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Source: Livemint.com/Microfinance industry gross loan portfolio grows 54% reported on 29th
November,2013/Accessed on 19th May, 2014.
2
http://www.themix.org/press-clippings/2011/01/12/some-facts-about-indian-microfinance-sector
3
http://www.iitk.ac.in/ime/MBA_IITK/avantgarde/?p=475
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sustainable business. Hybrid goals on the line of social enterprises strive for a balance between
borrower welfare and commercial success irrespective of the organization form.
SLBD Limited was bought over in January 2013 by Mr. Ramaseshan, a banker turned
entrepreneur who had close to seventeen years of experience in commercial banking and five years in
Microfinance. Ramaseshan was co-founder member of Sun Microfinance Private Limited, a microfinance
institution headquartered in Mumbai and classified as a Non-Banking Finance Company (NBFC).Started
in 2008, Sun Microfinance had grown all over India and is now operating through 55 branches across the
country. To accelerate growth in the Southern part of the country, Sun Microfinance acquired SLBD
Limited. Months after the takeover, Ramaseshan quit Sun Microfinance to become more completely
involved in SLBD Limited. Currently he is the MD and CEO of SLBD Limited.
SLBD Limited was originally promoted by XYZ Bank and Moon Cooperative Society in 1998.
When SLBD Limited was founded in 1998, the business model focused on tying up with NGOs who, in
turn would introduce Self Help Groups to SLBD Limited. SLBD Limited would lend to the SHGs and the
receivables management and client interaction was handled by NGOs (Exhibit 1). The business model
gave rise to excessive dependence on NGOs and absence of any rapport with the end customers.
Coupled with frequent constraint for funding, inability to lend to more SHGs resulted in a diminished
business scale and consequent loss of interest on the part of NGOs to recover loans or to identify new
SHGs. The company faced huge losses owing to mounting Non-Performing Assets. The losses mounted
and SLBD Limited was unable to sustain any longer. It was thus that SLBD Limited came to be taken over
by Sun Microfinance in January 2013.The Balance Sheet of SLBD just before takeover is shown in Exhibit
3.
Saddled with huge losses, continuing establishment expenses and an employee force which
could not be made redundant, SLBD Limited was facing tough times. Compounding their woes was a
business model that was failing on the one hand and a committed yet redundant staff strength on the
other. The employees had experience in microfinance, but were otherwise not skilled. SLBD Limited
could consider the for-profit model of Sun Microfinance but that had two significant problems:
a. SLBD Limited had assets in its books whose recovery was highly doubtful
b. A microfinance institution working for profit needed capital adequacy (Exhibit 2) of 15% which
was a huge capital requirement that seemed difficult to achieve with its current state of
operations
SLBD Limited could not continue unless it reinvented itself quickly. The core of the business was
microfinance; the employee force was fairly acquainted with the business and was equipped to handle
the special needs of the clientele in a business such as this. In the backdrop of a failing business model,
alternate business models were being considered. An overview of the business models in microfinance is
given in Exhibit 4.
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Particulars
Income
652
14
871
18.5
TOTAL INCOME
Expenses
666
889.5
180
280
270
15
223
324
300
20
TOTAL EXPENSES
750
879
-79
22.5
Employee Benefit expenses are partly fixed and partly variable with the number of borrowers.
SLBD had a total of 15 branches with an average of 20 employees per branch.
Finance costs are proportionate to the loan portfolio size
Other Expenses consist of the following:
Other Expenses
Space Costs
Travel expenses
Customer training and retention
Loan Losses written off
Electricity and utilities
Repair and maintenance
Employee training expenses
Printing and Stationery
Page 4 of 11
2012
75
45
32
58
30
15
11
4
2011
75
56
22
72
30
15
24
6
In January 2011, SLBD Limited had about 15,000 borrowers and a lending portfolio of about Rs.109
million. Alarmed by the rising NPAs, the year 2012 saw a drop in lending volumes by about 25%.
Business Processes at SLBD
Customer Sourcing
Customer sourcing is usually done by collecting data about potential borrowers from the local
government administration office. A sample set of customers are met to determine the need, potential
and the major occupation in the locality. Based on the need and the potential, a branch headed by the
Branch Manager, supported by Audit manager and five other relationship managers are put in place. In
the identified location, these relationship officers travel to new areas to identify more potential
borrowers and help them form SHGs, open bank accounts and provide them book-keeping training and
materials.
Customer Training and retention
While new borrowers are identified to increase the outreach of SLBD Limited, training needs of potential
borrowers are also assessed.
SLBD Limited has three different types of training programmes.
a. Skills Up gradation training programmes: These programmes help a beneficiary in building a
livelihood. Some examples of this kind of training programme are candle making, jewellery
making, embroidery etc.
b. Advocacy Training: These are awareness building programmes such as financial literacy,
entrepreneurship development programme etc. which build on the livelihood or skill
enhancement programmes and empower the beneficiary by offering them better perspectives.
c. Wellness: These are focussed on the general well-being of the borrower and include health
check camps, eye check-up camps etc.
Some of the common difficulties in ensuring sustained focus on learning are the cost of administering
training programmes.
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Employee Training
Employees are put through a series of training programs to help them understand the client needs.
Trainers are hired and majority of the training expenses pertain to the travel and staying expenses of the
trainers and participants stay and food costs.
The immediate concerns for Mr. Ramaseshan are as follows:
a. Short term Cost reduction measures necessary to sustain the organization
b. Identification of a sustainable business model that would meet the stated objectives of the
business
c. Direct lending to customers versus the choice of functioning as business correspondent to one
or more banks
d. The outlook for the next 10 years in either of the business models
Permitted Assumptions
1. The MFI operates in a Tier 2 City
2. An additional investment of Rs. 100 million is proposed to be made in the business
3. You can assume that there are no constraints in choice of organization form. Irrespective of
whether the firm lends directly or acts as Business Correspondent, the firm can be a Trust, NGO,
Company or any other form described in Exhibit 3
4. You can assume that a Business Correspondent earns a spread of 5% of the amount lent
5. Combination of organization structures(NBFI/Bank/NGO) not permitted
6. You can assume any number of branches within the given capital constraint
7. You should define a strategy and link it to the form of organization and business model
8. The data pertaining to various forms of organization are attached in the excel file. You can use
this information to identify cost structures and returns relative to different organization types
NOTE: Please download the Data on Micro Finance Institutions here https://drive.google.com/file/d/0B_d92aVCk-OqQVdQZjZ0YUJJZWs/edit?usp=sharing
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SHG 1
NGO
SHG 2
SLBD
Limited
NGO
SHG 3
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60
95
60
174
396
1548
_
1266
33
1020
Total
1817
2835
30
7
9
315
40
11
7
1245
435
993
28
465
1043
24
Total
1817
2835
Non-Current Liabilities
Long Term Borrowings
Currrent Liabilities
ASSETS
Non-Current Assets
Fixed Assets
Tangible Assets
Intangible Assets
Deferred Tax Assets
Long Term Loans and Advances
Current Assets
Page 8 of 11
Companies
MFIs have to have Rs.2 crore as its initial funds if these are operating as Non-Banking Financial
Companies (NBFC). These MFIs are required to obtain a registration certificate from RBI (under Section
45-1A of the RBI Act) after satisfying the initial conditions. They are allowed to mobilize deposits after
satisfying conditions stipulated by RBI. After two years of their operations, they have to obtain minimum
investment grade or other specified credit rating for fixed deposits from any one of the RBI recognised
credit rating agencies at least once a year. They are then required to forward it to the RBI along with the
annual returns. They are allowed to collect foreign equity up to 51% of US$ 0.5 million; more than 51%
to 75% of US$5 million and 100% of US$50 million.
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A NBFC is also exempted from RBI registration if it does not deliver credit of more than Rs.50000 for a
business enterprise and Rs.25000 for meeting the cost to raise the level of income of a poor person. This
NBFC is licensed under Section 25 of the Companies Act, 1956. It is not allowed to accept public
deposits. Recently seven categories of NBFCs are exempt from RBI registration. Housing Finance
Companies, Mutual Benefit Financial Companies (Nidhis), Insurance Companies are important in these
exempted categories. The exemption is because they are regulated under other laws.
Banking Institutions
The MFIs who are operating as banks are registered under RBI but it is very difficult to obtain this
registration. These institutions are regulated by RBI on daily affairs. To set up a MFI as a bank it would
require initial capital from Rs.100 to 300crore. For Local Area Bank the amount is Rs. 5 crore. Local Area
Banks are permitted to operate on three contiguous districts in a state. These are also highly
management and technology intensive to achieve sustainability. These MFIs are permitted to deliver
credit, to mobilize savings and to give insurance (under the regulation of IRDA).
Significantly, each of the above organization form is regulated by different regulators- banks are
governed by the Reserve Bank of India, Cooperatives is governed by the respective State Governments
and trusts are governed by the Charity Commissioner of the respective State out of which the trusts
operate. There is no common legislation governing the microfinance activities, so far. A logical step in
this direction is the Microfinance Bill, 2011.
Business Correspondent
Under the 'Business Correspondent' Model, NGOs/ MFIs set up under Societies/ Trust Acts, Societies
registered under Mutually Aided Cooperative Societies Acts or the Cooperative Societies Acts of States,
section 25 companies, registered NBFCs not accepting public deposits and Post Offices may act as
Business Correspondents. In engaging such intermediaries as Business Correspondents, banks should
ensure that they are well established, enjoying good reputation and having the confidence of the local
people. Banks may give wide publicity in the locality about the intermediary engaged by them as
Business Correspondent and take measures to avoid being misrepresented. The scope of activities to be
undertaken by the Business Correspondents will include (i) disbursal of small value credit, (ii) recovery of
principal / collection of interest (iii) collection of small value deposits (iv)sale of micro insurance/ mutual
fund products/ pension products/ other third party products and (v) receipt and delivery of small value
remittances/ other payment instruments. The activities to be undertaken by the Business
Correspondents would be within the normal course of the bank's banking business, but conducted
through the entities indicated above at places other than the bank premises. (Excerpts from
http://rbi.org.in/scripts/BS_CircularIndexDisplay.aspx?Id=2718)
NOTE: Please download the Data on Micro Finance Institutions here https://drive.google.com/file/d/0B_d92aVCk-OqQVdQZjZ0YUJJZWs/edit?usp=sharing
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It is mandatory for all the teams to perform registration process on Avartan website
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The team size should be of maximum 2 people from the same institute
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However one can participate in more than one Case
The participants are allowed to form different teams for different modules
The solution should not exceed 2000 words inclusive of all exhibits and appendices As
mentioned earlier, clearly indicate assumptions and support them with suitable reasons
under separate headings
Solution format:
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Send your entries to lakshwiz@gmail.com with the document name & email subject as
Team Name_Member-1 Name_Member-2 Name
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The results of Round 1 will also be available on Avartan website on or before, 5th October
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The decision of the organizers of the contest and the panel of judges will be final and
binding on all contestants.