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Executive Summary:
Introduction:
This report covers the activities and responsibilities hat = I performed during my internship
at Haleeb Foods Limited. HFL is the = National Company with a burning passion to take on
the international = market. In the clutter of multinational companies HFL has a =
distinguished place. The report starts with the introduction of the = company, then the
mission and the vision of the organization and its = structure covering all the departments.
HFL's products portfolio, =WOT = Analysis, Pest Analysis and Porter Five Forces Model.
Then the next part includes my duties and responsibilit=es = and the assignments and =
projects they gave the problems and then me an= = limitations I have founded while doing
the internship and then = recommendations
Internship Assignment:
Learning:
I worked their as an intern for the 7 weeks in the = marketing department. In the marketing
department of HFL I learned a l=t = of things related to marketing and sales. My boss gave
me many = assignments, which were related to marketing and sales, and also many = other
things that will help me a lot when I will start my professional== career.
Contribution:
Introduction of HFL:
This report provides a cavernous insight of the departm=nts = and products of the company.
HFL is now one of the fastest growing packaged food = companies in Pakistan with an
annual turnover of Rs. 9.2 Billion = (F2006). It is a private limited company. It started
commercial = production in July 1987. Due to consistently superior performance, it = has
achieved undisputed leadership in the liquid packaged milk categor= = with a market share
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