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How to Foster a Culture of Innovation

Holley Jacobs
December 11, 2014

The video, Creating a Culture of Innovation, lay down a simple yet poignant
message. David Kester is the Chief Executive with Design Council and had some
great insight to keys to productive and successful innovation.
He discusses how a company must have both a culture and habits
(Kester, 2009) in order to be innovate. The consumer must always come first and
it is the companys job to figure out what their needs are. Of course, leadership
and communication are important tools to have for innovation. However, a good
way to invoke innovation is to give people some control and use outside
innovators to spawn insiders minds to think more innovatively. My favorite
parts were when he discussed getting insights from users and that innovation is
beautiful and simple (Kester, 2009).
Since I do not have a job per se, except being a mother to a disabled child,
taking care of a disabled boyfriend, attending my Masters program, starting my
small business, creating art, and volunteering on a regular basis, I can only use
one of these jobs to reference what communication and leadership skills I
would use to ignite innovation. After taking the assessment in this chapter about
how creative I am, my score was a 7 which indicates that I am very innovative
and likely are one of the first people to adopt changes (Daft, 2014, p. 347). I would
have expected this result due to my background and past experiences.
I must say that all of these communication and leadership strengths come
from one central location of my entire being. That is one word
TRANSPARENCY! I have several social media sites/websites/blogs and
communities that I engage with regularly online, and transparency enables me to
begin the formation of the following communication and leadership skills I use.
In fact, you will see all of my blogs ending with Transparency is a Must! This
essence is the measure of my being and I whole-heartedly practice being
transparent at all times.

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While there are many skills in leadership and communication that go

together for success, some areas of communication I feel I believe (or have been
told) are trustworthiness, knowledge sharing, empathy, self-reflection, credible,
and the skill of gaining a rapport with people.
Areas in my leadership ability are not as strong; however, I do feel that I
possess some leadership abilities that will help ignite innovation. They include
having character, being competent and generous, having a passion and vision
that includes a positive attitude about my goals and life in general. The best
leadership ability I have is problem solving.
I use problem solving as my main example because I have had to utilize this
ability the most in my life. In my opinion, the more you do something, the more
proficient you become. I survived a 17-year marriage full of domestic abuse. I
have been Chairpersons of several nonprofit organizations, dealt with
discrimination against my son from the public school system, and fought for my
grandmothers last wishes before her death. I was able to provide food on the
table for my child and obtain his medicines without any help from anyone.
If I found a problem, I will tackle it until I come up with a solution. People
who know me best and those who do not know very much about me have
repeatedly told me how resourceful I am. I never considered that as a leadership
quality until watching the video and reflecting on the questions asked for this
DB. Being resourceful and transparent are completely engrained into my inner
soul, it is difficult to for me see them as anything more than just me.
It took many people continuously commenting on these two character
traits they feel I possess and watching this video to reflect on these two concepts
as ways to communicate and lead others to innovative solutions.
Daft, R. (2014). Management. Mason: South-Western.
Kester, D. (2009, January 12). Creating a Culture of Innovation. (H. B. Review,

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