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Vishal Keshav Vartak

Mobile: 9320682499/9422570988 E-Mail:vartakvishal86@gmail.com / vartak_vishal@yahoo.com


Seeking opportunity in a conductive environment for enriching existing skills & expertise and
learn new things; thereby contributing to the growth of the organization.

BRIEF OVERVIEW
Well versed with the concepts of marketing
Gained exposure to industrial environment during training with IMRB INTL.
Completed projects on:

- Market research in imrb intl ltd., Mumbai.

AMERICAN EXPRESS CREDIT CARD: It is a survey of customer satisfaction & feedback from
American credit card holder.

ITOPS: It is a survey of I.T products purches by last six months.

NOKIA: It is customer satisfactory survey about the mobile phones.

Strengths:
-

Positive attitude.

- Dedication towards my work.


- Problem solving and leadership skills.

SCHOLASTICS
Degree MBA (marketing/International Business) (2008-10) from Bharati Vidyapeeths Institute of
Management Studies & Research, Navi Mumbai, Secured 62.8%.
Degree (B.M.S) from Viva institute, Virar, Mumbai University, in year 2006. Secured 61.9%

IT SKILLS
Knowledge of Basics
MS Office

SUMMER INTERNSHIP
Company Name
Project
Duration
Scope

IMRB INTERNATIONAL
2 months
understanding the market growth opportunity for ITOPS in India
Project involves a detailed market study done on IT products, a

longest
And largest hardware tracking study in India.

WORK EXPERIENCE
Company:

ESSAE TERAOKA LTD.


(Manufacturer of Weighing scales, Point Of Sale
(POS) Terminal, Printers &
Information Kiosk.)
Duration:
October-2010 to till date
Designation:
Territory Manager-Marketing (for Point Of Sale).
Roles performed: Analyzed the market & promotion for the product of Point of
sale & printers with various
industries like Hospitality, Retail, institutional.
Responsible for the market development for the products.
Handling Reseller networks and Corporate Accounts.
Sale Force Training giving to sales officer & sales supervisor.
Responsible for the supervision, development and implementation of all
marketing plans
Responsible for providing the information of sales and marketing in conference
and presentations.
Responsible for providing quotes, generate sales, promote sales and marketing
Responsible for assisting the marketing manager in planning budget, selling
products, and coordinating the promotional events or campaigns.
Prepared market surveys, reports on competitors strategies etc
Company:
Duration:
Designation:
Roles Performed:

HCL INFOSYSTEM (july-07 to aug-08)


13 months
Brand executive.
Branding & Promoting the laptops & desktops .

Participated in the launch of a new product (i.e.-HCL mini notebook).


Successfully promoting the products like laptops & desktop in various retail stores.

Explaining about the USPs of the products and pitching the product according to
the customer needs.
Successfully pitching of the products against the competition.
Understanding the customers requirements and positioning the product
accordingly.
Resolved all customers problems related to product configuration or product.

Company:
services.)
Duration:
Designation:
Roles performed:

Express Laundromat (coin operated washing & drying


(June-06 to june07)
12 months
Marketing & Admin.

Successfully managed the entire new concept.

The coin-operated & self-serviced laundry is a popular concept abroad but in


Mumbai, it is still in an
infant stage
Segmentation & Target Market:Segment the market is high density, urban middle class families.
Targeting working class couples, Bachelors, Youth hostels, etc.
Developed marketing communication concept: Designing of marketing tools such as leaflets, cable TV advertising and choosing
appropriate medium for distributing these tools developed.

Setting up the customer handling procedure over the counter.

BEYOND CURRICULUM
Attended a Seminar on Brand Loyalty Loyalty Summit held in Mumbai (2009)
Attended a Seminar on customer retention.
Had been an active organizing member for many college events.
Active organising member for many events in School.

PERSONAL VITAE
Date of Birth
Address
Languages Known
Gender
Nationality

: 14th APRIL 1986


AT.POST-NIRMAL, NAWALE.NALLASOPARA (W)
PIN.-401304
:
English, Hindi, and Marathi.
:
:

male
Indian.

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