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Roxlynn (Roxie) S. Thomas


Metro Atlanta, GA
404-454-9500

PROFESSIONAL SUMMARY:
Digital Project Specialist with (8) eight years experience managing web and
mobile development projects.
Managed digital marketing projects and marketing communications including
print, digital, and social media platforms for United Intentions Foundation, Dale
Spencer Books, Susan Rogers Travels, GoogleJets Innovative Website Design, PEPS
Domestic and International Investigations, and Lake Park Police Department.
Managed digital marketing communications, email statistics, click thru rates, and
open rates utilizing Aweber, Acymail, Mailchimp, and Constant Contact.
Assisted PEPS with event activities for ASIS International members in Europe by
preparing collateral, direct mail, and emails resulting in generating revenue and
direct relations with international security companies, vendors, and suppliers.
Managed self-service, support area, and defects of the website content using large
enterprise level Teamsite, a Content Management System (CMS), and Sharepoint
with clients (internal and external) and partners.
Collaborated with numerous developers, writers, editors, vendors, team members,
quality assurance department, and managers to implement content.

EDUCATION
(BBA) Bachelor of Business Administration, 1993
Georgia State University
Decision Science, Decision Support Systems and Business Statistics

CERTIFICATIONS
(JV) Trained and Certified as a Professional Joint Venture Broker 2011. Knowledge
gained in market and product demand, product creation, JV tools and systems,
recruiting partners, and post launch promotion.
(MECLABS) Marketing Experiments Certified Professional in Landing Page
Optimization and Online Testing, Marketing Experiments, 2007. Design, optimize,
test, analyze, and track metrics on landing pages.

TECHNICAL SKILLS
Adobe Experience Manager, JIRA Project Management Tool, Microsoft Office
(Word, Excel, Power Point, Project), Enterprise Level (SharePoint 2010 and
Interwoven Teamsite), Infusionsoft Email Marketing, CRM, & E-Commerce
Automation Software, Email Marketing (Active Campaign, Acymail, Aweber,
Constant Contact, and MailChimp), Google Keyword Planning Tools, Google
Analytics, and Google Webmaster, CMS Systems (Sharepoint, Drupal, WordPress,
Joomla, and JomSocial), Social Media Platforms (Facebook, Twitter, Pinterest,
Google+, Linkedin, Youtube), Project Management Software (MS Project, Pivotal
Tracker, and Basecamp), Adobe Photoshop HTML, XML, CSS, SQL Queries, HTML
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Editors, FTP Software, Video Creation and Voice Enhancement Software (iMovie,
Animoto), Operating Systems: MAC OS 10, Windows XP, Windows 7 and Windows 8

EXPERIENCE
GoogleJets: (Freelance)
10/2009 Present
Digital Product Manager / Marketing Specialist
Managed fortune 100 companys new website projects gathering digital content and
assets. Built content schedules in Smartsheet and utilized JIRA Project Management
Tool to manage and track sprints, epics, stories, issues, and bugs. Met with teams
and stakeholders to develop content, Adobe Experience Manager components, web
pages, navigation, functionality, and work flows to improve content development
processes.

Robert Half Technology contract with Childrens Healthcare of Atlanta
11/2011 02/2012
Web Content Manager
Implemented usability features including building pages, assigning user
permissions, updating navigation, creating tables and libraries in SharePoint 2010.
Supervised and communicated with the hundreds of Careforce Connection Content
Editors about intranet site migration and implementation from HTML to SharePoint
2010.
Interfaced and communicated with numerous team members including managers,
content editors, support, developers, writers, department heads and members.
Strategized usability features including assigning user permissions, Content Editor
one-on-one training, updating navigation, optimizing links, creating tables,
SharePoint 2010 pages and training documentation.
Assisted content editors with departmental websites and providing resources for classroom training
or in-depth one-on-one training.
Produced Content Editor resources, informational content, and weekly e-mail
newsletter, uploading into SharePoint each week.

American Cybersystems contract with AT&T, Atlanta, GA
04/2010 07/2010
Implementation Specialist
Managed self-service, support area, and defects of the website content using large
enterprise level Teamsite, a Content Management System (CMS), and Sharepoint
with clients (internal and external) and partners.
Collaborated with numerous developers, writers, editors, vendors, team members,
quality assurance department, and managers to implement content.
Built XML website properties through running batch and uploading to quality
assurance environment.
Reviewed and managed content (business, technical, and design) requirements.
Served as a resource in ongoing multi-team company and vendor initiatives that
directly impact the objectives of organization.
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Launch Funding Network, Atlanta, GA
04/2005 09/2009
Marketing Manager / Marketing Specialist / Email Campaign Specialist
Successfully created and executed marketing plans for the production of SPEC
Strategic Private Equity conference yielding $72,000 in revenue. Support activities
included investor, vendor, and company relations; conference guide creation with
advertisements; company and vendor booths assignments, press releases, direct
mail, newsletters, ad-hoc emails, sales pages, and website content.
Contributed to the total capital received by LAUNCHfn's clients totaling well over
$60 Million leading to the creation of over 200 jobs and a combined revenue and
economic contribution of over $150 Million.
Skilled verbal communicator and interpersonal skills, both one-on-one, in groups,
and in public settings such as meetings, webcasts, training and presentations (from
administrative to C-level leaders).
Supervised and planned timelines for website projects, enhancements, and
maintenance with developers, stakeholders, and data management. Built master
production schedules. Reported and resolved defects.

Matrix Enterprises, Atlanta, GA
12/2000 04/2005
Business Development
Arranged, conducted, and broker deals between corporations and small businesses
which resulted in lending sources, and investors.
Developed and maintained quality assurance for manuals, investment proposals,
business plans and Performa.
Strengthened relationships between corporations, contractors, vendors, and long-
term employees, which resulted in a higher productivity ratio for the corporation.

Sema Group Telecom, QWIZ, Home Depot, Federated Systems Group, Atlanta, GA
06/1993 11/2000
System Test Analyst / Quality Assurance / Business Analyst
Developed, and implemented requirements, functional specifications, test strategies,
and software test plans, test scenarios, test data, test releases, and regression tests
for Sema Group CABS GSM and NON-GSM networks for cellular customer care,
billing, collections, and call rating projects.
Develop platform/security test plans based on design specifications and system
functionality for QWIZtek 6.0.
Prepared scope documentation and technical reviews for a department stores
Electronic Data Interchange (EDI) system installation at Federated Systems Group.
Planned, coordinated, and supervised several people in full mainframe Base Table
cycle, regression system and QA testing including system setup and preparation,
work load distribution, and document test results for Home Depot Savannah
Distribution Center.

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