Individual

Assignment
MIS 2111. 32 I
Introduction to MIS

Submission Deadline: Jan 13, 2014 (MONDAY) by 1:00 PM

Submission Format: Hard Copy - Computer Typed
Total Marks: 25

**Deadlines will not be excused for any of the students and

it is a mandatory assignment**

Answer all four (4) Questions:

1. Chittagong-based a large shipping company (MOJO JOJO), with a network of
seventy-eight (78) dealers, did not know enough about its customers. Dealers
provided customer data to the company on an ad hoc basis. The Company
(MOJO JOJO) did not force dealers to report this information, and its process
for tracking dealers failed to report was clumsy. There was no real incentive
for dealers to share information with the company. How could customer
relationship management (CRM) and Partner Relationship Management
(PRM) system solve this problem? Critically analyze and describe.

2. Staples sales a wide range of office products and services in Bangladesh
and internationally, including general office supplies computer supplies,
business machines (and related supplies), and office furniture. The company
tries to offer a wide range of office supplies at a lower cost than other
retailers by using Just-in-Time replenishment and tight inventory control
system. It uses information from a demand forecasting system and point-of-
sale data to replenish its inventory in its 1,500 retail stores. Explain how
these systems help Staples minimize cost and any other benefits they
provide. Identify and describe other supply chain management applications
that would be especially helpful to Staples.

3. Southeast University relies on information systems to operate 6
departments. Demand for additional servers and storage technology was
growing by 20 percent each year. Southeast University was setting up a
separate server for every application, and its servers and other computers
were running a number of different operating systems, including several
versions of Unix and Windows. Southeast University had to manage
technologies from many different vendors, including Hewlett-Packard (HP),
Sun Microsystem, Microsoft, and IBM. Assess the impact of this situation on
business preformation. What factors and management decisions must be
considered when developing a solution to this problem?

4. Biman Bangladesh Airlines, Bangladeshs leading airline, faces cost pressures

from high fuel prices and lower levels of global airline traffic. To remain
competitive, the airline must find ways to keep costs low while providing a
high level of customer services. Biman Bangladesh Airlines had a 40 years old
data center. Management had to decide whether to replace its IT
infrastructure with newer technology or outsource it. What factors should be
considered by Biman Bangladesh Airlines management when deciding
whether to outsourse? If Biman Bangladesh Airlines decides to outsource, list
and describe points that should be addresses in a service level management.