more efficiently and compete more effectively. Delivered in the cloud, your products help your customers hold down capital expenditures while increas- ing business agility. But customer rela- tionships never stand still. Over time, customers seek added value and your goal is to find ways to deliver it. One area in which many of your custom- ers can derive significant value is busi- ness intelligence (BI). Powerful business intelligence can deliver the insights your customers need to spot trends, improve operations, understand consumer needs, and make informed decisions that sup- port their business strategy. Business intelligence, however, is a complex, specialized field and building such functionality into your offerings can mean a lengthy development effort that requires substantial time, human capital, and financial resources. This is where SAP can help. SAP makes it possible for you to incorporate power- ful BI content such as reports and dash- boards into your own solutions by using the SAP BusinessObjects Business Intelligence platform. You implement the platform in your own data center, and SAP assists you with the initial integration effort. The result is a flexible, scalable information infrastructure for delivering powerful BI content to your customers in the form of dashboards, reports, inter- active analysis, and data exploration tools. This content provides your cus- tomers with actionable insight into the processes and data that your solutions support. Ultimately, this helps you in- crease the value of your offerings as well as the value of your customer relationships. Comprehensive Business Intelligence at Low Cost By deploying the SAP BusinessObjects BI platform you can deliver powerful BI functionality to your customers at a much lower cost than developing and main- taining your own proprietary reporting tools. Whats more, the platform is built on a service-oriented architecture that supports multitenant cloud deployments, DDooeess yyoouurr ccommpaanny delliivveerr ssoolluutioonss inn tthhee ccloouud?? WWoouuldd yyoouurr ccussttoommeerrss bbeenneeffiitt ffrroomm mmaarrkkeett-lleeaaddiinngg bbuussiinneessss iinnteell-- llliiggggeeeennnccceee ((BBII))) ssooffttwwaarree tthhaatt pprroo-- vvvviiiiddddeeeessss iiiinnnnssssiiiigggghhhhtttt iiiinnnnttttoooo pppprrrroooocccceeeesssssssseeeessss yyyooouuurrr ssooolluuttttiioooonnnnssss ssssuuuuppppppppoooorrrrtttt???? YYYYoooouuuu ccccaaaannnn aadddd valllluee bbbbyy ruunnniiiingg tttthhhhee SSAAPP BBuussiinneessssOObbjjeecctss BBI ppllaattffoorrmm aannddd dddeeelliivveerriinngg BBI ccoonntteenntt ttoo yyoouurr ccuussttoommeerrss. SAP Solution Brief SAP BusinessObjects BI Solutions SAP BusinessObjects BI PLATFORM FOR CLOUD VENDORS DELIVER THE BEST IN BUSINESS INTELLIGENCE TO YOUR CUSTOMERS Figure: Comprehensive Platform for Business Intelligence Common management Admin console Security Storage Scheduling and publishing Systems management R e p o s i t o r y Business intelligence R e p o r t i n g D a s h b o a r d s
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m a n a g e m e n t Built-in software development kits and engines Core platform services Interactive analysis engine Reporting engine tors key insights into peak system loads, processing efficiency, and usage patterns so that you can monitor and properly configure your BI deployment for optimal performance. Youll also find that the SAP BusinessObjects BI platform supports quick and flexible delivery of BI content to your customers. For example, the platform includes application program- ming interfaces (APIs) that enable you to customize user interfaces and work- flows to meet unique customer require- ments. It also comes with tools and best practices that help your adminis- trators manage customer accounts, reports, and other BI content. Mean- while, self-service tools empower your customers to manage their own accounts, thus alleviating demand on your staff and helping to minimize admin- istrative costs. All of these features make it easier for you to quickly on- board new customers and manage relationships over time so that you can grow your business and maximize your revenue. enabling you to serve a wide range of customers on a single platform while providing data security and privacy. With a comprehensive set of BI tools at your disposal, you can extend powerful BI functionality to any of your customers for any of your offerings in any environ- ment quickly and efficiently. Whether your customers need standard reports, ad hoc queries and analyses, or visual- izations and dashboards, the SAP BusinessObjects BI platform enables you to deliver what your customers demand. The platform is also designed to support ongoing growth. It accommodates an increasing number of users and can process a growing volume of data while maintaining high performance. The plat- forms near-linear scalability has been demonstrated in published benchmarks and in numerous deployments with user bases greater than 20,000. One bench- mark, in fact, shows the platform sup- porting 7,000 concurrent active users, which is equivalent to the requirements of a deployment serving a much larger population of named users. 1 In the end, your organization can rest assured that the SAP BusinessObjects BI platform delivers the robust, scalable functional- ity you need as you grow your organi- zation and add customers over time. Deployment, Management, and Delivery Without Headaches The SAP BusinessObjects BI platform helps you get your BI infrastructure up and running quickly and efficiently, giving you more time to respond to ever-changing business requirements. The platform supports global, multilin- gual deployments and heterogeneous environments running mixed operating systems, including HP-UX, IBM AIX, Microsoft Windows Server, Red Hat Linux, Sun Solaris, and SUSE Linux. It also supports a broad range of appli- cation servers and databases, so it fits right into your existing IT infrastructure with minimal changes. Equally important, the platform supports data- and content- level security for multitenant environ- ments whether you decide to colocate customer data or isolate it in dedicated data stores. Once youre up and running, the SAP BusinessObjects BI platform uses advanced technology to optimize per- formance and help ensure high-volume throughput without compromising re- sponse times. For example, caching services and built-in load balancing help cut response time and reduce usage of network resources. This enables you to generate significantly more reports through adaptive data sharing. Addi- tionally, the platform gives administra- Incorporate powerful BI content into your own solutions using the SAP BusinessObjects Business Intelligence platform. The result is a flexible, scalable information infrastructure for delivering powerful BI content to your customers. The SAP BusinessObjects BI platform is built on a service- oriented architecture that supports multitenant cloud deployments, enabling you to serve a wide range of customers on a single plat- form while providing data security and privacy. 1. Measuring Performance for Enterprise Business Intelligence, Winter Corporation, 2009. As your customers become accus- tomed to the insights you enable through your solutions, youll be able to respond to future demand by quickly adding new services and content as needed. For example, automated life- cycle management tools allow you to modify, reconfigure, or upgrade your deployment. This gives you greater flexibility to move from development to test to production servers. You can also move specific parts of your deploy- ment to different physical servers located within the same server farm or to a totally different data center or geographic area. Flexibility You Can Build On As your own product suite grows and your customer relationships deepen, you may want to extend BI functionality to your customers beyond the context you originally intended. The SAP BusinessObjects BI platform gives you the flexibility to expand the reach of BI content to whatever applications, services, and tools you deliver to your customers. In addition, the BI platform provides you with full-featured software develop- ment kits (SDKs) to build applications that extend your BI investment wherever needed. Whether for authentication, authorization, scheduling, content dis- play, ad hoc query, or server adminis- tration, the SAP BusinessObjects BI platform delivers functionality via SDKs directly in any .NET or Java application. The platform also offers a comprehen- sive set of Web services that expose BI functionality as platform-agnostic interfaces for integration into whatever application or services you deliver to your customers. Value for You, Value for Your Customers By adopting the SAP BusinessObjects BI platform, you can quickly enhance the value of your own cloud software offerings for your customers. With timely business intelligence, your customers can make better decisions, faster. They can increase their own business agility by spotting trends and taking action to improve business performance. Whats more, the SAP BusinessObjects BI platform is based on a flexible infor- mation infrastructure that performs well even under the most demanding condi- tions. This means that the platform has the scalability you need to serve an ever- growing customer base. In the end, you can offer your customers significant insights into your software insights that help increase the value of your own offerings so that you can extend and increase the value of your customer relationships. For More Information To learn more about how your company can use the SAP BusinessObjects BI platform to add value to your offerings and build stronger customer relationships, contact your SAP representative or visit us online at www.sap.com/ecosystem /partners/partnerwithsap/oem. The SAP BusinessObjects BI platform uses advanced technology to optimize per- formance and help ensure high-volume throughput with- out compromising response times. QUICK FACTS www.sap.com/ecosystem /partners/partnerwithsap /oem 50 102 241 (10/10) 2010 SAP AG. All rights reserved. SAP, R/3, SAP NetWeaver, Duet, PartnerEdge, ByDesign, SAP BusinessObjects Explorer, and other SAP products and services mentioned herein as well as their respective logos are trademarks or registered trademarks of SAP AG in Germany and other countries. Business Objects and the Business Objects logo, BusinessObjects, Crystal Reports, Crystal Decisions, Web Intelligence, Xcelsius, and other Business Objects products and services mentioned herein as well as their respective logos are trademarks or registered trademarks of Business Objects Software Ltd. in the United States and in other countries. All other product and service names mentioned are the trademarks of their respective companies. Data contained in this document serves informational purposes only. National product specications may vary. These materials are subject to change without notice. These materials are provided by SAP AG and its a liated companies (SAP Group) for informational purposes only, without representation or warranty of any kind, and SAP Group shall not be liable for errors or omissions with respect to the materials. The only warranties for SAP Group products and services are those that are set forth in the express warranty statements accompanying such products and services, if any. Nothing herein should be construed as constituting an additional warranty. Summary The SAP BusinessObjects Business Intelligence platform is a flexible, scalable information infrastructure with a comprehensive set of business intelligence (BI) tools. Used in conjunction with your own cloud-based software offerings, this platform empowers your customers to uncover insights and make more effective business decisions. This helps to increase the value of the software you deliver. Business Challenges Deliver timely, accurate decision-making insight to your customers Develop a flexible, scalable information infrastructure to support robust BI for a growing customer base Increase the value of your existing offerings Key Features Comprehensive BI Deliver BI functionality to your customers at a much lower cost than developing your own tools Support for multitenant environments Serve multiple customers on a single platform while supporting data privacy and security Infrastructure management Configure, manage, secure, and control your entire BI infrastructure from a central location Delivery Quickly on-board new customers and deliver a customized BI experience Scalability and performance Accommodate more customers and process a growing volume of data through a service-oriented architecture Integration with heterogeneous environments Expand the reach of BI by accessing, interacting with, and analyzing data regardless of format or location Business Benets Better-informed decision-making capabilities for your customers thanks to timely BI Increased value for the software you deliver due to insights your customers glean from the processes your software supports and the data it generates Improved business agility for your customers resulting from BI they can act on to seize opportunities and improve business performance Scalability to help you grow based on a flexible information infrastructure that maintains high performance under the most demanding conditions For More Information To learn more about SAP BusinessObjects business intelligence solutions, visit our Web site at www.sap.com/ecosystem/partners/partnerwithsap/oem.