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M&A Strategy : The Buy Side Process


www.clairfield.com

2010

Contents

Scope and approach of a transaction

The acquisition process on the buy side


Phase 1: Formulation of strategy and decision on process
Phase 2: Preparation of acquisition and search for targets
Phase 3: Preliminary target valuation and indicative offer
Phase 4: Due diligence and binding offer
Phase 5: Negotiations
Phase 6: Confirmative due diligence and contract closing
Phase 7: Integration of the acquired business

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Scope and approach

You are considering acquisitions as a means in your companys current and future growth
strategy. In supporting you, a financial adviser can help you in different aspects of the
acquisition process. He can assist you amongst other with: introductions, collection of
information, evaluation of targets, bid strategy, negotiation and more specifically with the
global coordination of the transaction.
The results of his discussions and analysis will be presented to you by means of a
presentation report in the English language after each important stage in the process.

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Buy Side Process

What are the key stages of the acquisition process?

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Formulation of strategy and decision on process


Your acquisition strategy will, in close cooperation with you, be translated in a search strategy in order to
allow an efficient screening of the market concerned. An important aspect of the search strategy is your
determination of the target criteria.
Set scope and boundaries of
the transaction

Plan and decide acquisition


strategy and timing

 Understanding of acquisition need


 Understanding of impact on the company
 Identification of acquisition criteria based

on client objectives
 Agreement on relevant target sectors
 Agreement on relevant prices / size

parameters
 Discussion on acceptable acquisition

structure
 Clarification of preliminary tax and legal

issues

Corporate
strategy

Preparation
Indicative
of
offer
acquisition

Binding
offer

Negotiations

Contract
closing

Integration
of the
acquired
business

Steering of the project

Amsterdam

Barcelona

Brisbane

Brussels

Charlotte

Frankfurt

Milan

Moscow

New York

Paris

Sao Paulo

Stockholm

Warsaw
5

Preparation of acquisition and search targets


A financial adviser will analyze the Belgian market for you and this initial study will allow the identification of
targets that meet as much as possible your criteria. The study will provide you, besides information on possible
targets, with an initial understanding of the Belgian market, indicating market shares, evolutions, trends, Belgian
requirements etc. Your financial adviser will contact the identified targets (initially in a no-name basis) and verify
the interest in a possible sale of activities or shares.
Identification of potential
target companies

Contact programme

 Identify potential targets

 Preparation of buyer teaser

 Develop long list

 Issue short listed targets with teaser documents

 Present long list and rank targets

 Anonymous contact programme with the owners

(is there a fit?)

of the agreed target companies

 Selection of potential targets with

 Assessment of targets with regard to possible

regard to contact programme


short list

disposal
 Finding out concerns of the target management

 Agreement on short list

/ shareholders for potential disposal

 Agreement on strategy for contact

 Client involvement in discussions (if desired)

programme

 Draft revised short list of targets

 Agreement on form of

 Agree revised short list

documentation and reporting

Corporate
strategy

Preparation
Indicative
of
offer
acquisition

Binding
offer

Negotiations

Contract
closing

Integration
of the
acquired
business

Steering of the project

Amsterdam

Barcelona

Brisbane

Brussels

Charlotte

Frankfurt

Milan

Moscow

New York

Paris

Sao Paulo

Stockholm

Warsaw
6

Preliminary target valuation and indicative offer


Before formulating a first offer, thorough analysis will have to take place. Your financial adviser will assist you in this
phase, in close cooperation with your internal services, with the drafting of an initial and limited information request.
The information made available will be analyzed and supplemented with information publicly available (annual
accounts, press releases, other public information,). Subsequently we will help you in the formulation of the first
offer. Based on this first bid, the vendor will decide whether you will be invited to the negotiation phase, where
ample information will have to be given by the vendor.
Preparation of
indicative offer

Analyze financing
requirements

 Initial meeting with target

Result of
indicative offer

 Analysis of the amounts and timing

companies

of financing needed

 Draft of an initial and limited

information request and send out


 Analysis the information made

available / publicly available


 Advise as to pricing approach and

 Indicative offer to target


 Decision by Target whether to invite

 Analysis of the types of financing

to second phase and communication

possible / guarantees to be given


 Coordination of the specialist

services provided for tax / legal


optimization

further steps
 Formulate indication of value range
 Consideration of tactics regarding

targets acceptance of transaction


 Legal strategy

Corporate
strategy

 Tax strategy

Preparation
Indicative
of
offer
acquisition

Binding
offer

Negotiations

Contract
closing

Integration
of the
acquired
business

Steering of the project

Amsterdam

Barcelona

Brisbane

Brussels

Charlotte

Frankfurt

Milan

Moscow

New York

Paris

Sao Paulo

Stockholm

Warsaw

Due diligence and binding offer


In this phase, your financial adviser will assist you in gathering as much information as possible on the target.
This information will subsequently be used in the negotiation with the vendor, aiming at realizing the
acquisition at the best possible conditions.
Management
presentation /
site visits

Preparation of
due diligence

Preparation of
binding offer

Due diligence

 Due diligence

 Prepare due

 Define strategy for

(financial,
commercial, legal,
tax, HR, IT,
environmental)

diligence and draft


data room index
 Send data room index

final negotiations
 Preparation of final

offer (given the


results)

 Data room visit

 Advice on reps and

 Supervision of the

Result of
binding offer
 Binding offer to

target
 Decision by Target

whether binding offer


withheld and
communication

warranties

due diligence process

 Drafting of SPA

 Formulate questions
 Advice on the

implications of the
results of the due
diligence analysis

Corporate
strategy

Preparation
Indicative
of
offer
acquisition

Binding
offer

Negotiations

Contract
closing

Integration
of the
acquired
business

Steering of the project

Amsterdam

Barcelona

Brisbane

Brussels

Charlotte

Frankfurt

Milan

Moscow

New York

Paris

Sao Paulo

Stockholm

Warsaw

Negotiations
During the negotiations with the shareholder of the company and his advisors, your financial adviser will
assist you with the aim to realize the acquisition at the best possible conditions. In close cooperation with
your internal services and with the other advisors to the deal, he will assist you in:

Negotiations
 Coordination of all parties involved in the transaction (e.g.

lawyers, accountants)
 Identify and anticipate problems
 Advice on alternative transaction structures if required
 Negotiation with target
 Continuing alignment of draft documents
 Clarification of legal issues brought up during negotiations
 Management of negotiations through closing
 Clearance of transaction with target
 Signing of SPA

Corporate
strategy

Preparation
Indicative
of
offer
acquisition

Binding
offer

Negotiations

Contract
closing

Integration
of the
acquired
business

Steering of the project

Amsterdam

Barcelona

Brisbane

Brussels

Charlotte

Frankfurt

Milan

Moscow

New York

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Sao Paulo

Stockholm

Warsaw
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Confirmative due diligence and contract closing

Filing of transaction
with antitrust
commission

Confirmation due
diligence

Finalisation of legal
documents

Solving due
diligence issues

Completion

 The confirmative

due diligence work


through to the
closing of the
contract will be
coordinated by your
financial adviser, in
close cooperation
with your internal
services.

Corporate
strategy

Preparation
Indicative
of
offer
acquisition

Binding
offer

Negotiations

Contract
closing

Integration
of the
acquired
business

Steering of the project

10

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Integration of the acquired business

During this phase, you will perform the integration of the acquired business into the
operational structure. The assistance given by your financial adviser will consist of giving an
overview of the issues and information gathered in the acquisition process that can help you
in the integration of the acquired targets.

Corporate
strategy

Preparation
Indicative
of
offer
acquisition

Binding
offer

Negotiations

Contract
closing

Integration
of the
acquired
business

Steering of the project

11

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Brisbane

Brussels

Charlotte

Frankfurt

Milan

Moscow

New York

Paris

Sao Paulo

Stockholm

Warsaw
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Syncap Management gmbh, member of Clairfield Partners

Hans Buysse, Partner

+32 475 44 46 32
www.clairfield.com

2010 12
Amsterdam

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Brisbane

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Charlotte

Frankfurt

Milan

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New York

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Stockholm

Warsaw

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