Bioderma International

UAE
Global Training Department
11 / 2014
Training Tools Feedback Form

Country:
Date: 18 /

Introduction:
The following feedback form is designed for regional/local trainers who have
already received the new training tools for skin, skin pathology, merchandising,
manufacturing secrets and branding from the Global Training Department of
Bioderma in Lyon.
It is intended to find out about the implementations of these tools in the different
international markets for two reasons:
1. Even though, the tools represent the vision of the Global Training
Department, It is vital for these tools to be developed and
personalised according to each market/targeted employees.
2. Having a unified message/training tool for the Brand, the skin
and Products through different markets will represent a Unified
Philosophy for Bioderma across different markets which will
strengthen the Brand Bioderma.
This questionnaire is composed of three parts:
Part I (implementers) is dedicated for those trainers who have
already started implementing the tools in their local/regional
markets.
Part II (Late comers) is dedicated for those trainers who
havent yet used the tools
Part
III
(Contributors)
is
dedicated
for
your
expectations/suggestions as a trainer to develop the tools in
the future.
Please take a few minutes to complete the following questionnaire and dont
hesitate to contact your local/regional Trainer for any enquiries or further support.

Part I (implementers)
1. I have used all/or parts of the tools in my market with different
employees.

Yes

NO

If you have used all/parts of the tools please select which parts have you been
using and how many trainees you have trained in total using each tool;

Branding
..27.

Skin structure
10

Skin pathology
40

Merchandising
0

Manufacturing secrets.
Number of trainees I trained
0.
Total Number of trainees I trained by the tools:
77..

o
o

Launches.

Number

of

trainees

trained

Number of trainees I trained

Number of trainees I trained

umber of trainees I trained

Tolrance +

Number

of

trainees

Atoderm
20

Number of trainees I trained

2. In case you have started conducting sessions to different

employees, please tick :
2.1 which category(s) have you been training with the tools:
o

Senior Management

Marketing

Customer service

Other (specify)

Field force team

o

BA

..

trained

 Medical representatives
o Sales representatives
o Trainers
External Clients

Distributors team

o
o

2.2 What was the duration of the training:

o
o

7 days
5 days

2.3 Time spent on each part:

Branding

Skin structure
training

Skin pathology
skin disorder

Merchandising

Manufacturing secrets.

Time 2 hrs

Time

Time

Time N/A

One-

day

2 hrs for each

Time N/A

3. If you have translated the tools to suit your local market, please
tick which tool has been translated so far or under process of
translation and into which language:

Branding

Language: ..

Skin structure
..

Skin pathology
..

Merchandising
..

Manufacturing secrets.
..

Language:

Language:

Language:

Language:

4. Have you already planned new sessions at the second semester?

Yes

NO

If yes:
Number of session planed and content:
o

Branding

Skin structure

Skin pathology

Merchandising

Manufacturing secrets.

Tolrance +

Atoderm

Number

of

sessions

planed

Number of sessions planed

Number of sessions planed

umber

Number of sessions planed

of

sessions

planed

Number

of

sessions

planed

Number

of

sessions

planed

5. Have you been using digital tools in your local market to support
the training?

Yes

NO

If yes, please specify the type of support:

I pad
Android tablet

Websites
If possible, could you please give us an ID an access:
URL
(website)

ID
.
Password

Other
(please
specify)

Part II (late comers)

1. In case you havent yet started using the tools, please specify
which ones you are planning to use
o
o
o
o
o
o

Branding
Skin structure
Skin pathology
Merchandising
Manufacturing secrets.
None

2. Why havent you started using this tool until now? Please give at
least one reason:
..
..
..
..
..
..
..
..
..
..

3. Have you planned new sessions at the second semester?

Yes
If yes :

NO

Number of sessions planed and content:

o

Branding

Skin structure

Skin pathology

Merchandising

Number

of

session

planed

Number

of

session

planed

Number

of

session

planed

Number

of

session

planed

Manufacturing secrets.

Tolrance +

Atoderm

Number

of

session

planed

Number

of

session

planed

Number

of

session

planed

You will be using:

Your own tools

Tools given by the global training department.
NO

Yes

Yes

NO

4. Will you be using digital tools in your local market to support the
training?

Yes

NO

If yes, please specify the type of support:

I pad
Android tablet

Websites
If possible, could you please give us an ID and access:
URL
(website)

ID
.
Password

other
(to
be
precise)

Part III (Contributors)

1. Please take some time to re-think about the tools, which part(s)
could be developed? What are your suggestions? Is this only
applicable to specific level of trainees like managers, field force,
etc?
1- The merchandising module should include more advanced concepts because
most of the target audience know about the content especially for the KAMs and
the Marketing managers.

2. Do you think there is a missing element or part/section that could

be added?

Yes

NO

If yes, please elaborate (write your suggestions) below:

What I think is missing is modules to integrate the knowledge with the skills. For
example, to integrate the product knowledge with the selling skills, just in a way
to give the target audience (especially the Medical reps and Bas to refine their
knowledge on the practical level).

3. If you still havent used the tools, maybe you think it is partially or
fully not practical in your market.
Please write down at least two suggestions to make the tools more practical and
easy to use in your markets:
..
.

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4. Thank you for your time to fill out this questionnaire. If there is
anything else you would like to add or comment on, please feel
free to write it below:
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END