever6 one thin is
for s!re 8 the (ain criterion for approval is alwa,s the content of the we7site Most sites et reSected si(pl,
7eca!se the, do not have an, 8 or eno!h 8 ood content' <hat constit!tes ToodU content= <e can sa,
what it is not' Ghe t,pes of we7sites that onl, have links and TfillerU content ai(ed at attractin 0earch
1nines6 and sites that do not offer an, infor(ational content 7!t solel, foc!s on their own prod!cts and
services' 5oole is one of the s(artest co(panies on the Internet6 and the, can easil, tell TS!nkU content
fro( TrealU content6 even if (an, we7 s!rfers the(selves canQt'
1.
5oole approves we7sites that have sinificant real content' Ghese co!ld 7e in the for( of infor(ational
articles6 anal,ses of vario!s topics6 and (!ch (ore' For 7!siness we7sites that solel, foc!s on sellin their
prod!cts and services thro!h their we7site6 incl!din infor(ational articles a7o!t their ind!str, is s(art6
and this data is !s!all, prett, easil, availa7le'
Another reason wh, (ost 7!siness we7sites do not V!alif, for the prora(6 is that (ost 7!sinesses are
specialiHed6 and these we7sites are (ost likel, to et ads fro( their co(petitors6 as onl, those ads wo!ld 7e
relevant' As disc!ssed6 co(petitor ads wo!ld 7e 7locked 7, ,o!6 filtered 7, 5oole6 or 7oth6 so an Ad0ense
prora( that serves no ads (akes no sense9
0i(ilarl,6 we7sites that foc!s onl, on links for eneratin search enine traffic do not have an, content at all'
Accordin to 7oth co((on sense and 5oole6 these sites (a, rack !p fairl, hih traffic scores and so forth6
7!t the, do not V!alif, for Ad0ense'
Ane of the 7est and si(plest strateies is to incl!de at least I; to K; infor(ational articles of K;; to KP;
words each and !pdate the( fro( ti(e to ti(e' <ritin these articles ,o!rself (a, 7e a da!ntin task'
@owever6 the ood news is that there are considera7le we7sites that offer articles for free6 and plent, of
professional writin reso!rces who can not onl, write hih V!alit, (aterial for ,o!6 7!t can especiall,
opti(iHe that (aterial to work well with search enines and the TV!alificationU processes for s,ste(s like
Ad0ense'
<eQve developed a PF0tep plan for s!ccess
J a r t . : G h e P F 0 t e p J l a n t o 0 ! c c e s s
Ance ,o!Qre accepted6 ,o! want to (aRi(iHe the opport!nit,' In this section6 we look at so(e of the (ost
effective strateies for eneratin opti(!( reven!e fro( the 5oole Ad0ense prora('
0 t e p 1 F F o r (a t t i n A d B l o c k s
Bo! can let 5oole decide for ,o! the t,pe of ads that will 7e displa,ed on ,o!r we7pae6 7!t as the we7site
p!7lisher6 ,o! (a, 7e in a 7etter position to decide what ads s!it the content of ,o!r we7site and how ,o!
wo!ld like the( displa,ed'
1I
Go the eRtent possi7le6 whether chosen 7, 5oole or ,o!6 (ake the ads see( like part of the site itself'
Most internet (arketin eRperts 7elieve that the ads on ,o!r we7site have a hih pro7a7ilit, of ettin
clicked if the, 7lend in with the rest of the content of ,o!r we7 pae' Factors s!ch as color sche(e6 font siHe
and t,pe6 and the appearance of ,o!r ad sho!ld (atch ,o!r we7 pae' Borders are optional and we think
,o! sho!ld often opt o!t' <h, p!t a 7oR aro!nd the ad that sa,s6 T@i9 IQ( an ad9U=
Also6 reardless of other desin choices6 teRt links sho!ld 7e 7l!e' <h, are teRt links 7l!e= For the sa(e
reason @enr, Ford said of the ModelFG6 TGhe, can have an, color the, want so lon as itQs 7lack'U Ghe, S!st
are'
Gho!h we think teRt ads are enerall, 7etter than raphic ads6 also known as i(ae ads6 5oole does offer
the( with the prora('
Act!all,6 ,o! donQt need to str!le (!ch with whether raphic ads or teRt will 7e 7etter on ,o!r paes6 as
5ooleQs technolo, will s!est whether an i(ae ad or a teRt ad will 7e (ore s!ita7le and which will earn
,o! (aRi(!( reven!es Csince ,o! earn part of what the, earn6 the, have (otives to et this (iR rihtD'
@owever6 it re(ains totall, !p to ,o! whether ,o! wish to r!n i(ae ads or teRtF 7ased ads' Bo! can select
onl, i(ae ads6 or teRt ads or a co(7ination of 7oth of these for(ats on ,o!r entire Ad0ense acco!nt or on
one pae at a ti(e 7ased on ,o!r discretion'
0 t e p . F Ad J l a c e (e n t
TLocation6 location6 location'U It is tr!e in real estate and tr!e in advertisin6 incl!din we7 advertisin' 0ince
the TlocationU of the !ser is ,o!r site alread,6 the TlocationU of the ad in this conteRt (eans on which paes6
where on the paes6 and so on' As noted6 the less an ad looks like an ad6 the (ore effective it is likel, to 7e'
Ghen there are eneral desin and !sa7ilit, factors to consider'
If ,o!r we7pae is cl!ttered and ,o! canQt dispense with an, content6 ,o! (a, want to 7reak it down f!rther
into sections or (ore paes to provide easier readin' Ghis also ives ,o! the potential 7enefit of placin
additional ads'
As noted6 we enerall, reco((end teRtF7ased ads' @owever6 teRtFdense sites (a, act!all, do 7etter with
i(ae ads' If ,o!r site has ver, few raphics6 ,o! (a, want to 7alance it o!t 7, p!ttin i(aeF7ased ads' In
the (onoton, of a lot of dense written infor(ation6 i(aeF7ased ads and raphics provide whatQs called
vis!al relief' Ghis can also pro(pt clicks' <here sho!ld ,o! p!t the ads= Ghe chances of ,o!r ad ettin
noticed 7, the visitors to ,o!r site increases reatl, if ,o! place ads as close to the top of ,o!r we7pae as
possi7le'
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If ,o! choose to place soFcalled ^sk,scraperQ ads 8 in (aaHines these wo!ld 7e called col!(ns 8 on the
side7ars of ,o!r we7pae6 it wo!ld 7e wise to place the( on the riht side of ,o!r principal content areas'
Ghe reason for this is the visitor to ,o!r pae Cin (ost lan!aesD will read fro( left to riht' @e or she will
chance !pon the ad !lti(atel,6 if not conscio!sl,6 then at least o!t of ha7it' Gheir e,es will o there' Fro(
the left6 the, can vis!all, TskipU the ad when the, start readin neRt to it'
Bo!r ads sho!ld 7e placed in s!ch a wa, that it (atches the links to other we7sites on ,o!r site' If ,o!
alread, have a links section on ,o!r site6 p!t the
Ad0ense links in that section or list' Ghis is not dishonest 8 if it were6 5oole wo!ld not allow it' A7vio!sl, if
,o! have a T(ost pop!larU area on ,o!r we7site6 s!ch as a pae that is !pdated dail, with so(e kind of
(aterial that people 7ook(ark to revisit often6 place ,o!r adCsD there instead of so(ewhere else that (a,
et less traffic' For (an, we7sites the ho(e pae is not act!all, the (ost accessed area' If ,o! donQt know
what the traffic pattern is on ,o!r sites6 itQs eas, to find o!t 8 ask ,o!r hostin provider a7o!t !sae los'
Ane (ore thin: <hile so(e affiliate (arketin prora(s enco!rae host sites to enco!rae clicks directl,6 it
is not appropriate to eRpressl, ask ,o!r readers to click on the ads served 7, the 5oole prora(s' 2ot onl,
is it !nprofessional and ar!a7l, !nethical6 it also anno,s people and (oreover 5oole Ad0ense act!all,
prohi7its an, s!ch activit,' Bo! can neither directl, solicit clicks nor can ,o! do an,thin considered
deceptive to enco!rae clicks'
In concl!sion6 the e(phasis is alwa,s on V!alit, of content on ,o!r we7 paes'
5ood and interestin content (akes ,o!r site 7etter6 (ore accepta7le to 5oole6 (ore likel, to win with
Ad0ense6 and therefore (ore profita7le for ,o!9
0 t e p I F E e s e a r c h i n O e , w o r d s
After ,o! are done choosin the riht for(at and location for ,o!r Ad0ense ads6 donQt sit 7ack and wait for
the (one, to roll in S!st ,et' Ghe neRt i(portant step is to choose the riht ke,words for ,o!r we7 paes'
Ghese will infl!ence 7oth who visits ,o!r site6 and how Ad0ense assins ads to ,o!'
Ghe n!(7er one (istake (ost we7site p!7lishers (ake is to constantl, choose hihFpa,in Ci'e' eRpensive9D
ke,words ass!(in that it will ,ield the( (ore inco(e' <hile it is te(ptin to choose s!ch ke,words to et
hiher rankins on search enines6 7e pr!dent when it co(es to selectin the riht ke,words that o with the
Ad0ense ads that are to 7e displa,ed'' Ee(e(7er the oal here is clicks6 not 01A rankins' Ghis is a case
where ,o! often do not et what ,o! pa, for'
Consider this scenario' Bo!r we7pae talks a7o!t wine tastin co!rses' Bo! review search phrases and
ke,words with TwineU in it and ,o! find Twine rackU is in the top three and availa7le6 so ,o! 7!, it' Ghe
correspondin ads also foc!s on 7!,in wine racks online6 wine storae and 7!ildin ,o!r own wine racks'
After a week when ,o! check on the statistics of ,o!r we7pae and Ad0ense acco!nt6 ,o! see that ,o! are
losin visitors and ,o!r inco(e is dippin9 Ghe ke,word selection is fa!lt, in this case even tho!h it see(ed
like a ood idea at the ti(e'
1P
<h,= Ghe visitors to ,o!r we7pae were act!all, lookin for wine racks and have landed on ,o!r we7pae
talkin a7o!t wine tastin co!rses instead' Ghe wine co!rse t,pes want to sin !p for the co!rses6 (a,7e 7!,
a 7ook on wine6 or a wine of the (onth cl!7' Ghe, donQt want to 7!ild a wine rack' Ghink strateicall,6 not
tacticall,'
L!st 7eca!se a ke,word is hih pa,in and is see(inl, related6 does not (ean it is totall, relevant and ,o!
need so(ethin relevant' Eelevance is (ore i(portant than val!e9 In the a7ove case6 ,o! co!ld have 8 and
sho!ld have 8 chosen wine tastin to!r6 wine tastin part,6 wine tastin event6 wine tastin class6 wine
tastin school6 co!rse tastin wine and so on' Bo! are interested in relevance (ore than pop!larit,' Gastin
is a (atch' Eacks are not'
LetQs look at so(e of the wa,s in which ,o! can research ,o!r ke,words for Ad0ense ads:
_ Bo! can check o!t the pop!larit, of vario!s ke,words if ,o! alread, have
an acco!nt with 5oole Ad<ords' Ghis wa, ,o! will et an idea of the
pop!larit, of vario!s ke,words as well as the cost and ret!rns that entail'
_ 5oole Ad<ords also has a tool known as the Ad<ords Oe,words Gool
which can so(eti(es help ,o! search for alternate ke,words and variations
_ Another tool known as Oe,word Anal,Her can enerate n!(ero!s ke,
phrases that are t,ped 7, Internet !sers in different search enines
_ Consider ettin a <ordGracker acco!nt' Ghe, have an eRcellent tool that
s!ests top 16;;; (ost pop!lar ke,words' Ghis tool can also help ,o!
create a list of relevant ke,words for ,o!r we7pae' Bo! can learn a lot
fro( a s(all invest(ent here'
_ Another reat idea is to search for top 1;; ke,words on *search which will
ive ,o! an idea of hihFpa,in ke,words'
Bo!r clickthro!h rate will 7e 7oosted tre(endo!sl, 7, incl!din the riht ke,words in ,o!r we7 cop,6 of
1M
co!rse' Oe,words occ!rrin in ,o!r ads are !s!all, hihlihted on the search enine res!lts pae' Ghis also
helps in drawin additional attention to ,o!r ad'
Ghe NEL of ,o!r we7pae is also an interal part of achievin s!ccess on the 5oole Ad0ense prora(6 as it is
on the <e7 enerall,' C!rrent wisdo( holds that the ke,words in the NEL are eV!all, if not (ore i(portant
than the ones feat!red in the act!al we7pae content or in (etatas' If ,o! chane ,o!r ordinar, NEL to a
ke,word rich NEL relevant to ,o!r (arket6 it is possi7le to raise ,o!r CGE as (!ch as .;;\ or (ore witho!t
doin an,thin else'
A7vio!s do(ain na(es with the ke,words that ,o! want (iht 7e eRpensive to p!rchase fro( a 7roker6 7!t
,o! can also 7!, !sed do(ain na(es that are no loner active6 often for S!st a few dollars per ,ear'
0 t e p K F + e v e l o p i n C o n t e n t
LetQs ass!(e ,o! have ood ads6 ood place(ent6 and ood traffic' Ghis step is all a7o!t how to tweak ,o!r
preFeRistin content to s!pport the (ost effective profita7ilit, fro( ,o!r new Ad0ense prora('
Ane (aSor (istake (an, we7 p!7lishers (ake now is to lard !p their paes with a 7aHillion ke,words for soF
called Tsearch enine opti(iHation'U +o not fall into that trap and cl!tter ,o!r we7pae with hihFprofile
7!HHwords that do not contri7!te to the val!e of ,o!r we7pae or the eRperience of ,o!r intended a!dience'
Ee(e(7er6 weQre foc!sed here on clicks6 which (eans 7rinin relevant readers to ,o!r site and ivin the(
a ood eRperience that p!ts the( in an inV!isitive or 7!,in fra(e of (ind'
As a eneral r!le6 all content shifts sho!ld (ake so(e kind of sense' Bo! (a, well 7e a7le to (ake
connections 7etween articles on sports6 to articles on sports (edicine6 to articles on her7al s!pple(ents
which feat!re ads for those prod!cts'
An the other6 a we7 pae on 7ic,cles sho!ld not have ads for other kinds of p!(ps6 if ,o! know what we
(ean'
Before ,o! decide to add that (aic 5oole Ad0ense code on an, pae of ,o!r we7site6 ,o! sho!ld have
dealt with the followin two i(portant steps:
_ @ih V!alit, teRt!al content
1ns!re that ,o!r we7 paes have eno!h teRt!al content so that the Ad0ense prora( can set
!p ads that are relevant to the content on ,o!r paes' If ,o! have ver, little content6 it will 7e
diffic!lt for 5oole to deter(ine the foc!s of ,o!r pae and end !p displa,in onl, p!7lic
service ads that do not earn an, reven!e'
_ Nse different pae titles for different paes
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@ave !niV!e pae titles 7ased on the specific content of each pae' Avoid eneric or va!e
pae titles s!ch as ^Nntitled +oc!(entQ or ^Jae 1Q' Be crisp and precise and avoid !sin lon
phrases and diffic!lt words in the pae titles' If ,o!r pae has a ver, lon title6 it (iht et
7anned fro( so(e search enines6 so 7e pith,'
0 t e p P F G r a c k i n a n d E e p o r t s
Grackin the res!lts of ,o!r (arketin efforts can help ,o! foc!s ,o!r efforts and (ake adS!st(ents
to win'
5oole offers a reat free trackin feat!re known as ^ChannelsQ' Bo! can !se
these channels to track ads on specific NELs or to cateoriHe ads 7ased on their
for(ats6 ke,words6 location on we7 pae and so on'
Bo! can choose fro( two channel t,pes offered 7, 5oole'
N E L C h a n n e l s
Ghis will help ,o! track the perfor(ance of ,o!r we7 paes witho!t alterin ,o!r
ad code' All ,o! need to do to track ,o!r perfor(ance is to enter a f!ll or partial
NEL in the channel and ,o!Qre done' A f!ll pae NEL will track the perfor(ance
of the specific pae havin that address' If ,o! want to track all the paes on a
specific do(ain6 ,o! need to enter a topFlevel do(ain na(e'
C ! s t o ( C h a n n e l s
C!sto( channels are !sed to track the perfor(ance of ,o!r we7pae 7ased on
the criteria that ,o! specif,' Bo! can choose what specific factor ,o! wo!ld like
to track and c!sto(iHe the channel accordin to ,o!r reV!ire(ents'
As the na(e s!ests6 c!sto( channels are ver, fleRi7le6 and if ,o! have ever
1>
!sed an, kind of data reportin tool6 ,o! will find settin the( !p eas, and
loical' Bo! can have !p to P; c!sto( channels9
Bo! can co(pare the perfor(ance of different ad for(ats and the relevanc, of
ads' Bo! can also co(pare how ads on one pae are perfor(in when
co(pared with ads on other paes' Bo! can do so 7, assinin each ro!p of
paes to a specific channel and event!all, co(parin res!lts in ,o!r c!sto(iHed
channel reports'
Bo! can also see where ,o!r clicks are co(in fro( 7,
assinin a channel to each of ,o!r separate paes' Also6 it is a ood idea to
na(e ,o!r channel in s!ch a wa, that it is eas, to identif, different channels in
reports6 especiall, if ,o! are !sin a doHen or (ore'
0 e r v e r L o s
In addition to the ^channelQ prora( offered 7, 5oole to track ,o!r Ad0ense ads
on ,o!r we7 paes6 ,o! can also !se an, of the vario!s hih V!alit, eRternal
Ad0ense trackin software packaes to track ,o!r perfor(ance in reater detail
CeRcept act!al reven!es 8 ,o! need to et that fro( 5ooleD' Ane (aSor
advantae of s!ch software is that it r!ns locall,6 which ena7les ,o! to access
specific infor(ation that 5oole doesnQt track' Be aware that none of these thirdF
part, software sol!tions are TendorsedU 7, 5oole c!rrentl,6 7!t (ost of the(
!arantee to operate within Ad0ense !idelines' L!st (ake s!re the, do6
7eca!se ,o! donQt want to lose ,o!r acco!nt stat!s over a technical violation 7,
a third part,'
1?
0o(e of the infor(ation ,o! can o7tain 7, !sin trackin software:
_ Eeferrin we7site of all ,o!r visitors
_ Ghe t,pe of we7 7rowser the, are !sin
_ <here the act!al adFclickers are co(in fro(
_ 0earch ke,words t,ped in 7, the visitors to ,o!r we7site that event!all, 7ro!ht the( to ,o!
Bo! sho!ld !se a co(7ination of 5oole channels and a relia7le Ad0ense
trackin prora( so as to et co(prehensive infor(ation a7o!t ,o!r Ad0ense
acco!nt'
J a r t I : 0 ! ( ( a r , a n d A d d i t i o n a l E e s o ! r c e
A d 0 e n s e + o Q s a n d + o n Q t s
2ow that ,o! know what Ad0ense is all a7o!t6 we can offer the followin doQs
and donQts 8 which (ore or less s!((ariHes ever,thin weQve said so far'
+o Q s
Ghe first r!le of !sin Ad0ense is to follow their ter(s of service' 5oole has
eRceptional (onitorin a7ilit,6 and if the, find an, violation of their GA06 ,o!r
acco!nt will 7e s!spended6 renderin all ,o!r efforts (oot'
.;
Consider havin a n!(7er of infor(ative paes a7o!t var,in topics 7!t with a
consistent the(e for ,o!r we7site' Ghat wa, ,o! will have (ore ads to choose
fro( and can possi7l, (aRi(iHe ,o!r CGE'
Nse ke,words to ,o!r advantae' @iher pa,in ke,words will !s!all, 7!t not
alwa,s ,ield (ore rewards' Ghink relevance' Also !se variations of ke,words for
added advantae'
Jrovide !niV!e infor(ation on ,o!r we7 paes' Ghe (ore specific the content of
,o!r we7site is6 the (ore tareted ,o!r ads will 7e6 and the (ore effective'
Alwa,s foc!s on providin ood V!alit, infor(ation9
1Rperi(ent with vario!s ad for(ats on ,o!r we7 pae and choose those that
s!ite ,o!r we7site' Bo! can choose to displa, ads with different for(ats on one
pae'
Josition ,o!r ad 7lock in s!ch a wa, that the ad is visi7le and ,et it does not p!t
off the readers' Ideall,6 place ,o!r ad in the top section of ,o!r we7pae which
can 7e viewed witho!t scrollin down'
Nse the 5oole Ad0ense preview tool7ar to ,o!r advantae and see how the
ads will appear on ,o!r we7site' 5et a handsFon feel of how the visitor to ,o!r
we7site will view ,o!r we7 pae'
Nse 5oole channels and other eRternal trackin software to eval!ate ,o!r
perfor(ance on a ro!tine 7asis'
.1
+o n Q t s
+o not resort to fra!d!lent or deceptive (eans for eneratin clicks on the ads
that are on ,o!r pae' 0o(e of the (ethods that are prohi7ited 7, 5oole
Ad0ense are:
_ A!to(ated clickin prora(s
_ Eepeated (an!al clicks
_ Nsin ro7ots to enerate clicks
_ Clickin ,o!r own ads
_ Grickin ,o!r visitors into clickin on ,o!r ads 7, !sin fra!d!lent (eans
+onQt have conf!sin la,ers of content' Content on ,o!r we7 pae sho!ld not
hide the ad teRt and NEL' At the sa(e ti(e6 it is advisa7le that ,o! !se sa(e
font t,pe6 siHe and color C7ackro!nd and fontD for 7oth the ads and the content
on ,o!r we7 paes so that ,o!r ad does not anno!nce itself as an o!tside ad'
Ideall,6 ,o!r ad sho!ld look and feel like a part of ,o!r we7site'
+onQt have 7roken links on ,o!r site' Bo!r we7site sho!ld not contain an, 7roken
links and sho!ld 7e easil, navia7le' Also6 the content on ,o!r we7 paes
sho!ld 7e infor(ative6 of hih V!alit, and the ads sho!ld 7e relevant to the
content'
+onQt have old or illeal infor(ation on ,o!r site' Be caref!l a7o!t o!tdated
infor(ation6 plaiariHed teRt and o7scene or offensive (aterial' Avoid !sin an,
of these on ,o!r we7 paes'
..
G w o M o r e A d 0 e n s e A p p o r t ! n i t i e s : E 0 0 a n d B l o s
A d d i n 5 o o l e A d s t o , o ! r E 0 0 f e e d s
E00 CEeall, 0i(ple 0,ndicationD has ained h!e pop!larit, on the Internet'
E00 is an `ML doc!(ent for(at that oraniHes and stores newsFlike content
fro( vario!s so!rces into one so!rce' Ghink of it like a newswire service6 the kind
of st!ff that scrolls alon the 7otto( of ca7le channels' A lare percentae of the
TnewsU ite(s ,o! find on an, we7site that is not a (aSor news portal ot there
thro!h an E00 feed'
5oole has introd!ced a specific prora( known as Ad0ense for E00' Altho!h6
it is !nder 7eta testin c!rrentl, C(id .;;PD6 ,o! can Soin this prora( now and
start (akin (one, with it' E00 offers a variet, of interestin content options
that (ost we7sites the(selves canQt (atch'
5oole Ad0ense for feeds has its own set of policies' Ghese can 7e accessed at:
https://s!pport'oole'co(/adsense/YtopicXII*IP1? Like the
Ad0ense prora(6 ,o! (!st follow all !idelines in order to 7e accepted for the
Ad0ense for feeds prora('
J l a c i n A d 0 e n s e a d s o n , o ! r B l o s
Blos are si(ilar to E00 feeds in concept eRcept the, !s!all, have one a!thor
rather than an areate of so!rces of the (aterial the, contain' Blos Cshort for
<e7 losD are si(ple we7paes where ,o! can write articles and other content
on a variet, of topics6 and 7oth the fa(o!s and the !nknown !se these online
diaries to share their tho!hts6 post pict!res6 and so on' Ghe p!7lic can view this
content and even co((ent on it in (ost cases'
.I
+!e to the considera7le a(o!nt 8 and !nli(ited rane 8 of content on Blos6 it
(a, (ake sense to place Ad0ense ads on the(' In fact6 it is (!ch easier to
enerate reven!e fro( Blos as co(pared to other we7 paes6 at least in theor,'
_ First6 7los are f!ll of content6 (ost of which is oriinal (ost of the ti(e'Ghe content (a, not 7e
ToodU fro( a h!(an reader perspective6 7!t it is !s!all, ToodU accordin to 5ooleQs scans' Gh!s6
ettin approved 7, 5oole Ad0ense (a, 7e easier'
_ Ghe content presented on the 7lo6 in (an, cases6 is V!ite diverse which6 !nlike a we7site that needs
to 7e Ta7o!t so(ethinU6 can 7e eRc!sed 7, the Tever,thin and nothinU nat!re of (ost 7los'
ConseV!entl,6 the possi7ilit, of 5oole findin tareted ads that are relevant (a, increase'
_ 5oole Ad0ense works onl, with those we7sites that are alread, indeRed 7, 5oole' Blos et indeRed
far (ore easil, than re!lar we7paes' 0o(e 7los et indeRed in as few as two to three da,s of
s!7(ission' Gh!s6 the chances of ettin approved 7, 5oole Ad0ense increases'
_ Blos can 7e created at practicall, no cost 8 (!ch cheaper than co((ercial we7sites'
0 ! ( ( a r ,
Ghere are no T(aic 7!lletsU or Tet rich V!ickU sche(es that work' As an
eRperienced <e7 (arketer or p!7lisher6 ,o! alread, know that'
B!t there are so(e wa,s to (ake reall, sinificant TpassiveU (one, on the
Internet6 and especiall, with Internet advertisin' Af these6 one of the 7est6 and
(ost leiti(ate6 is 5oole Ad0ense6 which ,o! now know all a7o!t'
<hen ,o!Qre read, to et started with ,o!r Ad0ense prora(6 the precedin
infor(ation6 co(7ined with the followin additional reso!rces6 will help ,o! (ake
the (ost of it9
.K
F ! r t h e r A d 0 e n s e E e s o ! r c e s
<hether ,o! have one we7site or 1;;6 E00 feeds or no6 7los or no6 7elow is a
list of reat tools6 software6 scripts6 and other reso!rces that can help ,o! win in
,o!r 5oole Ad0ense ca(pain'
G o o l s a n d 0 c r i p t s
Ghese are tools that wo!ld help ,o! in a variet, of areas s!ch as seein what
ads appear for specific ke,words6 trackin and anal,Hin clickthro!hs and
reven!e6 scripts and (!ch (ore'
_ Ad0ense Jreview tool fro( 5oole 8 Jreview ,o!r Ad0ense Ads
_ Ad0ense +esktop 8 Gool for anal,Hin 5oole Ad0ense statistics
_ Ad0enseLo 8 Another tool for anal,Hin Ad0ense stats
_ Ad0enseCharts 8 Chart enerator for ,o!r statistics
_ Eeven!e Checker for 5oole Ad0ense 8 Checks and (onitors reven!e
_ 5oole Ad0ense 0and7oR Gool 8 shows what Ads wo!ld appear for
specific ke,words or content
_ Ad0ense <e7 Gool 8 si(ilar to the one a7ove
_ Ad0ense Gracker 8 0tatistical anal,sis and trackin
_ Ad0ense Monitor 8 Ad0ense trackin script
_ 0,s0ense F A !tilit, that p!ts ,o!r Ad0ense infor(ation in the <indows
s,ste( tra,
_ Ad0ense 2otifier 8 places Ad0ense infor(ation in a stat!s 7ar
_ Ad0ensea Gracker F Another ood trackin tool
_ 5oole Ad0ense Grackin 0cript 8 Another trackin script
_ Ad0enseMasterFleR .'; F 0cript
_ asEep: 5oole Ad0ense trackin script
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A d 0 e n s e I n f o r ( a t i o n < e 7 s i t e s a n d G ! t o r i a l s
_ AssociateJrora(s'co( F Ad0ense For!(
_ +iital Joint F Ad0ense For!(
_ 5oole Ad0ense Charts b 5raphs
_ 5oole Ad0ense Jreview Gool
_ 5oole Ad0ense 0and7oR Gool
_ 5ooleEankins'co(
_ @ow to Boost Bo!r Ad0ense Eeven!e
_ Len0ense F Makin 0ense of ConteRt!al Advertisin
_ 0earch 1nine For!(s F ConteRt!al Advertisin For!(s
_ 0earch 1nine <atch F Ad0ense For!(
_ Z*2 <e7 +evelop(ent Co((!nit, F 5oole For!(
_ <e7 Jro <orld F Ad0ense For!(
_ <e7(aster <orld F Ad0ense For!(
_ 5oolest
Click Link Below
http://!iderihtro!p'co(/Adsense*+a,CashMone,
5 o o l e A d < o r d s
If ,o! have ever searched on 5oole6 ,o! have seen Ad<ords'
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5oole Ad<ords are the s(all teRt ads that are displa,ed on the side of the
search res!lts in 5oole' Ghese ads are conteRt!al of co!rse 8 in this case the
conteRt is the search ter(s ,o! entered' Ghe ads will 7e served 7ased on what
,o!Qre lookin for' 0o6 if ,o! do a search on Tprintin servicesU ,o! will et ads for
printin services alon with ,o!r search res!lts9
@ow does this enerate (one, for 5oole and the advertisers=
5oole Ad<ords works on a (odel known as pa,FperFclick' <hen so(eone
clicks on an Ad<ords ad6 the advertiser of that ad has to pa, 5oole a certain
a(o!nt' ItQs eas, to track and f!ll, a!to(ated'
<e sa, Tcertain a(o!ntU 7eca!se that a(o!nt is different all the ti(e and is
s!7Sect to (arket forces 8 in this case6 7iddin' 0o(ethin has to deter(ine the
place(ent of those ads6 and what deter(ines it is how (!ch the advertiser offers
to pa, per click' <hen ,o! s!7(it this kind of ad to 5oole6 ,o! s!7(it it with a
7id 8 which is co(pared to other 7ids for si(ilar ke,words' ItQs an a!ction st,le
process' Ghe position of the Ad<ords ads is 7ased on the 7iddin a(o!nt of ke,words of
an ad' A7vio!sl,6 the hiher the 7id6 the hiher the position the 7id 7!,s ,o!' For
instance6 if the hihest 7id for the ke,words TInternet (arketinU is >; cents per
click6 ,o! can et top position 7, 7iddin ?; cents' Ghen ever, ti(e so(eone
clicks on ,o!r ad6 5oole wo!ld chare ,o! ?; cents6 and ,o! wo!ld retain the
top position !ntil so(eone else 7ids (ore for the sa(e search word place(ent'
.*
For More Info Click Link Below
http://!iderihtro!p'co(/Adsense*+a,CashMone,
Click @ere: http://!iderihtro!p'co(/5odadd,
Click @ere: http://!iderihtro!p'co(/@ostator
Click @ere: http://!iderihtro!p'co(/Graffic<ave
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Click @ere: http://!iderihtro!p'co(/I(nicaMail
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Click @ere: http://!iderihtro!p'co(/2a(eCheap
Click @ere: http://!iderihtro!p'co(/0ocialAdr
Click @ere: http://!iderihtro!p'co(/caHHleBackGo0chool0tore
Click @ere: http://!iderihtro!p'co(/caHHleCard0hapes0tore
Click @ere: http://!iderihtro!p'co(/caHHleCreateC!sto(Gshirts0tore
Click @ere: http://!iderihtro!p'co(/caHHleC!sto(iHeItAll0tore
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Click @ere: http://!iderihtro!p'co(/caHHle+isne,sFroHen0tore
Click @ere: http://!iderihtro!p'co(/caHHle5rad!ationInvitations0tore
Click @ere: http://!iderihtro!p'co(/caHHleInternational0tores
Click @ere: http://!iderihtro!p'co(/caHHleiJhoneMCasesJreorder0tore
Click @ere: http://!iderihtro!p'co(/caHHle0aveGhe+ate0tore
Click @ere: http://!iderihtro!p'co(/caHHle0aveGhe+ateManets0tore
Click @ere: http://!iderihtro!p'co(/caHHle<rappedCanvas0tore
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Click @ere: http://!iderihtro!p'co(/caHHle5iftCenter0tore
Click @ere: http://!iderihtro!p'co(/caHHle0hopAndCreateInN0A
Click Link Below
http://!iderihtro!p'co(/Adsense*+a,CashMone,