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portfolio through acquisitions and enhancing operational efficiency to increase profit margins in longrun. The proactive approach assist companys management to grasp the health conscious trends in U.S.
market and focus on shifting towards more consumer-centric approach to fulfill market demands.
Hershey Co has the largest market share in U.S. confectionery and chocolate markets which manifest
companys success over the years irrespective of cost inflation and restructuring costs.
confident for FY15 achieving growth estimates of $4.27-$4.47 earnings per share and 7-8 % growth in
revenues.
Cost-inflation and counter-measures to boost margins
According to U.S Economic department, bakery and confectionary items prices can increase from 1.5-3.0
% hence lowering estimated demand for consumables and companys sales growth has been impacted
due to inflation in present fiscal year. The primary drivers of growth in consumer products sales are
consumer purchasing power and inflation.