Market Update: Jennifer Pritchett

Jennifer Pritchett
MARKET UPDATE
ANAHEIM, CA
· Current Real Estate Market Conditions for Single Family Homes

· Trends in Pricing
· Current Levels of Supply and Demand
· Value Metrics
· Report for the week of

February 15, 2010
· Presented by Your Orange County Real Estate Connection

Coldwell Banker Residential Brokerage
jpritchett@coldwellbanke.com
949-212-5279
Powered by Altos Research LLC | www.altosresearch.com | Copyright © 2005-2009 Altos Research LLC
City Overview Single Family Homes in
Jennifer Pritchett Account | Coldwell Banker | 949-212-5279

ANAHEIM, CA
This Week Real-Time Market Profile Trend

The median list price in ANAHEIM, CA Median List Price $ 384,950 ==
this week is $384,950. The 704 Average List Price $ 508,362
properties have been on the market Asking Price Per Square Foot $ 250 ≠≠
for an average of 197 days. Average Days on Market (DoM) 197 ≠≠
Inventory of Properties Listed 704 ==
Most Expensive Listing $ 5,000,000

With inventory trending up but days- Least Expensive Listing $ 179,000
on-market trending down and the Average Age of Listing 44

Market Action Index essentially flat Percent of Properties with Price Decrease 20 %
recently, conditions do not seem to Percent Relisted (reset DOM) 8%
have strong up or down pull. Percent Flip (price increased) 9%
Median House Size (sq ft) 1576
Median Lot Size 6,501 - 8,000 sqft
Median Number of Bedrooms 3.0
Supply and Demand

Median Number of Bathrooms 2.0
Altos Research Value Statistics

The market has shown some Market Action Index Buyer's Advantage 27.7 ±+
evidence of slowing recently. Both The Market Action Index answers the question "How's the Market?" By measuring
the current rate of sale versus the amount of the inventory. Index above 30
prices and inventory levels are implies a seller's advantage. Below 30, conditions give the advantage to the
relatively unchanged in recent buyer.
weeks. Watch the Market Action
Index for changes as it can be a Trend Key: == Strong upward trend ≠≠ Strong downward trend
leading indicator for price changes. ±+ No change = Slight upward trend ≠ Slight downward trend
Characteristics per Quartile
Quartile Median Price Sq. Ft. Lot Size Beds Baths Age Inventory New Absorbed DOM
8,001 -
Top/First $ 649,900 2614 10,000 sqft 4.0 2.5 28 176 18 14 195 Most expensive 25% of properties
6,501 -
Upper/Second $ 430,000 1700 8,000 sqft 3.0 2.0 46 176 32 22 171 Upper-middle 25% of properties
6,501 -
Lower/Third $ 350,000 1382 8,000 sqft 3.0 2.0 54 176 21 22 195 Lower-middle 25% of properties
4,501 -
Bottom/Fourth $ 299,000 1246 6,500 sqft 3.0 1.5 55 176 29 30 228 Least expensive 25% of properties
Page 2 of 41 Monday February 15, 2010

Single Family Homes in
City Overview
ANAHEIM, CA
Median Price
Prices continue their climb again this week. We're a long way from the market's price high-point so watch the Market Action
Index as an indicator of how long this trend will last.
7-day Average 90-day Average
Quartile Prices
Prices have settled at a price plateau across the board. Prices in all four quartiles are basically mixed. Look for a persistent shift
(up or down) in the Market Action Index before prices move from these current levels.
First/Top Second/Upper Third/Lower Fourth/Bottom

City Overview
ANAHEIM, CA
Price per Square Foot

This is a market where watching the value metrics (like price per square foot) can provide insight that you don't get at first
glance. Despite the fact that home prices are rising fairly consistently, the price per square foot of homes listed is declining.
Often this can be attributed to new and remodeled homes on the market. Buyers in the area are paying more but also getting
more for their money.
Inventory of Properties Listed for Sale

Inventory has been climbing lately. Note that rising inventory alone does not signal a weakening market. Look to the Market
Action Index and Days on Market trends to gauge whether buyer interest is keeping up with available supply.

City Overview
ANAHEIM, CA
Market Action Index

The ANAHEIM market is currently in the Buyer's Advantgae zone (below 30), though not strongly so. The 90-day Market Action
Index stands this week at 27.65 so buyers should expect find reasonable levels of selection.
90-day Average Buyers/Sellers Cutoff
Market Action Index per Quartile

Three of the four quartiles of the market are in the Buyer's Market zone with several months of inventory given the current rate
of demand for homes in the quartile. Notice that Quartile 1 (the highest price group) is showing stronger demand than the
others. Current supply/demand levels identify Quartile 1 as a Seller's market as buyers seem to be placing emphasis on the
Buyers/Sellers Cutoff
Residential house prices are a function of supply and demand, and market conditions can be characterized by
analyzing those factors. Watch this index for sustained changes: if the index falls into the Buyer’s Advantage
zone (below 30) for a long period, prices are likely in for a downward correction.
The Market Action Index (MAI) illustrates a blance between supply and demand using a statistical function of the
current rate of sale versus current inventory.

City Overview
ANAHEIM, CA
Days on Market
The properties have been on the market for an average of 197 days. Half of the listings have come newly on the market in the
past 112 or so days.
Days on Market per Quartile

It is not uncommon for the higher priced homes in an area to take longer to sell than those in the lower quartiles.

Neighborhood Detail Single Family Homes in

ANAHEIM, CA
92806
The median list price in ANAHEIM, CA Median List Price $ 397,000 ±+
92806 this week is $397,000. The 66 Average List Price $ 398,497
properties have been on the market Asking Price Per Square Foot $ 220 ±+
Most Expensive Listing $ 595,000

Inventory is up and Market Action is Least Expensive Listing $ 249,900
trending down recently. While days- Average Age of Listing 47

on-market appears to be trending Percent of Properties with Price Decrease 20 %
lower, the overall conditions are Percent Relisted (reset DOM) 5%
weakening a bit. Percent Flip (price increased) 3%
Supply and Demand


The market has been cooling over Market Action Index Seller's Advantage 30.3 ≠≠
time and prices have recently The Market Action Index answers the question "How's the Market?" By measuring
flattened. Despite the consistent implies a seller's advantage. Below 30, conditions give the advantage to the
decrease in Market Action Index buyer.
(MAI), we're in a Seller's Market
(where significant demand leaves Trend Key: == Strong upward trend ≠≠ Strong downward trend
little inventory available). If the ±+ No change = Slight upward trend ≠ Slight downward trend
MAI begins to climb, prices will likely
follow suit. If the MAI drops
consistently or falls into the Buyer's
zone, watch for downward pressure
6,501 -
6,501 -
6,501 -
6,501 -

Neighborhood Detail
ANAHEIM, CA
92806
Median Price
We continue to see prices in this zip code hovering around these current levels, even though they bumped up a bit this week.
Look for a persistent up-shift in the Market Action Index before we see prices move significantly from here.
Quartile Prices
In the quartile market segments, we see prices in this zip code have settled at a price plateau across the board. Prices in all
four quartiles are basically mixed. Look for a persistent shift (up or down) in the Market Action Index before prices move from
these current levels.

Neighborhood Detail
ANAHEIM, CA
92806

The market plateau is seen across the price and value. The price per square foot and median list price have both been
reasonably stagnant. Watch the Market Action Index for persistent changes as a leading indicator before the market moves from
these levels.


Neighborhood Detail
ANAHEIM, CA
92806
Market Action Index

The ANAHEIM, 92806 market is currently in the Seller's Advantage zone (greater than 30). The 90-day Market Action Index stands
at 30.28 which indicates that demand is strong and available supply of homes gets snapped up relatively quickly.

Three of the four quartiles of this zip code are in the Buyer's Market zone with several months of inventory given the current
levels of demand. Quartile 1 (the highest price group) is showing stronger demand than the others, a Seller's market, as buyers
seem to be placing emphasis on the premium homes.

Neighborhood Detail
ANAHEIM, CA
92806
Days on Market
past 80 or so days.



ANAHEIM, CA
92807
The median list price in ANAHEIM, CA Median List Price $ 556,950 ≠≠
properties have been on the market Asking Price Per Square Foot $ 272 ==

With inventory trending up but days- Least Expensive Listing $ 279,000
on-market trending down and the Average Age of Listing 32

Market Action Index essentially flat Percent of Properties with Price Decrease 28 %
recently, conditions do not seem to Percent Relisted (reset DOM) 6%
have strong up or down pull. Percent Flip (price increased) 6%
Supply and Demand


The market has shown some Market Action Index Strong Buyer's 20.1 ±+
0.50 - 1.0
Top/First $ 1,297,500 3284 acre 4.0 3.0 30 36 6 1 239 Most expensive 25% of properties
8,001 -
4,501 -
4,501 -

Neighborhood Detail
ANAHEIM, CA
92807
Median Price
Prices in this zip code have been on a downward trend recently and this week, while essentially flat, doesn't break us out of that
cycle.
Quartile Prices

Neighborhood Detail
ANAHEIM, CA
92807

We're seeing fairly unusual market conditions as prices have been in a downward trend but price per square foot is actually
increasing. (Buyers are paying less and getting less home for their money.) Anomalies like these can be attributed to micro-
location variables.


Neighborhood Detail
ANAHEIM, CA
92807
Market Action Index

The ANAHEIM, 92807 market is currently quite strongly in the Buyer's Advantage zone (below 30). The 90-day Market Action
Index stands at 20.14. With several months of inventory available at the current sales rate, buyers should find ample choice.

Not surprisingly, all quartiles are in the Buyer's Market zone with several months of inventory given the current levels of
demand. Watch the quartiles for changes before the overall market shifts.

Neighborhood Detail
ANAHEIM, CA
92807
Days on Market



ANAHEIM, CA
92804

Demand measured by the Market Least Expensive Listing $ 200,000
Action Index is increasing and days- Average Age of Listing 49

on-market is trending downward. Percent of Properties with Price Decrease 18 %
Even as more properties come Percent Relisted (reset DOM) 13 %
available, these are positive trends Percent Flip (price increased) 10 %
for the market. Median House Size (sq ft) 1426
Supply and Demand


The market has shown some Market Action Index Buyer's Advantage 29.3 ==
6,501 -
6,501 -
6,501 -
6,501 -

Neighborhood Detail
ANAHEIM, CA
92804
Median Price
Recently prices in this zip have settled at a plateau even though they dipped this week. Look for a persistent up-shift in the
Market Action Index before we see prices significantly move from these levels.
Quartile Prices

Neighborhood Detail
ANAHEIM, CA
92804

these levels.


Neighborhood Detail
ANAHEIM, CA
92804
Market Action Index

The ANAHEIM, 92804 market is currently in the Buyer's Advantgae zone (below 30), though not strongly so. The 90-day Market
Action Index stands this week at 29.27 so buyers should expect find reasonable levels of selection.


Neighborhood Detail
ANAHEIM, CA
92804
Days on Market
past 84 or so days.



ANAHEIM, CA
92805
for an average of 262 days. Average Days on Market (DoM) 262 ==
Inventory of Properties Listed 118 ±+

Even though the days-on-market is Least Expensive Listing $ 179,000
trending higher, so is the Market Average Age of Listing 60

Action Index at these inventory Percent of Properties with Price Decrease 13 %
levels, providing a neutral outlook for Percent Relisted (reset DOM) 7%
the market. Percent Flip (price increased) 14 %
Supply and Demand


In the last few weeks the market has Market Action Index Seller's Advantage 32.6 ==
achieved a relative stasis point in The Market Action Index answers the question "How's the Market?" By measuring
terms of sales to inventory. implies a seller's advantage. Below 30, conditions give the advantage to the
However, inventory is sufficiently buyer.
low to keep us in the Seller's Market
zone so watch changes in the MAI. If Trend Key: == Strong upward trend ≠≠ Strong downward trend
the market heats up, prices are ±+ No change = Slight upward trend ≠ Slight downward trend
likely to resume an upward climb.
6,501 -
4,501 -
4,501 -
4,501 -

Neighborhood Detail
ANAHEIM, CA
92805
Median Price
We continue to see prices in this zip code bouncing around this plateau. Look for a persistent up-shift in the Market Action Index
before we see prices move from these levels.
Quartile Prices

Neighborhood Detail
ANAHEIM, CA
92805

these levels.

Inventory has been relatively steady around these levels in recent weeks.

Neighborhood Detail
ANAHEIM, CA
92805
Market Action Index


Two of the four quartiles of this zip code are in the Buyer's Market zone with several months of inventory given the current
levels of demand and two of the quartiles are in the Seller's Market zone.

Neighborhood Detail
ANAHEIM, CA
92805
Days on Market



ANAHEIM, CA
92808
Inventory of Properties Listed 76 ±+

Even though the days-on-market is Least Expensive Listing $ 319,000
trending higher, so is the Market Average Age of Listing 18

Action Index at these inventory Percent of Properties with Price Decrease 26 %
levels, providing a neutral outlook for Percent Relisted (reset DOM) 9%
the market. Percent Flip (price increased) 0%
Supply and Demand


The market has shown some Market Action Index Strong Buyer's 22.6 ==
0.50 - 1.0
Top/First $ 1,299,000 4121 acre 5.0 4.5 10 19 1 4 265 Most expensive 25% of properties
6,501 -
4,501 -
4,501 -

Neighborhood Detail
ANAHEIM, CA
92808
Median Price
We continue to see prices in this zip code bouncing around this plateau. Look for a persistent up-shift in the Market Action Index
before we see prices move from these levels.
Quartile Prices
In the quartile market segments, we see the market's price weakness evident across the board. All four quartiles have been in
price decline in recent weeks. Look to the Market Action Index as a leading indicator of the bottom of the market.

Neighborhood Detail
ANAHEIM, CA
92808

these levels.

Inventory has been relatively steady around these levels in recent weeks.

Neighborhood Detail
ANAHEIM, CA
92808
Market Action Index

The ANAHEIM, 92808 market is currently quite strongly in the Buyer's Advantage zone (below 30). The 90-day Market Action
Index stands at 22.55. With several months of inventory available at the current sales rate, buyers should find ample choice.

Not surprisingly, all quartiles are in the Buyer's Market zone with several months of inventory given the current levels of
demand. Watch the quartiles for changes before the overall market shifts.

Neighborhood Detail
ANAHEIM, CA
92808
Days on Market



ANAHEIM, CA
92802

Inventory and days-on-market are Least Expensive Listing $ 240,000
climbing, while the Market Action Average Age of Listing 48

Index has been flat recently. The Percent of Properties with Price Decrease 23 %
trends point to a weakening market. Percent Relisted (reset DOM) 6%
Percent Flip (price increased) 10 %
Supply and Demand


In the last few weeks the market has Market Action Index Seller's Advantage 30.5 ±+
4,501 -
6,501 -
6,501 -
6,501 -

Neighborhood Detail
ANAHEIM, CA
92802
Median Price
Recently prices in this zip have settled at a plateau even though they dipped this week. Look for a persistent up-shift in the
Market Action Index before we see prices significantly move from these levels.
Quartile Prices
In the quartile market segments, we see the market's price weakness evident across the board. Quartiles 2, 3, and 4 have been
in price decline in recent weeks, with Quartile 1 remaining basically flat. Look to the Market Action Index as a leading indicator
of the bottom of the market.

Neighborhood Detail
ANAHEIM, CA
92802

these levels.


Neighborhood Detail
ANAHEIM, CA
92802
Market Action Index



Neighborhood Detail
ANAHEIM, CA
92802
Days on Market



ANAHEIM, CA
92801

Inventory and days-on-market are Least Expensive Listing $ 180,000
both trending higher recently. Average Age of Listing 51

However, the improving Market Percent of Properties with Price Decrease 16 %
Action Index implies some increased Percent Relisted (reset DOM) 9%
demand will temper the negative Percent Flip (price increased) 12 %
trends. Median House Size (sq ft) 1273
Supply and Demand


In the last few weeks the market has Market Action Index Seller's Advantage 30.2 ==
4,501 -
6,501 -
4,501 -
4,501 -

Neighborhood Detail
ANAHEIM, CA
92801
Median Price
We continue to see prices in this zip code hovering around these current levels, even though they bumped up a bit this week.
Look for a persistent up-shift in the Market Action Index before we see prices move significantly from here.
Quartile Prices
In the quartile market segments, we see price for this zip code in general with price stagnation in recent weeks. Quartile 4 is
down, while the rest of the market is basically flat. Look to the Market Action Index to determine if this plateau is the stage for
a prolonged price decline.

Neighborhood Detail
ANAHEIM, CA
92801

these levels.


Neighborhood Detail
ANAHEIM, CA
92801
Market Action Index


The lower end of this zip code are in the Buyer's Market zone with several months of inventory given the current levels of
demand. The high-end of the market is showing demand strength in the Seller's Market zone, while Quartiles 3 and 4 have a
Market Action Index below 30 (Buyer's Market).

Neighborhood Detail
ANAHEIM, CA
92801
Days on Market


Market Update: Jennifer Pritchett

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Jennifer Pritchett

· Current Real Estate Market Conditions for Single Family Homes

· Report for the week of

· Presented by Your Orange County Real Estate Connection

Jennifer Pritchett Account | Coldwell Banker | 949-212-5279

This Week Real-Time Market Profile Trend

Inventory of Properties Listed 704 ==

Most Expensive Listing $ 5,000,000

on-market trending down and the Average Age of Listing 44

Supply and Demand

Altos Research Value Statistics

Characteristics per Quartile

Page 2 of 41 Monday February 15, 2010

7-day Average 90-day Average

First/Top Second/Upper Third/Lower Fourth/Bottom

Page 3 of 41 Monday February 15, 2010

Price per Square Foot

7-day Average 90-day Average

Inventory of Properties Listed for Sale

7-day Average 90-day Average

Page 4 of 41 Monday February 15, 2010

Market Action Index

90-day Average Buyers/Sellers Cutoff

Market Action Index per Quartile

First/Top Second/Upper Third/Lower Fourth/Bottom

Page 5 of 41 Monday February 15, 2010

7-day Average 90-day Average

Days on Market per Quartile

First/Top Second/Upper Third/Lower Fourth/Bottom

Page 6 of 41 Monday February 15, 2010

Jennifer Pritchett Account | Coldwell Banker | 949-212-5279

Inventory of Properties Listed 66 ==

Most Expensive Listing $ 595,000

trending down recently. While days- Average Age of Listing 47

Supply and Demand

Altos Research Value Statistics

Characteristics per Quartile

Page 7 of 41 Monday February 15, 2010

7-day Average 90-day Average

First/Top Second/Upper Third/Lower Fourth/Bottom

Page 8 of 41 Monday February 15, 2010

Price per Square Foot

7-day Average 90-day Average

Inventory of Properties Listed for Sale

7-day Average 90-day Average

Page 9 of 41 Monday February 15, 2010

Market Action Index

90-day Average Buyers/Sellers Cutoff

Market Action Index per Quartile

First/Top Second/Upper Third/Lower Fourth/Bottom

Page 10 of 41 Monday February 15, 2010

7-day Average 90-day Average

Days on Market per Quartile

First/Top Second/Upper Third/Lower Fourth/Bottom

Page 11 of 41 Monday February 15, 2010

Jennifer Pritchett Account | Coldwell Banker | 949-212-5279

Inventory of Properties Listed 146 ==

Most Expensive Listing $ 5,000,000

on-market trending down and the Average Age of Listing 32

Supply and Demand

Altos Research Value Statistics

Characteristics per Quartile